Cotton | TV AD in 4K | 1970s Commercial

Back in the 70s, cotton had a problem.
Synthetic fibers were moving in on cotton’s territory. They were easy to care for, and cotton needed to be starched and ironed. Plus, polyester had this guy making it look good.
Cotton needed to fight back. So a group of growers and importers created Cotton Incorporated. The organization took a tiny cut of every bale of the fiber bought or sold in the U.S. It hired a team of ad execs. And it launched a PR assault at a time when branding a commodity was virtually unheard of.
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DISCLAIMER:
This commercial was broadcasted on television in the 1970s, recorded onto a VHS cassette and captured digitally years later. The video was upscaled using Video2x, however due to the VHS source, the final render may have limitations
#Cotton #CottonIncorporated #70sCommercial #Nostalgia