People in the wine industry obviously knows it's the winemakers that she teamed up with that made the wine and not her. A winery's partnership with celebs is simply a sales tactic. Ayesha still doesn't understand how fortunate she is. Many people struggle to start their own wine brand as they are without connections, a safety net and reliable cash flow. Coup de Foudre Winery produced the wines and owned the "Domaine Curry" trademark. Ayesha had contacted them to make wine for her. If she was just a rando and not the wife of NBA superstar Steph Curry, the winery would've hung up on her or ignored her emails. The brand was later sold to another company. It's unclear how much of it was owned by Ayesha.
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I really enjoyed this interview! Love Ayesha and Sydel! Congrats to them and all they have been able to achieve!
People in the wine industry obviously knows it's the winemakers that she teamed up with that made the wine and not her. A winery's partnership with celebs is simply a sales tactic.
Ayesha still doesn't understand how fortunate she is.
Many people struggle to start their own wine brand as they are without connections, a safety net and reliable cash flow.
Coup de Foudre Winery produced the wines and owned the "Domaine Curry" trademark. Ayesha had contacted them to make wine for her. If she was just a rando and not the wife of NBA superstar Steph Curry, the winery would've hung up on her or ignored her emails.
The brand was later sold to another company. It's unclear how much of it was owned by Ayesha.