How To Make An Explainer Video - Tips For Success!
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- Опубликовано: 27 июл 2024
- Check out some of our awesome explainer video templates and kits and assets: bit.ly/3Qvf1YM and bit.ly/3KdZvhL
And check out our full article on Explainer Videos: bit.ly/40mj6Uy
Explainer Videos are everywhere, but what exactly is an explainer video? In this video we show go over what an explainer video is and some tips on how to create an explainer video for yourself. Explainer videos are really common in the world of business and startups, so if you want to create one for yourself, join us as we learn all about explainer videos!
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A great video, but I was a bit perplexed about the claim that animation is cheaper than video. As an animator I can assure you that it is not :D If your animation costs less than a simple live action video, you are not getting a good animation product and should choose another animator to give you quality results.
Hi Jones, good point. Personally when I was writing this I was coming from the perspective of having seen a lot of unnecessary spending in the live action film industry while still getting somewhat poor results. I would be very interested to see an apples to apples comparison in today's market. I guess things like the size and scope of an ad and the genre would play into it as well, but you make a great point and I think it's an important thing for people to know going forward. We will pin your comment here so people can have that extra context from an animator :D
@@MotionArrayTutorials Actually now that I think about it from that angle, I totally get your point of view also. I think it might be a "moving target" in both fields to select the best option from all the people and creatives that offer their services. I think apples to apples (meaning you are going to get a demanding / superb end product) in most cases you will end up paying more per second for animation simply because of how labor intensive it is, depending on the technique and concept of course. On the other hand I have produced projects for clients where my animation work actually did save them considerable amounts of money simply by being the optimal tool for the task, and that kind of does prove the point you are making on the video :D
@@MotionArrayTutorials Of course it depends, but if you take the cost per minute of video, usually animation will always be more expensive on average, unless you grossly underpay your staff or outsource it to India or something (which happens a lot actually). Of course there are outliers, like whiteboard videos which can just be clicked together with the right software vs a complex superbowl ad or something. But in a fair comparison, a minute of animation is usually more expensive than a minute of video (and it should be - much easier to move an arm in front of a camera in real life than to animate a moving arm...).
Source: I work in an agency which produces both types of video.
As a marketing manager I can tell you that it depends. Animation can be more expensive depending on what you're comparing it to. Yes, if you have an office space and equipment and people capable of production and talent and won't be charged for usage - yes, it can be. But if you have to pay talent, hire equipment, get a crew in, find and rent a location, pay for rights...no, it's often not.
@@NeilDuly a good point! I was definitely speaking from the point of view of production companies, and making a "cost per finished minute" comparison. There is absolutely a wide range of situations where this balance can shift drastically.
Wow! This is my first time here and I am new to video-making and editing. Spending 5min 47 seconds with you shows you know what you are talking about and there is a lot to learn from you. You made it so easy to understand, with the way you explain. I am inspired to learn and practice what is been taught. Thank you for your time and the knowledge shared. You should welcome me to the world of the creators.
I have an interview tomorrow and this gave me a crystal clear vision of what an explainer video is and how to make one. Thank you!
I don't know...just..Thank you!? Is it enough?
Seriously, it's perfect.
So glad this was able to help you! Cheers!
Brilliant! My idea about an explainer went from a clumsy mess of nonsense to a clean cut condensed one! ♥
Awesome! So glad it was helpful!
Mine too!
I have made a lot of explainer videos and never got involved in the script writing process. This has been really helpful. Thank you
Awesome! So glad it was helpful Leon! Cheers!!! 😁
you guys so kind to share all these in 12 minutes, loved it!
So glad you liked it! Thanks!
Great video. I watched this video because explain laboratory capabilities to other departments quickly and effectively. I would like to see an explainer video that's targeted to a more informed audience. Imagine telling a bunch of engineers reasons how your laboratory is able to support their needs, even though they already know your lab exists at the other end of the building.
This is what I was looking for about a year. Thanks Motion Array🙂
It's very sad to know that people don't watch productive channel like this..thank you for existing.
Thanks so much! That's very kind of you!
What did you want- for all 7 billion humans in Earth to watch this one channel?
You're welcome. 😊
Great video keep up the good work🙂
More like it is sad that such tips are hidden under the sea of useless videos! :( I want to see more of these! It was explained in step by step manner I had to sign in and appreciate this dude!!
Wow!! This was hands down the best video on this topic I've ever seen, so clear and to the point! Thank you, definitely subscribing.
Awesome! Thank you so much! This makes us so happy to hear!
We just signed up today :) THANK YOU! We love you Motion Array!
PERFECT THIS IS WHAT I WAS LOOKING FOR, CANT THANK ENOUGH
We're so happy to hear! Glad it helped!
Thank God I did not quit watching this video! All videos start boring and same babbling about how this is the best video for you! I hate this stuff. But the actual part of tips has blown me away how awesome your way of explaining the purpose of every single sentence of explained video. How Awesome!! I would really want to learn how to make such videos. Please also let me know how to find voice over for free initially so that I can make dummy portfolio to attract freelancer buyers.
What an amazing tutorial!! To be honest, I just wrote a script's frame for an explainer video while watching your tutorial. It was amazingly explained and conducted. Thank you very much!! You guys won a subscriber!
We're so happy to hear the video could help! Thanks so much Gustavo! We hope your video turns out awesome!
What process do you use to make the script?
@@Kevinproducciones2 the answer is in the video boi. watch it, lazy ppl.
Best 12 minutes i've watched since a very long time
Cheers! So happy to hear!
This is a great video, thanks Motion Array.
You guys are like a bundle for every editing video
Yoooo thanks so much!! I'm about to work on a motion graphic and didn't know where to start with my script and this really helps!
Glad I could help! So happy you liked it NOYUMI!
Excellent video right here. Thanks!
Thanks so much!
I stopped the video for a moment to just Thank you for making this video. One, the person who's delivering the information it's amazing at explaining every detail and giving the value of the information. And also to do a really great breakdown of the information. And there's just so litte information on the internet about this. So thank you!!! Vicente Numpaque - Innk Storytelling Studio
Thanks you so much! Keep doing this please!
Cheers! We will do our best!
Thank you so much! this video really helps me write for motion graph for the first time.
You got a new sub , I saw your video which helped me alot , CHEERS HOMIE !!!!!
Cool topic. Well edited. This is helpful! Subscribed.
Thank you guys, really well made.
We're so glad you liked it!
The video was super helpful, thanks!
This is amazing, thank you for the video! Also, Motion Array is legit (your AE plugin is fire).
Thanks so much Cy Cooper! Thats so kind of you!
Man thank you, you just helped me with my project!
Sweet! So happy to hear! Cheers!
can you share your project outcome?
woow such a great input, thank you very much
So helpful, thank you!!
Glad to hear!
Thankyou so much for this video! I am a lot more confident about making the Explainer Video I have to make!
Productive channel Great video..and an awesome explainer..wish u going forward always..
Thank you so much for your kind words! We're so glad you liked it!
First of all, I want to thanks Motion Array and they are doing an amazing job. Please let me know can I use those free materials for my client projects. Is it mandatory to include any credit or link in the video project for market places like Fiverr or its absolutely free to use those materials?
Hi Mohammad. Thank you for you kind words! If you are using free materials from our website you do not need to give us credit or link in any way. The free materials are simply free to use without credit even if the project is paid.
Fantastic video. Very valuable. Thanks
I wish I weren’t so distracted by how crooked the sound tiles are behind him...
Haha, fair enough
Excellent tutorial. Enjoyed it very much and well explained.
Thanks so much!
your smile, really made my day brighter.. thanks for the great smile..
Great video. Thank You
Hi, thanks for the wonderful, short and really full of content video. I need a suggestion, what should be the ideal software to start creating one, which shouldn't be costly and not much complicated.
Bro really no words in what way you have helped me,thanks alot.
It's my pleasure! Thanks so much for taking the time to comment! It means the world to us!
wow I really like how you are presenting this video
Thanks so much!
Great video! Thanks
Glad you liked it! Cheers!
Excellent explanation of an explainer. thinking of subscribing to motion array
Thanks so much! Glad you liked it! We hope to see you at Motion Array! 😄
I took your advice and made a similar video and is doing well. Thanks for the insight
Please make a tutorial about how to make these types of animated explainer videos? Your videos are mindblowing.
Good points to teach me have nice suggestions in my career. Thank you very much!
Hey those were some great tips. Thanks and God bless you guys! 🙂🙏
So kind of you! Thank you! Glad you enjoyed it!
This was insanely useful 😇
Nice! Glad it was helpful! 😄
gracias. you guys are awesome
Thanks so much!
You are awesome!
Cheers! Thanks so much!
Good to hear cool information for making video
I'm a simple man. I see Motion Array Tutorials, I click. 😍
Haha, we’re so glad to hear! 😄
@@MotionArrayTutorials :)
Love from India ❤️
Cheers!
you left out one important rule: do not use background music. Many devices are not playing that in the background but play all sound merged together. Also children, elderly, people woth a hearing aid, people with hearing loss and adhd people and musicians: will all not hear music in the background but on the forefront. It is estimayed that 15% of alk people cluck away with an explainer video with music in the 'background'. It gives them a headache so they'l read the text somewhere, but your video isnt ideal for them if they really need to get its content.
I'm not really trying to make a business but just an informative video about OFW's
But its a very helpful video though
Awesome! Glad you found it helpful!
Great video! I am just about to decide between Motion Array and one other? Can you share which templates were used for the 68 sec video?
Love your energy :)
😊 thank you! Super happy to help!
Thank you! Super informative. btw, you look like Andy Samberg
Really useful tips, just think it's missing a mention to a CTA at the end. Most other explainer video how tos and best practices content elsewhere includes the CTA recommendation
fantastic thanks
Glad you liked it!
Ton of value
Thanks!
wow, thanks)
Any time!
This is very helpful...
Stoked to hear! 😄
Excellent presentation
Thank you! Cheers!
Thanks for making this. Need a detail video of how you actually did in AE. A complete tut pls
Appreciate Video! Excuse me for the intrusion, I would appreciate your opinion. Have you considered - Peyilyan Especial Principle (should be on google have a look)? It is an awesome one of a kind product for learning how to create unlimited videos without the normal expense. Ive heard some amazing things about it and my best friend Jordan after a lifetime of fighting got excellent results with it.
great video, really helpful, who is the voice over artist please?
Ohh my! Thanks @motion arrey tutorials for such great infotorial. I'm wondering how you get all those video clip you used in your video. Are they copyright free? Where to getem ?
Motion Array has a great selection of stock motion graphics and YES they are copyright free. Godbless!
you can skip to 6:10 and not miss a single pice of information. From there on it is a great and concise video.
Why am I thinking HDHD. It's a great video by the way.
Thanks a lot
Any time!
Video: First tip: make the video short
Me: Checks video. Clocks in at 12 min
please give some advice what kind of software i used for Animated Explainer video.
also software should free..
love❤ you bro thank u so much ❤
You're welcome 😊 So happy it was helpful! 🙏
what is the handwriting font called in this video for Motion Array?
Love from Philippines
thanks
Any time!
:D
Is the motion array EXplainer VO is computer generated VO ?
What's the advantage of using Premiere Pro vs platforms like Vyond to create explainer videos? Could you recommend any online courses for Premiere Pro newbies?
Is there by some chance possibility to make (design) character by your own, and then just drag and drop command (for example, to smile, to be angry etc.)? I know that something like that exists for 3D models. For example you make 3D human, and just give him command to jump.
How user friendly is your software for a non tech person? BTW, I clicked like and I clicked subscribe.
Is there a specific software to use when downloading the templates? I'm still looking into video editing software...
You can find footage, music, animated templates... it depends on what do you want it for. As for the software, there are final cut pro/ premiere pro (both for videos) and after-effects. However, you can download some explainer animation and use it in final cut pro and it usually comes with instructions on how to use it
what a sincere smile! hah
Cheers! Thanks!
Which software do you use to make these types of explainer videos?
How long do you takes to complete a one - 3 minuter explainer video?
who is narrating the motion array trailer? Very pleasant voice
From 7:20 is the segment of the videos while most of our viewers are interested in .
Awesome! Glad to hear it was helpful!
That smile so real it looked fake
Can you make same type of videos on Animaker software PLEASE. It would really HELP me and other artists too.
Anyone know what the background music this is?
What kind of business use explainer videos?
So which software
Please a link to your intro music
How easy can this be done in DaVinci resolve's fusion?
As a Brit, I love your no-nonsense approach
Brits and Canadians have much in common that way it seems, haha, glad you liked it! 🇨🇦
Interesting content. Subscribed. 🥰
Thanks a lot! but hey motion array I Am your big fan, and Request you to change your current logo.., it's annoying
Thanks Aamir! Haha, I'll forward your comment to our Design department 😄
It sounds nice to make a video on my own but the reality is that an explainer video needs to be made by an experienced copywriter and marketing expert to bring me the highest conversions and results. That's why I hired "VideoDesignPro" to handle everything for me. Do yourself a favor and let somebody else with more experience create your video project while you put your attention on other important things.
NO you are not telling that how to make explainer video . You just promoting your business. People want to know how to make from 0% to 100%. e.g which is best software, from where you can download assets for free and how to make voice over etc.
If i make video using online websites by paying then why not i give that money to a video editor to make a video for me. What is the difference between i make video by paying to website or i pay to video editor to make video for me, In both condition i have to pay then why i choose the 1st one.
We're sorry you feel this way Awais, however we disagree with your points. We took this topic from the standpoint of structuring ideas and scripting. What we have found is that everyone tends to have their own personal take on the technical creation of explainer videos, and how it "looks" can vary wildly from person to person (or company to company). This is why we went for the core structure of the message rather than the technical aspects of it's visual creation. Additionally in our list of resources we mentioned, we made sure to include a free download in case people didn't want to pay for anything.
We're sad to hear our video came across negative to you.
Your camera frame is tilted to right a bit.. ;D
Haha, correct. Nice eye!