Why Is It So Challenging For HVAC Companies To Adopt Technology? w/ Ben Baca & Brian Feenie

Join Ben Reed from MeasureQuick as he explores the challenges faced by HVAC companies when adopting new technologies. Ben is joined by Ben Baca from SmartAC.com and Brian Feenie from measureQuick who share insights from their extensive experience in the HVAC industry.
They discuss tips on overcoming the hurdles of adopting monitoring technology within a business. Each highlights the importance of understanding the purpose of the technology from a variety of perspectives - from technician to business owner. They also explore the evolution and simplification of monitoring technology, focusing on how SmartAC.com is making it easier for businesses to use.
00:00 Introductions
01:17 Why is Technology Adoption A Challenge For Residential HVAC?
01:31 Managing Change Is Difficult
03:22 New Things Are Intimidating
04:05 Monitoring Helps Techs Perform Meaningful Work
06:43 Has SmartAC.com Hit The Sweet Spot?

[@mechanicalpirate664]

As someone who has come from the automotive world i find modern a/c technology pretty cool very similar to automotive you might be better off recruiting new technicians from that field

[@hozerhvac4406]

Some companies are simply to large to even listen to there employees. Small companies are being bought out by PE groups, those groups are managed by people who are not from the HVAC field. There managing financials and portfolios with no real field experience. MQ at this point would have more leverage if they started a paid sub.let the techs pay for it, that will get premier more out there. Than ownership will take notice. Right now with Qbits ownership is not paying attention. Give premier to the techs, let techs lead the market and prove to ownership why it works