Oh no! Google dropping the 🔨 - NEW March 2024 Core Update

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  • Опубликовано: 4 мар 2024
  • Google is really dropping the hammer with this update. Specifically calling out tactics that you all want to work.
    Link: blog.google/products/search/g...
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    Hashtags:
    #SEO
    #SearchEngineOptimization
    #DigitalMarketing
    #OnlineMarketing
    #SEOTips
    #GoogleRanking
    #KeywordResearch
    #SEOStrategy
    #ContentMarketing
    #Backlinks
    #serp
    #WebTraffic
    #SEOTools
    #GoogleAlgorithm
    #WebsiteOptimization
    #LocalSEO
    #LinkBuilding
    #SEM
    #GoogleSEO
    #seoexpert
    #blackhatseo

Комментарии • 88

  • @melisaacs
    @melisaacs 3 месяца назад +3

    1000% agree with all of this. Thanks for keeping it real. So many other SEO youtubers are out here trying to claim that Google targeting "content at scale" is "unfair."

  • @ayammers
    @ayammers 3 месяца назад

    Thanks for the update and keeping it real. ❤

  • @jay00705
    @jay00705 3 месяца назад +4

    I am not selling anything. The next seconds, I am selling professional services lol

    • @SEOtruths
      @SEOtruths  3 месяца назад

      You don't have to buy anything from me!

  • @archiee1337
    @archiee1337 3 месяца назад +1

    gold!

  • @hvac1649
    @hvac1649 3 месяца назад +3

    I am so glad for this update

  • @trondapper2259
    @trondapper2259 3 месяца назад +3

    "Luckily" I never have to do anything in regards to these updates, and the traffic keeps going up and to the right.

  • @Fedgery007
    @Fedgery007 3 месяца назад +1

    Was waiting for you to speak on this! Thank you!

  • @xyzzzzzzdkdk
    @xyzzzzzzdkdk 3 месяца назад +1

    Thanks for your update ❤❤

  • @Solution-Smith
    @Solution-Smith 3 месяца назад +4

    AI generated content creates a post for one keyword phrase ... hand made content is trying to create content for multiple phrases. I say trying, I'm not sure how successful others are at their content. There may be some people in the crossfire who shouldn't have been.
    I'm referring to this quote given to search engine land: Google said this update has refined how it understands which webpages are “unhelpful, have a poor user experience or feel like they were created for search engines instead of people.” This “could include sites created primarily to match very specific search queries,” Google added.

    • @SEOtruths
      @SEOtruths  3 месяца назад

      This is a far better way and educated perspective to look at AI content. It simply isn't cutting it. Hasn't been for years.

  • @jessiebongolo5236
    @jessiebongolo5236 3 месяца назад

    what I love about this channel is no BS. Thanks man!

  • @SharkPixel
    @SharkPixel 3 месяца назад

    What are the top things you would remove if your site is "over-optimized?"

  • @maxab4372
    @maxab4372 3 месяца назад

    yoo my man is back

  • @auraDlite
    @auraDlite 3 месяца назад

    Thanks for breaking it down. Great vid.

  • @syedshoaib4539
    @syedshoaib4539 3 месяца назад

    100% agree with you. These methods are old and redundant yet people still follow these practices. It's good that they are directly calling out this black hat tactics and now penalizing them. We may have a better and clean SERP.

    • @SEOtruths
      @SEOtruths  3 месяца назад

      I'm game for NEW ways to find an edge! But, just using the same old tactics and having them be new names is getting old.

  • @atjustlookin
    @atjustlookin 3 месяца назад

    hoping this takes some of the steam out of the older branded sites that are nationwide so local niches can do better

    • @SEOtruths
      @SEOtruths  3 месяца назад +1

      Will probably do the opposite which is unfortunate. Google is leaning into bigger brands winning the SERPs. And it's not fair for smaller companies. It's going to be more expensive to do SEO and that's not great.

  • @JimWellsIsGreat
    @JimWellsIsGreat 3 месяца назад +6

    All of these things work. This is why Google claims it's going to crack down on them. For someone who started out talking about black hat tactics, you've gone full white hat on here. What happened to sharing all of the dirty secrets that all good SEOs use?

    • @SEOtruths
      @SEOtruths  3 месяца назад

      None of them work. Google is only telling you what it's already put into place. And further putting into place. Happy to discuss more BH tactics that work. But, stop listening to GURUs.

    • @JimWellsIsGreat
      @JimWellsIsGreat 3 месяца назад

      @@SEOtruths Link building, mass content creation, parasite SEO, spam, and expired domains are all alive and well in 2024. They will be after this update has completed, too. Are none of these things working for you and your agency?

    • @marclaclear6628
      @marclaclear6628 3 месяца назад

      @@SEOtruths That is absolutely ridiculous. The update said "This is designed to improve the quality of Search by showing less content that feels like it was made to attract clicks, and more content that people find useful."
      If these spammy things weren't working then their statement wouldn't make any sense.
      The best you can say is that they don't work very well and after this update they are going to work even less.

    • @marclaclear6628
      @marclaclear6628 3 месяца назад

      @@JimWellsIsGreat I don't understand his logic. Why would they announce new polices aimed at reducing things that simply don't work?

    • @SEOtruths
      @SEOtruths  3 месяца назад

      @@marclaclear6628 I've showed ya'll chart after chart after chart. If it's working so well for you, WHY ARE YOU HERE? LOLZ!

  • @coach_bob
    @coach_bob 3 месяца назад

    Oh boy !! Need to clean up my sites !!

  • @RatonSinDedos
    @RatonSinDedos 3 месяца назад +1

    can you do a video on your take on CTR manipulation? I have been offered several softwares to do this but I am not sure specially for local listings of my clients the Google my business, awesome content as always

    • @SEOtruths
      @SEOtruths  3 месяца назад +1

      That's going to be the next thing they start checking for! Remember, try not to GAME Google. Rather, learn what they like and FEED it to them.

    • @syedshoaib4539
      @syedshoaib4539 3 месяца назад

      How do we do CTR manipulation? Like adding clickbaity meta titles?

    • @trondapper2259
      @trondapper2259 3 месяца назад

      @@syedshoaib4539 he's talking about buying "fake clicks" to increase the CTR. Just make good title tags and stop trying to trick Google.

    • @whiteswordwarrior9995
      @whiteswordwarrior9995 3 месяца назад

      ​@@syedshoaib4539no XD

  • @poncegarcia451
    @poncegarcia451 3 месяца назад

    Hey I am a novice I’ve been learning to do SEO on my websites. Where should I start to learn on your channel? Also,are there any other SEO educators you recommend?

  • @user-oq3lq6sb4w
    @user-oq3lq6sb4w 3 месяца назад

    Would you recommend removing "supporting content" blog posts that drive no traffic? eg these would have been set up to build topical authority with the aim of internally linking to category pages that you want to rank. I see this a lot with sites that use this tactic.

    • @whiteswordwarrior9995
      @whiteswordwarrior9995 3 месяца назад

      No dude. Dont do it

    • @SEOtruths
      @SEOtruths  3 месяца назад

      The true answer is that it's really hard to tell. Review that supportive content and determine its quality. If it addresses the Users question very quickly and with accuracy, then keep it. If not, consider updating it.

  • @vibesbulletTV
    @vibesbulletTV 3 месяца назад

    But have been using Ai to write on my blog!! What should I do noww 😢? Delete all the posts or Delete the domain

    • @whiteswordwarrior9995
      @whiteswordwarrior9995 3 месяца назад +1

      None of both. Google doesnt know shit.

    • @vibesbulletTV
      @vibesbulletTV 3 месяца назад

      @@whiteswordwarrior9995 I should not delete it right!

  • @user-os7we2ft8f
    @user-os7we2ft8f 3 месяца назад +1

    301 redirection with expired domain always worked good. if was not working they will not even talk about it

    • @SEOtruths
      @SEOtruths  3 месяца назад +1

      *worked is the key, here. I don't get why everyone always wants to shoot themselves in the foot.

    • @NewkFritz
      @NewkFritz 3 месяца назад

      ​@@SEOtruths will just wait for the data on a couple of mine to confirm

    • @letitbeai
      @letitbeai 3 месяца назад

      I don't get why you are towing the Google company line without any data just on their say so... @@SEOtruths

    • @whiteswordwarrior9995
      @whiteswordwarrior9995 3 месяца назад

      Yup, still works.

  • @DannyVeiga
    @DannyVeiga 3 месяца назад +1

    AI Content is fine, but it has to be done in a very particular way. None of our sites were hit... but yes I agree all these YT'rs who are pushing 1000 posts a month all got slapped pretty hard. At the end of the day, do SEO as if you were a real legit business. Brand is very important too

    • @SEOtruths
      @SEOtruths  3 месяца назад +1

      Sound advice. AI content generally *could* work. With these tactics. For the general public-don’t do it. Also, we don’t know what’ll happen after March really rolls out.

    • @DannyVeiga
      @DannyVeiga 3 месяца назад

      It does work haha. None of our sites got penalized - but again I’m not here announcing to the world what those are. Could be part of their play too
      But yeah - leave it to the pros 😅

    • @SEOtruths
      @SEOtruths  3 месяца назад +1

      @@DannyVeiga ok but also-March update is taking effect May 5. If you’re alive now. It’s not a sign you’re alive forever.

    • @DannyVeiga
      @DannyVeiga 3 месяца назад

      @@SEOtruths nothing in life is guaranteed :)

  • @coreywilkinson6006
    @coreywilkinson6006 3 месяца назад

    Ya I help a water damage company that has 2 locations very hard competition as far as amount of keywords. The owner asked me how about publishing AI content I told him no it’s not worth it when all the hype started about mass producing articles. Lol I’m glad I never went that route yay!!!

    • @letitbeai
      @letitbeai 3 месяца назад

      You are costing your client money!

  • @Jay-sy5yf
    @Jay-sy5yf 3 месяца назад

    God damn

  • @fewkilometersaday
    @fewkilometersaday 3 месяца назад

    no jacky chou was hurt in this video LOL

  • @stage1
    @stage1 3 месяца назад

    Im using AI sometimes for my website for some English translation hope this wont effect my website, and my domain is registered since 1997 I hand registered it

    • @SEOtruths
      @SEOtruths  3 месяца назад

      Unfortunately, for translations, it will still get marked as AI. It's complicated. And I don't think Google is catching every edge case they're looking for (clearly).

    • @vibesbulletTV
      @vibesbulletTV 3 месяца назад

      @@SEOtruths have been using A.I to write on my blog, I have about 200 posts. What will I do? Please help me !!!

    • @davidmelo4771
      @davidmelo4771 3 месяца назад

      ​@@vibesbulletTV he has zero clue. Wait and see is all you can do. I heavily use ai and all my websites are still up.

  • @martinlambov511
    @martinlambov511 3 месяца назад +1

    Bro you really get the edge when watching your content, good job!

    • @SEOtruths
      @SEOtruths  3 месяца назад

      Appreciate that. Certainly try! Some haters out there but that's alright. Trying to cut the noise of the other RUclips garbage and people love that trash.

  • @KevsGuide
    @KevsGuide 3 месяца назад

    So when you talk about expired diamonds, being nice. Good. You mean you can't buy an expired domain and then starting to rebuild it in a genuine way and I'm building pages for the existing bank links.

    • @SEOtruths
      @SEOtruths  3 месяца назад

      Correct this doesn’t work. Buy a healthy domain. A live site. One that’s getting traffic. And build that up instead.

  • @josho.9530
    @josho.9530 3 месяца назад +1

    I am forever anti-linkedin. Circle-jerking, humble-bragging, copy/paste fake review playground.

  • @king_cj
    @king_cj 3 месяца назад +1

    Removing unpopular content, that means that "topical authority" is also fake?

    • @Solution-Smith
      @Solution-Smith 3 месяца назад

      Define topical authority ... are we talking the same kind of topical authority that newspapers use when they need to interview a person who is an expert or authority for their newspaper, or new channel? Or, are we talking the kind of topical authority that a taxi driver would have because his last job was in that profession, but other than his resume has no authority that would give the newspaper a reason to publish his name as their goto person on the topic?
      I worked with a video production company a little over a decade ago, and the first type of topical authority worked back then ... managed through controversy to get the company name dropped by newspapers left and right as well as Obama's website. The site got a lot of traffic and sold a lot of videos.

    • @king_cj
      @king_cj 3 месяца назад +1

      @@Solution-Smith lm not talking about expertise. Lets say i have site about lakes, only 20% of posts about lakes are getting some traffic. Do i need to remove other 80, aren't they supporting topical map and authority? Or its all bs

    • @Solution-Smith
      @Solution-Smith 3 месяца назад

      @@king_cj ​ @king_cj I'ld like to hear SEO Truths' opinion on the subject as well. I do not have hard data on that question at this time; I'm returning to doing SEO; I'd speculate that the 80 that are being helpful are not being helpful at all at this moment in time, and look for how I can build the site to qualify those lakes into the site.
      Going blind - I'ld give it a shot to fill in the topical tree or entity tree for the lakes, with a SEO Silo ... "hasPart" : [ { "@type": {"WebPage" }, "name" : "fishing", "URL" : " ", "sameAs": "... wikidata/entity/Q14373" }, { "@type": {"WebPage" }, "name" : "camping, "URL" : "", "sameAs": "wikidata/entity/Q14373" }, ... ] before I'd walk away from the terms. Likely try other things as well; I don't like to walk away from a search term. I would have regrets if there was something easy I could have done but walked away.

    • @SEOtruths
      @SEOtruths  3 месяца назад +1

      You'll have to make a judgement call. But I would say content that's getting no visibility that has potential quality problems with it-won't really help with "topical authority." If you don't feel like they have quality problems to them, keep them up but it's a risk! This is a part of Google's system that no tool out there is helping to measure (yet).

  • @letitbeai
    @letitbeai 3 месяца назад +2

    LOL @ stop using AI content, there is no way for Google to determine how content is created, sure right out of the box with simple prompts it might be, but the way I have set it up with Zimmwriter there is no way in hell that Google (or you) can spot the AI content.
    You are starting to sound like a clone of Matt Cutts, just make sure your content is okay and buy some good links and have some active SM profiles and you will be fine (just like all the other updates where Google was going to kill spam)

    • @SEOtruths
      @SEOtruths  3 месяца назад

      Y'all really want it to work so badly. I get it. Then, why isn't it working? LOL

  • @moynulaminamin9106
    @moynulaminamin9106 3 месяца назад +2

    Julian goldie crying in a corner right now

  • @whiteswordwarrior9995
    @whiteswordwarrior9995 3 месяца назад

    Rank and rents dont work? GOOD JOKE HAHAHA

    • @SEOtruths
      @SEOtruths  3 месяца назад

      Keep wasting your time!

    • @whiteswordwarrior9995
      @whiteswordwarrior9995 3 месяца назад

      @@SEOtruths Tell that to the richest SEO in the world that only builds rank and rents. Good luck with your little RUclips thing tho.