A sophisticated toolbox for weighting survey data

Поделиться
HTML-код
  • Опубликовано: 11 сен 2024
  • www.displayr.com/
    The complete solution for weighting survey data
    Displayr contains all the tools required to weight your sample to represent the population and to use this weight appropriately in your analysis and reporting.
    Weights using interlocked targets (cell weighting)
    Displayr supports cell weighting. For example, if you know that 1.2% of your population are males aged 18 to 34 living in Texas, you can weight your data so that all your analyses reflect this.
    Weight using non-interlocked targets (rim weighting)
    Construct weights even when you do not know the interlocked targets. For example, if you don't know how many males aged 18 to 34 live in Texas, but you do know how many males are in the population, how many people aged 18 to 34, and how many Texans, you can still create a weight.
    Weight to numeric data, such as market share (calibration)
    Traditional weighting software only deals with categorical data. Displayr also supports the modern technique of calibration, that allows you to weight to a mix of categorical and numeric data (e.g., market share, average purchase consumption).
    Windsorize weights (capping)
    Sometimes weights generated using standard algorithms can generate weights that are too extreme (e.g., one weight of 10, another of 0.1). You can specify maximum and minimum values for weights.
    Learn more at: www.displayr.c...
    Book a live demo: www.displayr.c...
    #Displayr​ #marketresearch #surveyanalysis #weighting

Комментарии •