6 Things You Need to Know to Create an Awesome Restaurant Menu

Designing a restaurant menu can look deceptively simple and easy but in reality, it can be quite a difficult task. Additionally, you cannot just list down the food you make.
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Restaurant Keys is the consultancy that Massimo Montone founded in 2015. It is a full-service consultancy helping investor, brands and operators to unlock the full potential of hospitality ventures. Consulting on opportunities for both existing and new operators, Restaurant Keys has an expert eye on market potential and profitability.
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[@robd1859]

It's called put pictures in the damn menu. I like to see what the food looks like then it makes me more inclined to buy if the food looks good. I hate going to a restaurant where there's no pictures on the menu. I don't like having to read the entire menu

[@moniquetaljaart6246]

I am learning a lot. I really like the idea of a rotating menu where we could cover more of a range of dishes. My main concern would be the management of the ingredients, do you have another video explaining maybe ingredient, management for something like this? It would be really helpful.

[@RestaurantKeysConsultancy]

Great to hear!

[@damion4mcgregor888]

I am a chef maybe I can help

[@JohnSlone-nj7je]

1:51 1:54 ​@@RestaurantKeysConsultancy

[@JohnSlone-nj7je]

2:17

[@dhanalakshmip4723]

I'm from India
Really your guidelines are very usefull sir!

[@RestaurantKeysConsultancy]

Thanks you

[@lizagriffin9967]

Loved the “chicken permission” Cute example of a very crucial point!

[@RestaurantKeysConsultancy]

Right?!

[@JohnSlone-nj7je]

4:00 ❤😢 4:29

[@JohnSlone-nj7je]

620

[@Enluv6936]

Thank you for sharing~ I got tons of information and it was very informative~

[@glowandtellguahan]

Great content, thank you!

[@lauraliemafolo2604]

Thank goodness

[@RestaurantKeysConsultancy]

Thanks

[@ttuniques5516]

U are really helping me thank you

[@RestaurantKeysConsultancy]

Glad to hear that!

[@Octaviasalmon_LifeWithTavia]

Really wanna open my own restaurant but the planning of the ingredients and all is what I do not know how to do..

[@meshawilliams1117]

Very helpful

[@jeovanycruz3068]

Great work

[@NaomiF0309]

Very helpfull! thanks

[@RestaurantKeysConsultancy]

Glad it was helpful!

[@chiamakablessingoguguam]

This is so wonderful.

[@RestaurantKeysConsultancy]

Thank you.

[@gremics-gallery]

Very interesting, Thank you for providing this information. I will use this a reference for something I have in mind.

[@RestaurantKeysConsultancy]

Thank you.

[@amrabdalaziz8422]

Thank u

[@RestaurantKeysConsultancy]

Welcome

[@eringaizley2614]

Ah the menu! Could you share some ideas or templates on a good menu layout? Or maybe direct me to where I can see some examples of user friendly menus? I want to be completely different to my competitors, so looking at their menus will only give me ideas of what I do not want to do.

[@RestaurantKeysConsultancy]

Sent!

[@datdinh2947]

@@RestaurantKeysConsultancy would you also be able to send me templates? thank you

[@maserekahanington550]

Thanks, Hanington watching you live from the chimpanzee capital of the world, kibale forest national park Uganda. HOSPITALITY IS MY DESTINY, Come for amazing Ugandan tourism

[@kevinmayo7848]

I would like to know if it is crucial to have pictures of your dishes in the menu? I understand that the menu is essentially a marketing tool, but it does take up a lot of space so you end up with a menu with many pages.

[@RestaurantKeysConsultancy]

Images or not, there is not a such a rule, all depends on the concept.

[@318cadp5]

Better to have customer pictures on google reviews or yelp, consumers prefer to see real world photos taken by fellow customers rather then a potentially “perfect” picture posted by the restaurant

[@joannedouglas5045]

Hi sir, this has been one of my most difficult tasks. I want my menu to look high end, but I feel like a need a lot of pictures to exhibit our dishes. To me, a menu with lots of pictures does not look high end.
What do I do?

[@RestaurantKeysConsultancy]

Well you got it right, high end doesn't need images. but what needs is good very good copy. hire a good copy writer to do so.

[@victorramirez7343]

Hey I know many who restaurant owners who can relate !! I’m interested in knowing what kind of food you sell at your establishment , do you happen to have a dedicated Instagram? With pics ?

[@osmevents6391]

🙏🏻👍🏼👍🏼👍🏼

[@RestaurantKeysConsultancy]

Thank you