00:00 - intro 00:32 - steps to set up shopping advertising campaigns in Shopify 02:16 - two options for setting goals 02:48 - fast creation of Google Ads conversions Setting up Merchant Center in Shopify 03:52 - Google Channel Plugin for Shopify 04:45 - connecting the Google Channel Plugin to Google Services 07:39 - creation of a new Merchant Center 08:35 - entering a phone number 09:54 - country & Language Settings 11:09 - setting up delivery conditions in the plugin 12:02 - completing the initial setup of the Merchant Center 12:11 - view the specified Merchant Center settings 12:35 - setting up Product Title 12:56 - checking the stage of configured goals 15:10 - viewing goals created by the Google Channel plugin 16:07 - setting up goals created by the Google Channel plugin 16:44 - checking conversions on the website 17:42 - conversion Check Add to Cart 19:26 - purchase conversion check 20:48 - checking conversions with the Tag Assistant Companion extension 24:27 - results for setting up conversions 25:18 - Merchant Center moderation check stage 26:39 - checking the feed in the Merchant Center. Content API 27:41 - control over the Merchant Center verification process
00:00 - intro
00:32 - steps to set up shopping advertising campaigns in Shopify
02:16 - two options for setting goals
02:48 - fast creation of Google Ads conversions
Setting up Merchant Center in Shopify
03:52 - Google Channel Plugin for Shopify
04:45 - connecting the Google Channel Plugin to Google Services
07:39 - creation of a new Merchant Center
08:35 - entering a phone number
09:54 - country & Language Settings
11:09 - setting up delivery conditions in the plugin
12:02 - completing the initial setup of the Merchant Center
12:11 - view the specified Merchant Center settings
12:35 - setting up Product Title
12:56 - checking the stage of configured goals
15:10 - viewing goals created by the Google Channel plugin
16:07 - setting up goals created by the Google Channel plugin
16:44 - checking conversions on the website
17:42 - conversion Check Add to Cart
19:26 - purchase conversion check
20:48 - checking conversions with the Tag Assistant Companion extension
24:27 - results for setting up conversions
25:18 - Merchant Center moderation check stage
26:39 - checking the feed in the Merchant Center. Content API
27:41 - control over the Merchant Center verification process