Hey Payton please can you make a video on the legal side of the business, that is, business registration, compliance and all the related stuff and solutions on how to set up a business online. Please it will be much appreciated. Thank you in advance
The problem with asking my clients for an SEO plan is that they understand optimization and they literally just say well why didnt u just build an optimized site from the beginning
I learn from this video that you can sell a product/tool (Semflow in this video) by making a video of how the tool is going to make you money. I bet this is a good way to sell just about any product - selling the ‘value’ the product brings. An ‘aha’ moment for me really. Great video.
Every guru out there. "How I became a millionaire by making you pay for my course explaining how I became a millionaire." Payton obviously has an actually helpful product. Anyway, if you really want your mind blown by insights like this, read up on cognitive biases (psychology). Like the book Good Thinking.
One thing that has made me stray away from web design is the whole client part, thanks to webflow it is more friendly for us designers to make sites. I still would appreciate a video of a step by step of giving to a client a finished site I dont think videos focus on that, maybe a roleplay scenario.
The one-time fee with SemFlow is exactly what I sell as part 1. Then I go into smaller packages that are monthly, its a good way to show them what I can do before I sign them up for a minimum 6 month subscription.
Hey Payton, great content like usual. There is something that I am always unsure about which is regarding client's content on the website. if they wanted to update their content frequently, how is it done? is it through the agency or they do it on their own? if they are editing it on their own, how will you maintain the SEO portion of it?
Hi Payton, I love your content. Thanks for doing it. I do have one question though: say I just built a shiny new webflow site for a client. If I offer the package you’re describing, won’t the client reply back with a variation of “well, you just built the site, why isn’t it compliant now, with best practises and the SEO stuff?”
Thanks for the great question. If you sell it right and set good expectations, they will understand that these services are all different. They shouldn’t expect SEO/marketing just because they paid for a website. Yes, you should some basic optimization and keep accessibility in mind when building but whatever point you decide to do those services, you should be charging for it 👍🏻
When we build a site we provide what we call "website hygiene". It's just making sure the site has titles, descriptions, alt tags, and basic schema. We let them know up front that it is only basic optimization. Then we offer ongoing maintenance or a monthly retianer for future development.
Great Content, Payton! Thanks for the video! In recurring services, what do you do when clients don’t pay you? How do you handle the situation? Can you make video content on this?
Agree, the website should be optimised for speed since the beginning. And selling a basic SEO optimisation without a real SEO strategy doesn't make sense - so it's taking money for something that doesn't bring promised results.
I´m pretty new in this business... But as a client this would make me somehow angry. Normally this small package should be part of the Webdesign/Development-process. Why should I deliver a finished project and afterwards selling a package of Site (Performance) Optimization? That sound pretty weird in my ears.
There is still a pretty clear difference between design/development and SEO/page optimization. Many clients might assume it’s all the same thing, but it requires different expertise and processes to accomplish each. Some web designers offer it all included in one package m, but this dilutes the importance of those additional services and the designer ends up working for free. It would be like hiring a trainer at the gym to get you in better shape and then being upset that they aren’t creating meal plans for you as well. Some trainers might offer it all but in reality, you need the expertise of a nutritionist.
1) Design and development are one job (actually two), and do include a high performing site. BUT every serious designer knows that site optimization should be an ongoing endeavour using things like Hotjar. So it is always a separate package bc there is only so much you can optimize in the initial design without actual user feedback and testing. 2) SEO is another job, and includes site optimization, so its an overlap between design and SEO. However that is also ongoing. So it makes sendse to have separate package for it - its an ongoing service. 3) You have to be able to sell. Not only are these different services, you also have to be able to explain the difference and convince yourself of it.
@@futuretech8285 Oh what, thanks for the notice but I cannot find a horizontal scroll, I’ve been quite careful about everything, i dont think I have that… would it be another page or my homepage? And the audio is done with custom code, thanks for leaving a 5 star and subscribing dude, your the best! I plan to make content about webflow in the future!
If you start deliberately throttling delivery of services for billing purposes; it is an opportunity for someone else to take the business away from you and negatively affect your reputation. Do what is realistically and reasonably possible.
This is great Payton! This gives me more confidence to offer SEO services to my clients. Keep that awesome content coming!
Let’s go!! 💪🏼
Hey Payton please can you make a video on the legal side of the business, that is, business registration, compliance and all the related stuff and solutions on how to set up a business online. Please it will be much appreciated. Thank you in advance
The problem with asking my clients for an SEO plan is that they understand optimization and they literally just say well why didnt u just build an optimized site from the beginning
I learn from this video that you can sell a product/tool (Semflow in this video) by making a video of how the tool is going to make you money. I bet this is a good way to sell just about any product - selling the ‘value’ the product brings. An ‘aha’ moment for me really. Great video.
Every guru out there. "How I became a millionaire by making you pay for my course explaining how I became a millionaire." Payton obviously has an actually helpful product. Anyway, if you really want your mind blown by insights like this, read up on cognitive biases (psychology). Like the book Good Thinking.
One thing that has made me stray away from web design is the whole client part, thanks to webflow it is more friendly for us designers to make sites. I still would appreciate a video of a step by step of giving to a client a finished site I dont think videos focus on that, maybe a roleplay scenario.
The one-time fee with SemFlow is exactly what I sell as part 1. Then I go into smaller packages that are monthly, its a good way to show them what I can do before I sign them up for a minimum 6 month subscription.
That's great! Any small service that could make your client have a better experience or reduce their stress, you should definitely offer it 🚀
Great tips, Payton! Thanks for the video!
I don’t quite get how you can charge this as a recurring revenue, bc. I just see this as a one time service in my oppinion
Hey Payton, great content like usual. There is something that I am always unsure about which is regarding client's content on the website. if they wanted to update their content frequently, how is it done? is it through the agency or they do it on their own? if they are editing it on their own, how will you maintain the SEO portion of it?
Can you use sem flow on an existing web page as a way to find "re-design" clients?
Hi Payton, I love your content. Thanks for doing it. I do have one question though: say I just built a shiny new webflow site for a client. If I offer the package you’re describing, won’t the client reply back with a variation of “well, you just built the site, why isn’t it compliant now, with best practises and the SEO stuff?”
Thanks for the great question.
If you sell it right and set good expectations, they will understand that these services are all different. They shouldn’t expect SEO/marketing just because they paid for a website. Yes, you should some basic optimization and keep accessibility in mind when building but whatever point you decide to do those services, you should be charging for it 👍🏻
@@PaytonClarkSmith thanks mate! Keep doing what you’re doing!
When we build a site we provide what we call "website hygiene". It's just making sure the site has titles, descriptions, alt tags, and basic schema. We let them know up front that it is only basic optimization. Then we offer ongoing maintenance or a monthly retianer for future development.
@@raymondjenkins1161 thank your for this! It’s really useful to know how to approach it!
Great Content, Payton! Thanks for the video!
In recurring services, what do you do when clients don’t pay you? How do you handle the situation?
Can you make video content on this?
You stop working for them! 🤣
Can I use Semflow also for a german website?
I feel like this should be included anyway 😂 Why dev a website if it needs monthly optimization afterwards 💀
Agree, the website should be optimised for speed since the beginning. And selling a basic SEO optimisation without a real SEO strategy doesn't make sense - so it's taking money for something that doesn't bring promised results.
I´m pretty new in this business... But as a client this would make me somehow angry. Normally this small package should be part of the Webdesign/Development-process. Why should I deliver a finished project and afterwards selling a package of Site (Performance) Optimization? That sound pretty weird in my ears.
There is still a pretty clear difference between design/development and SEO/page optimization.
Many clients might assume it’s all the same thing, but it requires different expertise and processes to accomplish each.
Some web designers offer it all included in one package m, but this dilutes the importance of those additional services and the designer ends up working for free.
It would be like hiring a trainer at the gym to get you in better shape and then being upset that they aren’t creating meal plans for you as well. Some trainers might offer it all but in reality, you need the expertise of a nutritionist.
1) Design and development are one job (actually two), and do include a high performing site. BUT every serious designer knows that site optimization should be an ongoing endeavour using things like Hotjar. So it is always a separate package bc there is only so much you can optimize in the initial design without actual user feedback and testing.
2) SEO is another job, and includes site optimization, so its an overlap between design and SEO. However that is also ongoing.
So it makes sendse to have separate package for it - its an ongoing service.
3) You have to be able to sell. Not only are these different services, you also have to be able to explain the difference and convince yourself of it.
Wow I charge $100 a month for this, I can’t image telling my clients $500
100$ is still good recurring money
Man your website has a horizontal scroll bar fix it.
And How did you add audio in your websites?
@@futuretech8285 Oh what, thanks for the notice but I cannot find a horizontal scroll, I’ve been quite careful about everything, i dont think I have that… would it be another page or my homepage? And the audio is done with custom code, thanks for leaving a 5 star and subscribing dude, your the best! I plan to make content about webflow in the future!
Is Semflow GDPR conform?
If you start deliberately throttling delivery of services for billing purposes; it is an opportunity for someone else to take the business away from you and negatively affect your reputation. Do what is realistically and reasonably possible.