What works on Etsy RIGHT NOW?
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- Опубликовано: 9 сен 2024
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I also noticed that Etsy updated my dispatch time to next day. Great video, the 'Amazon Time machine' quote made me smile :)
Wow! I used to do next day delivery but I'm just not busy enough now to post every day. I'd be doing a half hour round trip for one item lol
Exactly, it's just not practical for many so it's unfair to ding sellers who can't offer next day shipping.
Especially when customers don't seem to mind as shown with my website sales!
You carry on doing what you're doing. 👍💚
Problem with just having a sale that isn’t a major sales event is that you’ll always have to run a sale. I have customers that will ask me when my next sale is. Then you’re always running that sale to get orders and then that becomes the new price. People know you’ll always be running that sale so there is no urgency. Then to get more sales you have to have a bigger discount. Then it’s just a downward spiral. Some of my competitors seem to always be having a 70% off sale lately. I don’t know why bother being on Etsy
Yeah I agree, but at the end of the day, we don't have to run them. If our products are unique enough they will sell even without a discount. Even though I've been playing with offering a coupon, the vast majority of my sales are at the full price. Only do what you're comfortable with. 💚
Items don't even need to be unique enough to sell without a sale - just be confident in your product and the quality of it you are providing. Maybe look at a small discount if someone ordering a fee items from you but don't be pressured. If someone likes your product and wants it they will pay the full cost. If we all start sales and complete at being the cheapest with eadch other none of us will win and will just devalue what we are all selling.
You are simply hilarious, which is such a joy to see! Thank you for the insight!
Hehe, you're very welcome. 😁💚
I’m in Arizona/US and I’ve been seeing loads of Etsy ads on RUclips. The ones I see have all been about real people making the items. Small business real people personally making your items. Not surprised that they’re pushing the real people thing right now.
Oh I've seen those too! Seems they have a few different campaigns running at once.
The problem is that they have "real people personally making your items" as their business image, but every algorithm tweak and policy update bolsters digital and POD sales. 🥴
Really appreciate your sensible, effective tips...and your sense of humour :)
That's very kind of you to say. Thank you for watching along. 😊
It looks like Etsy Ads works. I had 500 % revenue increase this week.
It definitely helps me pay my bills.
I am going to keep it for another month.
I'm glad they're working for you. 😊
Yes - completely agree - its ads are great rather than putting a sale on. You can see how much revenue you make from ads and how much you paid for them which I see so worth it for me!
@@KimBliss It works because I have unique items (Mineraltrays on etsy)
I didn't get any sales from ads...idk what I'm doing wrong.
@@427skies Try only advertise your best seller listings on your ads - maybe up to 5 listings at the most. Dont advertise all your listings or ones which you don't have many/any sales on.
I so love your videos - optimism, laced with a healthy dose of realism and a dash of a middle finger to the Gods of commerce, please, keep it up! (middle finger included, lol)
Those gods of commerce can be real pickles sometimes ! 😄
Plot twist Kim, but what if the customers themselves actually got encouraged to buy by the next day delivery, without any help from the algorithm? I mean we all know we should be patient with the handmade stuff, but unfortunately our environment keeps us in fight or flight, everything we do has an aura of urgency around it, we’re being asked by our bosses at work to move at a fast pace (not you, you’re self-bossing so ur lucky), we’re under pressure even to walk fast in London if we don’t want to be walked over! We are being fed content that starts with the punchline and every video only lasts only about 30 seconds (which we don’t always watch till the end), we eat fastfood, we take a ‘quick shower’ and so on. And on top of that we are being offered free next day delivery by most shops. I spoke to a colleague of mine who told me it was her sister’s bday and she wanted to buy her something nice, so I suggested Etsy. She laughed and said ‘ah, i’m not that organised, take ages for the order to arrive and her bday is tomorrow!’.
It definitely could be that too, although surely then that would be the same for my website where the dispatch times were the same? And we are only talking about a day's difference too.
I do agree that folks prefer to get things in a timely manner though and I've been shocked at how long it takes to get some things from etsy sellers lately. I bought a sticker from a fellow UK seller and it took almost two weeks to arrive! That's going to put people off.
You also made me laugh with the walking fast in London comment because I had memories come flooding back. Keep up the pace or become road kill and for god's sake STAY ON THE LEFT! 😂🤣
😂 You are hilarious 🤣 “Jump through your own hoops!” - I love it. I guess the YT algorithm is doing something right cause you popped up on my feed about a month or so ago and I’ve been subscribed ever since. If your handmade world ever comes crashing down you could make a living doing stand up (sit down?) comedy, I bet. I’ve got a fledgling handmade business that I’m trying to breath new life into and I find your content entertaining and informative. I started on Etsy and did some local shop consignments over the holidays last year but now I am starting a GoImagine shop (I’m in the US) and getting my own website up an running too. Enjoy your week of summer 😅. I was vacationing in the Cotswolds this past June and it was NOT the weather that I expected Brrrr 🥶
Aw, thanks for sticking around! 😁
Thanks!👍
Thanks so much! 💚
I sell vintage on Etsy and have done since 2016. My sales have consistently grown year on year. In the last few years my stats showed that revenue was up by 30% - 40% each month. And then July 2024 happened. My sales stopped over night and revenue was down to -85% even though stats said views were up. I had absolutely no idea why, or what to do about it. So, using the equivalent of my computer technical problem solving skills, I decided to turn my shop off and then back on again! I put it on Holiday Mode for half a day. And it seems to have worked. Sales immediately started to trickle through and momentum started building. Now (half way through August) sales are nearly where they were before. I pass this on for what it's worth! But also, I too have noticed that most sales (domestic and international) involve the use of a coupon code discount. Mostly the 10% discount I set up, for items lurking in people's baskets. That would be fine, if it wasn't applied on top of the mandatory Off Site Ad fee of 12.5%, I frequently get hit with. My plan is now to move my higher ticket items to Vinterior.
Oof. Well done for being able to give your shop a reboot. The good old, turn it off and turn it back on again. Fingers crossed you don't have to do that again any time soon.
Kim I sure hope summer hangs on for ya more than one week.😁😎🌞 and "yes" try to void a Etsy burnout. They already cause to many problems. Time for lunch and a cold beverage here in Jersey. It's another hot one. 🥤
Cheers John! Hope you're keeping cool in the studio. 😁🍹
@@KimBliss It’s back to my bat cave where I have Santa on my monitor. 🦇🎅🏻 Absolutely crazy 😱
*Puts on deep gravelly voice* JOHN IS BATMAN. 🦇
@@KimBliss 🤣🤣🤣touché 🦇
Have you noticed a big uptake on sales with these methods? Also are you able to make a full time income from your Etsy shop. That's my longtime goal but that's a long way off.
I've noticed an uptick yes, but enough for a full time income? Absolutely not. At least not in this current economic climate, selling the products I do. I'm not saying it isn't possible, but I don't think I could do it with my products without changing what I sell dramatically and I'm just not willing to do that. Which is why I diversify my income with other revenue streams so I can keep my creative work creative.
You are so delightful!
Ooh salty and true 😂 thanks Kim 👍💕
I aim to please. 😉
I was almost tempted to stick a few things on my ancient dormant account - you've reminded me why I left in the first place.
I'm trying to stay positive about the platform, but they make it so bloody hard sometimes.
@@KimBliss yup, I opened my shop there yonks ago but 2018 when the new CEO took over, my sales literally stopped overnight, halving my annual income and it still hasn't got back to what it was because I'm only on Shopify now.
Oh no! Not sales and discounts! However I think you might have a point. Sales had been lacking during the week so I ran a 20% off sale on Saturday and got four sales. Unfortunately those sales have not increased my visits and I'm back to square one. Sigh! Being a carer I really can't offer 1 day shipping but I might try it as a test.
Don't jump through any hoops that would add extra stress to your life though. I know it's easy for me to say that, but ultimately, even if some of these things work, we have to draw our own boundaries at the end of the day. We're people, not Amazon. 💚💚
@@KimBliss Thanks Kim. I'm really just curious about whether it will make a difference. If it does, then I'll have to accept that I cannot conform to Etsy's will and sales will small from now on. And if it doesn't make a difference then I will be very happy 😁 But you're right, we are all going to have to accept that we cannot do what Amazon does and most of us are small fry to Etsy.
Dont run sales. Maybe try ads on etsy with a few of your best seller listings. sales will be up and down, dont panick and then run a sale - try just hold off. No need to do one day shipping for etsy to promote you - be realistic and offer delivery you can meet. better a longer delivery of a good quality, correct item rather than something is rushed and maybe incorrect. Be confident in what you sell - believe in it!
@@theiarocksweddingstationery The funny thing is I say don't run ads 😄 They are not cost effective for a lot of sellers and, in my case, have never brought extra traffic to my shop. I have been selling on Etsy for 16 years and it's just one of those things that doesn't work for me. To be honest, sales don't usually work either. But right now, with people having less money and more bills, sales might work. I agree that offering the delivery that is right for us is very important. However Etsy is not very transparent about how the algorithm is working so it's good to test 'all the things' to see what works and what doesn't. Definitely be confident in what you sell - but also be aware of how the market works for you too 😉
39 seems like an arbitrary amount. Although it's about $49 USD converted. Maybe that's how they arrived at that?
Maybe the average UK buyer tends to spend up to that amount? Or perhaps they left it to their trusty bots to crunch the data and come up with a number. 😄
"Annual week of summer" 😆😆😆
My strategy is to use Etsy for those lower ticket items, but push hard to get sales of my bigger stuff elsewhere. Etsy isn't geared towards supporting sellers with expensive items (their guarantee program is a blinding example), so stuff 'em. There are some big BIG art fairs here in Australia that, while a pain in the butt for me to get to, are much better for artists. They're my goal atm. There's one in early December, and I'm trying to get enough stuff made to fill up a booth by then. We'll see how I go. 😅And then of course, my own personal website.
As far as discounts, given that I have to account for Etsy's fees, I have very little incentive to create more wiggle room for 25% (or more) discounts. Especially on lower ticket items, which have a bit of a ceiling price. I'm pushing hard for people to receive discounts through my mailing list. They can get an Etsy discount as a sign-up bonus, but from there on, any discounts will be for website purchases. Stuff etsy, that's my mantra. 😅
That's a good mantra to have. 😉 And I've heard a lot of people saying they're having success with shows and markets as artists this year too. Seems to be the way to go if you're an artist or maker of handmade these days.
@KimBliss Pretty laughable that something as "antiquated" as markets are becoming a viable thing again. Some of my art friends are lamenting AI generated art, and while I hate it too, I think AI art is gonna contribute to the push towards authenticity. We're already seeing it on social media, it'd be nice to see it in the art world too!
Ugh Etsy is such a burnout trigger, however, it's all I can handle right now. Thanks Kim x
It really, really is. It's why I could only make this video the way I did. I've definitely noticed these things work, but they're just not sustainable for most sellers who are one person businesses with other things in their lives to juggle too. Urgh!
Don't let Etst run you - you run your own shop on Etsy and do what you feels good. You decide how long you want to have to arrange post out your items, you decide your costs etc no need to make it more complicated - if you product is good enough, photos and description is good that's all you need. Ensure if customers ask questions, reply asap is really good also.
@@theiarocksweddingstationery thanks for replying. I agree re not letting Etsy run you, however, when they tweak things, the effect seems to invariably cause issues which then need dealing with. If Etsy is prioritising shops who offer 1-2 days processing time over shops with longer times, then the pressure is there. Especially as it's increasingly hard to be seen & get any sales. Most Christmas periods have been great for me but last year was awful. I had a best seller pulled for no reason too, in that period, only to have it reinstated after Christmas. The latest bungle is Etsy putting virtually all of my products in the Designed by category when I'm clearly a handmade shop. Reached out twice via chat, filled in a questionnaire & no change. It's a pain in the arse.
Prints of my art work takes more than a day. Am I being dinged for that? They are Giclee prints, and it takes more like 3-5 days...
It's possible, but I've found with Etsy that it can vary even from shop to shop. You could try having a listing of a made to ship print and see if that starts to sell with a one day turnaround. Just as a test?
But ultimately, do what you can and don't feel pressured to do things that would add stress. You work for yourself, not Etsy. 💚
If you can’t afford to run sales, I’d recommend raising your price enough to keep your margins and offer a 20% sale all the time. Just to catch the people who always check the “on sale” box.
I don't think it's legal to run a sale all the time? But I get your point though. The trouble is my prices are already in the higher range for my niche so if I raised them much more I'd risk pricing myself out. I'll stick with the occasional coupon for the time being. At least only the warmer customers get those. 😊
@@KimBliss I don’t know about that! Never heard of it being illegal, but I’ve never looked! (Maybe I should) That definitely makes sense though!
Unless you're DFS. 😂
I will say that in the US at least, running a sale all the time is illegal. The Federal Trade Commission considers it marketing fraud. One does want to price products so that you can offer sales periodically without losing too much profit, but technically you can’t have a perpetual sale going on.
Noo, i wouldnt run sale all the time - you must value what you are selling. Don't do sales!!
😂 so many funnies
It was one of those days. 😄
Do you think 'Sale' is just a psychological thing? I'm not sure.. it doesn't work on me, I just assume it's priced to account for alleged sale 😁. .
I'm gonna start hand delivering my items.. force them to leave reviews at the doorstep level.. swines😁
Earlier than usual 🙈 I should have listed my baubels in July nooooooooooooooooooooo
I do think it's psychological, but I think if we work on the 'other side' of it, i.e. as a seller, perhaps we're less swayed by things like sales? I know that as a buyer I'm far more swayed by buyer's reviews and photos because I put more trust in them.
If you hand deliver your items, you can always mention that a photo review could help? If you don't mind them that is. 😁
@@KimBlissthanks, that's brilliant advice ❤
How do you spell that word that you say at the end? Terra?? :)
It's ta-ra 😊
What Beliinda said 👆. It's just how folks say goodbye where I'm from, I forget that not everyone will recognise it. 😄
@KimBliss You think ta-ra is bad? You should've seen the confusion on the art discord I'm on, when I say it's gonna take yonks to get my ceramics finished coz the kiln's carked it. 😄
Gotta love the internet for bringing the nonsense that is the English language all into one place. 😅
@belindaroadley That's so funny, it's so easy to forget that the English used in one place isn't the same as another. I've had a heated debate with a friend before over whether the correct name for a bread roll is a roll, bap or cob. I'm team bap or roll. They were cob. 🤣