How to Find a Niche for your Online Business
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- Опубликовано: 25 июн 2024
- In this tutorial, you’ll learn how to vet, research, and find a niche for your online business.
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Additional Marketing Resources
Affiliate Marketing for Beginners: Complete Tutorial ► • Affiliate Marketing fo...
Keyword Research Tips for Affiliate Marketing Sites ► • Keyword Research Tips ...
SEO Course for Beginners (by Ahrefs) ► • SEO Course for Beginne...
Keyword Research Pt 3: Understanding Ranking Difficulty [SEO Course by Ahrefs] ► • Keyword Research Pt 3:...
Ahrefs Site Explorer ► ahrefs.com/site-explorer
Ahrefs Content Explorer ► ahrefs.com/content-explorer
Ahrefs Keywords Explorer ► ahrefs.com/keywords-explorer
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Choosing the right niche for your business usually comes down to solving three problems:
Problem #1: passion vs. profit. Should you follow something you’re passionate about or choose the niche that brings you money?
Problem #2: low vs high competition. Should you choose a low-competition niche that allows you to get traffic faster without having to compete against big brands? Or should you chase one of the high-competition niches that don’t limit your earnings potential?
Problem #3: micro vs. broad niches. How niche should you go?
There is no magic formula that helps you to make the right choice. It’s always a mix of personal and business decisions. In this video, we’ll show you how to find the perfect balance between these two.
What is a niche?
In short, a niche is a segment, or a smaller part of an industry that has a community with specific needs.
There are two ways to find a niche:
dig into a competing website’s traffic and financial information;
use Google ads data to assess commercial value of the niche.
How do you do that? Watch the video to learn how.
The next step is to research and vet your potential niches. Here, you’ll want to get more detailed information on your brainstormed list of niches. You can do it by vetting them in two buckets:
- web bucket
- market bucket
In the video, you'll learn how to vet your list of niches using these two buckets.
Finally, choose the niche you can build your online business around. And it comes down to solving those three problems we were talking about in the beginning of the video.
Watch the video to get some tips about how to do it.
Timestamps:
0:00 Intro
1:29 Define what a niche is
2:33 Ways to find a niche
7:04 Research and vet your potential niche
13:47 Choose a niche that’s right for you
#howtofindaniche #findanicheforyouronlinebusiness #howtochooseaniche #howtopickaniche
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![How to Find the Perfect Niche for an Affiliate Marketing Site [2.2]](http://i.ytimg.com/vi/iccsLJmylJQ/mqdefault.jpg)
We love the tutorials, Sam explains everything super clearly and simply. Thanks Ahrefs!
Thanks!
-Helen
All I know is - so many people will try and fail to make a living blogging. They will spend money on so called gurus who are the ones that will make the most money from courses and apps etc. There are just too many websites online and Google doesn't want them. Saying that though, I do like the content here.
Thanks for sharing!
-Helen
7:57 goes so fast over the market bucket the contrast of speed (web vs market) is JARRING!
loved your content, now its crystal clear to define a niche.
Glad it helped! 🙏
-Helen
The only guy in youtube that provides quality❤
😀
Love all of your videos and ahrefs! Thank you for this information!
Glad you liked it! 🙌
-Helen
i have low competition amazon affiliate niches, if you wanna see i can share stats.
Excellent content man. Thank you!
Glad you liked it! :)
-Helen
Great video, Sam. I've actually decided on a niche but I'm having a little problem getting video resources.
Does anyone know where I can get non-copyrighted workout videos for my fitness website? The ones I'm seeing are not that good. Or can I use any good one I see and cite it properly.
11:47 What is a good search volume benchmark?
You just won my heart
😊
This video is very helpful. But it scares me a little because I have a niche I want to go into but I'm afraid of finding out that it's not profitable. I don't necessarily love it, it's just little skills that have and very good at that makes me want to go into the niche. The broad niche is "home management".
Thanks for the great content.
Glad you enjoyed it!🙌
-Helen
This was excellent.
Thanks!
-Helen
Great informative video thanks
Glad it was helpful! :)
-Helen
great video, people think that making money online is just so simple as making a video or post on social media, The truth is that takes a lot of time, effort, and daily work
You're right :)
-Helen
the daily work is no joke i feel like i work a 9-5
i like this video you made. There's a lot of bad advice out there on choosing a niche. I mostly found that,if i am not passionate about what i'm blogging about, i will put no any effort any to growing. If you're passionate about something, go for it. Who says there's no profit in your passion?
You're right :) If you get profit out of your passion - then you should definitely go for it! Glad to hear you have found your niche.
-Helen
Guest post targeting any specific post or Domain, which one results better? If one has a plan for 10 guest posts for an affiliate site, what is recommended ratio for domain level guest post vs post level guest post?
I love the way you guys explain everything! great content. I'm a commercial photographer and I want to start with affiliate marketing and I found the niche but the question I have is, should I do it on my current site where I blog or create a new site.
It's an "it depends" answer - hard to tell without analysis.
-Helen
Amazing, Amazing Amazing 👌👌👌👏👏👏👍👍👍
Thank you 😀
-Helen
Thank you Sam!
Thank you for watching! 😀
-Helen
your tutorial is best....❤❤❤❤❤
Many thanks :)
-Helen
great value
Thanks!
-Helen
Now I realized so many things I didn't know to utilizes these tools..
Happy to help 🙌
-Helen
Excellent content
Glad you enjoyed it! 😀
-Helen
By comparing google ad to SEO your considering all the factors mean SEO is a longtime process, time is a crucial factor I thinke reaching on first page your website must be many years old. Domain authority which is like monoplyistic competition where few website have authority.
I think content is a king. If traffic is paid because it is also the part of seo and content have value then it will produce result because bounce rate is the key factore.
Would be cool to have a similar tutorial but with a real product in a niche instead of an affiliate website!
Thanks for the idea, we might consider to create such tutorial in future.
-Helen
Thanks Sam
UR welcome!
-Helen
Hey Sam, really loved your content and the way u share the deep insights on every topic. Would love to see if you cover any topic on ways to generate leads for local business.
Either way, keep up the good work
Thanks
Thanks, we might cosider your idea :)
-Helen
I am very confident that I could literally learn to become a millionaire from all of your content. Everytime I watch a video I take at least 2 pages of notes! Would you suggest a path of videos to understand to be completely boss at starting a long lasting online store?
Thanks! Try to start with our SEO course: ruclips.net/video/btwC4zmewss/видео.html
-Helen
I agree with you. Learn from Sam and discipline after you make money no worry.
Be consistent never give up not because you work 20 months on a Site, with no revenue, that you will not make money after. Be patien and stay away from IA content.
Make sure you have 4K on the side to help you, just for the site.
❤️❤️❤️
Xia xẻ thật tuyệt vời 👍
11:18 what is the cut off for keyword difficulty scores?
Thank you!!@
You're welcome! 😀
-Helen
Great value from this video. Thanks.
Glad it was helpful!
-Helen
Thumbs Up
👍
thank you
Welcome! :)
-Helen
One of the biggest challenges I see in any industry looking for a niche is a misunderstanding of the word "passion." The etymology of the word, from the Latin "pati," means "suffering." It's difficult for me to recommend anyone follow their suffering. I'd prefer that they follow their inspiration. FWIW 🙏
It also has another meaning that comes from Greek "pathos" - "feelings, emotions" ;) But you're totally right about "following the inspiration" - sounds great!
-Helen
Great call, Helen....thanks for the follow up!
Have you guys changed your opinion of #hashtags above video titles? I saw a comment from yourselves a while ago to the effect that you don't see any effect from them
17:35 didn't you say with potential to go up a level to sleep products? You didn't explain that...
❤️❤️🙏🙏
Does Ahrefs offer something in the software that tells what major category a niche is in? You mentioned it a couple of times in the video. I am a monthly subscriber to Ahrefs, but a newbie at it. Thanks
Hi Wally! To clarify, are you asking if we categorize websites by niche? If so, the answer is no. If I’ve misunderstood, please let me know.
-Helen
@@AhrefsCom No. In the video, Sam decribes two different niches as being part of a larger category. IE backpacks were art of luggage I believe was on example. How do you what the parent category is? If that makes sense.
We don't have such feature in our tool, it's just common sense. But you may try to check some larger sites like Amazon to see what subcategories they have - it may help.
-Helen
Hi Sam, what is the search volume of keywords for new affailate website?
It depends on the website, niche etc. You may watch the video about keyword research for affiliate marketing websites for more info: ruclips.net/video/s5VZaXi7RF4/видео.html
-Helen
Hi Sam, I have question please and need your thoughts : if i want to start a new blog, which better to use :New domain OR Expired domain??
Hi there! Let me try and answer your question :) Both - new and expired domains - have their + and -. In simple words, with a new domain you get a clean start, without any previous SEO baggage or potential spammy history that you may get with an expired domain. But a new domain requires a lot of time and resources to build authority (DR), reputation and grow organically. Hope it helps :)
-Helen
@@AhrefsCom Hi Helen, Thanks for your answer. Sure but i hoped you said you prefer A or B 😅 because i found it hard to decide which should i choose. if i choose Expired , i have a old domain (10Years) with low backlinks and one very good backlink but i didn't like the name that much, and if i choose New Domain, so this way i can choose the name and also as you mentioned will be a clean history.
Hy Sir Sam !
Is there any course on Content Writing by you ? If Possible send the link. I Visit your Playlist, can't decide which video is on Content Writing, I am totally beginner here. I have craze to write,but dont know where to start, how to start. Kindly Help me sir. I will for your response (Thanks)
You can check this video on content creation, for example: ruclips.net/video/8BdZ0dUu7VQ/видео.html
-Helen
Doesn't really explain the decision making around 5:53 of what makes a niche viable.
Thank you sir awfully.
A niche just beat Magnus Carlsen
What is the name of the person in the video?
It's Sam Oh, you can see him doing in almost every Ahrefs video :)
-Helen
What means "AH" in "AhRefs"?
Regards
Ahrefs derives from the attribute which creates a hyperlink to web pages :)
-Helen
@@AhrefsCom Wow.Thank you for the Answer!!!!
Rumour has it that doomsday of caches is nearing as Google is going for huge update; so does the fate of affiliate marketing.. please Any alternative @Sam
Does anyone have a free content explorer
can i used your thumnail on fiver account pleeeeessss
Nice ad, but I still need a niche site, and no, it's not Gonna be bed racks, since i dont have eat
Following your passion is the worst advice anyone can give. Do the work to find out what makes you tick then design a career around that and THEN you will develop a passion for that career.
Seriously ?? Your Level Of Tolerance ??? hahahah
Excellent content....thanks ahrefs 👥 teams. keep posting this kind of thing
Thank you for watching it!😀
-Helen