Steve Jobs and the Rise and Fall of NeXT Part 1

Поделиться
HTML-код
  • Опубликовано: 16 окт 2019
  • Update from Jonathan, 6/11/2024: I am about halfway through editing the rough draft, it is currently 17,521 words long. I still expect the final draft to come in under 20k words.
    Steve Jobs was an enormously influential figure in the history of personal computing, not only as a founder of Apple computer, but also as the man who significantly changed the way we experience computing, music, communications, and media.
    But in between introducing the Macintosh in 1984 and the iMac in 1998, Jobs went through an interesting but rarely covered period in life where he was essentially fired from Apple and started a new computer company called NeXT. His goal was to repeat his success with the Macintosh and bring to market an entirely new platform that would go as far beyond the Macintosh as the Macintosh had gone beyond the IBM PCs.
    Credits
    pastebin.com/J6wHbKEM
  • РазвлеченияРазвлечения

Комментарии • 300

  • @TamagoHead
    @TamagoHead Год назад +8

    The NeXT cube was in a different class than PCs. It was more similar to Sun and Apollo workstations that were far pricier than an OC/Mac.

  • @Bethos1247-Arne
    @Bethos1247-Arne 2 месяца назад +6

    no matter how long part 2 takes, this part 1 is already excellent work. A LOT better researched than the other Steve-and-Next stories I find on RUclips.

  • @lukerichardgoddard
    @lukerichardgoddard Год назад +111

    I'm looking forward to part 2

    • @ariochiv
      @ariochiv Год назад +8

      Spoiler: NeXT dumped the hardware division to develop some joint software projects with Sun before it was bought by Apple and used to develop OS X.

    • @jackgerberuae
      @jackgerberuae Год назад +5

      So,no part 2? 🤣
      A pity actually because it is a good documentary

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад +102

      Part 2 is definitely coming, it was actually supposed to be released last fall. However I wasn’t happy with the script, and couldn’t seem to get it to where I wanted it. Hence it’s been sitting on the backburner. I’m going to take another crack at it after the next two videos, if I’m happy with it then it should be released this summer.

    • @jackgerberuae
      @jackgerberuae Год назад +3

      @@AnotherBoringTopic try you best please,because the happy ending is yet to come 👍

    • @billwall267
      @billwall267 Год назад +9

      @@AnotherBoringTopic The perfect is the enemy of the good. Looking forward to part two. Love your channel, man.

  • @sjn7220
    @sjn7220 Год назад +15

    I saw a demo of a NeXT computer in college around 1991. I was smitten but of course couldn't afford it. I now work in a building across from their old headquarters in Redwood City. There's a harbor next to it; I can only imagine the walks Jobs took there having deep discussions with his engineers and staff (or yelling at them).

    • @ariochiv
      @ariochiv Год назад +2

      Probably more yelling, from what I understand.

  • @thejpkotor
    @thejpkotor 9 месяцев назад +4

    The problem and lesson from NeXT was that you can’t sell all of the latest hardware technology in a single product at once; you have to gradually implement things over a planned timeline, market each feature and tell stories and show customers what the value of each new technology is and why hey want it. Steve was so ambitious with all the new things he was trying to roll into the NeXT machines, he forgot about what this added to the cost and showcasing why each feature and piece of tech was useful.
    Fast forward to his return to Apple and he has learned and created a much more long-term and consumer price optimized approach.

  • @TheSteveSteele
    @TheSteveSteele 18 дней назад +1

    NeXT is an extremely important chapter of Job’s life. Today’s Apple is only possible because of the work done at NeXT. Much of NeXT is still at the heart of every OS Apple powers their hardware with. Using a UNIX-like microkernel, (much of Mach has been removed from MacOS according to the folks working on the BSD kernel), a Postscript windowing kernel, (now PDF based and called Quartz - which always set all Apple operating systems apart), Object Oriented Programming, fast video and audio I/O, and its ability to server boot, (a feature I wish Apple never removed). Jobs had a T1 line routed to his house, and that worked well for him. No one else did at home! With today’s 5Gb fiber optics internet now available this feature would be interesting to have. Nevertheless it was mainly designed for the classroom by the time it became Apple’s. You may remember when Jobs rolled out a bunch of iMacs on a huge cart and they were all booted and running from one server. Great demo. Just a little head of its time. Great video too. Thanks!

  • @seanluke3052
    @seanluke3052 Год назад +11

    NeXT was also the platform on which Mathematica invented the notebook interface. It was also the development platform for Lotus Improv, one of the most impressive spreadsheet programs ever conceived. Among many, many other things.

    • @WallaceBMcClure
      @WallaceBMcClure Год назад

      I loved Mathematica. Wish I had a use for it today.

    • @lawrencedoliveiro9104
      @lawrencedoliveiro9104 9 месяцев назад +1

      Mathematica’s graphics looked advanced for the time, but 3D technology progressed, and it didn’t.

  • @dangingerich2559
    @dangingerich2559 Год назад +4

    I took a calculus class in college in 1991 that was done in Mathematica on a NeXT system.

  • @chrissmith7669
    @chrissmith7669 10 месяцев назад +2

    Man oh man i remember seeing the first NeXT machine and being totally blown away

  • @wlsmojo
    @wlsmojo 3 года назад +16

    A really good book I read was “Becoming Steve Jobs “. it really focuses a lot on how his failures and his ability to adjust finally lead to his extraordinary successes. I felt like it was much more grounded than the Isaacson book.

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад +11

      That is a very good book on Jobs, it’s one of my sources for whenever I have time to do part 2.
      You have definitely put your finger on one of my problems with Isaacson’s book, it really is more of a hagiography than a biography. That’s not to say there isn’t a lot of good stuff in it, but the book skips over or only briefly touches on a ton of key events in Jobs’s life. I mean his time at NeXT is almost entirely glossed over so Isaacson can get straight to the iCEO years.

    • @tenminutetokyo2643
      @tenminutetokyo2643 Год назад +1

      Also check out iFailed.

    • @tremorist
      @tremorist Год назад

      Yet treatable cancer finally killed him. Nutjob.

  • @Ampersand100
    @Ampersand100 Год назад +5

    At university in the early 1990s, there were a half dozen NeXT computers in a basement lab. I used them mainly only to access the (early) internet using a simple terminal program, but, having never heard of NeXT, they were intriguing machines.
    My impressions at the time: The case, monitor, keyboard, etc. being all black was very striking at the time (when computers were all beige). The display on the monitor was impressively large and sharp; I remember thinking 'too bad it was only grayscale, if it was in color it'd be gorgeous'.
    The case was a big cube shape...although kinda cool-looking, it took up a lot of space on the desk. I think there was a black, NeXT-branded printer there too. I played around only a little with the very few programs that seemed to be installed...I remember where a Trash Can would be on a Macintosh, there was Recycle Symbol instead (IIRC a "dot" would appear inside the Recycle Symbol to indicate there were files in the 'bin').

    • @editingsecrets
      @editingsecrets Год назад +1

      You're right about the printer. All processing done in the Cube, only the bitmap squirted to the printer by high speed custom network.

  • @SabinStargem
    @SabinStargem 11 месяцев назад +5

    I think the big problem was investing in hardware too early. If NeXT held off on that and solely focused on developing the OS and software until capable and affordable components existed, the NeXT Computer could have entered the market as a refined product with a full suite of offerings.

  • @MikesTropicalTech
    @MikesTropicalTech Год назад +2

    I did my Master's project on NeXT as "The Future of Graphical Workstations" at the University Of Western Ontario in 1990. NeXT sent me to their week-long developer camp at Carnegie-Mellon. I used one of the few machines on campus owned by the director of library science. After graduation I bought a used Cube and commercialized my project as "At The Beep", a digital answering machine. I sold the Cube when I moved to Australia, one of my major regrets in life.

    • @editingsecrets
      @editingsecrets Год назад +1

      Is your thesis available online now? If so, is it still relevant?

    • @MikesTropicalTech
      @MikesTropicalTech Год назад +1

      @@editingsecrets Ha, that was back in 1990 so it's probably on a shelf in the library somewhere, not online. As for relevancy, it predicted everything we see in graphical user interfaces, networking and developer tools, but the world has gone another 1000% past anything I could have imagined!

    • @lawrencedoliveiro9104
      @lawrencedoliveiro9104 9 месяцев назад +2

      I was told that, when NeXT was set up, the goal for the company was to create a workstation with a million-pixel display, a million bytes of RAM and a CPU that did a million instructions per second.
      By 1987 or so, these specs were no longer so cutting-edge. So the goal for the company changed to producing an “academic workstation”. They even had an advisory panel from academia to guide them on the design of the Cube. And yet, with all this feedback, that same market stayed away from the resulting product in droves.

  • @deckard5pegasus673
    @deckard5pegasus673 Год назад +17

    It's hard to believe that NeXT became the biggest company in the world. All it did was change it's name from NeXT to Apple.

    • @MaddTheSane
      @MaddTheSane 11 месяцев назад

      Two words: reverse merger.

  • @barryschalkwijk9388
    @barryschalkwijk9388 Год назад +2

    "Imagine Steve Jobs as part of the Amiga team." Why did you have to plant that seed in my head? We'd all be still using amigas now probably.

  • @burtdanams4426
    @burtdanams4426 3 месяца назад +2

    Where is next part 2 haha I'm dying for more content on your channel. And I know that a loooooota other people are waiting for you to expand your library. You're amazing at this stuff man

  • @harryman01
    @harryman01 Год назад +6

    Love to see part 2

  • @bsd107
    @bsd107 Год назад +4

    Please, bring us Part 2 !

  • @EberhardWolff
    @EberhardWolff Год назад +1

    Thanks a lot for the video and the transcript! I wasn't aware of the two books you cited and purchased both of the now. 🙂

  • @theadamtron
    @theadamtron 3 месяца назад +1

    I really loved this video. How can we help make part 2 of this series happen?

  • @FUKYFILM
    @FUKYFILM 4 года назад +9

    Great video! Now I am waiting for part 2

    • @AnotherBoringTopic
      @AnotherBoringTopic  4 года назад +1

      Glad you enjoyed it!

    • @wlsmojo
      @wlsmojo 3 года назад +1

      No worries :-) I’m really happy I stumbled onto this channel.

    • @bierundkippen720
      @bierundkippen720 Год назад +1

      Me too. Still.

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад +9

      I have a good chunk of the script for part 2 written, and I was hoping to have it done and released before the end of 2022. Unfortunately I am just not happy with the script and until that changes it’s going to be on the back burner for a bit.

    • @DarkSideofSynth
      @DarkSideofSynth Год назад +1

      @@AnotherBoringTopic No rush. Keep up the excellent work. Cheers.

  • @IvanToshkov
    @IvanToshkov Год назад +1

    What an amazing channel! I hope it'll grow in subscriptions and produce more outstanding videos.

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад +1

      Appreciate the compliment! It’s definitely been very cool to see more and more people finding their way to this obscure corner of RUclips. :)

  • @raderator
    @raderator 11 месяцев назад +2

    All of his products failed until the ipod. Then he realized he was selling electronic bling.

  • @antonnym214
    @antonnym214 Год назад +2

    Excellent video. Thank you!

  • @RoadTripEU
    @RoadTripEU 5 месяцев назад

    Great video, when does part II drop?

  • @adammc2
    @adammc2 9 месяцев назад +3

    Can you re-upload Part 2? I can't find it

    • @AnotherBoringTopic
      @AnotherBoringTopic  9 месяцев назад +1

      Part 2 doesn’t exist yet unfortunately. The script currently sits at 5200 words and is probably 60% done or so. The remainder is fully outlined but I’m not sure yet when it will be finished and ready for recording.

  • @CRYPTiCEXiLE
    @CRYPTiCEXiLE Год назад +1

    i always wanted a NeXT computer when i was a kid they look so cool and i wanted to learn unix and thouht this would be a good system to start i beg my father for one these and said it was way to expensive and couldnt afford it so i got a packard bell in 1993 ... not a next computer, but at least i still got a computer to use which was super cool.... though i still dream of owning a next computer... now im a apple guy even though i love my amd pc i do however use apple computers as well ..... i also like linux whichi i use a lot as well, but yeah windowmaker is a cool desktop and im still glad to see it in macOS ... great video :)

  • @RyanDanielG
    @RyanDanielG 3 года назад +9

    Interesting factoid: the designers used a trick made popular by the greeks and romans (I think w/ the Parthenon?) one dimension of the "cube" is actually purposefully shortened. I think here by about 1/8". This makes it look more perfect to our human eyes.
    Love these vids, cheers!

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад +2

      I did not know that, very interesting fact! It doesn’t surprise me to hear it, it’s the sort of little design detail that Jobs loved

    • @procactus9109
      @procactus9109 2 года назад +2

      Urm. Make it less square to make it look more square... What garbage that is

    • @ColdRFusion
      @ColdRFusion Год назад +2

      @@procactus9109 no they really did shorten one side, it’s an optical thing.

    • @procactus9109
      @procactus9109 Год назад +2

      @@ColdRFusion I don't doubt it, but the reason stated is absolute bullshit.

    • @BlueChrome
      @BlueChrome Год назад +1

      @@procactus9109 > I heard that the magnesium injection molded cube was part of the reason the machine was so damn expensive, and it couldn't be a perfect cube since it would have been impossible to remove after molding, so it really needed what is termed a draft angle on the sides to make it removable from the mold.
      Jobs apparently argued that the thing must be a perfect cube, and I'm guessing he must of eventually relented when the cost of an automated multipart die was put to him.
      I suspect the non-cubiness story was just Jobs reality distortion field kicking in around anyone who noticed it wasn't a perfect cube.

  • @gandalfgrey91
    @gandalfgrey91 3 месяца назад

    I’m looking forward to part 2

  • @ctcards2636
    @ctcards2636 3 месяца назад

    Where is part 2 ? I cant find a link for it. Did he end up doing a part 2 ? I love these videos :-)

  • @joshjones3408
    @joshjones3408 5 месяцев назад +2

    Man you know you stuff once I figured out how to keep up with ya ....your all right 👍👍👍👍👍 great video 👍👍👍👍

  • @Batvolle
    @Batvolle Месяц назад +1

    yooo dude, part 2, pleeasee

    • @AnotherBoringTopic
      @AnotherBoringTopic  Месяц назад +1

      I’m happy to say that I finished the rough draft of part 2 a few days ago (14k words), I can’t say when the final draft will be done, but significant progress is being made. Once it’s done, I’ll post the whole script to the Substack for people who want to read it while I spend a few months making the video.
      Regards,
      - Jonathan

    • @Batvolle
      @Batvolle Месяц назад +1

      @@AnotherBoringTopic Thanks man!

  • @gc1418
    @gc1418 Год назад +1

    This was great. Nice summary of Next. In fairness, starting a computer business is extremely difficult, and the personal computer industry is littered with hundreds of failures. Jobs redeemed himself when he returned to Apple.

  • @InLightFilm
    @InLightFilm 6 месяцев назад

    Excellent video. I was always wondering why Next failed.

  • @wlsmojo
    @wlsmojo 3 года назад +1

    Really enjoying your videos :-)

  • @hughallan1647
    @hughallan1647 6 месяцев назад

    I had a NeXTstation at the time. A genius perfect implementation of a product nobody wanted.

  • @SzTz100
    @SzTz100 10 дней назад

    Please God, make part 2 happen.

  • @keaton718
    @keaton718 4 месяца назад

    NeXT was preparing him to be a better CEO, and happily the mature OS was just what Apple needed for OSX.

  • @hypercube33
    @hypercube33 Год назад +1

    Part 2 please :)

  • @paulgraves1392
    @paulgraves1392 9 месяцев назад +2

    Just a small correction here.
    Wolfenstein 3D was NOT developed on NeXT.

  • @0utc4st1985
    @0utc4st1985 3 года назад +2

    Great video. I wonder if you'd be able to get more views by also posting to alternative platforms. RUclips is very crowded by others are rapidly growing. Just an idea, you do great work and I'd love for it to get more attention.

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад

      Appreciate the compliment :) The channel is slowly but steadily growing, which is very encouraging of course, but it would be nice to get it in front of more eyes. I think our concern would be that other alternative platforms such as DailyMotion are even harder to get noticed on, and although there is a ton of noise on RUclips, it’s still where most people start looking for content to consume. We would be very interested in being part of something like CuriosityStream or Nebula, but those platforms are pretty closed to tiny creators like us. My understanding is that we would need hundreds of thousands of subs to even be considered.

    • @0utc4st1985
      @0utc4st1985 3 года назад

      @@AnotherBoringTopic what I was thinking is mirror your channel on other sites, that way you won't lose anything on RUclips. Lots of creators do this. There are several good ones out there Bitchute, Locals, Minds, etc. Bitchute in particular has been growing quickly in the last few years.

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад

      I have looked at Bitchute before but it seemed like it was difficult to use and for people to find you. Still, having backups is always a good thing, and RUclips’s ad algorithm is very capricious (not that it’s relevant right now since we can’t monetize until 1k subs).
      Appreciate the suggestions!

  • @roberthuff3122
    @roberthuff3122 Год назад

    I believe that Next’s biggest customer was the then covert National Reconnaissance Office. If fact, before closing down the factory, the last production run was made explicitly for the NRO.

  • @TheElcambio
    @TheElcambio 8 месяцев назад

    Was part 2 made?

  • @mihali9655
    @mihali9655 3 месяца назад

    5:10 I love how people talk about the failure of OS/2 and Next, but 95+% of all current desktop/laptop computers run what is essentially OS/2 or NextStep as their default OS.

  • @ConsciousRobot
    @ConsciousRobot 10 месяцев назад +1

    Was there ever a part 2? Cant find it.

    • @AnotherBoringTopic
      @AnotherBoringTopic  10 месяцев назад

      Part 2 is still being scripted, script is about 60% done or so.

  • @deflekt
    @deflekt Год назад

    GOLD info here!

  • @TimothyCook-og1gt
    @TimothyCook-og1gt Месяц назад

    This isn’t a boring topic it’s intriguing but I already watched some video about this I think

  • @nickj2508
    @nickj2508 Год назад +3

    5:06 the dual arm robot was an Adept one that was integrated by CHAD Industries in Anaheim ca, now part of Jabil. They were selected for their "odd form" connector feeder and gripper products. Odd form means to specifically handling large parts, a typical pick and place machine could not support. Steve Jobs made all machine suppliers pain their machines the same color to make a uniform production line.

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      Very neat detail, thanks for sharing! I read that Jobs also had the assembly line reversed in some way so that it “looked better” for visitors watching it in operation.

    • @jamessauve2419
      @jamessauve2419 Год назад

      Yes, I think it was in the Isaacson bio I read about him having the manufacturing robots and other equipment painted. He didn't understand those machines are designed the way they are for, among other things, efficient heat dissipation. The paint interfered with that and pretty much ruined the assembly line. Jobs also insisted on having the inside of the computer case painted to look nice just like the outside. Total waste. Apparently he also had the inside of the factory repainted multiple times. More waste. I appreciate his concern for aesthetics, but he would let stuff like this just wreck his judgement. I think John Scully was right, Jobs needed to be fired and go grow as a CEO before coming back to Apple wiser.

    • @dwarftoad
      @dwarftoad Год назад

      Thought it looked like one, with the changed color/branding it makes sense now :)

    • @editingsecrets
      @editingsecrets Год назад

      Amazing how much pointless aesthetic touch-ups there were in the factory that added no value. Toyota would consider that sort of thing a waste.

  • @DKUGM
    @DKUGM 7 месяцев назад

    is there a Part 2

  • @Standbackforscience
    @Standbackforscience 7 месяцев назад

    Part 2, part 2, part 2!

  • @chrisredfield6903
    @chrisredfield6903 9 месяцев назад

    We need part 2 now

  • @philyria358
    @philyria358 3 месяца назад

    Thanks for this amazing work. I would suggest to compare NeXT with Sun Microsystems, as they are the ones who succeeded where NeXT failed.

  • @lewdbanana679
    @lewdbanana679 6 месяцев назад

    Is part 2 never coming out lol

  • @LegalizeAdulthood
    @LegalizeAdulthood Год назад

    Do you have a date for the issue of Infoworld where Gates said "piss on it" in the interview? I couldn't find it on gargle books

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      If I understand my notes correctly, I got the quote from a book called “Steve Jobs and the NeXT Big Thing”, page 233, which was citing the Infoworld article as a source. I’m out of town right now and don’t have the book with me, but I’ll see if I can double check it when I get back.

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      My apologies for the delay, it turns out what I thought was the citation for the quote was actually my citation for something else in a following sentence.
      It looks like I got the quote from Robert Cringely’s Accidental Empires, page 311. He is quoting the InfoWorld article but does not give the citation

  • @Hal_T
    @Hal_T 2 года назад +4

    So, what happened to The Rise and Fall of NeXT part 2? Have you had the same (dis)organizational problems NeXT had?

    • @AnotherBoringTopic
      @AnotherBoringTopic  2 года назад +6

      That’s a very fair question (and a hilarious analogy 😂). I have always intended to do the second part and finish out NeXT’s story, however I have kept pushing the video back on what we very loosely refer to as our schedule. The biggest reason for this was the fact that I kept getting sidetracked with other videos that I wanted to make, plus the fact that until recently, the NeXT video has not performed very well.
      Given two subjects that I am equally interested in and have done a lot of research for, I tend to prioritize the one that either is tied to something already performing well, or is something new that I haven’t tried to build an audience for yet.
      However I am tentatively planning to start scripting NeXT part 2 by the end of this month. Scripting it will probably take at least 4-6 weeks, then production will take another month or two. Earliest it will come out is end of August. Ahead of it(in no particular order) is the final OS/2 video, a RTB video on the former king of the word processing market, and an untitled video from my partner on a certain streaming company. These are all in production right now.
      I truly appreciate your patience and I promise to do my best to finish out NeXT’s story by fall.

    • @Hal_T
      @Hal_T 2 года назад +2

      @@AnotherBoringTopic- My impatience is entirely due to the extremely high quality of your content and script. I enjoyed this video immensely. I realize that a production of this caliber takes a lot of research and search for supporting graphics. I will look forward to the next chapter. If it is of the same quality as the first chapter and the entire Rise & Fall of IBM series, it will definitely be worth the wait. Thanks.

    • @royfagon
      @royfagon Год назад +1

      @@AnotherBoringTopic Sounds like ABT is suffering from major "Feature Creep"

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      Hmm “feature creep” might have worked well as an alternate channel name…

    • @nnnnnn3647
      @nnnnnn3647 Год назад +1

      @@AnotherBoringTopic second season was canceled/

  • @Lynxdoc
    @Lynxdoc 4 месяца назад

    might say it's the Rise, Fall and Big Rise of next since MacOS, iOS, IpadOS, TVOS, WatchOS and now visionOS are based off NeXT

  • @mdhj67
    @mdhj67 Год назад

    Computer lab at my school, University of Houston, in the early to mid 90's had a couple dozen Next systems. I'm not sure I ever saw anyone using them.

  • @snakehandler1487
    @snakehandler1487 Год назад

    I guess there is no part 2?

  • @peoplethesedaysberetarded
    @peoplethesedaysberetarded Год назад

    Can’t wait for Part 2!

  • @MultiPetercool
    @MultiPetercool 2 года назад +1

    The genius of NeXT was indeed the software. The late Dr. Michael Hawley was a dear friend of mine. He was best man at my wedding and lived with Steve Jobs at the Jackling house. He appears in Isaacson‘s Jobs biography. Look him up in the index….

    • @AnotherBoringTopic
      @AnotherBoringTopic  2 года назад

      NeXTstep OS was definitely wildly ahead of the curve, by probably close to ten years. It’s neat that you personally knew Hawley, he seems very much like the type of person that Jobs liked to surround himself with, highly intelligent people who understood the need for aesthetics in computer technology.
      I like Issaacson’s biography of Jobs but I do wish it didn’t give such short shrift to his time at NeXT

    • @MultiPetercool
      @MultiPetercool Год назад

      @@AnotherBoringTopicInteresting tidbit: Jonathan “Ponytail” Schwartz was Scott McNealy’s successor at Sun. He arrived at Sun because he headed a company called Lighthouse Design which had a Microsoft Office type product (Desktop publishing, Spreadsheet and presentation suite) for NeXT. Lighthouse also did custom code for Wall Street Trading. Sun was negotiating a NeXTStep on SPARC port. And hoping to leverage Lighthouse and NeXTStep to combat Windows. A truly object-oriented desktop system that took the Xerox PARC concept to the NeXT level! 😉
      Unfortunately Schwartz became the most hated CEO in Silicon Valley.

  • @editingsecrets
    @editingsecrets Год назад +1

    Came for the Reality Distortion Field, Perot and Canon investment, object-oriented programming, virtual labs for higher education, beautiful case interiors and factories, business pivot after pivot, built-in multimedia mail, and outselling Gasse and Be as the future of Apple. Now to watch the video and see how much payoff I'll get.

    • @editingsecrets
      @editingsecrets Год назад

      Hmm, seems to cover about half the story as someone who closely followed it at the time.

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      The oft-delayed Part 2 covers the other half.
      I currently plan to put it out this summer, script is fully outlined and about half written. Schedule will heavily depend on how long it takes me to get the next Windows video done.

    • @editingsecrets
      @editingsecrets Год назад +1

      @@AnotherBoringTopic Looking forward to it! You have a very pleasant documentary style.

  • @JeffTiberend
    @JeffTiberend 2 месяца назад

    Next Step was decades ahead of OS/2. If IBM had licensed Next Step and included it with all the PS/2 systems. It would have really given Microsoft NT a run for it's money.

  • @Upgradeo8
    @Upgradeo8 6 месяцев назад

    You must not have seen the internal next video where jobs lays out their target market, next was only a ploy for acquisition in the end.

  • @ariochiv
    @ariochiv Год назад

    The only NeXT system I ever saw in person was a lone system that the University of California Irvine had purchased, which must have been in late 1989 or early 1990. I remember reading about it and being excited about the specs, but it was obvious to me even as a college student that seven thousand dollars in 1989 was a sum of money that not even the most ardent computer enthusiast could justify for a completely non-standard system with no available software.

    • @BoraHorzaGobuchul
      @BoraHorzaGobuchul 28 дней назад

      My host dad has a next computer in the basement office next to a 486 back in 1997. I was mesmerized by its UI.

  • @Alexforlease
    @Alexforlease 9 месяцев назад +3

    WHERE IS PART 2 it’s been three years dude. Haven’t you learned from doing these videos on Steve Jobs that bring a perfectionist bites you in the ass in the end. The irony that this video series is based off of a man who was notorious for delays when shipping new products.

  • @khtlon
    @khtlon 5 месяцев назад

    RUclips has turned into one big ad machine

  • @mgabrysSF
    @mgabrysSF 3 года назад +2

    The sales numbers were always under reported by virtue that several Intel agencies used them for custom app development including the FBI, CIA and AFDoI. (I personally dealt with AFDoI personnel looking for apps sourced from our European partners. The point being - those were 'off book purchases' - although enough of them were needed - the factory - shortly after being shut down in 1993 - was restarted to provide extra inventory and surplus units for a 5 year plus installation. The best guess is how many units can be made a day X the number of days the factory ran at peak capacity (I want to say it was for a week, but I'd have to run a deep-dive to confirm that).

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад +2

      Very interesting! So in theory there could be something like an additional ~2500 NeXT computers that were quietly built off-the-record, based on what Randy Heffner (NeXT head of manufacturing) said was the factory's capacity of 10,000 computers a month.

    • @mgabrysSF
      @mgabrysSF 3 года назад +4

      @@AnotherBoringTopic - The NeXTstation that I purchased in 1991, was put to task and paid for itself the same year running Adobe Illustrator for advertising and packaging illustrations. Although the price was high (by today's standards) it was a fraction of the cost of the Mac IIfx's of the day - particularly when paired with the laser printer (Apple laserprinters still cost as much as the NeXTstation itself at that time). I was pushing project files that took over 15 minutes on the Mac to print - in literally seconds - thanks to the 040 and the display postscript engine that drove both the display and the printer. Niche to be sure, but if you had a specific application for it - you could justify the purchase against a slower Apple workstation that cost 3X plus as much.
      One fun aside, the display postscript engine wasn't limited to the display and printer. I was transmitting faxes to clients - and the DP implementation bit-blasted HQ images to the recipient at 200 (or more) DPI when most faxes were crippled by a 100dpi or less scanner. I had many clients call back drop jawed at the in-progress output images they received.
      Nitpick : 22:00 the 040 wasn't just in the turbo models - it was in all the machines post 1990. The turbos were using faster 040s. 33 vs 25mhz (as well as swapping ports from serial to ADB).
      Oh and finally - the networking was so over the top - it didn't just file share or link to other NeXTstations - the whole user config could be dialed up on another machine - apps and all. You could walk down the hall and login and be faced with the same desktop as the one you were using previously.

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад +1

      They were overall such amazing machines, I really hope to own one at some point. Jobs wanted to create something five years in the future and I think the NeXT team succeeded far more than they failed.
      Its always interesting to hear from people who actually used them, how many years of service did you wind up getting out of the NeXTstation? And when you upgraded, did you go Windows or a Macintosh?
      No worries about nitpicking, my goal is to be as thorough as possible and the feedback and corrections I receive are very useful for when I script part 2 (probably next year sometime).

    • @mgabrysSF
      @mgabrysSF 3 года назад +2

      @@AnotherBoringTopic I used the NeXT as a daily driver until 1994 and NeXT machines were used both at home-and in-office (more on that down below), but it was still running alongside the Quadra 800 that linked to the growing amount of photoshop work I was doing at the time. I've always (tried) to be OS agnostic and migrated to Windows in 1996 when the pre-OSX MacOS was turning into a restart dumpster-fire. I've also used SGI-Irix, Solaris, NT and others in-office (not to mention the parade of 8bits in the 80s). I jumped back to Mac when OSX became stable and useful in the 2000s (so nice to come home to NeXTstep). In fact, until recently they were really nice boxes - the mini's particularly - in running OSX, Windows and Linux at the same time (although I'd only dipped my toe into linux on rare occasion).
      One last thing - I was plugged into NeXTworld magazine's staff, interviewed for NeXT, worked for an OEM & VAR supporting NeXT & NeXTstep - and even prepped and hauled NeXT machines for refurbishment before sending to Japan with an independent reseller (started by an OEM co-worker). If you want some inside skinny, I'm glad to share for part 2. I still regret not rolling the dice with working for NeXT - regardless of the horror stories / drama / lore which I have a few that's undocumented - because those that migrated from NeXT to Apple all took senior positions - and made out financially quite handsomely. More than a few valley insiders referred to the Apple-NeXT pairing as a 'reverse-merger' because it was a total housecleaning of Apple vets for NeXT folk (some of those senior Apple members I ran into working with various dot-com 1.0 companies in the 2000s during my own Silicon Valley tenure).
      You can find me via the VCS zine link which includes a publisher address in another reply.

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад +2

      I am looking forward to working on part 2 as the story of how NeXT went from almost bankrupt to basically taking over Apple is probably the most interesting part of the saga. I am quite fond of the Classic MacOS, but its limitations were a real problem in the 90s and I will be covering some of their attempts to rectify it prior to the NeXT acquisition with videos on Copland and BeOS.
      I will absolutely be reaching out to you once I start scripting part 2, information on NeXT is rather sparse and your perspective would be invaluable.

  • @radnelac
    @radnelac Год назад

    3 years and no part 2?

  • @IOOISqAR
    @IOOISqAR Год назад +1

    Where is the second part?

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      I'm hoping to get it out the door this year, but its been on hold since fall of 2022 as I was unhappy with the script. I plan take a fresh look at it after I get the videos for OS/2 and Windows part 2 done, hopefully it starts to come together in a way that makes me happy enough to put it on the release schedule.

    • @billwall267
      @billwall267 Год назад

      @@AnotherBoringTopic Looking forward to it.

  • @litestuffllc7249
    @litestuffllc7249 11 месяцев назад

    if you compare the Next cube to the Xerox PARC Alto or later varients far predating the Next cube you find very similar specs and capabilities but they had it in 1972. By 1989; you could have a rather powerful Windows system at a lower price than the Next Cube; though it still did have some interesting elements like object programming.and unusual incorporation of a math coprocessor. Clearly the Next Step OS was derived from BSD Unix and that was on many workstations of the time. The Next was compeditively priced but lacked applications mostly due to poor market penetration

  • @dukenukem5768
    @dukenukem5768 6 месяцев назад +1

    They were paid $100,000 for that logo? I'm in the wrong job.

  • @tarstarkusz
    @tarstarkusz 11 месяцев назад +1

    The tablet long, long predates the iPad. Well over a decade, closer to 2 decades.

  • @LMB222
    @LMB222 Год назад +1

    Where's part 2?

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад

      It's coming, I promise. Meant to have it done last year but I wasn't happy with the script so it's been sitting on the back burner for a bit.

  • @Xisiqomelir
    @Xisiqomelir 3 месяца назад +1

    Amazing channel name, instasubbed

  • @brianmcisaac
    @brianmcisaac Год назад +1

    So where's part 2?

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад +1

      Provided I can get the script where I want it, it will probably be out sometime this summer. However I also meant to have it out last fall so this can always change.
      I plan to focus on it after I get the OS/2 and rise of windows part 2 videos out the door

  • @jrherita
    @jrherita 8 месяцев назад

    Funny the Atari Falcon ended up with the specs of the NextCube (including the DSP)

  • @beetweedledee
    @beetweedledee Год назад

    Where's part 2? Won't watch part 1 unless I find it.

  • @BillRey
    @BillRey Год назад +6

    Mac OS was never known as 'OS Ecks' - it was for a while branded as 'OS ten'. X is the roman numeral meaning 10.

    • @matthewboehlig1073
      @matthewboehlig1073 Год назад +1

      There's good research on this channel but I cringed at hearing Jonathan pronounce 'OS Ecks'. "That's wrong! Did he not even skim Wikipedia?!" I thought to myself.
      Then I _actually_ read the Wikipedia page and 'OS Ecks' was very common in common usage by common people. And that's okay. I accept that now. I forgive you Jonathan.
      Wikipedia quote from BBC Click:
      "Of course X ("ex") does mean 10, but anyone who used to poke around on Unix systems will know that in those days anything Unix had an X ("ex") in it, and OS Ten is written OS X ("ex") in honour of the fact that it is based on UNIX, unlike its predecessors. So, hey, you can say it any way you want; me, I'm showing my age and sticking with X (ex)." -- Kelly, Spencer

    • @BillRey
      @BillRey Год назад +3

      @@matthewboehlig1073 It has nothing to do with age. People who were around then know that it was always 'OS ten', it came after System 7, OS 8, OS 9 and then OS X.

    • @andreanderson2302
      @andreanderson2302 Год назад +3

      @@BillRey I agree. You were derided back in the day if you referred to it by 'X' instead of '10'.

    • @medes5597
      @medes5597 Год назад +2

      You know its actually "jif" with a soft g not "gif" with a hard g, like 80% of people say?
      Fun fact that doesn't matter either.

    • @ariochiv
      @ariochiv Год назад +3

      "OS Ecks" is the way most normal people referred to it. And yes, we know it's a Roman numeral.

  • @wcdeich4
    @wcdeich4 Год назад

    Where's the link to part 2?

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад +2

      I’m still writing the script. Meant to have it done and released last fall but I wound up unhappy with how the script was turning out and decided to put it on the back burner for a bit.
      Current plan is to tackle it after I finish the current video (windows part 2).

    • @wcdeich4
      @wcdeich4 Год назад

      @@AnotherBoringTopic Oh, I thought it was done. Sometimes RUclips does not always put part 2 as the next video, or even on the list of suggestions. And if I"m watching on smart phone, I can't copy the video subject to paste & search. You might want to put a link to part 2 in the description

    • @wcdeich4
      @wcdeich4 Год назад

      @@AnotherBoringTopic oh, maybe the only reason the link was not in the description is b/c it's not done yet. Duh. LOL :D

  • @verttikoo2052
    @verttikoo2052 4 месяца назад

    Title should be rise and fall and rise of the Next 🤔 OS X based on Next OS is insane success story. Apple is now not only the biggest computer company in the world and biggest mobile phone company with other products that are massively successful and all based on Next OS. What Steve Jobs was missing was Tim Cook. Someone that knows how to make a fantastic product and then mass manufacture it with profit.

    • @verttikoo2052
      @verttikoo2052 4 месяца назад

      Evolution of the Next cube went to Apple cube and to Mac mini. Apple cube was ridiculously difficult to manufacture and it never made profit even though it had a hefty price tag like the Next cube. Mac mini finally got the form factor and the manufacturing was automated. I can remember being in the factory lab and trying to figure how to take apart the Apple cube and then get it back together. Yikes that was difficult 😬 Beautiful machine but so horribly wrong from the manufacturing point of view 😱

  • @amcadam26
    @amcadam26 4 месяца назад

    It's crazy Commodore could build Amiga computers with 68000 cpus and other similar specs to the Next cube but sold for a fraction of the price. Jobs has never managed to build a product and sell it for a good value price.

  • @abergethirty
    @abergethirty Год назад

    Since it was bought out and made into the os of all future Apple devices was there ever a fall?

  • @kubricksghost6058
    @kubricksghost6058 8 месяцев назад +1

    Where is part 2 bro

  • @jaimeduncan6167
    @jaimeduncan6167 Год назад

    He really have a nack for reading the wind, so to speak, we can't forget about Pixar either.

  • @digitalranger4259
    @digitalranger4259 Год назад

    Wow. It DOES sound like Jobs wanted to invent the Amiga. Specialty chips, multitasking OS, more storage on the floppy, and the specs were what I had my Amiga expanded with back in college.

  • @kai990
    @kai990 Год назад +2

    Just consider that steve job's name would have been stefan arbeitsplätze, had he been a german.

  • @WildShadowsZA
    @WildShadowsZA 2 месяца назад +1

    What happened to part 2?

    • @AnotherBoringTopic
      @AnotherBoringTopic  2 месяца назад +2

      The script is currently sitting at 11k words and I am pretty close to completing the rough draft. However the final draft usually takes me a while to be happy with so I still do not have an estimate as to when it will be ready for recording.
      Once recorded it will take at least 6-8 weeks of editing before it’s ready for release.
      - Jonathan

    • @WildShadowsZA
      @WildShadowsZA 2 месяца назад +1

      @AnotherBoringTopic Thanks, Jonathan. I'm looking forward to it. Part 1 was riveting. Thanks for the great work.

  • @fgfgfgfgf2919
    @fgfgfgfgf2919 3 года назад +2

    where is part 2 ?

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад

      Part 2 is definitely going to be made, but I haven’t decided where to put it on the schedule. I probably wouldn’t expect it before the end of the year as there are at least three other videos ahead of it right now.

    • @fgfgfgfgf2919
      @fgfgfgfgf2919 3 года назад

      @@AnotherBoringTopic wow ok so at least a year from now.....

    • @AnotherBoringTopic
      @AnotherBoringTopic  3 года назад +1

      Unfortunately yes, unless I can figure out a way to speed up video production. The last IBM PC video took me about four months to write and then over two months to edit to where I was happy with it and NeXT part 2 will probably take a similar amount of effort (hopefully compressed into a shorter timeframe though).
      I hate to disappoint you, but I wanted to make sure I gave you an honest picture of where things are standing.

    • @cacheslovakia
      @cacheslovakia 2 года назад +1

      @@AnotherBoringTopic So.. after year.. where is part 2?

    • @AnotherBoringTopic
      @AnotherBoringTopic  2 года назад +4

      That’s a very fair question :) Best I can tell you is that I do want to get it out before the end of summer, however there are a couple videos ahead of it.

  • @CB-fn3me
    @CB-fn3me Год назад +1

    25MHz 68030, 68882, 56001, 8-64MB RAM and a harddrive is basically a slightly suped-up Atari Falcon 030.

    • @MarshallJukov
      @MarshallJukov Год назад

      And at 1/8th of NeXT price you would also get an actual 8-bit VGA. No wonder it was a failure.

  • @richardsequeirateixeira
    @richardsequeirateixeira 11 месяцев назад

    I wonder if Steve ever felt that some of the things at Apple were archaic compared to some of the things that were innovated at NeXT.

  • @chrisnewman7281
    @chrisnewman7281 2 месяца назад

    didn’t Next computer end up being acquired by Apple? One of the underpinning of macOS, so it’s a bit premature possibly to talk about the fall may be a better term is the rise and rise of next step

  • @migalito1955
    @migalito1955 Год назад +8

    While I like the well done video as always I can't say I was ever impressed by Jobs the man himself.
    Why? He was neither an engineer nor one who went thru the hard process of learning what was required to derive an outcome one dreams of having. Ie, The hard part is never being paid lots of money to dream up tools or appliances that will be in high demand by the public for all one needs think of is what you would desire having. The hard part is dreaming up aka as deriving how to make the presumed potential device become a realization and that is where genius resides. Not in "oh would it not be cool to have a time machine" followed by give me my half a million for the idea and the rest of you chumps start building.
    I think as he grew older he was perhaps more tolerable, but as a younger man he was full of himself, likely from all the drugs he experimented with. I don't like seeing anyone pass in the manner he did but I still do not inflate his contributions beyond what they actually were which was essentially high paid dreamer.

    • @editingsecrets
      @editingsecrets Год назад

      He was also the advocate for the everyday person's impression of what could be cool and stylish in technology.

  • @austinevplab7167
    @austinevplab7167 Год назад +2

    I never understood why anyone would want a computer with just a monochrome display.

    • @BlueChrome
      @BlueChrome Год назад +1

      It was a technology limitation of graphics displays back in those days, you could have low resolution in a limited number of colors, or high res in a monochrome display at a reasonable price point. If you wanted both, it would've cost an arm and a leg, until Moore's law and mass manufacturing made the cost of high-res color monitors more affordable.
      Also, it was said that monochrome displays produced a sharper image that was easier on the eyes when looking at them all day.

    • @austinevplab7167
      @austinevplab7167 Год назад

      @@BlueChrome You’re right, it was ideal for authors crafting a novel or screenwriters on their next movie. The human eye can detect 10 million shades of color, but recent research claims only 30 shades of gray. As a graphics oriented person I preferred the color displays.

    • @ericpmoss
      @ericpmoss Год назад +2

      I used them in the 90s, and the high res monochrome was soooo much better than the low-res color of other machines at the time (excepting of course the $30000 graphics workstations). Yes, if one wanted to envision a pink brochure with teal lettering, it wasn't the machine to use, but for typesetting and writing code and analyzing data, it was leaps and bounds better. Part of the reason was that UI designers couldn't be lazy and just pick a random contrasting color for controls. They had to think about placement and shading and meaning and context, so the interfaces were far more thought-out.

    • @austinevplab7167
      @austinevplab7167 Год назад

      @@ericpmoss I could see it working well in a newsroom, though I think they came out with a word processor using a minicomputer program with terminals for reporters.

    • @editingsecrets
      @editingsecrets Год назад

      Email, document lookup, math, database, software development, b/w print design, CAD all can work fine in b/w. NeXT did add a sophisticated color card, built in to later systems, and a color monitor.

  • @SonnyHung
    @SonnyHung Год назад

    What happened to Part 2?

    • @BoraHorzaGobuchul
      @BoraHorzaGobuchul 28 дней назад +1

      Looks like Next part 2 is this channel's HL3 :)

    • @AnotherBoringTopic
      @AnotherBoringTopic  28 дней назад +2

      Hey! I resemble that remark😜
      I finished writing the rough draft of Next Part 2 a couple weeks ago, at 14k words long it would run about an hour and fifteen mins if I recorded it right now.
      I don’t have a guesstimate as to when I’ll be done writing the final draft, I keep finding new research material to digest.
      Once it’s done I will post the script to Substack so that it can be read by anyone who doesn’t want to wait a couple more months while I record the audio and edit the video.
      It is coming at some point, I promise 😂
      - Jonathan

    • @SonnyHung
      @SonnyHung 27 дней назад +1

      @@AnotherBoringTopic, Jonathan - Thank you for putting together such a well thought out piece on Jobs and the Next computer... I can't wait to watch part 2 and what you will say. Can I ask you to put one together about the Apple Newton? I'd love to see someone put one together about the progenitor of the iPhone/iPad. Others don't believe that but I would ask why did the iPhone 2G Prototype give mention, [Say hello to the Newton MessagePad 3000][03.07.01_G]/iPhone 4 prototypes give mention, [Say hello to the Newton MessagePad 3000] [01.32.01]
      Anyway, I'd love to hear what you find if you decide to do a piece on the Newton.

    • @AnotherBoringTopic
      @AnotherBoringTopic  26 дней назад +3

      I do plan to do a deep dive into the Newton at some point, as a matter of fact I wrote a short rough draft for a video on the Newton seven years ago, back when David and I started the channel, and I’ve been sitting on it ever since.
      At some point I’ll hit a critical mass of research material on it(and get ahold of some of the hardware I need) and I’ll start seriously writing the script, but it will undoubtedly be a while.
      About a month ago I got my hands on the MacWorld issue covering the initial launch of the Newton back in 1993 which was a great addition to my Newton research materials, and I’m always on the lookout for more.
      -Jonathan

  • @pillowanalyst
    @pillowanalyst 3 месяца назад

    👍

  • @chrisnewman7281
    @chrisnewman7281 Год назад

    When Next was acquired by, Apple wouldn’t classify that as being a fall

    • @editingsecrets
      @editingsecrets Год назад

      Not really if most of the people kept on working and most of the good ideas got put into new products that profitably sold by the zillions up to today.

  • @killmeh2
    @killmeh2 Год назад +1

    Part 2 pls :|

  • @benjamindepaz8429
    @benjamindepaz8429 3 месяца назад

    Another person pronouncing it Mac OS Ex! The X is a Roman numeral because it’s the 10th major version of the Mac OS. It’s Pronounced Mac OS TEN. Just like the iPhone X is pronounced iPhone TEN. 5:28

  • @codecaine
    @codecaine 9 дней назад

    19:58 😂

  • @pud469
    @pud469 Год назад

    I was ready to subscribe after watching 2 videos. However, both were part 1, and no part 2. This was a video from 3 years ago. The other was fairly recent. As much as I really enjoyed the content, I'm glad I didn't like or subscribe. I feel like I'm being led on with subscribing, which would falsely boost your channel, with the hope of not being left on a cliff hanger. I understand that you probably have more important, and profitable duties. But you are rolling out new cliffhangers without finishing the last. I just wanted to relay this information, and please keep up the amazing detail videos. But can you please try to finish them??????

    • @AnotherBoringTopic
      @AnotherBoringTopic  Год назад +1

      Thanks for taking the time to comment with constructive criticism and feedback, I really appreciate it :)
      I am not deliberately leaving series unfinished, I promise. NeXT part 2 is coming, and was supposed to be done last fall. However the script wasn’t coming together well, so I put it aside for the time being while I worked on other videos. I think I’ve got it sorted out now, and I do tentatively plan to get it out as the third video this year. But I refuse to record a video until I am happy with the script, and sometimes that takes a lot more time (and tweaking, rewriting, getting frustrated, etc) than expected.
      Regarding the Windows series, 1-2 episodes a year is probably the best I can do without burning myself out. The rough draft for part 2 is largely done (I already did the bulk of the research), and I will be focusing on it after the current video (fall of OS/2) that I am currently editing is done.
      I am very slow at content creation, but I promise that I am always working away at it. Have a great day!

    • @pud469
      @pud469 Год назад +1

      @@AnotherBoringTopic Thank you the update. I will patiently be waiting, for an A+ script. You just raised your standard lol. Yes, burn out is an important factor that I didn't fully consider, due to the other videos posted after. Thanks again for the information, and I will be sure to subscribe to get the updates when they roll out.

    • @editingsecrets
      @editingsecrets Год назад

      He's just recreating the NeXT enthusiast experience for a new generation!