Demand Generation vs. Lead Generation on the B2B Growth Show

[@velmuralgs]

This video is gold. Especially the part of accurately measuring marketing performance, and comparing vs outbound.

[@scottmarker-treasurevalley7244]

Great information guys! Big fan of both of you.

[@ChrisWalker171]

Thanks for the comment, as always, Scott.

[@ThaPinheiro]

Hi Chris, thank you so much for this. I am preparing to a job interview to be a demand gen manager and after this video I’ve learned much more about it and had lots of ideias. Definitely I will follow you on LinkedIn. Best

[@ChrisWalker171]

Glad it was helpful, good luck in your interview!

[@ThaPinheiro]

@@ChrisWalker171 Thank you. I will keep you posted.