The problem with trailers these days is they show a lot of high points. When you watch the movie you are mostly seeing the filler. They would be better just opening a question about the plot and leaving viewers wanting so see more.
I would blame the movie for being full "filler". Take "the social network" trailer. Shows a lot of high points even reveals that zuckerburg is being sued by his best friend etc. Yet at no point in the movie does it feel like we have to get through these scenes to the next big moment.
To say I'm an indie filmmaker would be a gross misrepresentation; except for my voice actors and the dude who composed the theme song, it's just me and my animation rig. My script-writing process did include the occasional asking, "Is this line trailer fodder?" And I was editing the trailer concurrently with the film itself. (And later, the release-date teaser). And _maybe_ you can do that with live-action...you _can_ for animation, it actually does help keep the trailer and the film giving off the same energy. Music selection also matters a great deal.
I kinda like the trailers of the Golden Age of Cinema, the 40s, 50s, 60s and 70s. The trailers for some of the movies from those decades were good. They revealed the film's plot without giving away too much of the movie. And as for television, the trailer (or promo) is made to introduce the overall tone of the television series. Here is the promo for the 90s series "Parker Lewis Can't Lose" (1990-1993) - ruclips.net/video/9LBFkLNI94/видео.html Here is the trailer for the 1941 film classic "The Maltese Falcon" - ruclips.net/video/3a9YU1SVbSE/видео.html
I would like to know: - Pay rate for editing a teaser or trailer - pay rate for editing a sizzle reel - More about the editing career path (how most find jobs; hiring process; ; software frequently used; etc.)
Trailers truly do make or break a film. I've watched trailers where I feel like I've watched the whole film and I know how it will end, and immediately lose interest. I don't think it's an easy job to make a good trailer.
Same. There are SO many movies that I've seen the trailers of, and then when I go see the movie, I ask myself "What was the point? The trailer gave it away". It has happened time and time again.
It started in the late 80's early 90's when they would put the best bits in the trailer because it was box office wars but if the film makers are clever they have started using clips not used in the movie.
Top 5 1: David Ayer suicide squad 2: Overlord 3: Black panther 2 teaser 4:Halloween 2018 5: any 90s or early 2000s movies with the movie voice guys saying the title
I think that trailers get an unfair amount of criticism. The real problem is the lack coordination between the different fronts in which the marketing campaigns of movies operate. For example, when cast members and directors tell different stories in their promotional interviews... then the trailers show a different story... and later the reviews from people whom have watch the films tell yet a different story. That disconnection hurts films but it's not just the trailer's fault. It's the entire marketing campaign... or lack of it. On the contrary, when everything is well coordinated, the movies performed very well. For example: Joker.
One major shortcoming is that trailers are made and shown to the public BEFORE the final cut of the movie is even finished. So we can never trust that any scene shown in the trailer will be in the film. The recent lawsuit where Ana de Armas was cut from the film "Yesterday" after the trailer showed her in the film is just the tip of the iceberg. We can only hope that lawsuit (if Hollywood loses) worries enough executives to stop that practice. I also hope that whoever was involved in the "T2" trailers (where they immediately gave away that Schwarzenegger was a good Terminator) have been banned from ever working on trailers again.
I remember BvS trailer revealed not just wonder woman but also doomsday which ruined everything for DC fans. that movie later on hated, even with ultimate cut fixing the plothole from theater's cut but damage has been done. rumours said WB doesn't want Snyder to direct DC movies so they try to use audience to hates him by cutting 30 minutes from theater's cut and revealing Diana and doomsday on second trailer. and the result is they managed to create audiences who vote to kick him and Geoff John took over in 2017 then they seal the deal to kick him out
The only good trailer is one that leaves the audience or viewer asking questions. Because that gives them a reason to see the movie or TV show. Because if a trailer answers any questions that gives less reasons for someone to see the movie or show. That goes back to why people like hearing stories because they don't know where the story is going. But if you give story plots and points away before you start telling your story people lose interest in your story. Because they know too much about the story already and the less you know about a story the more you want to hear of a story. Because you literally have no idea what's going to happen in the story it ruins the story if you know this.
Most of the public still calls them previews. No one cares what Hollywood calls them. A great one gets you excited about the characters and the conflict among them. A bad one has to draw from the climax for shots. Movies have to be made now with some thought about what the audience will see right off the bat.
I could knock out some bangers for movie trailers with the correct equipment. The edits I make with the computer I was ripped off with I do pretty well. I am awesome
I don't remember the last good trailer. The current style doesn't produce any good or memorable ones, it's an entirely lost art as far as i can see. These days is just clips of the film set to horrible music. No art, just product. The corporate minds have fully taken over.
And a lot of the time I'm left with only the barest idea of what to expect. Trailers today seem to be full of a lot of Moments™...but not a lot of substance that'll hook me in and make me go, "Ohhhh...I wanna see more of that!"
The problem with trailers these days is they show a lot of high points. When you watch the movie you are mostly seeing the filler. They would be better just opening a question about the plot and leaving viewers wanting so see more.
I would blame the movie for being full "filler". Take "the social network" trailer. Shows a lot of high points even reveals that zuckerburg is being sued by his best friend etc. Yet at no point in the movie does it feel like we have to get through these scenes to the next big moment.
To say I'm an indie filmmaker would be a gross misrepresentation; except for my voice actors and the dude who composed the theme song, it's just me and my animation rig.
My script-writing process did include the occasional asking, "Is this line trailer fodder?" And I was editing the trailer concurrently with the film itself. (And later, the release-date teaser).
And _maybe_ you can do that with live-action...you _can_ for animation, it actually does help keep the trailer and the film giving off the same energy.
Music selection also matters a great deal.
The trailer has to leave a viewer wanting to know an answer to something.
They know that but unfortunately studio heads wants to show more
I kinda like the trailers of the Golden Age of Cinema, the 40s, 50s, 60s and 70s. The trailers for some of the movies from those decades were good. They revealed the film's plot without giving away too much of the movie. And as for television, the trailer (or promo) is made to introduce the overall tone of the television series.
Here is the promo for the 90s series "Parker Lewis Can't Lose" (1990-1993) - ruclips.net/video/9LBFkLNI94/видео.html
Here is the trailer for the 1941 film classic "The Maltese Falcon" - ruclips.net/video/3a9YU1SVbSE/видео.html
I would like to know:
- Pay rate for editing a teaser or trailer
- pay rate for editing a sizzle reel
- More about the editing career path (how most find jobs; hiring process; ; software frequently used; etc.)
Trailers truly do make or break a film. I've watched trailers where I feel like I've watched the whole film and I know how it will end, and immediately lose interest. I don't think it's an easy job to make a good trailer.
Same. There are SO many movies that I've seen the trailers of, and then when I go see the movie, I ask myself "What was the point? The trailer gave it away". It has happened time and time again.
It started in the late 80's early 90's when they would put the best bits in the trailer because it was box office wars but if the film makers are clever they have started using clips not used in the movie.
What’s the best movie trailer you have ever seen?
I'm partial to teaser trailers. The Fountain, Inception, and Panic Room are a few of my favorites.
It's not for a movie though. It's for a videogame. ruclips.net/video/lZqrG1bdGtg/видео.html
One of my favorites is the 1 min tv spot for Van Helsing. epic.
Black panther 1 and 2
Top 5
1: David Ayer suicide squad
2: Overlord
3: Black panther 2 teaser
4:Halloween 2018
5: any 90s or early 2000s movies with the movie voice guys saying the title
Every trailer seems to have that "WOOMP" sound effect and flashy-frame shit. Just banging you over the head.
I think that trailers get an unfair amount of criticism. The real problem is the lack coordination between the different fronts in which the marketing campaigns of movies operate. For example, when cast members and directors tell different stories in their promotional interviews... then the trailers show a different story... and later the reviews from people whom have watch the films tell yet a different story. That disconnection hurts films but it's not just the trailer's fault. It's the entire marketing campaign... or lack of it.
On the contrary, when everything is well coordinated, the movies performed very well. For example: Joker.
One major shortcoming is that trailers are made and shown to the public BEFORE the final cut of the movie is even finished. So we can never trust that any scene shown in the trailer will be in the film. The recent lawsuit where Ana de Armas was cut from the film "Yesterday" after the trailer showed her in the film is just the tip of the iceberg. We can only hope that lawsuit (if Hollywood loses) worries enough executives to stop that practice. I also hope that whoever was involved in the "T2" trailers (where they immediately gave away that Schwarzenegger was a good Terminator) have been banned from ever working on trailers again.
I remember BvS trailer revealed not just wonder woman but also doomsday which ruined everything for DC fans. that movie later on hated, even with ultimate cut fixing the plothole from theater's cut but damage has been done. rumours said WB doesn't want Snyder to direct DC movies so they try to use audience to hates him by cutting 30 minutes from theater's cut and revealing Diana and doomsday on second trailer.
and the result is they managed to create audiences who vote to kick him and Geoff John took over in 2017 then they seal the deal to kick him out
The only good trailer is one that leaves the audience or viewer asking questions. Because that gives them a reason to see the movie or TV show. Because if a trailer answers any questions that gives less reasons for someone to see the movie or show. That goes back to why people like hearing stories because they don't know where the story is going. But if you give story plots and points away before you start telling your story people lose interest in your story. Because they know too much about the story already and the less you know about a story the more you want to hear of a story. Because you literally have no idea what's going to happen in the story it ruins the story if you know this.
I dislike when trailers tell one story, yet when you see the movie, it's a whole other story. Like false advertisement.
today trailer, you watch it you already watch the entire movie.
Most of the public still calls them previews. No one cares what Hollywood calls them.
A great one gets you excited about the characters and the conflict among them. A bad one has to draw from the climax for shots. Movies have to be made now with some thought about what the audience will see right off the bat.
I don't know anyone who calls them previews. People call them trailers lol
Never heard anyone call them previews in my life.
I think after RUclips audiences started calling them trailers because that's how their titled.
I hate today's trailers, It's like full plot in short from start to finish. This is insane.
I could knock out some bangers for movie trailers with the correct equipment. The edits I make with the computer I was ripped off with I do pretty well. I am awesome
I don't remember the last good trailer. The current style doesn't produce any good or memorable ones, it's an entirely lost art as far as i can see. These days is just clips of the film set to horrible music. No art, just product. The corporate minds have fully taken over.
And a lot of the time I'm left with only the barest idea of what to expect.
Trailers today seem to be full of a lot of Moments™...but not a lot of substance that'll hook me in and make me go, "Ohhhh...I wanna see more of that!"
overlord (2018) has good trailer and underwater (2020)