LIVE REPLAY: The History of the Cardmaking Industry!
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- Опубликовано: 28 авг 2024
- Join co-hosts Aaron Leventhal and Jennifer McGuire as they kick off Hero Arts 50th anniversary celebration with a LIVE series of chats with crafty friends! They will share share stories, history, ideas, laughs...and of course lots of giveaways too! In future episodes they will be joined by guests from all parts of the industry as we celebrate the joy of crafting together.
The Making of a Hero Arts Woodblock Stamp: • The Making of a Hero A...
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This was so much fun. I am 71 now and have been around for most of the stamping history, I had the red rubber stamps. I found Tim when he first started out. I started out in scrapbooking too and transitioned to card making and now junk journaling too. I can say with all truthfulness that card making gave me a way to share when I got cancer the first time in 2002 and re-uped it the second time around three years ago. This time cancer will be with me through the end because it is in my bone marrow, but it doesn't matter. The drive to create is so strong that even though I am home bound, I can connect through the internet. Sorry to say it but covid helped me out a lot with forcing teachers to go on line to teach. Helped me to feel included again for the first time since becoming home bound. Thank you to Aaron for spearheading the industry and to Jennifer for sharing all the wonderful techniques. thanks as always for sharing and all the inspiration.
Sending blessings your way.
Thank you for sharing,
God bless you.
Oh, this is so interesting and such a trip down my memory lane! Congratulations on 50 years! I really don't know what I would have done without this creative outlet and this wonderful industry. Thank you❤
I love the story of the vulcanizer in the bathroom! That is an entrepreneurial, enterprising, indomitable spirit. ❤
Absolutely fascinating story, so much information in one video ! Super ❤
Congratulations on the 50 year anniversary, nice to learn some of the interesting things about the industry, so nice to see you are part of this Jennifer & look forward to more live episodes.
Aaron, I am loving this! I'm so glad you're sharing.
Wonderful history of stamping! I'm looking forward to the other guests and learning so much more!
This is so great! I’ve heard these stories & never tire of them! I don’t remember my very first HA stamp but I used them first in my classroom! The students stamped & then wrote sentences, paragraphs & stories! They loved the mini theme stamps! Thank you so much!
So wonderful to have such a reputable company ❤🎉 Congratulations on 50! 🥳🎉🎊👏years
I truly enjoyed watching this last night and hearing about the history of stamping (as an art form) and of Hero Arts. I look forward to catching the rest of the series. Thanks for sharing. 👏🏻👏🏻
Love this and this industry. What a great story. I look forward to watching the next episodes.
What a wonderful, informative video. I started making cards in the early 90’s with a holiday card and have made them each year since. I started with two metal stamp pads. One black and one red. I would layout my design and then mass produce them and make over 50 cards to send out to my family and friends. Good watercolor markers and embossing powders changed my card making in the early 90s and it has been a lifelong passion. I have become a RUclips junkie to learn as much as I can. Thank you! I cannot wait to see the next videos.
I started stamping in the early 1980’s. It is amazing how this industry has grown. We had a wonderful local stamp store in the Seattle area, Impress, until just a few years ago, and they sell via website now. I miss visiting and seeing the many rows of stamps and card samples in that store. This was fascinating. Looking forward to future videos in this series.
This is such a delightful and engaging chat. I came across card making last Christmas 2023. I was looking for a nice fountain pen for my new diary and somehow stumbled across die cutting machines etc…. I think RUclips must have recommended a Tim Holtz video. Well, I have been enchanted by this hobby ever since. I had no clue as to the history so thank you all for creating this wonderful series. I’m so looking forward to the next episodes ❤
Congratulations on 50 years. Thank you for telling the history on stamping. I loved hearing the story.
Congrats Hero Arts for your 50th anniversary. Thank you to Jennifer for sharing your creativity so generously.
Thanks for telling the History of Hero Arts and the changes in the crafting industry over time. Really interesting!
Hi Jennifer and Aaron,
Thank you for this wonderful chat. Such a fascinating backstory and wonderful history. Congratulations Hero Arts on your 50th anniversary🎉🎉 and all you do for the crafting industry and towards sustainability 👏👏. Bravo!
Your mum, Ma'am Jackie must be so proud of all you have done 💜💜
Looking forward to the next one with Tim!!
Much love
Thanks for sharing the history of card making. Very informative, interesting and heartfelt. Love making cards and need to get into my great craft room.
Five star video!!! Just catching the replay. I've been hooked on stamping since the late 90's and remember Hero Arts from back then. Always wondered where the name came from. Thanks for the history lesson. It makes me love what I do all the more! Looking forward to the rest of your upcoming conversations with all the talented people scheduled. Thank you!
Congratulations on your 50th anniversary Hero Arts. So fascinating on the starting of your company started by your Mom & history of the industry so happy to get the you both narrated the story. Will be catching the rest😊💕🌟
I really love the history. I watched on replay. Enjoyed this so much! I have shared your stories with others.
So much of what the two of you discussed is my history. I have been a stamper/scrapbooker for over 30 years and I've seen so much come and go. Listening to the two of you gives me hope because there is always a new path around the corner. Still love and cherish my Hero Arts wood mounted stamps. Still have copies of work Jennifer did 20 years ago. Thank you both for a hobby I love.
I love hearing the history of this crafting community ❤
Loved this 50 year celebration of Hero Arts and a look-back at the stamping/card-making industry. I look forward to more in the series. And yes, need a round 2 to find out the start of dies and die-cutting machines.
I absolutely loved this segment. As a card maker who’s been at it for 10 years it’s so awesome to know the history. Thank you so much
I just watched again... so delightful!
This was so much fun! I can't wait for next week. Happy Anniversary to Hero Arts!
Loved hearing the history of cardmaking and rubber stamps.
I grew up in Southern California. My mother was a stamper in the 80's. She would go to warehouse sales at some of those companies mentioned and also their shops. I remember when she learned how to heat emboss at the mercantile building at the Orange Country fair. We would touch the paper to a clothes iron with tweezers to get the powder to melt. The South Coast Plaza got a Stampa Barbara store in their Crystal Court. We could spend HOURS exploring that store!!! Mom had VHS tapes of techniques by Dee Gruiening. Oh the memories...
What a fun look back. I have stamps from all the different companies you mentioned in my collection today. I started stamping in the late 80's, I think. My Hero Arts collection is quite big!
Thank you so much Jennifer and Aaron!
I’m a newbie to the card making industry. This is so exciting to learn about and appreciate!! 😀🩵💙
I didn't make the live, but I loved the replay! I started stamping in the mid 90's and so many of my stamps were Hero Arts. In fact, while listening to this, I looked down at my table to see the stamp thar I use for swatches is an old wood mounted Hero Arts stamp! Thank you for all the history. I am really excited and looking forward to this series. Hugs to you both!
I think one of the best things that came about from the transition from scrapbooking to card making was the inclusion of people who didn't have kids/family/pets/travel in their lives. Anyone could be a cardmaker.
What a great video. Crafters are wonderful people!
I'm so sorry I missed this live, but happy I caught the replay. It's nice to meet you, Aaron. Congratulations on your 50th anniversary. What an interesting history lesson!
Oh my goodness! What a treat! I could listen to stories like this all day. I was actually born in 1974 so Hero Arts and I share a similar birthday. As you were talking about the early days it made me think back to my first brush with Hero Arts and it was in college working at Hallmark. As a broke student paying for both rent and tuition myself, buying wood stamps was a splurge, but I would scrimp and save to buy some with my 20% off employee discount. As it turns out my daughter is using the same nightstand right now that I used in college and this talk made me remember my small early 90s collection is still sitting there untouched to this day. I just went and rummaged through them and I have products from 3 of the "big four" with 6 Hero arts rubber stamps dated 1989 to 1991. I also found three Hero Arts ink pads (magenta, an emerald green, and a rainbow trio) from that period that are still as juicy as the day I bought them. They hold such sweet memories for me from that period in my life that I just put them back and closed the drawer. ❤I can't wait to hear part two!
I remember when i was a teenager my mom using a gig wooden stamp of Santa and coloring it with Crayola markers. I grew up on the bsy area. Had i known about you then i would have made my mom take me to your store. I remember old school scrapping using tape to put things in a book as a kid. Congratulations on 50 years and happy birthday.
Outstanding show! I started cardmaking in 1999 and still make cards!
This was such a great history of the industry. I really enjoyed it!
Hero Arts were the first stamps I purchased. I have several containers full of HA stamps, and still use them years later. I use many others now, but they are still favorites. I still have catalogs, in a box. Thanks for sharing the history and the excitement.
My son was born December of 1998. Right out of the gate I LEARNED to scrapbook from a neighbor who sold D.O.T.S. (Dozens of Terrific Stamps). So right from the first I was scrapbooking with stamps. Just at that point they began to have matching Cardstock, Inks and markers and transitioned to Close To My Heart (which had been the name of their scrapbook line). I remember I would go to the stationary store and buy 8.5x11 stationary (like you would type a Christmas newsletter on) and that was what we had for patterned paper. You had to get creative to make it look good as part of a 12x12 page.
I’ve been using hero arts stamps for over 25 years. I live in the Bay Area and was lucky to shop at the warehouse before the pandemic and the open house clearance sales. Great employees, wonderful products.
This made my heart so happy! I remember going to our local Craft Warehouse, a small box store where I lived and buying HeroArts stamps in the early 1990s. Then in the mid 1990s I sold Hero stamps from my home based business to two online list groups of rubberstampers. I still have most of my Hero stamps and I still like red rubber over clear stamps. Lol Such a great series! I really enjoyed this video!
What a blast from the past! I had that first Hero Srts catalog, and bought as many stamps as I could afford back then. There may still be some in a box in my basement…
Fantastic! Nothing starts easy, its necessary courage, persistency and love. Congratulations on the 50th Anniversary!
I just LOVED listening to ya’ll and learning about the stamping industry!
What a remarkable man Aaron is and his wife sounds just as amazing…I bet I’d have loved his mother (I taught Math for nearly 40 years and some in junior high)…
It’s just wild that I never knew anyone who made cards and I found it through RUclips as I was searching for watercolor tutorials after retiring a couple of years ago …
I’ve been doing arts/crafts (mainly painting and sewing) since high school!! I used to cut out wood shapes for my neighbors children and my niece and nephews to paint…
Again, I loved this❤
I’ve always found the artsy farts /crafts people to be who I gravitate towards because they have such kind and genuine and generous spirits!!!
Aaron and Jennifer reflect EXACTLY what I love about this group of people so well…
Look forward to hearing about more in the industry and companies…
Blessings,
Nancy Rolfe
P.S. I was hooked after a few videos and started buying supplies.
My husband and I joke about my first card…..my $10,000 card 😂😂 was a little difficult to give away…lol
It’s worth every penny ❤
When we went to Florida in the early 90's I discovered rubber stamping. I didn't know what to do with them but I was fasinated. Cell phones weren't around , so I wrote to everyone a lot the two months we were down there. I got a little palm tree and just stamped it across the letters. Came home and found that I could order a catalog and Hero Arts was then my favorite catalog. Also as they say the rest is history and I wouldn't have it any other way. Thank you for all the great stamps.
I remember Dee Gruenig as the “Cheerleader of Stamping” so full of enthusiasm for what she would design. May she R.I.P.
HAPPY ANNIVERSARY HERO ARTS!
Wow this was great! Can’t wait till the next one with Tim. I started in the late 80’s early 90’s stamping. I loved my Hero Arts!
Thanks 😊 for this history of hero arts
Wow! Happy Birthday Hero Arts! How wonderful and what a lovely crafty history lesson! I've heard Jennifer tell of her lovely history with you previously, but this was such a wonderful sharing of early stamping history and I enjoyed hearing it all. Yay for your amazing pioneering mama Aaron!! Loved all the stories and love the sentiment of support in the industry! I've always felt there's a place for us all and we are made stronger by raising others. The ship analogy was lovely! xoxo
What a great story. We all appreciate your mom and you for all the beautiful stamps and supplies
This was fascinating! I caught this replay after seeing the notice for Tim’s portion. I started crafting when it was scrapbooks mostly, but that wasn’t really my thing so when it transitioned to card making I got much more involved. The products nowadays are so incredible and so much variety. It’s almost too much! (almost! 🤣). I can’t wait to see who all the guests are going to be and the stories they will tell.
I do love Hero Arts. Congratulations Aaron.
This was fantastic - I love the in depth interview and will make time to listen to the other ones to follow! What a rich history and perspective he shares. And I’d love to hear his story about the entry of dies and other products to the market!
Craft shows like Carol Duvall were key too. Saw Tim Holtz on there regularly. And stampers like Dee Gruenig that got me hooked as a teen and that’s when my mom and I found our local stamp stores.
Wonderful history lesson. I worked for Plaid when they bought all night media. Then later came out with a clear stamp lines with Martha Stewart and Anna Griffith. QVC became huge. Oh the memories.
My first stamps were Hero Arts in the late 90s, early 2000s. Love this series!!!!
This was a fascinating interview/story! I think I started making cards before it was a 'thing', lol! Yes, later, the mail catalogs were always thrilling to get & pour over things such as paper, inks, red rubber stamps :) This will be a Great series! Y'all make a wonderful interview team! Carol Duvall was the Queen of Crafts & deserves so much credit. I remember Tim Holtz's first appearance on her show. He was a young whipper-snapper, so full of unique, cool ideas & unknown techniques (to us old timers). He hasn't slowed down a bit & is as innovative as ever. What a remarkable world to be a part of, the paper craft world & craft world in general! Keep up the magnificent work Team Jennifer!!
Thank you so much for giving us the background of card making. So interesting! I’m a fairly newbie to the craft but thoroughly enjoy it. I really appreciate all your videos!
Thank you for sharing so much history of stamping, cardmaking etc. Great interview :-)
I think it would still be glorious to walk into a store like you are mentioning. We have a small stamp store about 45 minutes away over a mountain road and I still go as often as I can just to see and touch and get inspired.
i am so sorry that I missed this live, but wow was this a fun video to watch! I have only been making cards for about a year and one of my first impressions that I am still amazed about is the how wonderful the community is and how the companies are friendly and set such a nice tone. The history was fascinating and I especially loved hearing about the solar panels and environmental sustainability leadership from Hero Arts. I am so glad I found cardmaking!
So many memories! I was heartbroken when Archiver’s closed. Great conversation and history lesson.
Congratulations Hero Arts on 50 years. What a great story. I’ve seen other conversations where you’ve shared some of the beginnings of HA but this history lesson is one for the books. Yes, I cried at times. Tears of sadness for all the businesses that closed. And tears of joy hearing about Hero’s part in growing this industry. Aaron you truly are the industry leader.
Loved this live!!! I am definitely looking forward to more episodes and history of the industry.
Enjoyed this trip down memory lane
Fascinating and entertaining! Thank you for creating this series!
Congratulations on 50 years Aaron! We are all grateful to your mom for starting this phenomenon! I started with scrapbooking in early 1990s when I went to my first Creative Memories party, followed by my first Stampin Up party. Once I started making cards about 10 years ago, scrapbooking stopped. I adore paper crafting and stamps are at the core of everything. I can honestly say that you feed my addiction and I thank you for that 😂!
What a fun video!! I've been stamping, etc. for many decades. I have lots of Hero Arts products, mostly wood-mounted rubber stamps. So many great memories during this video, like favorite people, like Dee Gruenig, and Fran (from way back), stamp stores, companies, conventions, etc. I LOVED "Mostly Animals" stamp company! I'm so sad I missed the live stream. Thanks so much for providing such a wonderful walk down memory lane. 💗 I got my first stamp from "CURRENT". ☺ More History!
Thank you! Loved the history lesson. Originally a scrapbooker, then turned cardmaker - it's great to be able to dabble in both. Greatly appreciate your perspectives on how technology has influenced our paper world. Looking forward to learning more about this industry. Congrats to Hero Arts on turning 50!🎉
We owe Hero Arts a big thank you for so many things.... Rubber stamps, Ink colors, cardmaking, Jennifer McGuire and so much more. Hero arts history is really amazing!
This is one of the best videos giving us such wonderful info on the history behind our lovely craft industry. Thank you so much. Such a delight to listen to the replay!!
Oh yes... Stampa Barbara! Such an experience!
Thank you so much. I truly enjoyed the history. Congratulations on your 50 year anniversary.
Yes, Stamp-a-Barbara, my favorite. I visited the Costa Mesa Store on the way to and home from my sons' Ice Hockey games. Love love those stamps. Thank you for this series.
Congratulations to Hero Arts on 50 years! I loved this first episode of the series and will definitely be tuning in to the next episodes LIVE when my schedule permits and watching replays to enjoy the memories and fully absorb the information you are sharing.
Thank you for doing this series. I will be telling my crafty friends about it and encouraging them to watch.
As a crafty consumer and retired CA public school TK (Transitional Kindergarten)/Kindergarten teacher, I think you are right about the stamping/scrapbooking/cardmaking/paper crafting/making industry being unique and welcoming and positive and supportive of each other. I started scrapping in 1994 and eventually transitioned to cardmaking and paper crafting. I was fortunate to be able to attend many expo events, a few trade shows, many crops and classes, a few shop hops, and so on. I can only recall one incident in all those years and events when a fellow participant refused to share class materials provided by the teacher for all of us to use - the teacher (bless her heart) noticed the problem and just kept rotating materials and supplies from neighboring tables to those of us who weren’t getting access to the supplies on our group table while she kept teaching the class and helping when needed. She was AMAZING! I actually have several memories of participants and teachers sharing materials and sometimes even giving items to total strangers to use on a class project. So many fun and positive times and happy memories!
My first experience was with a PSX stamp that I bought at Stamping Wild in 2001. I ended up getting a job there and fell in love with stamping and Hero Arts. I taught stamping and I am still involved in the craft. Thank you for 50 wonderful years and wonderful stamps and ideas!
I can remember going to the Del Mar stamp show and sale back in the 90s with my girlfriends. We made it a full girls day out -- so fun! I still use some of my hero arts stamps from back then, they are made to last! Looking forward to next week.
What an amazing story and woman - single mom who made a foundational company for our cardmaking industry. Truly in awe, back in the 70's - single mom. WOW. Congrats on 50 years Hero Arts!!
My fond memories Aaron! I wish I had kept a few catalogs. They were pieces of art
Great interview,! What a great documentary this would be. Looking forward to next time.
Every time I come across Aaron in a video, I am reminded of what an awesome human being he is. Very kind, generous, wise and fair. We need more people like him. (Of course, he chose a matching wife.) Jennifer is a kind and quiet dynamo. We are blessed by them.
This was fascinating!! Congratulations Hero Arts on 50 years!!
I was a school teacher and would stamp "Good Work" or"Super" on children's paper. Then one day I was in a variety store looking for yarn and happened to see a display of red rubber stamps that had pictures on them fruits and animals flowers and trees, etc. Next to the display of stamps were colored pencils and stamp pads of various colors. I can remember standing there and asking my friend...why would anyone stamp an image and then color it? What would they do with it? Seems kind of nutty. A year later I read about a stamping class and went to it, learned how to stamp an image on a piece of folded paper, colored it and voila, I had made a card and OMG...I was hooked! I've been making cards for the past 27 years.
Wood stamps will always be my favorite stamps. I’m close to Berkeley and I remember those art fairs on Telegraph Ave. We always found interesting stuff. I started scrapbooking in 2004 then taught myself how to make cards. I graduated high school in 1976 and flunked art. From 1976 to 2004 I hated art in all forms because of my failure to do art in my Senior year. Now I have my own craft space and a paper hoarder with tons of crafty stuff.
My mother was a school librarian and my favorite rubber stamp was the "date due" stamp. That was my entry into rubber stamping.
What a great idea for a series! Love this!!!!
Glad you enjoy it!
Ahh! The memories! I’m pretty sure my first stamps were from Hero Arts! Thank you and Happy Anniversary!
Wow. It was like reliving my crafting life I remember my first class was one hero arts stamp and some paper and a black ink pad with some seniors We had an amazing time. I became a stamping up demonstrator and it was amazing. Life is good with cards. I am also a poet and am currently writing one bout card making. 😊
Missed the live, but truly enjoyed the history! Congratulations to @Hero Arts for your 50th anniversary, What a huge accomplishment!
I watched replay. I started out scrapbooking around 2000. I was introduced at home parties. Now I do much less scrapbooking and more card making. Love my stamps!
Fascinating to learn the history and how it began.
I started cardmaking in 2008 here in Denmark. Much has happened since then. But it’s so fun to hear what happened before. Thanks THANKS THANKS ever so much
Thank you for this - love the historical perspective. Thank you Hero Arts to lead in sustainability.
Some of my first stamps were Hero Arts and I had many colours of the shadow inks as well….i loved them.
🎉Congratulations on 50 fabulous years!
I was a scrapbooking addict back in the late 70's. At this writing, I am 70 years old. I enjoy making scrapbooks and also make cards which I sell online as well as send many out to family and friends. I love both of these art crafts as special hobbies of mine.