What Is Design Thinking? An Overview

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  • Опубликовано: 11 янв 2025

Комментарии • 487

  • @AJSmart
    @AJSmart  5 лет назад +64

    Get a MASSIVE 70% DISCOUNT on our BEST Facilitation Course - Workshopper Master. Check out our Black Friday Deal here 👉 go.ajsmart.com/bf24-wm
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    What more do you want to know about Design Thinking? What exercises and workshops are you undertaking to implement Design Thinking in your organisation? Share your insights with us below in the comments and let's start a discussion!
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    • @mestune5043
      @mestune5043 5 лет назад +2

      Hey, I'd love to see a walkthrough of the wireframing process. Where do you go to find inspiration? What is your mindset when wireframing?
      Apologies if you've covered this already haha, I'm new to the channel.

    • @MaoGenesiss
      @MaoGenesiss 4 года назад

      I'm doing homework about this ty for uploading this video. Also If there's a chance to explain in another video about the methods that are used in the design thinking like the six thinking hats, blue ocean, or brainstorming I would really appreciate it. thx in advance.

    • @angadrajput3705
      @angadrajput3705 4 года назад +1

      Hello, the video was very good and very informative. Can you also make a video in which you can explain the Design Thinking process using an example? That would really help!

    • @imranwebdesigner
      @imranwebdesigner 4 года назад

      Hi Jonathan, can we call the UCD process that we use to create an app, as design thinking process? Coz they both seem to be totally identical. Plz let me know.

    • @muznashihabi
      @muznashihabi 4 года назад

      Any online design thinking courses ?

  • @Alex-kc9yr
    @Alex-kc9yr 4 года назад +79

    The Design thinking EDICT:
    Empathize with the person
    Define the problem
    Ideate solutions
    Create a prototype
    Test your product

  • @sajjadahmed289
    @sajjadahmed289 5 лет назад +246

    I have watched and read so many "Design Thinking" definition and videos but this one is the best and to the point.

    • @AJSmart
      @AJSmart  5 лет назад +11

      WOW we're honoured Sajjad! Thanks for the lovely feedback!

    • @shakuntalaveerfashion9798
      @shakuntalaveerfashion9798 3 года назад +1

      Great. This is my first one. Commentsaves times

    • @maheshkumbhare1250
      @maheshkumbhare1250 2 года назад

      Yes you right

    • @akmalmaulana7704
      @akmalmaulana7704 2 года назад

      Yes, and I think I don't need to wasting my time find out from other sources

    • @larryachiya2475
      @larryachiya2475 17 дней назад

      The "sprouts" RUclips channel has also summarised it very well

  • @shamhaabsathaar2895
    @shamhaabsathaar2895 4 года назад +2

    so as soon as my class dismissed i dogged in to youtube to understand in a much simpler concept of " design thinking" and i found this. thanks a lot for saving my day. really helpful.

  • @omarpasha2968
    @omarpasha2968 3 года назад +4

    I learned something! But, it's basically saying to start off with a rough draft. Then, iterate through it multiple times doing finer and finer fine tuning methods until you are totally satisfied with the product!

  • @jesussaves2822
    @jesussaves2822 Год назад +1

    Design Thinking is a philosophy and a set of tools to help you solve problems creatively. Thank you for the videos. Reminds me of the things i learnt. Good reminder.

  • @puritysusan3158
    @puritysusan3158 3 года назад

    Hallelujah. You just saved me from wasting hours of researching on D.T definition

  • @nelsonzirxagent1248
    @nelsonzirxagent1248 3 года назад +4

    My favorite part was the end... Great reminder that awesome videos don't just happen... You gotta put in the work! Thanks!

  • @RyanJohnson
    @RyanJohnson 3 года назад +1

    I love the ending in a video about design thinking as to where you get your ideas for your videos.

  • @eristonmansambu8225
    @eristonmansambu8225 3 года назад +11

    Thank you very much Jonathan. I'm majoring at Business Intelligence where this topic was spoken about but I couldn't get the best of it after the teacher's explanation. After watching your video, I really understood what DESIGN THINKING is about generally speaking and I even took note, haha. I'm already thinking about learning even much more about this beautiful topic. Thanks again!

  • @Yuri-wu8oe
    @Yuri-wu8oe 3 года назад +4

    Design Thinking : human-centered side of creative problem-solving
    **It's a mindset&philosophy
    5 Steps : Empathize → Define → Ideate → Prototype → Test
    1. Empathize : Understanding people you are trying to design the product for
    1. Gather information : interviews, creating persona
    2. Define : what are the users need?
    1. What are their problems/challenges?
    2. Turn everything you learned on the empathize section into insights
    3. Ideate : coming up with solutions, ideas, potential matches
    1. brainstorming
    4. Prototype : Taking the ideas into simple/testable prototype
    5. Test : testing with real people
    1. by selected people
    2. get feedback from them
    3. back to the cycle
    vs Design Sprints : a recipe to run a design thinking

    • @David-Imt
      @David-Imt 2 месяца назад

      Awesome. Thank you
      People like you make learning easier.

  • @pablographx
    @pablographx 4 года назад +9

    Thanks! I was getting overwhelmed with all the exercise options when it comes to design thinking. I like the idea of “It’s a philosophy” and there’s no strict step-by-step solution. I’ll keep it simple for my first product idea.

  • @mohmmedshareef8862
    @mohmmedshareef8862 3 года назад

    I am a student this is my first time learning about design thinking and it couldn't have been more satisfying

  • @TheMagicSauce
    @TheMagicSauce 2 года назад

    Just sent this one to a friend who confuses Design Sprints with Design Thinking. Too many people want to do "the whole thing in 3 hours..." Perfect explanation here, Jonathan.

  • @agricps
    @agricps 2 года назад +1

    Down to earth and presentation on design thinking. Jackie Chan style of including the snippets of errors and flip flops at the end is daring!

  • @graceosawo494
    @graceosawo494 Месяц назад +1

    I loved the bloopers at the end.

  • @jeffersonchen4680
    @jeffersonchen4680 2 месяца назад

    That's one of the design thinking method. There are many more methods out there. Each has its strengths and weaknesses.... Good video. I always enjoy learning from you.

  • @victorgrossi2624
    @victorgrossi2624 5 лет назад +3

    You are a creative person and must express yourself to achieve success. The methods to happen will be developed in a coherence plan to achieve the creation and success of your business project. Design Thinking will take you to the place you want.

    • @AJSmart
      @AJSmart  4 года назад

      Exactly Victor! Nice one!

  • @clicavoli
    @clicavoli 5 лет назад +3

    I love this explanation of Design thinking as the high level map and toolbox of free form tools you can choose from where Design Sprints takes core tenants of Design Thinking and dials it into an exact recipe of what to do when in each phase of the process.
    I'd love to hear and see more on concept, marketing and strategy sprints and how Aj&Smart is perfecting sprint exercises to help teams collaborate and excellerate outputs in these area. And a few case study examples of how they play out in real world examples for teams/clients! 👏😀❤

    • @AJSmart
      @AJSmart  5 лет назад

      Thanks! It's a much more sensible way to look at it, for sure! Ohhhhhh you're in luck! We'll be filming a Strategy Sprint series THIS MONTH! more to follow too! Along with the Case Studies! Nice suggestions!

  • @nickygoh
    @nickygoh 4 года назад +2

    Great video! I like the bit where you explained design thinking = philosophy + set of tools + creative problem solving! Pretty much clears out a lot of confusion as to what exactly is design thinking all about.

  • @nesapa9885
    @nesapa9885 4 года назад

    HI
    before I watched this video I didn't have any idea about the design thinking !!!
    But now I understand about what is really exactly it is
    Thank you very much, you learned me such amazing thing

  • @dheerajchinni1739
    @dheerajchinni1739 2 года назад

    This is the best explanation for design thinking. Helped me a lot to clear all my confusions about design thinking.

  • @solomonkwarteng5742
    @solomonkwarteng5742 4 года назад +1

    I have watched so many videos on design thinking and I feel this is probably my best so far. Thanks

  • @AhmedAliIbr
    @AhmedAliIbr 3 года назад

    In one word. Just brilliant video summing up Design Thinking in 10 minutes.

  • @islamal-sloultan7090
    @islamal-sloultan7090 Год назад

    Right now in 2/23, after almost 3 years from posting this video,
    You're a +300K subscribers, and you deserve this!
    Keep up the great job. :)

  • @jilsonjoseph1140
    @jilsonjoseph1140 5 лет назад +1

    Finally got the difference between design thinking and design sprint .I thought both are same . Thanks for sharing the important difference between those two .

    • @AJSmart
      @AJSmart  5 лет назад

      Great to hear, we get ask ALL the time about this particular topic!

  • @sistories4128
    @sistories4128 4 года назад

    design thinking is some thing that is not even being taught at design schools. we really need to realize the importance of it explore the true potential of design to have a positive impact on people and this planet

  • @d-ngai2795
    @d-ngai2795 3 года назад

    Not only good content but also good speaking for beginner English learner. Thank a lot.

  • @rodrickngonyoku5042
    @rodrickngonyoku5042 4 года назад +11

    Thank you for going off topic, you've taught me a new concept
    ...Design sprint.

  • @amberkumar9358
    @amberkumar9358 5 месяцев назад +2

    Did anyone noticed , how the 5 steps were shown was made like hand drawn graphics which depicts the meaning of the video

  • @ahmedabobaker2203
    @ahmedabobaker2203 2 года назад

    WOW
    The best video I've ever watched about design thinking
    Thank you soooooo much for your effort

  • @manarqasas946
    @manarqasas946 10 месяцев назад

    I really didn't feel the time passing when I watched this vid! excellent work !!! really interesting... really useful .. best of luck .. and yes, more on computational thinking please.

  • @jonatandewaele637
    @jonatandewaele637 2 года назад

    that end is really relatable since I had to record myself presenting my high school science project due to covid

  • @ozzyalvarez5906
    @ozzyalvarez5906 4 года назад +4

    This video is great! I'm a design student at a reputable art and design school in Pasadena. For the first time, I feel like I understand design thinking. Thank you!

  • @susanhart-lamont1008
    @susanhart-lamont1008 4 года назад

    seriously the best presentation I've seen. I like the fresh and engaging way you explain concepts. Absolutely loved the bloopers at the end - very authentic of you! Thank you . Subscribe people - they are terrific!

  • @lanamaksosa6936
    @lanamaksosa6936 3 года назад

    Best practices in managing workshops is what I’m looking for

    • @AJSmart
      @AJSmart  3 года назад

      Hey there Lana, sounds like our free Facilitation Guidebook is just what you're looking for! You can check it out here: lp.workshopper.com/facilitationguidebook

  • @leonidaskalai8767
    @leonidaskalai8767 4 года назад +7

    Thanks so much for this! Would be helpful to know what kinds of questions to ask and how to go about asking them, when in the empathise step. There are specifics types of questions and ways of asking them, that illicit the most helpful feedback.

  • @luanacuzzo9693
    @luanacuzzo9693 4 года назад +11

    Jonathan, thank you for everything you and you team teach us!

    • @AJSmart
      @AJSmart  4 года назад

      Thanks Luana, much appreciated! Lovely feedback!

  • @JessicaMcGlothern
    @JessicaMcGlothern 4 месяца назад

    love the bloopers at the end!

  • @down-wind-n-up-river
    @down-wind-n-up-river 2 года назад

    Love the bloopers at the end. We can all relate. Great vid guys!

  • @Omran360
    @Omran360 Год назад

    Worth watching, so concise but it gives clear sense.

  • @greeppl
    @greeppl 4 года назад +5

    Really clear explanation, I've logged in to give a thumbs up & also subscribed.

  • @dvtwyford
    @dvtwyford 4 года назад

    More about product management please. I think a lot of your potential audience are not designers but use design processes. Product Managers will be in this camp

  • @losleben5235
    @losleben5235 4 года назад

    Loved how you clearified what is meant by Design Thinking vs Design Sprinting. One question that came up for me here was: What is the difference to Lean Design and Testing Hypothesis?

  • @lenakay8661
    @lenakay8661 2 года назад

    thank you! this is the most clear and easy to follow explanation I have seen so far.

  • @MyAmericanDreams
    @MyAmericanDreams 4 года назад +6

    I just wanted to take a minute to say how amazing your videos are! Thank you so much. This helps me to implement a design process into my organization.

    • @AJSmart
      @AJSmart  4 года назад +1

      Thanks a lot! We really appreciate that and glad they're helping you!

    • @shivanivlog5280
      @shivanivlog5280 4 года назад +1

      @@AJSmart
      Please please help me I want know the answers of these 4 questions please sir help me 1.A users experience means more than just a product interface. It encompasses the whole experience a person will have with a _______ and their overall satisfaction with a product.
      2.Innovation is often in the details and design thinking does not need to ________ more.
      3.Which companies have design thinking as part of their company operations? Choose three.
      Nissan
      Ford
      Microsoft
      Apple
      Google
      Volkswagen
      4.Ideally, design leads to innovation and innovation ________ design
      5.The paths for people centered design are flexible as they allow you to ________ a path if you need or want to.

  • @visalakshi7107
    @visalakshi7107 Год назад +1

    Okay , I need thank you tons for this video!!! Lots of love and thankyou again❤❤

  • @swatimaz
    @swatimaz 5 месяцев назад +1

    Beautifully explained

  • @esguerramarialouisei.4249
    @esguerramarialouisei.4249 2 года назад

    You have 200k + subscribers now and it was my first time to watch here. Congratulations !

    • @AJSmart
      @AJSmart  2 года назад

      Welcome aboard!

  • @AB_1211
    @AB_1211 6 месяцев назад

    I am a certified scrum master and this sounds a lot like the agile/scrum concept.

  • @iramkumar78
    @iramkumar78 3 месяца назад

    This aligns with a perspective that engineering can subsume design, where the creative and aesthetic components of design are integrated into the technical problem-solving workflow, rather than existing as a distinct or standalone phase
    Drafted by AI

  • @6Paths-q7b
    @6Paths-q7b 3 месяца назад

    First video I will be watching. So detailed 🙌👏🎉

  • @inspiredaction1111
    @inspiredaction1111 3 года назад

    Love the blooopers so damn real, want to see how you coach customers to understanding what they want...they usually dont know!

  • @mrshawnspencer
    @mrshawnspencer 3 года назад +1

    THANK YOU for posting this. Awesome stuff. Stay safe & healthy.

  • @judithnandase2800
    @judithnandase2800 3 года назад +1

    Wow, this s really so good. I would love a video about design thinking vs design sprints.

  • @kyrollos0208
    @kyrollos0208 Год назад

    Thank you for this clear explanation of design thinking.

  • @fuzzybee1605
    @fuzzybee1605 3 года назад

    I won't lie to you, this was on an ad and this is the only reason I'm here

    • @AJSmart
      @AJSmart  3 года назад

      We like to hear this!

  • @RealRyanDeLuca
    @RealRyanDeLuca 3 года назад

    The best UX channel there is! Keep up the great work :)

  • @antonkurban9579
    @antonkurban9579 4 года назад +1

    Hi, great explanation. Please tell more about all phases with examples (maybe a set of videos with one case study). But what is really unclear for me is a Define and Ideate steps, what are the best practices (flows) from the point when you gathered a ton on info to the starting prototyping.

  • @kishoredas692
    @kishoredas692 3 года назад

    You have explained it in a very simple way and it is very easy to understand. I find this video as one of the best. Would love to listen more from you.

    • @AJSmart
      @AJSmart  3 года назад

      Glad it was helpful!

  • @yakovdavid8874
    @yakovdavid8874 Год назад

    Hey Jonathan, thanks for the video. I work as a software trainer and a learning developer. instructional design is becoming a big part of my work and I'm developing more and more eLearning courses and mice-learning units.
    I like the approach of design thinking and I'm seeking ways to improve my digital design skills, learn some principals on developing my own taste in digital design, meaning coming up with ideas for image design, infographics, so that when I develop new learning units, my design "footprint" will be there.
    Sorry for blubbering so much and thanks 🙂

  • @glendacruz4879
    @glendacruz4879 4 года назад +2

    I wanna use this model for my dissertation in science education. This overview about DT is a great guide. I hope you can help me sort out things as I walk on this journey. Thanks AJ&Smart!

  • @yubanihernandezmiranda9252
    @yubanihernandezmiranda9252 2 года назад +2

    Very concise and clear! Thank you. These stages in design are very similar to social work and treatment planning. UX is definitely something I want to go into.

  • @shivanivlog5280
    @shivanivlog5280 4 года назад +1

    1.A users experience means more than just a product interface. It encompasses the whole experience a person will have with a _______ and their overall satisfaction with a product.
    2.Innovation is often in the details and design thinking does not need to ________ more.
    3.Which companies have design thinking as part of their company operations? Choose three.
    Nissan
    Ford
    Microsoft
    Apple
    Google
    Volkswagen
    4.Ideally, design leads to innovation and innovation ________ design
    5.The paths for people centered design are flexible as they allow you to ________ a path if you need or want to.

  • @olumidebenjamin6418
    @olumidebenjamin6418 2 года назад

    Short and precise. This is a beautiful content. So helpful. Thank you

    • @AJSmart
      @AJSmart  2 года назад

      Glad you enjoyed it!

  • @VickieOnuoha
    @VickieOnuoha 3 года назад

    New into ui/ux design and this video really helped me understand things better. Thanks!

  • @estherokekwuo3391
    @estherokekwuo3391 3 года назад

    Wow!
    This video is simply amazing.
    Design Thinking is being explained in simple practical steps.
    Coincidentally, I am currently working on a research on how design thinking can be used as a 21st century skill in Education.
    I'd like to see a video on that.
    Thanks.

  • @Mariam_the_grateful
    @Mariam_the_grateful Год назад

    Thank you this is clear and simple!

  • @roving-camera_72
    @roving-camera_72 4 года назад

    This was an excellent summation of what Design Thinking actually is. Succinct and to the point. Nice.

  • @BigDataLogin
    @BigDataLogin 4 года назад

    Thanks AJ, that was crisp, clear and concise... validates what we did in our recent startup, precisely same, but the nuances of reality we learnt along the way... and Oh Boy what lessons we learnt - its like being punched in the face every single day... Like the part that you guys are from Berlin, so I'm sure there's some practical things instilled .. all the best AJ .. and thanks really !

  • @alexl.1297
    @alexl.1297 3 года назад

    thankyou bro, im seen thithankyou bro, im seen this video for a class, it really help me to design process, im from Mexico, my english isn't good, but i'll see all your videos to try to better my english. (i'm graphic designer) :)

  • @स्वावलंबीभारतअभियान

    One of the best video defining DT

  • @emanuellukwaro399
    @emanuellukwaro399 6 месяцев назад

    Very clear and straigt foward insights!! Thanks

  • @Divya_Rodrigues
    @Divya_Rodrigues 4 года назад +1

    I'm so glad I found your channel. The way you explain things is so good! Thank you for helping us out.

  • @daiwanxtay7865
    @daiwanxtay7865 4 года назад

    This is my first time to watch your video. I really like your explanation. GOOD JOB !!!

  • @dipsikhadutta6412
    @dipsikhadutta6412 4 года назад +1

    Thank you so much these videos are so helpful, can you guys make a video on the exact responsibility of a UX designer and what skills should they have. I've just started a course to become a UX designer so these videos are really helping me in my journey.

  • @barryhenshaw9321
    @barryhenshaw9321 2 года назад

    Well.....I'M HERE TO LEARN!

  • @cucuzzellamichele
    @cucuzzellamichele 3 года назад +1

    Thank you so much for this video! I had read quite a lot about design thinking, but only this video made me really understand It!

    • @AJSmart
      @AJSmart  3 года назад

      Looove hearing that Michele! Good luck on your design thinking learning journey!

  • @alemsegedyohannes6686
    @alemsegedyohannes6686 2 года назад

    Hey AJ&Smart! It's helpful brief about DT and I will keep looking takeaways for my workshop project. Thanks!

  • @DyanaraAndres
    @DyanaraAndres Год назад

    design thinking is a philosophy and a set of tools to help u solve problem creatively.

  • @willieguswilliams5606
    @willieguswilliams5606 2 года назад

    Hello. I would definitely want to see more videos on design thinking workshops! I would be engaging in couple if co-creation workshops for a new project I am currently leading on!
    Thanks.

  • @imeldalim2016
    @imeldalim2016 4 года назад +1

    Wow Design Sprint need to check on that . Appreciate it .

  • @ulrichwentzel6327
    @ulrichwentzel6327 7 месяцев назад

    This was an excellent explanation, thank you.

  • @Easychinesepapercut-origami
    @Easychinesepapercut-origami 3 года назад

    Thank you, i wait + exemples of live workshops

  • @yannicknana
    @yannicknana 4 года назад +5

    I have an interview in 2 hours and I've learned so much from this

  • @StephanieDikaiou
    @StephanieDikaiou 3 года назад

    Loved the video, concise and to the point! Thank you! Also loved the retakes at the end!! :)

  • @Michel2450
    @Michel2450 3 года назад

    Wow! Thank you very much for this video, it helped me solve the misunderstanding of design thinking.

    • @AJSmart
      @AJSmart  3 года назад

      Woooo! Great to hear!

  • @ZeeJohansen
    @ZeeJohansen 3 года назад

    Was talking to a new classmate in my study today and we talked about what tools we knew for creating designs, and I mentioned Design Sprint, and then he asked if design sprint ain’t againt the principles of Design Thinking.
    I couldn’t say then, but now I know, and it makes sense 😉🤣

  • @kapadiamanan93
    @kapadiamanan93 5 лет назад +12

    Wonderful explanation. I am keen on learning more about Design Thinking, will follow the LinkedIn page. Thanks :)

    • @AJSmart
      @AJSmart  5 лет назад +2

      Thanks Manan! We've got LOADS of stuff on our Linkedin about this topic now! Next week = Innovation! Stay posted!

    • @ale5975
      @ale5975 5 лет назад

      me TOO

  • @1856parth
    @1856parth 3 года назад

    Appreciate your brief insights on Design Thinking! Thanks🎉

  • @muhammadsufyanali4148
    @muhammadsufyanali4148 5 месяцев назад +1

    Thank you very much :)

  • @emilvonschwartzenberg4339
    @emilvonschwartzenberg4339 4 года назад +1

    Yes, thank you so much for making me finally understand the in's and out's of design thinking! The graphics were really helpful in making me understand the process. 👍🏼

  • @vijayalen8386
    @vijayalen8386 4 года назад

    The section in colors was informative and simple and the section towards the end in black and white was enjoyable ! Well Done on this video. 👍

  • @andreiguilaran8075
    @andreiguilaran8075 3 года назад

    Thank you sir. This one is a big help for me for my concept paper. More powers.

    • @AJSmart
      @AJSmart  3 года назад +1

      Glad to hear that, Andrei!

  • @gabrielamaia1397
    @gabrielamaia1397 3 года назад +1

    I've recently begun to study copywriting and I wonder how writers and designers think following those parameters. Could you make a video about the relationship between writers and designers, please? Thank you soooo much, loved the vid.

    • @AJSmart
      @AJSmart  3 года назад +1

      Thanks for watching! We'll add your suggestion to our backlog!

  • @eugenesamilyk6131
    @eugenesamilyk6131 3 года назад +1

    That was great. Thank you a lot.

  • @ahmedemad7831
    @ahmedemad7831 4 года назад

    To the point, Share with us a detailed case study using Design Sprint video for each phase

  • @saswatibanerjee274
    @saswatibanerjee274 4 года назад

    Best explanation so far

  • @hrs2373
    @hrs2373 2 года назад

    Great explanation with insightful information. Good job done!

  • @aarthydesikan9939
    @aarthydesikan9939 4 года назад

    Hello, thanks for the crisp definition on design thinking, design sprint concepts! Wish you could also post a video of doing a design thinking exercise for a real world problem.