Wes Carter Advocates for Collaboration with the Outdoor Industry for Sustainability Movement

As president of Atlantic Packaging and an avid outdoor enthusiast who loves to surf, snowboard, fish and hunt, Wes Carter feels a deep responsibility to clean up the industry that he's a huge part of. That was his motivation behind founding A New Earth Project.
When it comes to awakening people to the ravages of the plastic pollution problem globally, surfers like Kai Lenny can make their voice heard. By harnessing the surf community and greater outdoor community to this cause we can move the needle on turning off the tap.
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