What's the Problem with Vocal Fry?

Ah, vocal fry - that little edge to a voice that get people (almost always women) accused of sounding like Kim Kardashian or whoever the vapid-starlet-du-jour may be. But what is it, precisely? Is it actually a problem, or is it just another way of policing someone's (again, usually a woman's) voice?
As with most communication issues, there's more to vocal fry than meets the ear. In this Communication Q&A, we're going to check out what creates the 'fry', what effect and meanings it creates, and what - if anything - you need to do about it.
#vocalfry #communication #executivepresence #professionalism