Thanks for the very informative and accurate comparison! Our pro calibrators are working on all of the TVs that will be competing in our 9/30 2023 4K HDR TV Shootout Evaluation event and we all agreed that Hisense's new 2023 U8K very well deserves to be included in our TV Shootout this year. We just received a very nice allocation and they sold out immediately, but thankfully Hisense just shipped our 2nd allocation that will arrive the end of this week. Hope to see many of your members and visitors on your and FOMO's live webcast of our 9/30/23 4K and the 10/1/23 8K TV Shootout events!
@@tomtube1012 The U8K is Hisense's flagship mass produced TV. The UX is a very limited production, and sold out, and only available in 85" screen size. We have the UX on display at the TRV Shootout and it's next to the TV Shootout wall, but will not be included in on the judges ballots as they are no longer available and were only available in the 85" class.
@@nooneknowsnothing True however I risked it, and decided not to buy the warranty for my X90L since I can easily replace it if something goes wrong but at the higher prices I would 100% buy the warranty regardless of the brand.
years ago i bought a sony 35 inch and it lasted 4 years. i also had a 25 inch sanyo that lasted 25 years. that turned me against sony tvs. its not better.
If you use the custom smoothing setting on the U8K and set both settings to 10, the hisense actually gets a big boost in image quality as the color smearing, motion blur, and blooming are limited by those settings.
@@lpromer4796 it wont. There are tests conducted that the sony shadow details cannot be matched by a mini led. You can check the amount of stars that is present in a dark screen vs the same on a u8k. Also if u watch movies alot, the X90l is very optimized to dolby vision. It is even more optimized than the x93l. I cannot say the same for the u8k. Dolby vision sucks on them.
Besides the slight extra blooming, the X90L is superior in image processing and ironically often have better contrast, despite the fewer zones. Because Sony KNOWS how to make use of it. Hisense just don't, they just have the more zones and let that on it's own do the work. But there is no "fine tuning" of it. Several examples of the 90L having deeper black and contrast in some scenes. 2:45 look at the left hand side, deeper black on 90L. 2:55 higher detail and more contrast on 90L 3:06 this is where 90L loses because fewer zones and U8K wins. The U8K don't need processing to handle this because most is just dark. But 90L cannot over come it as easily. 3:21 more deeper black on the guy on the left armor on 90L. Also better specular highlight of his face. 6:44 way higher contrast on the 90L in that lava scene. This show cases how Sony can use it's algorithm to make most of it. The U8K have more zones and should be better. But they cannot make use of it here. It just treats the whole area as brighter. They have less fine tuning. 7:20 again more contrast and better color gradients on the 90L. There is seldom if at all I can list a scene where U8K beats the 90L. It's only in those few select scenes. But, the key part is that the 90L is better in a room with some light. That way the lifted blacks in the "bad scenes" won't be noticeable. In a dark room they will be and can be distracting. Same with black bars which will look lifted. I would in that sense argue the 90L is better, because it wins in most image content and loses only in the worst scenarios. But it will 100% of the time win in picture processing. Hence over all it will be better 80% of the time. It basically comes down to, do you prefer a superior image quality in processing or less blooming. The U8K will have less blooming, that's a given. But it won't have as nice upscaling and detail of objects and faces etc. The Sony XR processor is the best in the business.
Com on man sony its Bloming crap ...Did u see U7k or u8k in persone ??? i was loking G3 and u8k side by side ...picture on hisense kiling it ... Normal persone dont give a thing about procesing or some other fine things ...
Do u think i made a good choice I just pulled the trigger on the 100” U8k?? Someone said on another review said he had so many issues with it and returned it for the smaller size 85” qm8.. I’ll don’t believe him until I find out myself. Just want to mount to tv and not having to get a replacement or exchange for something else because it’s a heavy tv.. Please help if u guys have any issues with the. 100” U8k ??? Thx
I think the Sony X90L is clearer and it has a more natural color. The black level to me, the X90L does not look bad at all. Now, the other thing to consider is quality and reliability, I would definitely with the Sony X90L.
Thanks for the video, I recently found that the U8 is using 8 bit panel that generate 16 million colors while the X90L uses 10 bit panel that generate 1,07 billion colors !! that like comparing edge let LED with G3 OLED.
It would be good to compare the upscaling with non-4K signals, such as standard DVDs. I would like to have your opinion on the final quality of films from the 80s and 90s. THANKS. Keep up the good work.
I think I prefer the Sony in this comparison. More detail in the images. The blooming doesn’t bother me that much and can be minimized with adjustments. Thank you for doing this. I’m in the market for an 85” set and these 2 are within my budget.
by blooming can be minimized you mean lower the brightness and/or crush the black :p don't care either way for either tv/company, what got me was just "blooming can be minimized" because its not magic, its gotta come from quality elsewhere. tradeoffs abound
@@Keivz prefer the depth of shadow details over blooming when on a larger tv like a 85, its really not an issue. The sony makes the pictures come alive with its reality reaction mode.
I was strongly considering the U8K before watching this video, but after watching there's no question. Sony all the way. The reason is simple - the image processor. There is a clarity in the Sony that reveals details (and even contrast) that just isn't there in the Hisense. The Mini-LED can't save it from Sony's superior processor. The colors are also a bit more accurate or neutral on the Sony. Sometimes the colors pop more on the Hisense, but in a slightly over saturated way with less accuracy. I will be paying a little extra to get the Sony, in the 65 inch size.
We bought the X90L and after a month of usage i could attest that it is really a nice tv! Processing makes a world difference! I am not against any other brand but when it comes to tvs you can't go wrong with Sony.
@@sj460162 I hooked my PS 5 disc version and experienced no issues at all! It is as if the X90L was made for the PS 5. Graphics look good and colors really pop out. Being a gamer myself i would recommend it to others!
From the start, I had been trying to be very critical (as in trying to comb through it with a pair of hawk eyes), but I can attest to how thorough and transparent you are as a commentator. Well done. I don't necessarily need to be sold on a particular brand or tv, but I enjoy hearing the pros and cons of both TVs. I especially loved how you said, "What do YOU want to see? What do YOU prefer?" Somehow despite your knowledge of colours and TVs, you defer back to the viewer. You're never condescending when you tell the honest truth. After seeing a couple of videos, you definitely deliver quality content. Thank you, Brian.
Thank you so very much for your honest and thoughtful comment about me and the video. I truly appreciate you watching and for taking the time to comment in such a thoughtful way.
perfect timing. I was thinking about these 2, also tcl. Now i am sure. Sony for sure. Not just for your review but which one will still be standing years later. I tend to keep things for awhile. Thanks so much for your work.
I hope this helps answer questions to those considering between the 85QM8, 85U8K, 85X90CL, and even the 77S90C. I started back in July with the 85QM8, and I loved the contrast, brightness, and vibrant colors. Hated the horrible streaming upscaling capability that literally made certain content like MLB game unwatchable because it couldn't even make the face of the hitters recognizable. Also, poor EOTF would overblow certain bright images to the point that all details were lost, so I returned it one month later. Tried the 77S90C, better than 85QM8 at everything, except brightness during day watching and SIZE, I didnt think the 8" drop was going to be that noticeable, but it was....and currently, I don't think its worth paying 2-3X the price for an 83" oled. I currently have both the 85U8K and the 85X90CL side by side agaisnt by wifes wishes 😂. Like most people, I felt cheated by the 85X90CL with a FALD display and probably only 150 dimming zones at best for $2,000...So I had to try to the 85U8K Mini-LED with 1300 dimming zones, 1500 NITS, QLED, and an 8.5 rating from RTINGS.COM. After a couple of days of playing with them side by side, (not hearsay), for the purpose os STREAMING only, I have NOT tried gaming, the X90CL has better colors, including blacks period! Side by side, same content, same image, the colors of the 85U8K appears dull/washed out in EVERY mode because of the way Hisense is choosing to present the colors this year. FYI, FOMO, along with other youtubers and even others in the comments, had mentioned that, but I guess I'm a bit stubborn and refused to 100% believe it😅. I'm not a professional calibrator, but I have some experience with tweaking tv settings...I mean come on, this year alone this is the 4th tv since July chasing my best picture quality valued tv 😁, since I probably wont upgrade again for another 3-5 years I hope. I have never owned a SONY until the 85X90CL, I used to think that they were overpriced for what you were getting, and based on reviews from youtubers and RTINGS.COM, they were not worth it imo. Based on the fact that the clarity is soooooooo much better in most content on the X90CL over the U8K, dont believe me? Try streaming Darkwing Duck from Disney plus side by side 😆, also what's with the dullness of the U8Ks colors including blacks 🤦🏽♂️, and yes, im also comparing them to the QM8 and the S90C...The 85U8K is sadly going back...I had such high hopes for it considering I waited forever to get my hands on the 85U8K. I hope that answers some of your questions. But if in doubt or curious like I was, order both and put them side by side like I did 👋.
@williamnelson7528 The S90C QD-OLED has no blooming. The QM8, I never noticed or bothered me. The U8K has less blooming than X90CL, but blacks and ALL colors are ALWAYS a bit lifted a bit. On the X90CL, the only time I noticed the blooming is in an all black or dark screen with small bright objects, like credits at the end of a movie. Otherwise, im surprise by how good of a job it does with its algorithm. But because of the processor, the X90CL is by far the best choice for streaming. Neither of the 4 TVs is perfect. They all have their own issues. Had the U8K had better colors, I probably would have kept it, but since the X90CL is clearer, faster, has better colors including blacks, and the blooming is only noticeable in only certain scenes, for me it was the best choice. Another thing that the X90CL gives you and the other 3 TVs dont, at least not while using its own built-in apps, is a TON of watching mode options. The S90C did not have Dolby Vision, and although I dont care much for it, the option is there on the X90CL. Oo both the QM8 and U8K, ALL Dolby Vision content is limited to only Dolby Vision, which is a problem when watching TV during the day because it's too dark. The X90CL allows you to switch customize EVERYTHING! switch out of Dolby Vision, adjust colors to acurate or condenced, and blacks to details or deep. The other 3 TVs did not give you all those options WITHIN the TVs built-in apps.
sony processor and upscaling is top . if you go to tv shops , china brand knows how to display content , they provide you with the most colorful scene . in reality on a daily basis , we watch movies on tv channels , older programmes , dvds , bluray , upscaling capability is the most important . the reviewers will never emphasise on this because a lot of them are sponsored .
Thanks, Brian, I watched you and Fomo Geeking out sharing your joy in deep diving on tvs. I first bought the TCL QM8 it was BRIGHT, but I could not get the color right. Then I traded it for the Sony X90L 85" , WOW!!! at 100 dollars more, it was the sweet spot for my eye's and Walet. So much better than my TCL 85". As far as Blooming, it has not been a problem to my eyes. I would not hesitate to recommend it . We are so looking forward to The Shoot out. Thanks again. PS if you add the cost of a pro Calibration to the TCL and Hisense it's a no-brainer to get The Sony.
hi sir, how's the tv? I'm looking to get x90l.. compared to say oleds the color is not as punchy, but I can get bigger size if I go fald (or mini led) but I trust Sony more than other brands. I guess it should be OK as long as it's not side by side with an oled
Motion performance without judder smearing tearing and the ableness to upscale is biggest for me. Everything else can be tweaked enough on most these new models to your liking but the ability to handle fast motion and compression for streaming is so key. Not sure why nobody seems to review much more of these key factors instead of displaying slow mo pictures that even would look fine on tvs from a decade ago 😅
Ummmmm.... go to 7:10 Look at the stars in the shot Sony is not showing almost half of them Gtfo with that .. not getting to be mean But Sony has long long been dethroned Why Like intel for 10 years, no competition so no innovation Sure, there absolute top of the line is pretty much up there. But you can litteraly see the short cuts in this TV and many others Its like if Bently started making 20,000 economy cars That's Sony now They can easily blow Anything away Like they did for decades crawling up to number 1 Now on top They are acting like Nvidia reaping all the rewards for substandard shxt
Quite the opposite, as far as hardware goes, fewer LEDs, fewer dimming zones and not as bright. It's the picture processing that is superior on the Sony here.
@@fepethepenguin8287in that same exact shot look at the lions at the bottom, the water and the shadows in the mountains they all look way better on the Sony. When you watch a movie would you look at the stars on the top or the lions thats right there in the center? If you look at the colors on the lions on the Hisense it almost looks faded or something, doesn’t look crisp like Sony. Hisense definitely had some scenes that was better but it was much fewer than Sony and the one you pointed out was definitely not one of them
Thanks a lot Brian for this wonderful comparison, tbh, my heroes this year are X90L and G3 , a 75 or 85 inch will be awesome with X90L kudos to Hisense for catching up the big three That crown scene describe how Sony is the BMW of TV's, less power but more performance lol
If you look at the rtings review, the U8K has a MASSIVE advantage in the contrast. Without local dimming, the Sony looks light grey while the U8K is still black. The crown scene is a great example of where the Hisense falls short.
Pause @12:45. You can see there's outright missing information on the Sony vs the Hisense. Far left you see foliage but on the Sony it's totally gone. But you also seem to get a little more depth on the Sony. I think the algorithm looks fine but in some instances its going too far on a direction and just artificially darkening scenes to appear better while taking stuff out completely as we see here.
Brian I think your camera mostly captures the center of the screen. Hence I think both opposite ends of the TVs get a more faded look. It's always brighter on the right side of U8K and brighter on the left side of the 90L. It's skews the results. Look at 20:52 On the U8K left side it's very faded hardly any color or contrast. Look at same area on the Sony. Very colorful and nice contrast. Then look at the right side of the 90L how it's faded and milky lacking contrast. Then look at U8K and it's right side. More contrast. It's like only half of each TV is shown "properly" in these side by side. Your camera only picks up the middle of the screen so Right side for U8K and Left side for 90L. Easy to see in most content. Sorry, but this makes these side by sides nearly useless as comparison. Because it's not showing either TV properly. This might be mitigated if filmed further away, but then the screens would look small. This is just a constructive criticism of something you might not have noticed.
Thanks for your helpful side-by-side analysis of these TVs. In the RTINGS reviews of these two models. The Hisense U8K actually scored slightly better than the Sony X90L in some of the tests that RTINGS performed. As much as I admire Sony's excellent image processing, motion handling, and upscaling that may ultimately present a finer - and perhaps more realistic - display overall, lower prices on the U8K models could persuade me to choose Hisense. The decision for buyers would depend on individual wants and needs. If you want superior image processing, the X90L is probably the better choice. If you need a brighter but still accurate TV that also handles reflections well in a room with high ambient light, the U8K is a great option.
ya all missing out when u realise that the dolby vision is literally made for X90L. while dolby vision in hisense is not really optimized. There is even a calibrated netflix mode on X90L. If u use netflix and stream dolby vision movies, X90L is for you. Hisense needs some work in that area.
Thanks Brian for the patience comparing those 2 TVs, just one question: On the footage at about 3:00 you talk about Hisense having deeper blacks, however what I see there ( space between the girls' right ear and her hair) is a deeper black on Sony. Is it just a camera footage that seems the Sony to have deeper blacks there ?
Took a chance on Hisense two years ago with a 65”. It has performed excellent and I’m very satisfied with it. Can’t say the same thing for TCL took a chance on their 75” TV and even before it reached its second year the screen failed. BTW their reply was oh well. So I’ve spent a month studying the Hisense 75” U8K, Samsung, LG and Sony. I have a soft spot for Sony I think they make outstanding products. After reading Hisense’s philosophy on their products they earned my respect. Their U8K is so advanced especially for their pricing. Nevertheless what put me over the top was their ability to add Dolby’s Atmos system to their 75” U8K. Their sound is amazing and no one offers that sound at the present time. Thank you for your video it is very helpful.
MY living room 77” LG C4 has a clear & very loud sound at only 11 percent sound level man, for me it sounds like at least 45 to 50 percent in other tvs in comparison
Thanks Brian, I was buying U8K, but after watching this video I bought Sony x90L. Its really very great tv. Thanks for making comparison videos in detail without any bias.
Doing well my Friend.. waiting for the Shoot out. I was bummed I couldnt make it out to Mwave, really would like to meet you and Fomo some time. Maybe Next Year. Two Quick ?s for you my Friend. 1. Glad youre loving the U7K, what was the main factor that made you pick that over the U8K to have at the secondary Pad? 2. I saw your UX Review..and can tell you Loved it.. If it had the more current GameBar would you choose it for your Next 85" over the QN95C and QM8? Thx Bro.. Ill be waiting for the shootout coming soon. @@BRIANSTECHTHERAPY
I'm a little late to the game, but strongly considering U8k 75" on clearance. In the U8k line, I believe all the screens are VA, except the 75", which is ADS IPS. Are these 65" screens in the head to head? I'm not too worried about viewing angles.. Will contrast suffer at all on the 75 vs other sizes?
The 75" U8K is an ADS/IPS panel and is MAGIC . Liquid images , deep blacks and excellent motion . If you have it go to RUclips and play the Samsung 4K HDR Vegas demo . Breathtaking . The X90L is excellent in its own right , my friend just got his 75" set up by Best Buy and he is mesmerized to the screen . But the U8K 75" is gorgeous . Great video Brian !
@@gilbertleo8232 I did pull the trigger and the 75" U8K is awesome! Motion in certain situations is the only weakness. If the camera pans across a scene at kind of a medium speed, there is really bad judder. But slower or faster movements are very smooth. Brightness, color, detail (including dark areas) and black level are all superb! I have zero regret not spending 2.7x on an OLED. A80L 77" for $1500? I would bite, but that's not going to happen.
I bought the U8K and there were some very annoying issues with the TV, most of them stemmed from the lack of good documentation… Others were poor transition times in the dimming zones causing stuttering. Also the one thing that I was kind of not worried about that really turned out to be a big problem was the EOTF tracking, it was very hard to get a consistent experience for the black levels in movies when you tried to correct the for the problems with brightness curve. It just was not a very pleasant experience and I ended up returning it for the X90L which has been the exact opposite experience for me. Great color, good tonal mapping, contrast that is very close to on par with the contrast of the U8K 75”. If you’re seriously looking at these two, here’s why you should skip the Hisense. The Sony has a 10 bit panel, the Hisense has an 8 bit+FRC, which means it is going to have to do more processing to match the smooth gradients of the Sony. Also, Sony and LG have been using their color filters to augment the black levels and local dimming now, so they’re getting very good contrast on their full array panels. Another thing, the Live color on the Sony keeps the color channels balanced so that they’re not as affected by contrast and brightness shifts. And still yet another big reason to choose the Sony is their Bravia Core app, the high bitrate content is like having a UHD BD streaming to the TV, so you’re going to get a far superior image from that service and the dynamic range will be better as well. Overall, I feel like the Sony’s picture isn’t perfect, but it is far more consistent than the experience I had with the U8K. Oh and the biggest issues… Hisense support is horrible! I ask them why the wisa option is grayed out, and they said it was because I needed a SoundSend device (spoiler alert), I have a sound send device attached to the eARC port, switch the port to Arc and it tells me to connect the WISA module and the menu item will be available, but it wasn’t. Then they told me to upgrade the firmware and gave me a download link, that wouldn’t even install… After that they told me to Factory reset my TV, so I tried that, and that didn’t help either. In the end they were pretty much useless and this paper tiger proved to be more of a hassle than it was worth. Also, the eARC port would constantly lose connection to the WISA box, unless the port was in ARC mode. The Sony detected the device easily and tuned for it during the setup process of the TV.
I’m in a similar position myself right now. I have the 75” U8K and I think it’s really great in some ways, but not perfect. The viewing angles are insane, brightness and contrast are pretty good, upscaling/processing is better than average (almost x900H level) and blooming is very good for the most part. My main gripes are the lifted black bars during letterboxed content, and a lack of brightness/colour in HDR mode for PS5 (wonder if that’s related to the 8 bit FRC panel or EOTF possibly). So far so good with eARC and the software on mine, but those other issues still bug me. Having had both, how much worse are the viewing angles and blooming on the Sony? And if you game at all, have you noticed any differences there?
I just don't know how people can praise the U8K. It's a crappy 8-bit panel that suffers from terrible posterization artifacts. The image processing is among the worst I've ever seen and outside of that there is absolutely nothing special about the picture quality unless peak brightness is your measure of quality. It's hard for me to fathom how this TV can receive so much praise. I have a plasma TV from 2013 that utterly destroys it.
Hi Brian, will you be getting in the TCL X955 QD-Mini LED 4K TV this is TCL top of the range tv?. Another great review Brian keep up all your hard work
As of the date of this comment (11/28) there is only a $200 price difference at 75" at Best Buy. When I maximize this video it seems that Sony has the edge as far as picture accuracy. The blooming is a legit thing but I can't recall how often I have sat through scenes depicting those conditions in movies that linger long enough for this to be an issue. And when he goes into "Cinema" mode, it's not even close in my opinion. Sony's picture looks much better. The reason I am watching this is because I am doing research and now feel like I am going to roll with Sony and treat myself to an upgrade from a 50 LG Plasma to the 75" Inch Sony X90L. Thank you for this video Brian. Well done. I do wish someone would speak to off-center or slightly angled viewing that I have read, can be an issue.
That is the amazing part with Sony. It actually have better contrast than the U8K in almost all the content, except when it really needs the extra zones, which is actually very seldom. You would 90% of the time have a better picture on the Sony, including the contrast despite the low zone count. It's just Sony magic and also far better picture quality. Hisense needs to work on their processing and algorithms. TCL and Hisense just try and 'brute-force' their way with more zones, but don't know how to use them properly.
I just purchased the 85" U8K at Best Buy for $1,800... only had the TV for a week but I'm just amazed by the picture. Upgraded the TV from a 75" Vizio QLED.
I'll get a 65 in Hisense for my Bedroom. And A Sony 77 in or 77 LG OLED for my Family or Great room TV. Love it. The big 3 better watch TCL and Hisense in the next couple years!
They both look amazing and the nuances on both are so minimal, it's hard to say tbh. Which one is better for handling motion in action scenes though with less judder/studder?
Starting at7:54 I like the Sony better during the zebra/lion images. The Hisense is too bright and the Sony pops more. If you reduce the brightness on the U8K to match the Sony would it look the same?
Thanks for this. Been looking forward to the X90 going up against a mini-LED. I think besides the little bit of blooming it holds its own. Might sound weird to say on this video but I'm thinking now splurging on the Sony X93L might be my perfect TV: the best of both worlds.
Nah. Different TV's for different things. No ABL issues with LED. Led for bright rooms. No burn in possibilities. Besides, this is an LED comparison, not an Oled comparison.
I'm looking to upgrade my TV to a newer model and am very much on the fence as to what model. I currently have a 65inch Sony A1E and a 930D. I'm debating between the 77 inch X90L or 93L. I love OLED, but have kids who game a lot and don't want to risk burn in. My one son always leaves paused images on my OLED. Would the X90L be better than the A1E?
Think Sony's are almost always worth the extra money, especially if you're buying a larger size tv. The larger your tv is the more noticeable poor upscaling, inaccurate colors, panel uniformity or local dimming, and even build quality becomes. I love how far both TCL and Hisense have come, but I will always feel like gonna have to deal with some odd quirks and buy an extended warranty just to be safe.
Can you show letter box movie clips in future reviews so i can see how the tv handles the black bars and if there is any flashlighting or any wierdness. Thanks 😊
The Sony blows it away in this comparison. The Sony looks way more accurate and natural. Even had more contrast in most scenes. Sony is totally worth the extra couple bucks.
That's a bit "overblown". There's a give and take with both, but U8K holds its own. It's not a blow out, not even close. X90L is not worth the $300-$400 dollar difference just to pay for a brand name.
@@jessemoore7081 Depends on where you're from. Here in the US. the prices keep dropping for both. It's unfair to claim the Sony X90L is not worth x amount when it was the former price of the Hisense U8K at one point, and according to your logic it should be worth it. (again depending on where you're from if the cheap prices don't apply to your area then what you're saying is fair)
I just came from a Sony X85J (tuned using some of the same test videos here) to the Hisense U8K (again tuned using some of the same videos). The Hisense has blown me away with it's performance. For the money you can't beat it. An apple TV 4k was used on my end for when I tuned both as apps can differ in quality on just the TV's themselves. Did you use the TV apps or a device to keep the apps standard across the test here? The Sony 55" X85K and the Hisense 55" U8K are the same price with sales at the time of this comment. The Sony 55" X90L on sale sits $350 more than the 55" U8K at the time of this comment. The comparable Hisense to the X85K would be the Hisense U7K and that is sitting $200 lower than the Sony X85K at this time.......now that would be an interesting review.....or lineup all 4 TVs mentioned and have it. Let's take away another $100 off for the Hisense as their current promotion gives you NBA 2K24 Black Mamba edition for free with purchase currently as well.....the value is just astonishing for what you get. The current price of the Sony X90L puts it at the level of the LG C3 OLED. The picture quality of the Sony's are excellent and their video processing is amazing but the question of value to that performance is where they are lacking in my opinion.....with your review showing that.
Hey there Brian it’s been way too long buddy! I hope you are doing amazing! I wanted to ask you what your advice would be for the best living room tv would be at 85 inches? I’m moving to Omaha Nebraska on the 16th and I sold everything I own and have to replace it. I need a living room TV at 85 inches because as you may remember, I’m legally blind and when I but I also need a 55 inch for my bedroom. I have a total budget of about $2600. For both. For my living room TV I was looking at the Q8 2024 model or the Sony X 90 L? For my bedroom I’m open to anything if you have time I would love to hear your recommendations possibly. Again I hope you’re doing great buddy.
Costco is about to sell the 85" SONY X90CL for $1999.00 including a 5 year warranty. The U8K is currently selling for $2199.99 from Amazon. If you add a 4 year warranty for $214.99 to the cost, the SONY is now looking like the better value. Decisions, decisions...
@marlonbrando9522 I can honestly say I am completely satisfied with it. There is definitely some blooming in certain scenes, but it isn't enough to ruin the image. Is it perfect? Nope, but for only 2K, delivered to my door and setup, I can't really complain too much.
I just returned my Hisense U8K. I'm used to high refresh rate screens with motion control. I tried to get a balance with the motion on the U8k and couldn't get it to my liking. It made me so sick constantly having to change the motion settings. I just ordered the Sony X90L and hope the motion issues will go away with the new TV as people are stating in their RUclips videos.
Brian I have a Sony x930e in 55” and it has been an outstanding tv. I’m thinking about going to 65” and wonder if the x90L would be similar? Off hand do you have an opinion how they compare?
That's actually a tough call, my friend . The 930E was an absolute legend. Super bright with excellent local dimming. Sony's signature at that time was to crush blacks a bit. You'll have more blooming then you are used too. The X93L or X95L are where you will see an upgrade.
I wish I bought the cheaper mini led over the x90L 85 but I'm still pretty happy with the Sony look. It's just so 3d, perfect color and clarity excellence sometimes.
Brian - which tv is better - the Sony 75l or the Sony 90l? I bought the 90l but just noticed the difference in price between the two is only 100 or so - help -!!!
@@wharriso29it's posted in the October Costco Coupon Book. I didn't believe it until I Googled it. It's legit. I will probably pull the trigger on an 85" X90CL at that price.
So lets say 1. priority for gaming (motion) 2. color accuracy 3. good darks and good highlights - I want to connect to my pc so fps will be always more than 60. so qm8 vs u8k or x90l? or lg c2?
The Sony X90L and Hisense U8N both utilize VA (Vertical Alignment) panels, but they differ in their color bit depth and processing capabilities, affecting the range of colors they can display. Panel Bit Depth: Sony X90L: Bit Depth: 10-bit panel. Color Reproduction: Capable of displaying up to 1.07 billion colors. Hisense U8N: Bit Depth: 8-bit panel with Frame Rate Control (FRC). Color Reproduction: Through FRC, it simulates 10-bit color depth, effectively displaying up to 1.07 billion colors. Understanding Bit Depth and FRC: 10-bit Panels: Natively support 1,024 shades per color channel (red, green, and blue), resulting in 1.07 billion possible color combinations. 8-bit Panels with FRC: Natively support 256 shades per color channel (16.7 million colors). FRC is a technique that rapidly alternates between color shades to create the perception of additional colors, effectively simulating a 10-bit depth. Implications for Color Performance: While both TVs can display a similar range of colors, the native 10-bit panel in the Sony X90L may offer smoother gradients and reduced color banding compared to the Hisense U8N's 8-bit panel with FRC. However, advancements in FRC technology have minimized these differences, making them less noticeable to the average viewer. In summary, the Sony X90L features a native 10-bit panel, while the Hisense U8N uses an 8-bit panel enhanced with FRC to achieve comparable color depth.
the sony LOOKS better in every shot. The color, the contrast, it looks amazing. The Hisense looks over brightened and washed out. Sony looks so perfect and detailed.
Great video. More and more I wanted to buy U8K, X90L just proves why it is superior in the mid-high category. This video also proves the point of QuantumTV that these TVs are meant to be tweaked not just plugged in and start binge-watching it. Haloing and blooming in X90L is literally nonexistent with Custom preset as compared to Standard! Do you think X90L will go any lower than 1600 CAD for 65"?
I have watched so many of these review videos I fill like my head is going to explode. By the way, yours are hands down the best. My viewing distance is about 15', I also have two windows to the left side of my viewing wall. I have blinds and can dim it down pretty good, but I do run a lamp in the room at night when watching tv. I'm thinking 55", either Sony XR90L or the Hisense U8K. We stream everything, Netflix, Apple TV, Peacock etc. Thanks for the help.
That is an easy decision due to your circumstances. At 15 feet you will be much better off and content with a 65 in tv. If the Sony is not in your price range at this size get the savings with the U8K, otherwise especially since you do exclusively streaming the Sony will be worth the higher cost, but definately make your decision based off the 65 in models.
@@woltergrant the u8k is poorly optimized with dolby vision... its great with the other presets like theatre night but... the X90l is literally made for dolby vision. The details are divine when u watch movies that has dolby vision.
Loved the background music, found it very relaxing to watch this. Your talking was soothing while being crisp and clear. Kudos to you sir. Liked and subscribed. According to RTINGS, they gave the U8K a much higher score compared to the X90L. In my opinion, watching this video, 95% of the images I saw, the Sony looked so much better. I’ve been set on the 75” U8K (IPS Panel) for months now.. but now I’m considering the 75” X90L. Can never go wrong with that Sony nameplate .. Decisions, decisions ..
I think some of these people try to claim other TVs are better than Sony, because they are trying to be different, and Sony is always the top dog. So some people just make up shit. But Brian doesn’t do that. Brian calls a spade a spade. And as far as buying a TV, all I care about is picture quality, I don’t care about sound on a TV because I always pair the TV with high-end surround speakers. My prediction is by 2030, maybe the TVs won’t need surround speakers anymore because technology will have figured it out. There’s always a mad genius waiting in the wings.
Thank you for the kind words and welcome to the community and family. The match up is very close at the same size yet it's hard to recommend a smaller X90L over a 75" U8K. The U8K Wins on immersion and very good picture quality. The Sony's strength is upscaling but can't overcome the size difference. I hope this helps
This is a really nice video Brian. Im still very interested in the Sony as Im after a tv to produce good 1080p images which is what we watch mostly. Brian Im thinking the Qn95c will be better as you said..but Id love to see it up against the Sony. Did you buy the Qn95c in the end Brian? If so are you impressed with it? Thanks Buddy
I have both the U8K 75" and the X90L 75" and if I could return the Sony and buy a second Hisense, I would. Getting to see them side by side in my house, the U8K is easily the better TV. It's not even a contest. I don't blame anybody for going with Sony because they know and trust Sony, but the Hisense is just the better TV and there is no getting around it. The X90L has horrible blooming. With the U8K, I can't see blooming at all. The blacks are almost the same as OLED. The contrast is perfect. Motion processing is excellent. Again, it's just not a contest.
I have a 55" Sony OLED and just got a 65" Hisense U8K for the basement.. the Hisense has better looking image on sports than the OLED Sony on a smaller screen so that is saying alot. The colours and brightness in a hockey game for example is so much better than the OLED which really suprised me. My old Hisense H9F had a nice picture but it struggled with blooming and fast motion sports.. This U8K has improved both of those 10 fold.
Sony always struggled with motion problems. That to me is a deal breaker. If you're into action movies and gaming, it's a MUST. I'm not concerned about the viewing angles as much, because I'm limited for location in my house and where we sit it's not much off center from the tvs position.
@@laughingpain3006almost everything is made in China. The USA doesn't make chips or cpus China is the leader in these things. This is why prices of gpus and cpus or any type of chips are expensive or overpriced. We're too busy relying on China to manufacture our stuff.
If Hisense was known for its qc I would buy one tbh as it’s cheaper than most. Not saying they have bad qc, some people say they do, I’m saying they are not proven yet
The thing you never mention is how long the sets will last! Sony has a proven track record of lasting 5 to 10 years while brands like Vizio, Hisense and TCL break down much quicker and have more glitches. There are videos here that have TV techs that tell you the same...what brands to avoid and what brands to buy. Replace an inferior brand every 2 to 4 years or a better brand every 5 to 10 years. Brands like Hisense are much more expensive to replace because of failure in the long run,
I bought a sony in 2020, and the HDR was too dark to watch with no fixes, then it developed yellow lines that kep increasing in number - all within TWO days! I exchanged it for my go-to brand - LG, which never failed me. However, it has developed a brown out in a zone area, and of course, its out of warranty. So Sony is worst to me.
@@returningagain5667literally is just modern tech. I had an LG burn out in 2-3 years. A Samsung that died in 2. Vizio lasted me five but showed burn in about six months ago. I am going to Sony because I haven’t been let down yet I guess. But I hear people swear by them.
Sony tvs were some of the first to fail in rtings longevity test. And all of Sony's LCD panels come from China, the same suppliers as Hisense and TCL. Unless you're buying one of their premium OLEDs Sony "reliability" will be about the same as Hisense and TCL.
Bells and whistles are for the birds and bees... My clear winner is Sony: clearness, brightness and colors are unreached, the U8K's colors are much too yellow !
Great review. Any chance of doing a 85" x90l vs 77" s90c comparison? It sounds crazy, but they are close in price $2,000 and $2,700 and both over 65". If not those 2 just a G3/S95c/s90c/a95l vs qled. I watch a lot of sdr (old movies and sports) and lm curious how the oleds compare to qleds in sdr content. Thanks.
go with oled , no brainer . the samsung oled display is QD oled , quantum dot oled , colors are vibrant . the only complain of s90c , the software ie browsing programmes etc lagging , a pain in the neck . but if you are patient enough , go with samsung . top notch display .
The Image Quality on the Sony is just so much better than the hisense. Really all the Hisense has is brightness, and technically contrast ratio despite Sony matching or beating it with far less dimming zones...
Thanks for the very informative and accurate comparison! Our pro calibrators are working on all of the TVs that will be competing in our 9/30 2023 4K HDR TV Shootout Evaluation event and we all agreed that Hisense's new 2023 U8K very well deserves to be included in our TV Shootout this year.
We just received a very nice allocation and they sold out immediately, but thankfully Hisense just shipped our 2nd allocation that will arrive the end of this week.
Hope to see many of your members and visitors on your and FOMO's live webcast of our 9/30/23 4K and the 10/1/23 8K TV Shootout events!
Hisense flagship model is the UX. U8K is their 2nd tier model, so this is actually an appropriate showdown between two 2nd tier TV's.
@@tomtube1012 The U8K is Hisense's flagship mass produced TV.
The UX is a very limited production, and sold out, and only available in 85" screen size.
We have the UX on display at the TRV Shootout and it's next to the TV Shootout wall, but will not be included in on the judges ballots as they are no longer available and were only available in the 85" class.
Im sorry man but you are The worst reviewer that i saw...man you Said things that not. coincide with The images that show!! You are a comedy
I got a Sony 55 X90L and I'm very impressed with it's performance. Also with Sony I don't have to worry about reliability issues in the long term.
Did you buy it with or with out warranty?
@@asole100 with 1 year warranty
Many Sony products die soon too. Did u buy with warranty?
@@nooneknowsnothing True however I risked it, and decided not to buy the warranty for my X90L since I can easily replace it if something goes wrong but at the higher prices I would 100% buy the warranty regardless of the brand.
years ago i bought a sony 35 inch and it lasted 4 years. i also had a 25 inch sanyo that lasted 25 years. that turned me against sony tvs. its not better.
The Hisense looks great but I personally like the SONY X90L better. I really like that clear setting and the processing that you get from Sony. 😊
If you use the custom smoothing setting on the U8K and set both settings to 10, the hisense actually gets a big boost in image quality as the color smearing, motion blur, and blooming are limited by those settings.
@@p3rrypmwill it look the same as the Sony in terms of upscaling regular HD content?
@@lpromer4796 it wont. There are tests conducted that the sony shadow details cannot be matched by a mini led. You can check the amount of stars that is present in a dark screen vs the same on a u8k. Also if u watch movies alot, the X90l is very optimized to dolby vision. It is even more optimized than the x93l. I cannot say the same for the u8k. Dolby vision sucks on them.
Besides the slight extra blooming, the X90L is superior in image processing and ironically often have better contrast, despite the fewer zones. Because Sony KNOWS how to make use of it. Hisense just don't, they just have the more zones and let that on it's own do the work. But there is no "fine tuning" of it.
Several examples of the 90L having deeper black and contrast in some scenes.
2:45 look at the left hand side, deeper black on 90L.
2:55 higher detail and more contrast on 90L
3:06 this is where 90L loses because fewer zones and U8K wins. The U8K don't need processing to handle this because most is just dark. But 90L cannot over come it as easily.
3:21 more deeper black on the guy on the left armor on 90L. Also better specular highlight of his face.
6:44 way higher contrast on the 90L in that lava scene. This show cases how Sony can use it's algorithm to make most of it. The U8K have more zones and should be better. But they cannot make use of it here. It just treats the whole area as brighter. They have less fine tuning.
7:20 again more contrast and better color gradients on the 90L. There is seldom if at all I can list a scene where U8K beats the 90L. It's only in those few select scenes.
But, the key part is that the 90L is better in a room with some light. That way the lifted blacks in the "bad scenes" won't be noticeable. In a dark room they will be and can be distracting. Same with black bars which will look lifted.
I would in that sense argue the 90L is better, because it wins in most image content and loses only in the worst scenarios. But it will 100% of the time win in picture processing.
Hence over all it will be better 80% of the time.
It basically comes down to, do you prefer a superior image quality in processing or less blooming. The U8K will have less blooming, that's a given. But it won't have as nice upscaling and detail of objects and faces etc. The Sony XR processor is the best in the business.
Yeah, but hisense can provide firmware updates
Bro what?@@returningagain5667
@@returningagain5667 Yea, but do they have a track record of providing meaningful updates? Also, can't Sony do firmware updates?
Com on man sony its Bloming crap ...Did u see U7k or u8k in persone ??? i was loking G3 and u8k side by side ...picture on hisense kiling it ... Normal persone dont give a thing about procesing or some other fine things ...
Do u think i made a good choice I just pulled the trigger on the 100” U8k?? Someone said on another review said he had so many issues with it and returned it for the smaller size 85” qm8.. I’ll don’t believe him until I find out myself. Just want to mount to tv and not having to get a replacement or exchange for something else because it’s a heavy tv.. Please help if u guys have any issues with the. 100” U8k ??? Thx
I think the Sony X90L is clearer and it has a more natural color. The black level to me, the X90L does not look bad at all. Now, the other thing to consider is quality and reliability, I would definitely with the Sony X90L.
Considering that all the equipment is made by the Chinese brother, I would argue with this statement.
@@РоманИванов-х1б Sony are made in malaysia
Thanks for the video, I recently found that the U8 is using 8 bit panel that generate 16 million colors while the X90L uses 10 bit panel that generate 1,07 billion colors !! that like comparing edge let LED with G3 OLED.
It would be good to compare the upscaling with non-4K signals, such as standard DVDs. I would like to have your opinion on the final quality of films from the 80s and 90s. THANKS. Keep up the good work.
I think I prefer the Sony in this comparison. More detail in the images. The blooming doesn’t bother me that much and can be minimized with adjustments. Thank you for doing this. I’m in the market for an 85” set and these 2 are within my budget.
by blooming can be minimized you mean lower the brightness and/or crush the black :p don't care either way for either tv/company, what got me was just "blooming can be minimized" because its not magic, its gotta come from quality elsewhere. tradeoffs abound
Yeah too much blooming for my tastes with the Sony. I went with u8k (cheaper too!)
@@Keivz prefer the depth of shadow details over blooming when on a larger tv like a 85, its really not an issue. The sony makes the pictures come alive with its reality reaction mode.
I was strongly considering the U8K before watching this video, but after watching there's no question. Sony all the way. The reason is simple - the image processor. There is a clarity in the Sony that reveals details (and even contrast) that just isn't there in the Hisense. The Mini-LED can't save it from Sony's superior processor. The colors are also a bit more accurate or neutral on the Sony. Sometimes the colors pop more on the Hisense, but in a slightly over saturated way with less accuracy. I will be paying a little extra to get the Sony, in the 65 inch size.
U8k was like 500 cheaper so I went u8k
@@christopherc4770 you get what you pay for
We bought the X90L and after a month of usage i could attest that it is really a nice tv! Processing makes a world difference! I am not against any other brand but when it comes to tvs you can't go wrong with Sony.
I too am interested in this tv. Glad to hear youre enjoying the tv. Is it great for gaming my friend?
@@sj460162 I hooked my PS 5 disc version and experienced no issues at all! It is as if the X90L was made for the PS 5. Graphics look good and colors really pop out. Being a gamer myself i would recommend it to others!
From the start, I had been trying to be very critical (as in trying to comb through it with a pair of hawk eyes), but I can attest to how thorough and transparent you are as a commentator. Well done. I don't necessarily need to be sold on a particular brand or tv, but I enjoy hearing the pros and cons of both TVs. I especially loved how you said, "What do YOU want to see? What do YOU prefer?" Somehow despite your knowledge of colours and TVs, you defer back to the viewer. You're never condescending when you tell the honest truth. After seeing a couple of videos, you definitely deliver quality content. Thank you, Brian.
Thank you so very much for your honest and thoughtful comment about me and the video. I truly appreciate you watching and for taking the time to comment in such a thoughtful way.
Good comparison video, as always Brian. Would love to see a calibrated U8K and X90L in a comparison video.
perfect timing. I was thinking about these 2, also tcl. Now i am sure. Sony for sure. Not just for your review but which one will still be standing years later. I tend to keep things for awhile. Thanks so much for your work.
Hisense are bullet proof reliable. My first UHD TV from hisense is still going strong nearly a decade later.
I hope this helps answer questions to those considering between the 85QM8, 85U8K, 85X90CL, and even the 77S90C. I started back in July with the 85QM8, and I loved the contrast, brightness, and vibrant colors. Hated the horrible streaming upscaling capability that literally made certain content like MLB game unwatchable because it couldn't even make the face of the hitters recognizable. Also, poor EOTF would overblow certain bright images to the point that all details were lost, so I returned it one month later.
Tried the 77S90C, better than 85QM8 at everything, except brightness during day watching and SIZE, I didnt think the 8" drop was going to be that noticeable, but it was....and currently, I don't think its worth paying 2-3X the price for an 83" oled.
I currently have both the 85U8K and the 85X90CL side by side agaisnt by wifes wishes 😂. Like most people, I felt cheated by the 85X90CL with a FALD display and probably only 150 dimming zones at best for $2,000...So I had to try to the 85U8K Mini-LED with 1300 dimming zones, 1500 NITS, QLED, and an 8.5 rating from RTINGS.COM.
After a couple of days of playing with them side by side, (not hearsay), for the purpose os STREAMING only, I have NOT tried gaming, the X90CL has better colors, including blacks period!
Side by side, same content, same image, the colors of the 85U8K appears dull/washed out in EVERY mode because of the way Hisense is choosing to present the colors this year. FYI, FOMO, along with other youtubers and even others in the comments, had mentioned that, but I guess I'm a bit stubborn and refused to 100% believe it😅.
I'm not a professional calibrator, but I have some experience with tweaking tv settings...I mean come on, this year alone this is the 4th tv since July chasing my best picture quality valued tv 😁, since I probably wont upgrade again for another 3-5 years I hope.
I have never owned a SONY until the 85X90CL, I used to think that they were overpriced for what you were getting, and based on reviews from youtubers and RTINGS.COM, they were not worth it imo.
Based on the fact that the clarity is soooooooo much better in most content on the X90CL over the U8K, dont believe me? Try streaming Darkwing Duck from Disney plus side by side 😆, also what's with the dullness of the U8Ks colors including blacks 🤦🏽♂️, and yes, im also comparing them to the QM8 and the S90C...The 85U8K is sadly going back...I had such high hopes for it considering I waited forever to get my hands on the 85U8K.
I hope that answers some of your questions. But if in doubt or curious like I was, order both and put them side by side like I did 👋.
How was the blooming on each?
@williamnelson7528 The S90C QD-OLED has no blooming. The QM8, I never noticed or bothered me. The U8K has less blooming than X90CL, but blacks and ALL colors are ALWAYS a bit lifted a bit. On the X90CL, the only time I noticed the blooming is in an all black or dark screen with small bright objects, like credits at the end of a movie. Otherwise, im surprise by how good of a job it does with its algorithm. But because of the processor, the X90CL is by far the best choice for streaming. Neither of the 4 TVs is perfect. They all have their own issues. Had the U8K had better colors, I probably would have kept it, but since the X90CL is clearer, faster, has better colors including blacks, and the blooming is only noticeable in only certain scenes, for me it was the best choice.
Another thing that the X90CL gives you and the other 3 TVs dont, at least not while using its own built-in apps, is a TON of watching mode options. The S90C did not have Dolby Vision, and although I dont care much for it, the option is there on the X90CL.
Oo both the QM8 and U8K, ALL Dolby Vision content is limited to only Dolby Vision, which is a problem when watching TV during the day because it's too dark. The X90CL allows you to switch customize EVERYTHING! switch out of Dolby Vision, adjust colors to acurate or condenced, and blacks to details or deep. The other 3 TVs did not give you all those options WITHIN the TVs built-in apps.
@@jrerobert i just got the QM8 and will most likely return it, sadly the quality for YTTV was bad. So im deciding on the 75U8K or 75 X90L
So you would choose the X90L over the QM8??
sony processor and upscaling is top .
if you go to tv shops , china brand knows how to display content , they provide you with the most colorful scene .
in reality on a daily basis , we watch movies on tv channels , older programmes , dvds , bluray , upscaling capability is the most important .
the reviewers will never emphasise on this because a lot of them are sponsored .
Hard to describe but I feel the Hisense, in many but not all scenes looks almost “hazy” vs the Sony.
I think that's the native contrast (panel contrast before local dimming) . I'm not going to look up the numbers, but sony normally wins that round.
Thanks, Brian, I watched you and Fomo Geeking out sharing your joy in deep diving on tvs. I first bought the TCL QM8 it was BRIGHT, but I could not get the color right. Then I traded it for the Sony X90L 85" , WOW!!! at 100 dollars more, it was the sweet spot for my eye's and Walet. So much better than my TCL 85". As far as Blooming, it has not been a problem to my eyes. I would not hesitate to recommend it . We are so looking forward to The Shoot out. Thanks again. PS if you add the cost of a pro Calibration to the TCL and Hisense it's a no-brainer to get The Sony.
hi sir, how's the tv? I'm looking to get x90l.. compared to say oleds the color is not as punchy, but I can get bigger size if I go fald (or mini led) but I trust Sony more than other brands. I guess it should be OK as long as it's not side by side with an oled
Motion performance without judder smearing tearing and the ableness to upscale is biggest for me. Everything else can be tweaked enough on most these new models to your liking but the ability to handle fast motion and compression for streaming is so key. Not sure why nobody seems to review much more of these key factors instead of displaying slow mo pictures that even would look fine on tvs from a decade ago 😅
The Sony is amazing with the hardware it has . Software will always rule.
Ummmmm.... go to 7:10
Look at the stars in the shot
Sony is not showing almost half of them
Gtfo with that .. not getting to be mean
But Sony has long long been dethroned
Why
Like intel for 10 years, no competition so no innovation
Sure, there absolute top of the line is pretty much up there. But you can litteraly see the short cuts in this TV and many others
Its like if Bently started making 20,000 economy cars
That's Sony now
They can easily blow Anything away
Like they did for decades crawling up to number 1
Now on top
They are acting like Nvidia reaping all the rewards for substandard shxt
That all said... in many instances. The Sony just looked better
Quite the opposite, as far as hardware goes, fewer LEDs, fewer dimming zones and not as bright. It's the picture processing that is superior on the Sony here.
Awesome 👍@@fepethepenguin8287
@@fepethepenguin8287in that same exact shot look at the lions at the bottom, the water and the shadows in the mountains they all look way better on the Sony. When you watch a movie would you look at the stars on the top or the lions thats right there in the center? If you look at the colors on the lions on the Hisense it almost looks faded or something, doesn’t look crisp like Sony. Hisense definitely had some scenes that was better but it was much fewer than Sony and the one you pointed out was definitely not one of them
Great comparisons. Hisense for value and Sony for processing.
X90: Sony has more of a pop, or punch to details, making it a life like image - hands down x90L and these are presets - imagine tweaking to perfection
Thanks a lot Brian for this wonderful comparison, tbh, my heroes this year are X90L and G3 , a 75 or 85 inch will be awesome with X90L
kudos to Hisense for catching up the big three
That crown scene describe how Sony is the BMW of TV's, less power but more performance lol
Brightness is a key factor for me, but the clarity of Sony is amazing.
If you look at the rtings review, the U8K has a MASSIVE advantage in the contrast. Without local dimming, the Sony looks light grey while the U8K is still black. The crown scene is a great example of where the Hisense falls short.
Yeah but the motion is a big problem 🤷
Pause @12:45. You can see there's outright missing information on the Sony vs the Hisense. Far left you see foliage but on the Sony it's totally gone. But you also seem to get a little more depth on the Sony. I think the algorithm looks fine but in some instances its going too far on a direction and just artificially darkening scenes to appear better while taking stuff out completely as we see here.
Brian I think your camera mostly captures the center of the screen. Hence I think both opposite ends of the TVs get a more faded look. It's always brighter on the right side of U8K and brighter on the left side of the 90L.
It's skews the results. Look at 20:52 On the U8K left side it's very faded hardly any color or contrast. Look at same area on the Sony. Very colorful and nice contrast. Then look at the right side of the 90L how it's faded and milky lacking contrast. Then look at U8K and it's right side. More contrast. It's like only half of each TV is shown "properly" in these side by side.
Your camera only picks up the middle of the screen so Right side for U8K and Left side for 90L. Easy to see in most content. Sorry, but this makes these side by sides nearly useless as comparison. Because it's not showing either TV properly.
This might be mitigated if filmed further away, but then the screens would look small. This is just a constructive criticism of something you might not have noticed.
It's still a better comparison than Tech Steve's because I almost didn't go with the Sony because it looked way too dim on his video vs the QM8.
TCL C855, LG C3 and Sony X90L are all on the same price in my market currently. Which should I go for?
Hey Brian on the x90L with local dimming high the blooming was mitigated pretty well?
Thanks for your helpful side-by-side analysis of these TVs. In the RTINGS reviews of these two models. The Hisense U8K actually scored slightly better than the Sony X90L in some of the tests that RTINGS performed. As much as I admire Sony's excellent image processing, motion handling, and upscaling that may ultimately present a finer - and perhaps more realistic - display overall, lower prices on the U8K models could persuade me to choose Hisense. The decision for buyers would depend on individual wants and needs. If you want superior image processing, the X90L is probably the better choice. If you need a brighter but still accurate TV that also handles reflections well in a room with high ambient light, the U8K is a great option.
ya all missing out when u realise that the dolby vision is literally made for X90L. while dolby vision in hisense is not really optimized. There is even a calibrated netflix mode on X90L. If u use netflix and stream dolby vision movies, X90L is for you. Hisense needs some work in that area.
Thanks man. You put the words "informative" and "easy listening" well together 😄
I'm so glad you enjoyed! Thank you for watching and for taking the time to comment
Thanks Brian for the patience comparing those 2 TVs, just one question: On the footage at about 3:00 you talk about Hisense having deeper blacks, however what I see there ( space between the girls' right ear and her hair) is a deeper black on Sony. Is it just a camera footage that seems the Sony to have deeper blacks there ?
Took a chance on Hisense two years ago with a 65”. It has performed excellent and I’m very satisfied with it. Can’t say the same thing for TCL took a chance on their 75” TV and even before it reached its second year the screen failed. BTW their reply was oh well. So I’ve spent a month studying the Hisense 75” U8K, Samsung, LG and Sony. I have a soft spot for Sony I think they make outstanding products. After reading Hisense’s philosophy on their products they earned my respect. Their U8K is so advanced especially for their pricing. Nevertheless what put me over the top was their ability to add Dolby’s Atmos system to their 75” U8K. Their sound is amazing and no one offers that sound at the present time. Thank you for your video it is very helpful.
Excellent comment! Thank you so much for sharing your personal experience with both Hisense and TCL. Thank you for watching
MY living room 77” LG C4 has a clear & very loud sound at only 11 percent sound level man, for me it sounds like at least 45 to 50 percent in other tvs in comparison
Wanna see this😊
Hi Michael!😄
Thanks for the comparison and very relatable comments, great video!
The details with the x90L is incredible
Thanks Brian, I was buying U8K, but after watching this video I bought Sony x90L. Its really very great tv. Thanks for making comparison videos in detail without any bias.
My absolute pleasure, my friend! I'm so glad you found the video helpful . Enjoy your TV!
Thx Bri.. Im am stoked that you have put in the time with the Hisense. and are you still pleased with the U7K you have at your new place?
Still loving it Tony! How are you bro
Doing well my Friend.. waiting for the Shoot out. I was bummed I couldnt make it out to Mwave, really would like to meet you and Fomo some time. Maybe Next Year.
Two Quick ?s for you my Friend.
1. Glad youre loving the U7K, what was the main factor that made you pick that over the U8K to have at the secondary Pad?
2. I saw your UX Review..and can tell you Loved it.. If it had the more current GameBar would you choose it for your Next 85" over the QN95C and QM8?
Thx Bro.. Ill be waiting for the shootout coming soon.
@@BRIANSTECHTHERAPY
Thank you Brian 😊for the great content the Sony looks amazing in my opinion.
Hi Brian! What do you think which TV is better Hisense U8K or Samsung QN90B? The price is the same
I'm a little late to the game, but strongly considering U8k 75" on clearance. In the U8k line, I believe all the screens are VA, except the 75", which is ADS IPS. Are these 65" screens in the head to head? I'm not too worried about viewing angles.. Will contrast suffer at all on the 75 vs other sizes?
The 75" U8K is an ADS/IPS panel and is MAGIC . Liquid images , deep blacks and excellent motion . If you have it go to RUclips and play the Samsung 4K HDR Vegas demo . Breathtaking .
The X90L is excellent in its own right , my friend just got his 75" set up by Best Buy and he is mesmerized to the screen .
But the U8K 75" is gorgeous .
Great video Brian !
@@gilbertleo8232 I did pull the trigger and the 75" U8K is awesome! Motion in certain situations is the only weakness. If the camera pans across a scene at kind of a medium speed, there is really bad judder. But slower or faster movements are very smooth. Brightness, color, detail (including dark areas) and black level are all superb! I have zero regret not spending 2.7x on an OLED. A80L 77" for $1500? I would bite, but that's not going to happen.
I bought the U8K and there were some very annoying issues with the TV, most of them stemmed from the lack of good documentation… Others were poor transition times in the dimming zones causing stuttering. Also the one thing that I was kind of not worried about that really turned out to be a big problem was the EOTF tracking, it was very hard to get a consistent experience for the black levels in movies when you tried to correct the for the problems with brightness curve.
It just was not a very pleasant experience and I ended up returning it for the X90L which has been the exact opposite experience for me. Great color, good tonal mapping, contrast that is very close to on par with the contrast of the U8K 75”.
If you’re seriously looking at these two, here’s why you should skip the Hisense.
The Sony has a 10 bit panel, the Hisense has an 8 bit+FRC, which means it is going to have to do more processing to match the smooth gradients of the Sony. Also, Sony and LG have been using their color filters to augment the black levels and local dimming now, so they’re getting very good contrast on their full array panels.
Another thing, the Live color on the Sony keeps the color channels balanced so that they’re not as affected by contrast and brightness shifts.
And still yet another big reason to choose the Sony is their Bravia Core app, the high bitrate content is like having a UHD BD streaming to the TV, so you’re going to get a far superior image from that service and the dynamic range will be better as well.
Overall, I feel like the Sony’s picture isn’t perfect, but it is far more consistent than the experience I had with the U8K.
Oh and the biggest issues… Hisense support is horrible! I ask them why the wisa option is grayed out, and they said it was because I needed a SoundSend device (spoiler alert), I have a sound send device attached to the eARC port, switch the port to Arc and it tells me to connect the WISA module and the menu item will be available, but it wasn’t. Then they told me to upgrade the firmware and gave me a download link, that wouldn’t even install… After that they told me to Factory reset my TV, so I tried that, and that didn’t help either. In the end they were pretty much useless and this paper tiger proved to be more of a hassle than it was worth. Also, the eARC port would constantly lose connection to the WISA box, unless the port was in ARC mode. The Sony detected the device easily and tuned for it during the setup process of the TV.
I’m in a similar position myself right now. I have the 75” U8K and I think it’s really great in some ways, but not perfect. The viewing angles are insane, brightness and contrast are pretty good, upscaling/processing is better than average (almost x900H level) and blooming is very good for the most part. My main gripes are the lifted black bars during letterboxed content, and a lack of brightness/colour in HDR mode for PS5 (wonder if that’s related to the 8 bit FRC panel or EOTF possibly).
So far so good with eARC and the software on mine, but those other issues still bug me. Having had both, how much worse are the viewing angles and blooming on the Sony? And if you game at all, have you noticed any differences there?
I just don't know how people can praise the U8K. It's a crappy 8-bit panel that suffers from terrible posterization artifacts. The image processing is among the worst I've ever seen and outside of that there is absolutely nothing special about the picture quality unless peak brightness is your measure of quality. It's hard for me to fathom how this TV can receive so much praise. I have a plasma TV from 2013 that utterly destroys it.
Go with the Sony it is a much better television all around you will not regret it!
I had the U8K for a day. Agree with all your comments about that TV. Returned it. Getting the Sony very soon!!
Thanks for into explaining the sizes and listings by features and chart
Hi Brian, will you be getting in the TCL X955 QD-Mini LED 4K TV this is TCL top of the range tv?. Another great review Brian keep up all your hard work
Yes, exactly! Great match up, its most about the most for your money at the end of the day
Which has the better Dolby vision? Looked at the u8n today at bb. Put my Netflix on lol DV looked awful on any settings
On my monitor the Sony looks better, especially in detail and realism. Since I mainly watch movies and TV from BD/UHD it's really no contest.
As of the date of this comment (11/28) there is only a $200 price difference at 75" at Best Buy. When I maximize this video it seems that Sony has the edge as far as picture accuracy. The blooming is a legit thing but I can't recall how often I have sat through scenes depicting those conditions in movies that linger long enough for this to be an issue.
And when he goes into "Cinema" mode, it's not even close in my opinion. Sony's picture looks much better. The reason I am watching this is because I am doing research and now feel like I am going to roll with Sony and treat myself to an upgrade from a 50 LG Plasma to the 75" Inch Sony X90L. Thank you for this video Brian. Well done. I do wish someone would speak to off-center or slightly angled viewing that I have read, can be an issue.
Excellent comment! You can see the rematch here which premieres at 5pm ruclips.net/video/nv91MwRPJz4/видео.htmlsi=d7KDUiz2yH8vffag
@@BRIANSTECHTHERAPY Thanks you!
I prefer the Sony because of the clarity and contrast but the Hisense is close.
That is the amazing part with Sony. It actually have better contrast than the U8K in almost all the content, except when it really needs the extra zones, which is actually very seldom. You would 90% of the time have a better picture on the Sony, including the contrast despite the low zone count.
It's just Sony magic and also far better picture quality.
Hisense needs to work on their processing and algorithms. TCL and Hisense just try and 'brute-force' their way with more zones, but don't know how to use them properly.
No the contrast had moments where it wasn’t as good, but it shouldn’t even be close with the amount of dimming zones.
I bought the Hisense, but I would not say it is overall the better TV.
@@loki76well, they are the only ones moving forward to get us blaks, colors, zones, mini led, Dolby vision and hdr10+. The others are playing around
I bought u8k yesterday and compare it to my old plasma panasonic. U8k have yellowish tone and it's not good to bright area.
I just purchased the 85" U8K at Best Buy for $1,800... only had the TV for a week but I'm just amazed by the picture. Upgraded the TV from a 75" Vizio QLED.
How's the blooming on the U8K? Subtitles and black bars?
I'll get a 65 in Hisense for my Bedroom. And A Sony 77 in or 77 LG OLED for my Family or Great room TV. Love it. The big 3 better watch TCL and Hisense in the next couple years!
I just ordered a Hisense 75U7K and supposedly the 75 has an IPS panel. Question is how is off angle viewing with the X90L?
They both look amazing and the nuances on both are so minimal, it's hard to say tbh. Which one is better for handling motion in action scenes though with less judder/studder?
Should I get LG G3 at 65 inches or x90L at 75 inches ? Both available for same price.
I am hoping at the shootout someone can compare the sony's x90l to the x92j 100 in screens,
Starting at7:54 I like the Sony better during the zebra/lion images. The Hisense is too bright and the Sony pops more. If you reduce the brightness on the U8K to match the Sony would it look the same?
Thanks for this. Been looking forward to the X90 going up against a mini-LED. I think besides the little bit of blooming it holds its own. Might sound weird to say on this video but I'm thinking now splurging on the Sony X93L might be my perfect TV: the best of both worlds.
Splurge bro
No regrets...
What are you really taking to the grave anyways
Oh... ill say this though...
Get an OLED over anything
Especially if you never owned one
That's real splurge and cheaper than the 93 u want
Nah. Different TV's for different things. No ABL issues with LED. Led for bright rooms. No burn in possibilities. Besides, this is an LED comparison, not an Oled comparison.
@@fepethepenguin8287😂😂😂
Thank you Brian, since it was because of this video and your advice that I gave the X90L a chance 🙏.
My absolute pleasure my friend
Sony is so clear and details pop. The Hisense seems like there is a filter in front of it. Sony all the way
I'm looking to upgrade my TV to a newer model and am very much on the fence as to what model. I currently have a 65inch Sony A1E and a 930D. I'm debating between the 77 inch X90L or 93L. I love OLED, but have kids who game a lot and don't want to risk burn in. My one son always leaves paused images on my OLED. Would the X90L be better than the A1E?
So in 55", which one would you choose? Greetings from Austria :)
Think Sony's are almost always worth the extra money, especially if you're buying a larger size tv. The larger your tv is the more noticeable poor upscaling, inaccurate colors, panel uniformity or local dimming, and even build quality becomes. I love how far both TCL and Hisense have come, but I will always feel like gonna have to deal with some odd quirks and buy an extended warranty just to be safe.
Can you show letter box movie clips in future reviews so i can see how the tv handles the black bars and if there is any flashlighting or any wierdness. Thanks 😊
The Sony blows it away in this comparison. The Sony looks way more accurate and natural. Even had more contrast in most scenes. Sony is totally worth the extra couple bucks.
That's a bit "overblown". There's a give and take with both, but U8K holds its own. It's not a blow out, not even close. X90L is not worth the $300-$400 dollar difference just to pay for a brand name.
@@jessemoore7081 Depends on where you're from. Here in the US. the prices keep dropping for both. It's unfair to claim the Sony X90L is not worth x amount when it was the former price of the Hisense U8K at one point, and according to your logic it should be worth it. (again depending on where you're from if the cheap prices don't apply to your area then what you're saying is fair)
What’s the best 100 tv u reviewed Hisense or Sony x100 92 ?
Mr. Bryan .... I just bought the Hisense U7k Is it worth changing it for the Sony X90L? Thanks
Yes
Hi Brian, here in India I am getting 55" sony X90L for $1500 and 85" hisense U7K for same $1500 suggest me which one to pick?
He always tells people to go for the bigger size no matter what model it is.
I actually don't
@@BRIANSTECHTHERAPY So the U7K @85 inches isn't better than a x90L @55inches?
I’m guessing before watching Sony is more natural, Hisense is more over the top
I just came from a Sony X85J (tuned using some of the same test videos here) to the Hisense U8K (again tuned using some of the same videos). The Hisense has blown me away with it's performance. For the money you can't beat it. An apple TV 4k was used on my end for when I tuned both as apps can differ in quality on just the TV's themselves. Did you use the TV apps or a device to keep the apps standard across the test here? The Sony 55" X85K and the Hisense 55" U8K are the same price with sales at the time of this comment. The Sony 55" X90L on sale sits $350 more than the 55" U8K at the time of this comment. The comparable Hisense to the X85K would be the Hisense U7K and that is sitting $200 lower than the Sony X85K at this time.......now that would be an interesting review.....or lineup all 4 TVs mentioned and have it. Let's take away another $100 off for the Hisense as their current promotion gives you NBA 2K24 Black Mamba edition for free with purchase currently as well.....the value is just astonishing for what you get. The current price of the Sony X90L puts it at the level of the LG C3 OLED. The picture quality of the Sony's are excellent and their video processing is amazing but the question of value to that performance is where they are lacking in my opinion.....with your review showing that.
Just bought a Hisense!! They are nice and I saw a video where they did theater hdr settings for Hisense and I'm all in. Thanks for the video!
From where u get that theater hdr setting if u can tell the video name or something! Thanks
Hey there Brian it’s been way too long buddy! I hope you are doing amazing! I wanted to ask you what your advice would be for the best living room tv would be at 85 inches? I’m moving to Omaha Nebraska on the 16th and I sold everything I own and have to replace it. I need a living room TV at 85 inches because as you may remember, I’m legally blind and when I but I also need a 55 inch for my bedroom. I have a total budget of about $2600. For both. For my living room TV I was looking at the Q8 2024 model or the Sony X 90 L? For my bedroom I’m open to anything if you have time I would love to hear your recommendations possibly. Again I hope you’re doing great buddy.
Costco is about to sell the 85" SONY X90CL for $1999.00 including a 5 year warranty. The U8K is currently selling for $2199.99 from Amazon. If you add a 4 year warranty for $214.99 to the cost, the SONY is now looking like the better value. Decisions, decisions...
No decision, obviously the SONY. Perhaps you where being rhetorical.
@fatdudedoes how do you like that monster Sony?
@marlonbrando9522 I can honestly say I am completely satisfied with it. There is definitely some blooming in certain scenes, but it isn't enough to ruin the image. Is it perfect? Nope, but for only 2K, delivered to my door and setup, I can't really complain too much.
I just returned my Hisense U8K. I'm used to high refresh rate screens with motion control. I tried to get a balance with the motion on the U8k and couldn't get it to my liking. It made me so sick constantly having to change the motion settings. I just ordered the Sony X90L and hope the motion issues will go away with the new TV as people are stating in their RUclips videos.
Hey bro did you get your X90L. Tell me how do you feel about the TV. Are u satisfied with the purchase?
Is any diference of Sony X90K vs X90L?
Brian I have a Sony x930e in 55” and it has been an outstanding tv. I’m thinking about going to 65” and wonder if the x90L would be similar? Off hand do you have an opinion how they compare?
That's actually a tough call, my friend . The 930E was an absolute legend. Super bright with excellent local dimming. Sony's signature at that time was to crush blacks a bit. You'll have more blooming then you are used too. The X93L or X95L are where you will see an upgrade.
@@BRIANSTECHTHERAPYI appreciate you replying. 👍
@MSDOGS1976 my pleasure! I appreciate you watching
It’s tough. Some things look great on the Hisense and there are things that look great on the Sony. It just depends on individual preference
FACTS
I wish I bought the cheaper mini led over the x90L 85 but I'm still pretty happy with the Sony look. It's just so 3d, perfect color and clarity excellence sometimes.
What about the Hisense 75 inch with the ips panel?
I had the x90l and i Return it because the blooming with gaming was very noticeable
Dang it was that bad?
@@twoscoopsbry yeah i Changed IT to the x95k.
Do not take his word, look at gaming reviews from other sources. He may or may not be correct. @@twoscoopsbry
I have never noticed blooming. Not even sure what it is.
@@ricome169 ITS the blue Shadow around bright Elements. For example: blonde Hair With a dark Brown Background
I wish Sony had come out with a 65" X95L, maybe next year..... Maybe there will be a 65" X93M?
Brian - which tv is better - the Sony 75l or the Sony 90l? I bought the 90l but just noticed the difference in price between the two is only 100 or so - help -!!!
90l ,processor is different , same processor as sony oled .
Costco is lowering the price of the 85” X90CL to $1999.99 on 9/27.
Wow
Damn, bestbuy better do something about that or I'm returning it and getting the tv at Costco
Quick question, where did you here this information?
@@wharriso29it's posted in the October Costco Coupon Book. I didn't believe it until I Googled it. It's legit. I will probably pull the trigger on an 85" X90CL at that price.
Nice Pictures 🐰
I Love my U8K, the X90L ist Great
So lets say 1. priority for gaming (motion) 2. color accuracy 3. good darks and good highlights - I want to connect to my pc so fps will be always more than 60. so qm8 vs u8k or x90l? or lg c2?
C2
The Sony X90L and Hisense U8N both utilize VA (Vertical Alignment) panels, but they differ in their color bit depth and processing capabilities, affecting the range of colors they can display.
Panel Bit Depth:
Sony X90L:
Bit Depth: 10-bit panel.
Color Reproduction: Capable of displaying up to 1.07 billion colors.
Hisense U8N:
Bit Depth: 8-bit panel with Frame Rate Control (FRC).
Color Reproduction: Through FRC, it simulates 10-bit color depth, effectively displaying up to 1.07 billion colors.
Understanding Bit Depth and FRC:
10-bit Panels: Natively support 1,024 shades per color channel (red, green, and blue), resulting in 1.07 billion possible color combinations.
8-bit Panels with FRC: Natively support 256 shades per color channel (16.7 million colors). FRC is a technique that rapidly alternates between color shades to create the perception of additional colors, effectively simulating a 10-bit depth.
Implications for Color Performance:
While both TVs can display a similar range of colors, the native 10-bit panel in the Sony X90L may offer smoother gradients and reduced color banding compared to the Hisense U8N's 8-bit panel with FRC. However, advancements in FRC technology have minimized these differences, making them less noticeable to the average viewer.
In summary, the Sony X90L features a native 10-bit panel, while the Hisense U8N uses an 8-bit panel enhanced with FRC to achieve comparable color depth.
the sony LOOKS better in every shot. The color, the contrast, it looks amazing. The Hisense looks over brightened and washed out. Sony looks so perfect and detailed.
X90L ist much much better! Sony is Legend!
Getting my X90L today. Had my mind made up on the hisense U8K but the sony is just to refined to pass on.
Did u get it?
3:00 this is standard? OK was expecting Sony to have more subtle colors
Great video. More and more I wanted to buy U8K, X90L just proves why it is superior in the mid-high category.
This video also proves the point of QuantumTV that these TVs are meant to be tweaked not just plugged in and start binge-watching it. Haloing and blooming in X90L is literally nonexistent with Custom preset as compared to Standard!
Do you think X90L will go any lower than 1600 CAD for 65"?
The X90's seem to hit $1399 every year in Canada, but it'll most likely be some time next year.
Except quantum doesn't just plug them in..
The only point quantum proves is he’s an absolute muppet.
I have watched so many of these review videos I fill like my head is going to explode. By the way, yours are hands down the best. My viewing distance is about 15', I also have two windows to the left side of my viewing wall. I have blinds and can dim it down pretty good, but I do run a lamp in the room at night when watching tv. I'm thinking 55", either Sony XR90L or the Hisense U8K. We stream everything, Netflix, Apple TV, Peacock etc. Thanks for the help.
That is an easy decision due to your circumstances. At 15 feet you will be much better off and content with a 65 in tv. If the Sony is not in your price range at this size get the savings with the U8K, otherwise especially since you do exclusively streaming the Sony will be worth the higher cost, but definately make your decision based off the 65 in models.
@@woltergrant the u8k is poorly optimized with dolby vision... its great with the other presets like theatre night but... the X90l is literally made for dolby vision. The details are divine when u watch movies that has dolby vision.
Loved the background music, found it very relaxing to watch this. Your talking was soothing while being crisp and clear. Kudos to you sir. Liked and subscribed.
According to RTINGS, they gave the U8K a much higher score compared to the X90L. In my opinion, watching this video, 95% of the images I saw, the Sony looked so much better.
I’ve been set on the 75” U8K (IPS Panel) for months now.. but now I’m considering the 75” X90L. Can never go wrong with that Sony nameplate ..
Decisions, decisions ..
I think some of these people try to claim other TVs are better than Sony, because they are trying to be different, and Sony is always the top dog. So some people just make up shit. But Brian doesn’t do that. Brian calls a spade a spade. And as far as buying a TV, all I care about is picture quality, I don’t care about sound on a TV because I always pair the TV with high-end surround speakers. My prediction is by 2030, maybe the TVs won’t need surround speakers anymore because technology will have figured it out. There’s always a mad genius waiting in the wings.
Thank you for the kind words and welcome to the community and family. The match up is very close at the same size yet it's hard to recommend a smaller X90L over a 75" U8K. The U8K Wins on immersion and very good picture quality. The Sony's strength is upscaling but can't overcome the size difference. I hope this helps
I love the way that hisense looks in this video.the black bars are actually black! Similar to my oled.
This is a really nice video Brian. Im still very interested in the Sony as Im after a tv to produce good 1080p images which is what we watch mostly.
Brian Im thinking the Qn95c will be better as you said..but Id love to see it up against the Sony. Did you buy the Qn95c in the end Brian? If so are you impressed with it?
Thanks Buddy
I have both the U8K 75" and the X90L 75" and if I could return the Sony and buy a second Hisense, I would. Getting to see them side by side in my house, the U8K is easily the better TV. It's not even a contest. I don't blame anybody for going with Sony because they know and trust Sony, but the Hisense is just the better TV and there is no getting around it. The X90L has horrible blooming. With the U8K, I can't see blooming at all. The blacks are almost the same as OLED. The contrast is perfect. Motion processing is excellent. Again, it's just not a contest.
The privacy policy of the Hisense (along with all CCP tv makers) is the reason to not buy Chinese.
I have a 55" Sony OLED and just got a 65" Hisense U8K for the basement.. the Hisense has better looking image on sports than the OLED Sony on a smaller screen so that is saying alot. The colours and brightness in a hockey game for example is so much better than the OLED which really suprised me. My old Hisense H9F had a nice picture but it struggled with blooming and fast motion sports.. This U8K has improved both of those 10 fold.
Sony always struggled with motion problems. That to me is a deal breaker. If you're into action movies and gaming, it's a MUST. I'm not concerned about the viewing angles as much, because I'm limited for location in my house and where we sit it's not much off center from the tvs position.
@@laughingpain3006almost everything is made in China. The USA doesn't make chips or cpus China is the leader in these things. This is why prices of gpus and cpus or any type of chips are expensive or overpriced. We're too busy relying on China to manufacture our stuff.
If Hisense was known for its qc I would buy one tbh as it’s cheaper than most. Not saying they have bad qc, some people say they do, I’m saying they are not proven yet
Isnt the UX the flagship tv from Hisense?
I was leaning towards the 85U8K...but not sure after this video 😢
since it's different type of panel ( IPS ) vs 65 '' (VA), it will be better and more accurate color reproduction.
Which one is IPS?
75'' is IPS-ADS panel , cant find info for 85'' @@jrerobert
@@jrerobert U8K has an ADS Pro panel but only if you buy the 75 inch - 85 inch panel otherwise they are VA just like the Sony X90L in this video.
The thing you never mention is how long the sets will last! Sony has a proven track record of lasting 5 to 10 years while brands like Vizio, Hisense and TCL break down much quicker and have more glitches. There are videos here that have TV techs that tell you the same...what brands to avoid and what brands to buy. Replace an inferior brand every 2 to 4 years or a better brand every 5 to 10 years. Brands like Hisense are much more expensive to replace because of failure in the long run,
Good point
Tv sharp the best .crt c2199b age 30 .snes .mega .nes .psx
Best tv sharp
I bought a sony in 2020, and the HDR was too dark to watch with no fixes, then it developed yellow lines that kep increasing in number - all within TWO days!
I exchanged it for my go-to brand - LG, which never failed me. However, it has developed a brown out in a zone area, and of course, its out of warranty. So Sony is worst to me.
@@returningagain5667literally is just modern tech. I had an LG burn out in 2-3 years. A Samsung that died in 2. Vizio lasted me five but showed burn in about six months ago. I am going to Sony because I haven’t been let down yet I guess. But I hear people swear by them.
Sony tvs were some of the first to fail in rtings longevity test. And all of Sony's LCD panels come from China, the same suppliers as Hisense and TCL. Unless you're buying one of their premium OLEDs Sony "reliability" will be about the same as Hisense and TCL.
Bells and whistles are for the birds and bees... My clear winner is Sony: clearness, brightness and colors are unreached, the U8K's colors are much too yellow !
Brian which would you take?
Great review. Any chance of doing a 85" x90l vs 77" s90c comparison? It sounds crazy, but they are close in price $2,000 and $2,700 and both over 65". If not those 2 just a G3/S95c/s90c/a95l vs qled. I watch a lot of sdr (old movies and sports) and lm curious how the oleds compare to qleds in sdr content. Thanks.
go with oled , no brainer . the samsung oled display is QD oled , quantum dot oled , colors are vibrant . the only complain of s90c , the software ie browsing programmes etc lagging , a pain in the neck . but if you are patient enough , go with samsung . top notch display .
The Image Quality on the Sony is just so much better than the hisense. Really all the Hisense has is brightness, and technically contrast ratio despite Sony matching or beating it with far less dimming zones...