What is a Reader Magnet - Author Platform Building

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  • Опубликовано: 6 сен 2024
  • Building your author platform is an important part of your book marketing and creating your reader magnet is the foundation of most platforms. But, you are possibly wondering what is a reader magnet, how do you create a good one, and how do you fit it into your overall book marketing plan? In this video, author and Book Launchers founder Julie Broad gets into the details on reader magnets and shares a bunch of links and examples to help you create your own audience-building downloadable tool.
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Комментарии • 41

  • @dawncharleston
    @dawncharleston 3 года назад +3

    Just completed my first lead magnet. The thought was so intimidating. Turns out...it's much easier than it sounds. Love your videos and insight. Keep them coming. 😊

    • @BookLaunchers
      @BookLaunchers  3 года назад

      Wonderful! Thank you.
      HAPPY FRIDAY!! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The next draw will be LIVE on Tuesday, October 5th at 2pm PST / 5pm EST. If you can’t join us live, the replay will be there so you can watch and see if you won. :)
      

Also, mark your calendar because our Deep Dive trainings are coming back and the next one is on Saturday, September 18th at 10am PST. Registration will be on our Community Tab or in our Launch Letter today (booklaunchers.com)

  • @briankreeger9888
    @briankreeger9888 3 года назад +1

    Just finished writing a new lead magnet. Need to make some adjustments based on this video. Thanks So Much!

  • @TheOppositeIsTrueBook
    @TheOppositeIsTrueBook 3 года назад +1

    This used to be so abstract to me, but now it’s clear how practical of a tool reader magnets are. And actually a simple concept!

    • @BookLaunchers
      @BookLaunchers  3 года назад +1

      You're first!! You win. :D Thanks Efren.

  • @christopherpittman1256
    @christopherpittman1256 3 года назад +1

    I have my first book on pre order now!!! Thank you Book launchers.

  • @charlielord9550
    @charlielord9550 Год назад

    Thanks for your quick response and thanks for your guidance and these ideas!

  • @SelfPubWithAndy
    @SelfPubWithAndy 3 года назад +1

    So much good info on lead magnets, thank you Julie!
    #noboringbooks

  • @deborahcotnam8581
    @deborahcotnam8581 2 года назад +2

    You helped so much ✔️ off a list. Thank u again.working on my 30 kids books. Nanny BeeBee 😘

    • @BookLaunchers
      @BookLaunchers  2 года назад

      Wonderful! Thank you for sharing. Good luck!

  • @JQRose
    @JQRose 3 года назад +1

    So helpful. I understand lead magnets better now. And do I ever need help building my email list. I never tried a freebie because I thought the sign up just wanted something free instead of being interested in me or my books. But at this moment, my list is dwindling instead of growing. Maybe I can find a few more readers via a magnet and keep them. Thanks.

    • @BookLaunchers
      @BookLaunchers  3 года назад +1

      See I love lead magnets because I can give you value ... and we can build a relationship. I don't think it's always people looking for something free but even if they are, if I can help them and at the same time build a community it's a win!

  • @rachelrobertson7353
    @rachelrobertson7353 3 года назад +1

    Totally agree with you about the “register here” or “like my page” techniques. I tend to run the opposite direction if that’s the lead in. Plus, it’s kinda annoying. Having a more direct reader magnet sounds soooo much better!!

    • @BookLaunchers
      @BookLaunchers  3 года назад

      Thanks for sharing your perspective - I appreciate it.

  • @TheShaunHayes
    @TheShaunHayes 2 года назад

    Thanks for the eye opening opportunities before me.

  • @beelinebill
    @beelinebill 3 года назад +1

    Always good to share updated info; lead/reader magnets are so integral to get email addresses! Good ideas here!
    Great video, as usual, Julie!

  • @sirsoos3546
    @sirsoos3546 3 года назад

    Love this channel so much! Remember to recommend to your friends who are writers!!
    This channel has helped me so much, even though I don't write non-fiction, the tips have been inspirational and pushed me to actually want to publish.
    Julie is the G.O.A.T

    • @BookLaunchers
      @BookLaunchers  3 года назад

      You're the best!
      HAPPY FRIDAY!! Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The next draw will be LIVE on Tuesday, October 5th at 2pm PST / 5pm EST. If you can’t join us live, the replay will be there so you can watch and see if you won. :) 

Also, mark your calendar because our Deep Dive trainings are coming back and the next one is on Saturday, September 18th at 10am PST. Registration will be on our Community Tab or in our Launch Letter on Monday (booklaunchers.com)

  • @marie-claudedesrosiers1403
    @marie-claudedesrosiers1403 3 года назад +1

    I am in the process of doing exactly that. Thank for the great tips…..this is so useful. 😄

    • @BookLaunchers
      @BookLaunchers  3 года назад

      You can do it! WOOHOOOO Thanks for being a part of the #noboringbooks community and commenting the day a video is released. You’ve been entered to win our bi-weekly draw for some sweet swag. The next draw will be LIVE on Tuesday, October 5th at 2pm PST / 5pm EST. If you can’t join us live, the replay will be there so you can watch and see if you won. :) 


      Also, mark your calendar because our Deep Dive trainings are coming back and the next one is on Saturday, September 18th at 10am PST. Registration will be on our Community Tab or in an email today (booklaunchers.com)

  • @poetryfromtheheart1287
    @poetryfromtheheart1287 3 года назад +1

    Smashed the like button for so much valuable info to think about.

  • @charlielord9550
    @charlielord9550 Год назад +2

    Julie - I just published my 1st book - a true story about my Spiritual experience of the last 2 1/2 years who was my College fiancé, lost in time after college, but came back to me in spirit - sadly after she was murdered. My initial sal3s have been decent but I need a spark of marketing with a modest budget. What would you suggest?

    • @BookLaunchers
      @BookLaunchers  Год назад +1

      Have you done Goodreads Giveaways? ruclips.net/video/cRTCwBkeess/видео.html
      Are you running Amazon Ads? ruclips.net/video/YF2x_O093rM/видео.html
      Then I would start your influencer outreach: ruclips.net/video/dt_DiecBoGk/видео.html
      We also have a free gameplan: www.booklaunchers.com/gameplan
      Hope this helps!
      Regards,
      Julie
      p.s. I have a book marketing book in progress ... coming out next year!

  • @LindaKLee
    @LindaKLee 3 года назад +1

    I am about to drop a new book how early should I start putting out reader magnets?
    I definitely need help in this area.

    • @BookLaunchers
      @BookLaunchers  3 года назад +1

      Depends on what you use them for. If you run ads like I do then the earlier the better because you'll build an audience. If you want organic growth you really only need them once you're actively marketing.

  • @vjex867
    @vjex867 3 года назад +1

    My email won't allow me to copy link for Sat seminar. Thanks.

    • @BookLaunchers
      @BookLaunchers  3 года назад

      us06web.zoom.us/meeting/register/tZYtc-CorjstHtbLwbdUMtSpm7LIz3TWdTeH

  • @sharonjohns1686
    @sharonjohns1686 3 года назад

    Thanks for this. The link to your self publish book isn't on your thank you page. It has a direct link. Do you have a lead magnet where your book is on your thank you page. What if you want them to book a call but also want to sell your book. What's the best way to prioritise?

    • @BookLaunchers
      @BookLaunchers  3 года назад

      In the details below I put this link: selfpublishandsucceed.com/7-steps-thank-you-book-offer
      It was selling a lot of books to have it on the thank you page but we swapped it out because it was reducing the number of people that applied to speak with us about their book. If you are only worried about selling books having it on the thank you page was REALLY effective. Hope that helps.

  • @thefogofdomesticviolence4613
    @thefogofdomesticviolence4613 3 года назад

    If I buy what you are selling is it actually going to help me in any ways?🤔
    Everything is for sale right....

    • @ArtistAllanWest
      @ArtistAllanWest 3 года назад +1

      As someone who is just starting to use BookLauncher's services, I have noticed their laser sharp focus on helping me get the book to do its job. They provide excellent, hard won experience, and know how to help us writers do our writing most efficiently. I think that as you start to watch the many videos Julie has put out, you will understand how knowledgable and generous with her knowledge she is.

    • @BookLaunchers
      @BookLaunchers  3 года назад +1

      Allan - you're awesome. Thank you!!

    • @ArtistAllanWest
      @ArtistAllanWest 3 года назад

      @@BookLaunchers I'm learning awesomeness frome a very good teacher. Thank you❣️

  • @Drathaar01
    @Drathaar01 3 года назад +1

    Whelp, there's something else I've been doing all wrong.

    • @BookLaunchers
      @BookLaunchers  3 года назад +1

      Well you have said your way works better for attracting the right people so ...

    • @Drathaar01
      @Drathaar01 3 года назад

      @@BookLaunchers It does for fiction. Not as well for nonfiction.