How to Create Change | Simon Sinek

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  • Опубликовано: 10 фев 2025
  • To be innovative, we can't look to what others have done. The whole idea of blazing a path is that there was no path there before.
    Simon shares the mindset that changed the way he thinks about creating change within organizations-the Law of Diffusion of Innovation.
    Video from EZRA Live and Unscripted, November 2024, in conversation with EZRA CEO Nick Goldberg
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    Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
    Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
    Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
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    Website: simonsinek.com/
    Live Online Classes: simonsinek.com...
    Podcast: apple.co/simons...
    Instagram: / simonsinek
    Linkedin: / simonsinek
    Twitter: / simonsinek
    Facebook: / simonsinek
    Simon’s books:
    The Infinite Game: simonsinek.com...
    Start With Why: simonsinek.com...
    Find Your Why: simonsinek.com...
    Leaders Eat Last: simonsinek.com...
    Together is Better: simonsinek.com...
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    #SimonSinek

Комментарии • 190

  • @rickgsink225
    @rickgsink225 4 дня назад +87

    4 ways I started creating real change by stepping up:
    1. I read all books on Mindbloomery, and the mindset shift is real
    2. I started by understanding the power of assertiveness. If you can't communicate clearly, you are missing out on opportunities
    3. I focused on building confidence to speak up, even in challenging situations. People listen when you own your presence
    4. I work on setting boundaries and staying true to my vision. Others respect you a lot more when you are clear about what you want and expect.

  • @CplusO2
    @CplusO2 4 дня назад +10

    YES ! The law of diffusion of innovation is a natural pattern. Microbes do it and the trigger is what we call Quorum Recognition. Early adopters enthusiasm is quorum recognition.

  • @theleadershipproject
    @theleadershipproject 5 дней назад +52

    Some nuggets of gold here. If you want to convince anyone of anything, start with a point of agreement first.

  • @anzelleduplessis1718
    @anzelleduplessis1718 3 дня назад +1

    Simon ur insight always hear felt . It's based on research and not opinions...Adding experience Baby steps Stay razor focus...love and Light from Sourh Africa ❤

  • @AlexLazarProfile
    @AlexLazarProfile День назад +4

    What a fantastic video! Very inspiring & empowering ❤

  • @illssolution5720
    @illssolution5720 5 дней назад +3

    Thank you! AND... for new work system development, ALWAYS 1. Meet with the "owner" of the current system. 2. Give them a LOT of information, what's in it for "them", etc. AND how THEIR exisiting system inspired/ created the foundation of what you're proposing = SOLD! Otherwise, without THEM.... regardless of how effective your proposal is..... "Nope!"

    • @PLASTICFREEBOY
      @PLASTICFREEBOY 2 дня назад +1

      love that. i get that and appreciate you saying this.

  • @zlirazvodnik
    @zlirazvodnik 2 дня назад

    This is the wisdom that i needed so much. Having trouble all the time to convince my colleagues to switch from paper documents to digital one. No body lesson. So I'll change my approach. Tnx

  • @inber
    @inber 2 дня назад

    Fascinating stuff. Simon is a great story teller, but also has some true valuable findings to share with us.

  • @MBlystone
    @MBlystone 4 дня назад +15

    So great! Life is all about 2 things. #1 communication. #2 math. Thats it ya’ll. Think about it!

  • @gregferguson1386
    @gregferguson1386 3 дня назад +16

    It works in reverse, too. When there is too much change too fast, a small group at the opposite end of the bell curve from the innovators--the extreme laggards--says, "Everything was better before." They then, through fear, convince others that change is bad. When the chasm is crossed, the tipping point leads to demolition and destruction instead of building and growing.

    • @Driftuner
      @Driftuner 16 часов назад

      Give one example where that happened. I have never seen the negative minority win at deconstructing an implemented idea successfully

    • @offroadflow
      @offroadflow 16 часов назад

      ​@@DriftunerHitler, various religions, Fauci, .....

    • @ocmetals4675
      @ocmetals4675 5 часов назад

      @@Driftunerthe united states government.

    • @Driftuner
      @Driftuner 5 часов назад

      @@ocmetals4675 what?! First of all, thats not a "minority", thats literally a ruling institution. And second, where is the example? Just naming someone or something doesnt prove anything...

    • @stephenmontague6930
      @stephenmontague6930 57 минут назад

      @@Driftuner The example of the US government is probably directed at how new programs get started by one "government" (meaning the administrators of the government) then change dramatically by another government.

  • @a.garvey951
    @a.garvey951 5 дней назад +16

    Very insightful.

  • @RonBaker456
    @RonBaker456 3 дня назад +3

    A lesson in our sheeple nature.

  • @CalvinD-m9r
    @CalvinD-m9r 3 дня назад +29

    Bitcoin is on its way to breaking records, getting closer to hitting the new high prices. Showing that it's gaining more value and could go even higher than we've seen before. This could mean great things for people looking to invest, suggesting now might be a good time to get involved before it jumps even higher. It's an exciting moment that could change the game in general....managed to grow a nest egg of around 3.2Bitcoin to a decent 16.4Bitcoin. At the heart of this evolution is Diane Walter , whose deep understanding of both cryptocurrency and traditional trading has been instrumental. Her holistic approach to investment and commitment to staying abreast of market trends make her an invaluable ally in navigating this new era in cryptocurrency investment

    • @CalvinD-m9r
      @CalvinD-m9r 3 дня назад

      She's mostly on Telegrams, using the user name.

    • @CalvinD-m9r
      @CalvinD-m9r 3 дня назад

      @Dianewfx

    • @CalvinD-m9r
      @CalvinD-m9r 3 дня назад

      Write to her Verified account only

    • @Zachwilliams2
      @Zachwilliams2 3 дня назад

      I've followed many traders over the years, but none have been as consistently accurate as Diane Walter... She's truly in an inspiration to us all.

    • @Zachwilliams2
      @Zachwilliams2 3 дня назад

      Honestly our government has no idea how people are suffering these days.
      I feel for people with disabilities not getting the help they deserve. Thank you mrs Diane Walter, imagine investing $1100 and received $5,200

  • @seankhoyle3168
    @seankhoyle3168 4 дня назад +1

    This is the video that finally got me to subscribe 😂😂😂. Interestingly enough, I’ve been applying with principal for the last year and it’s worked perfectly.

  • @millercoolable
    @millercoolable 5 дней назад

    Love and respect from India Mr Sinek
    Look forward to meeting you in person some day

  • @Hoth1907
    @Hoth1907 4 дня назад +6

    In a battle of arguments, both will loose. Great contribution Simon!

  • @Zacharydubque
    @Zacharydubque 3 дня назад +78

    Thanks for empowering us with financial knowledge! I just made my first $300,000 in crypto trading. years of grinding, pivoting and failure, ideas not working out multiple consecutive times, depression, anxiety... but oh man once I saw the balance was over 300,000 - it really made it clear that all those years were worth it and has paid off. Looking forward to achieving financial freedom soon. And by the way

    • @ScarlettKlocko
      @ScarlettKlocko 3 дня назад

      I'm a beginner, looking forward to starting trades,any idea will be widely appreciated.

    • @Zacharydubque
      @Zacharydubque 3 дня назад

      My candid advice is to have trading guidance before getting involved in the crypto market.
      Alex Gomez is probably the best I’ve ever come across, he is well recommended for newbies and his technical analysis is one of the best out there any investor can engage with.

    • @Morganfay-h2z
      @Morganfay-h2z 3 дня назад

      Wow!, I'm surprised you also trade with Alex Gomez, he's the best at what he does.

    • @FatimaRaheem5
      @FatimaRaheem5 3 дня назад

      Alex Gomez signals and prediction is awesome actually i was skeptical at first lol, until I decided to try. It's huge returns is awesome! I can't say much.

    • @SteveKovachmac
      @SteveKovachmac 3 дня назад

      Yeah, I agree with you. AlexGomez has always been on the top of my list..more folks like him are needed in the digital investment scene, mate.

  • @AlexReynard
    @AlexReynard 4 дня назад +1

    I'm hearing this, and it's fantastic advice, but I'm also thinking, 'It takes me this much effort and observation time just to come _up_ with the ideas, and now I have to get good at all THIS as well!?'
    I don't have the energy to do all that _and_ manage my PTSD and bipolar. I think there's certain people with the mental capacity capable of doing what he's describing, and it's not most of us.

  • @NajrvdkduPwbdkduvVsishjgc
    @NajrvdkduPwbdkduvVsishjgc День назад +3

    Thanks for continuing updates I'd rather trade the stock market as it's more profitable. I make an average of $34,500 per week even though I barely trade myself.

    • @ShekhRasel-g6s
      @ShekhRasel-g6s День назад

      I'm favoured financially, Thank you Jesus $32,000 weekly profit regardless of how bad it gets on the economy

    • @CapebdouKwbdkduOebdkxu
      @CapebdouKwbdkduOebdkxu День назад

      I'm favoured, $27K every week! I can now give back to the locals in my community and also support God's work and the church. God bless America.

    • @ShekhVai-c8i
      @ShekhVai-c8i День назад

      I have been struggling with stocks since 2021 making loses everytime.I am strungling financially and am about to give up.. Please please can someone reach for me and help me with trading please.I will appreciate it. Thankyou

    • @AleksMyftiuAleks
      @AleksMyftiuAleks День назад

      In life, I will forever be grateful for health, wealth and a great professional whose help has been great for my finances.

    • @UionVai
      @UionVai День назад

      How
      ..? Am a newbie in crypto investment, please can you guide me through on how you made profit?

  • @MahnazFard-c1d
    @MahnazFard-c1d 5 дней назад +4

    Love this MAN

  • @sheilawiley
    @sheilawiley 5 дней назад +1

    ❤❤❤❤❤I am so going to use this!

  • @alexgontijo
    @alexgontijo День назад

    Excellent approach! Thanks for the video.

  • @peartreedu
    @peartreedu 5 дней назад

    I was thinking of the book Crossing the Chasm by Geoffrey Moore... and then Simon brought it up 🙂

  • @ElleV99
    @ElleV99 5 дней назад +3

    Talk about why, talk about the dream. Thank you.

  • @slartibartfass5729
    @slartibartfass5729 4 дня назад

    That's such a great experience and wisdom shred

  • @MRnobody_gone
    @MRnobody_gone 5 дней назад

    Nice piece of wisdom. We will we will rock you, And we'll make you proud, well having said that, if someone from a third-world country finds his weapon from you and makes a change..... if that means anything to make you feel proud ...........then. BTW mad respect for you SIR. 😍🙏🤘

  • @Ocker3
    @Ocker3 5 дней назад +65

    Anyone else getting fuzzing on the microphone audio? RUclips mobile

    • @phgsouto
      @phgsouto 5 дней назад +4

      yes

    • @animanaut
      @animanaut 4 дня назад +2

      same, drove me insane and distracted from the otherwise great content

    • @mattstegall
      @mattstegall 4 дня назад +4

      @@animanautYou must have been pretty close to insanity if this all it took.

    • @WhiteLotus_m
      @WhiteLotus_m 4 дня назад

      I got the same too

    • @cynthiaroldan9352
      @cynthiaroldan9352 4 дня назад +1

      Yes

  • @nathanngumi8467
    @nathanngumi8467 4 дня назад +1

    Very profound!

  • @PLASTICFREEBOY
    @PLASTICFREEBOY 2 дня назад

    Thank you Simon, I value your insight so much. As a 19 year old, who was able to create change since I was 11 years old since I have an awsome Changemaker mum, who took me on an exploration binge for the past 8 years, with the focus on communicating for the purpose of others 'caring', I appreciate your validation.

  • @RamaKrishna-ue2jh
    @RamaKrishna-ue2jh 2 дня назад

    Awesome

  • @raymonddauda2694
    @raymonddauda2694 3 дня назад

    You're very smart. I like smart people.

  • @jadolphson
    @jadolphson 5 дней назад

    Very inspiring!

  • @iloveyellow7214
    @iloveyellow7214 2 дня назад +1

    This law of diffusion sounds great i want to learn this.
    And I want to use and experiment this on people Im going to be working with and on how I deliver a message.
    I need to learn more 🤦🏻‍♀️ but how?
    Im across the globe from wherever you do this/teach this.
    I need to research then? Like a mini project?

  • @zacharybryant4254
    @zacharybryant4254 5 дней назад

    very good points! Love it man

  • @MrStivi1981
    @MrStivi1981 5 дней назад

    Genius!

  • @networkn
    @networkn 5 дней назад +1

    One of my goals, is somehow sometime, I want to spend 5 minutes with you :) I'd like to just say hello and shake your hand.

  • @petemartinp
    @petemartinp 5 дней назад

    Amazing

  • @garrylowther
    @garrylowther День назад +3

    I’m pleased he credited Geoffrey Moore’s Crossing the Chasm, the marketing plan for any tech startup.

  • @harmonylifewithjess1593
    @harmonylifewithjess1593 5 дней назад

    Sooooo good!

  • @this-is-bioman
    @this-is-bioman 3 дня назад +1

    I wonder how he treats his employees and whether he sticks to his principles outside of the stage?

  • @chimmyka8638
    @chimmyka8638 5 дней назад

    thx for this! :)

  • @shariqkarim9866
    @shariqkarim9866 4 дня назад +2

    Love this guy, the passion and motivation through is talk is amazing !

  • @fearless12-b2j
    @fearless12-b2j 5 дней назад

    Very good

  • @animanaut
    @animanaut 4 дня назад +18

    Lol, i just unplugged / replugged all audio cables trying to find a short circuit in my setup until i realized it came from the video itself 😂

    • @debu206
      @debu206 4 дня назад +1

      i thought my airpods had interference de fek

    • @debu206
      @debu206 4 дня назад

      Interference is so millenial

    • @delaslight
      @delaslight 2 дня назад

      I hear fine

  • @DesignedByTaz
    @DesignedByTaz 3 дня назад

    What does this look like practically for most of us in up and coming leadership positions trying to implement new practices, services and various procedures in their workplace to increase scalability and efficiency?

  • @nkatekomachimana2396
    @nkatekomachimana2396 5 дней назад +1

    Hi Simon
    Thank you for the upload.
    Question: how does this work as a potential employee sitting in an interview and when you have been employed, trained and you start identifying places where improvement in processes and ways of working.

  • @heathwilliams9754
    @heathwilliams9754 День назад

    Sometimes people don't want the status quo to change because the proposed alternative is going to ruin their way of life. People aren't just opposed to change because they "benefit" from the status quo. Things are likely stable for them and the change that's being proposed is obviously going to make things worse, or they simply know it's won't help them at all. No chance of making their life better, so why put effort into a change that won't make things better for them. The only possibility is for things to stay the same for them or to get worse.

  • @ElleV99
    @ElleV99 5 дней назад +2

    Get good at hearing the early adopter. Thank you.

  • @delaslight
    @delaslight 2 дня назад +1

    But sometimes there is no dream, no why. Just making money. Someone who starts a pizza restaurant, and icecream shop, another damn cofee shop, etc, they just want to make money. Their pizza, icecream and coffee is just another pizza, icecream and coffee. Not everyone is an inventor.

  • @s_p4321
    @s_p4321 День назад

    @SimonSinek how do we apply this 'focus of early adopters only' technique in a social groups like cooperative housing societies?

  • @TheIronglare
    @TheIronglare 4 дня назад

    Hi @simonsinek. How can I learn what you're doing. I love helping people and would like to help business owners transform into the best they can be. What do I need to study or learn? Would be great to get a reply from you. Thank you for all the optimism. If it weren't for people like you, I wouldn't have managed the last 5 years.

  • @CHDean
    @CHDean День назад

    “The Law of Diffusion of Innovations”
    (aka, Bell Curve)

  • @MMVVK
    @MMVVK 4 дня назад

    Simply brilliant!!

  • @IslaRoberts-j2m
    @IslaRoberts-j2m 17 часов назад

    Very carefully selected information, presented in a convenient format.

  • @samirranjanmajhi
    @samirranjanmajhi 3 дня назад +1

    Thats such a brilliant play!

  • @locopooh
    @locopooh 4 дня назад

    Talk about what you believe not what you do, why you’re doing it (EARLY ADOPTERS)

  • @Naturessoothingtunes
    @Naturessoothingtunes 3 дня назад

    Hey there, u would like someone to please explain the point Simon said at the end… I don’t quite get it 7:25

    • @zlirazvodnik
      @zlirazvodnik 2 дня назад

      He managed to make people want new stuff. The key to change is wanting.

  • @Matt0u812
    @Matt0u812 День назад

    It’s Everett Rogers, not Emmett Rogers

  • @UnbeatableMentality-y5n
    @UnbeatableMentality-y5n 4 дня назад

    Love this

  • @mansoob
    @mansoob День назад

    Loved it. Simon is amazing.

  • @EF-69
    @EF-69 2 дня назад

    This sounds a lot like the way dictators are able to take over. Can you think of a politician behaving somewhat like this? Put forth an idea. Put early adopters on your team to build on your idea.

  • @hadesashes
    @hadesashes 5 дней назад

    Ooh dang! I hadn't thought of that as being demand, but you're totally right!

  • @johnnycomelately6341
    @johnnycomelately6341 5 дней назад

    A few stated assumptions ar incorrect IMHO, they are not threatening, things are not kinda working, and its not necessarily because of who is benefitting

  • @elqord.1118
    @elqord.1118 4 дня назад

    This man made a career with absolutely no substance

  • @jensschumacher9747
    @jensschumacher9747 5 часов назад

    Sound is mediocre
    content breathtaking
    all 👍

  • @user-tk3iq7bx5p
    @user-tk3iq7bx5p 3 дня назад

    I can't believe this con is still around.

    • @delaslight
      @delaslight 2 дня назад

      I cant believe you losers call anyone you dont like a con.

    • @user-tk3iq7bx5p
      @user-tk3iq7bx5p 2 дня назад

      @delaslight the fragility! 😂

  • @mathieud5594
    @mathieud5594 4 часа назад

    pb with sound quality...

  • @nancygoldblatt9923
    @nancygoldblatt9923 5 дней назад

    What are your thoughts on how a subordinate can ask questions to bring this mindset (and "Starting with Why" mindset) to the table. In other words, what if you're not the leader, but you wished your leader worked this way?

    • @ethanstechworld207
      @ethanstechworld207 5 дней назад +1

      Then focus on the people you can affect or that you can see rise. No matter how many levels or ranks there are in your company you can be a leader for the people around you. I think Simon has a video related to your question.

  • @eleonoraformatoneeszczepan8807
    @eleonoraformatoneeszczepan8807 5 дней назад

    Communication makes a difference.

  • @dr.t.dhineshkumar3435
    @dr.t.dhineshkumar3435 4 дня назад

    Some noises come when you are speaking.
    Otherwise good.

  • @arthurk3932
    @arthurk3932 3 часа назад

    So dont convince people, find people who are convinced already 😂

  • @vanni9
    @vanni9 4 часа назад

    Millennial start from the early 80s, not in 84.....

  • @kaifeekhan_25
    @kaifeekhan_25 5 дней назад

    ❤❤❤❤❤
    Hi,simon sir please provide audio track and put an option of hindi because a lots of audience are from india

  • @tenbootz
    @tenbootz 3 дня назад

    Why would you convince someone who do not want to be convinced? Can you back your statements with data? You are just regurgitating the same existing ideas.

  • @foxfiregal
    @foxfiregal 4 дня назад

    2:55 How to make change ❤

  • @siphamandlagubula5481
    @siphamandlagubula5481 14 часов назад

    RRRRAAAWWWWWW!!! "..emotional level, before you bear out the product-level.."

  • @GeorgeRay-z9v
    @GeorgeRay-z9v 3 дня назад +50

    I'm retired at 47, This video here reminds me of my transformation from a nobody to having over $65,000 biweekly profit, a honest partner and a good daughter full of love ❤

    • @DracoBrown-n9b
      @DracoBrown-n9b 3 дня назад

      I can still remember the exact feeling on my biggest payday in the market. Imagine taking home $407k just from 12k initial deposit. For the newbies I'll encourage anyone to embrace copytrade as the best approach especially when you're a newbie

    • @DavisEthan-o6t
      @DavisEthan-o6t 3 дня назад

      Huge! been trying to trade on my own for a while now but it isn't going well. Few weeks ago I lost about $10,000 in a particular trade. Can you at least advise me on what to do?

    • @AmbroseHolland-u9v
      @AmbroseHolland-u9v 3 дня назад

      🙏*12k to 407k is significant increase. My first copytrade wasn't profitable. Please share who you copytrade *

    • @OrlickWopsle
      @OrlickWopsle 3 дня назад

      I'm highly inspired. Please spill some sugar about the bi-weekly stuff you mentioned

    • @DracoBrown-n9b
      @DracoBrown-n9b 3 дня назад

      ​@@OrlickWopsleI only copytrade one manager

  • @kthadenough
    @kthadenough 4 дня назад

    Lingering effects of polio 🙀 did he vote for Kennedy?

  • @ShreyashDutta45718
    @ShreyashDutta45718 2 дня назад

    Stop trying to convince. Sell people your ideas
    You can't sell anyone anything without them wanting to buy what you sell.

  • @spoonbang
    @spoonbang 3 дня назад

    This audio is terrible 😢

  • @nosouponhead
    @nosouponhead 2 дня назад

    I heard "neurodiversity" and closed the tab.

  • @hpiccus
    @hpiccus 5 дней назад

    Why, mr Anderson, why?!!!

  • @MrMikeEdie
    @MrMikeEdie 12 часов назад

    What's with the mic?

  • @gaberoyalll
    @gaberoyalll 4 дня назад

    1:26

  • @ascgazz
    @ascgazz 3 дня назад

    But here you are…. Talking to people and expecting the, to change..

  • @findopportunityinspirechan9181
    @findopportunityinspirechan9181 День назад

    Now u need to do zoomers leadership training 😂

  • @DrDoom-i6e
    @DrDoom-i6e День назад

    All of kind about same coachings bull shit at ego, and material dreams an concept about conviction and others pnl mindset, bla bla bla. 2.5M subs. Please, we need a real world reset

  • @ChristopherLMunoz
    @ChristopherLMunoz 3 дня назад

    Sounds just like a new age scam 😂