Meesho Pitch Deck Revealed: How It Went From Idea To Unicorn | Moneycontrol PitchCraft

In the sixth episode of Moneycontrol's PitchCraft, Chandra Srikanth speaks to Vidit Aatrey, Founder and CEO of Meesho, and Elevation Capital’s Mukul Arora, as they deconstruct the company's first pitch deck. Vidit and Mukul discuss Meesho’s journey from being a tool for resellers to becoming an e-commerce marketplace, and the importance of finding the right investment partner.
Vidit says that having less capital at the start of their journey forced them to move fast, iterate quickly, and be intellectually honest. He adds that showcasing Meesho’s traction and performance in the pitch deck played a crucial role in building trust and credibility with investors. Both founder and investor stress the significance of customer-obsession and how this led to thoughtful decision-making and important pivots during the startup’s early journey.

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