Starbucks' Approach To AI For Customer Experience

Today, companies are thinking about their identity-and recognizing that every company needs to be two things: a technology company and an experience company.
Starbucks Coffee has proven to be just those two things.
There has been an explosion of the use of artificial intelligence and machine learning. Starbucks uses AI to know the customer through thousands of data points. Watch this to learn about the company's approach to AI:
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