How to for Black Fashion Designers: Scaling, Funding, Placement, & Partnerships with Brandice Daniel
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- Опубликовано: 7 сен 2024
- Today's episode is a treasure trove of insights for anyone passionate about the fashion industry, especially those embarking on the journey of starting their own clothing business. Join us as we explore a range of thought-provoking topics:
1. **Starting a Clothing Business**: Practical advice for newcomers to the fashion world.
2. **Representation Matters**: A look at the less than 1% representation of Black designers in department stores.
3. **Scaling Up**: The importance of equity in growing your business.
4. **Harlem Fashion Row's Mission**: Bridging the gap between Black designers and major corporations.
5. **The Story of Harlem Fashion Row**: Understanding its origins and impact.
6. **Brandice Daniel & LeBron James**: Insights into their collaboration.
7. **LeBron's Vision with Harlem Fashion Row**: The narrative behind their joint effort.
8. **Securing Long-Term Brand Partnerships**: Strategies for lasting collaborations.
9. **The Black Dollar in Fashion**: Projected spending by 2030 and its implications.
10. **Community Building for Designers**: Tips on creating a supportive network.
11. **Nicole Benefield and Abercrombie & Fitch**: Exploring the benefits of their partnership.
12. **Scouting Talent at Designer's Row**: The process and criteria.
13. **Anna Wintour's Generous Donation**: A significant contribution to Brandice Daniel's nonprofits.
14. **The Potential of Black Businesses**: Discussing growth and impact.
15. **Choosing the Right Brand Partnerships**: Factors to consider.
16. **Harlem Fashion Row & Nike**: The story behind the Nike-LeBron collaboration.
17. **Valuing Black Brands**: Do we underestimate our own brands?
18. **Christian Louboutin's Surprising Ownership**: A revelation about the luxury brand.
19. **Crafting Your Sponsorship Deck**: Effective strategies for presentation.
20. **Negotiating Sponsorships**: Why to avoid quoting prices initially.
21. **Brandice Daniel's Nike Meeting**: Behind-the-scenes details.
22. **Harlem Fashion Row's Impressive Partnerships**: Collaborating with giants like LVMH, Nike, Tiffany & Co., and more.
23. **LVMH's Brand Enhancement Approach**: Their strategy in uplifting brands.
24. **The Lifestyle of a Black Brand**: What it entails and represents.
#FashionIndustry #BlackDesigners #ClothingBusiness #HarlemFashionRow #LeBronJames #BrandPartnerships #ChristianLouboutin #LVMH #Nike #TiffanyAndCo #AnnaWintour #FashionCommunity #BlackOwnedBusiness #FashionEntrepreneurship #DesignerTalent
This is exactly what black designers and brand owners need 👏🏾
this episode motivated me so much as a designer and brand owner. my time may not be right now but just hearing how much will be spent by 2030 inspires me to never give up! It’s all about who decides to keep going when they’re struggling in the red!
Yes! She is spot on. When I graduated with my Fashion degree started my career, I saw and experienced the same revelations regarding minority exposure in the fashion industry. Many blessings to what you're doing 🙏🏽
I'm working on creating my own American brand out of Texas. 🙏🏾🙏🏾🙏🏾
I love Brandice. I've been following her journey over these years and HFR has grown into a phenomenal brand. Go Brandice❤
She dropped so many jewels for us small designers.
Black Designer here!!🖐🏾👏🏾
The issue with some brands are not because they are Black, it was Hip Hop and particular tied to how cool or relevant a person were, Hov stop rocking Rocawear the more successful he got, Diddy always runs into image issues, Sean John faltered cause Bad Boy stop focusing on music..people out grew Fubu and Enyce and the like were sold off too fast to create a lasting legacy. Apple Bottoms momentum slowed with Nelly.
Ye was crazy but didn’t last long enough to know what it would of became, infrastructure is very important
Very nice interview though
This episode just reminds me of the greatness of EYL; Rashad and Troy. The movement is about everybody eating! Showing where we can get in! Showing we’re the need is and shedding light on problems. So we, can get in, solve those problems, and build and grow! #legacybuilding. Thank you for real. Showing us and our youth, we can and we will.
I'm grateful for creators like you who remind us of the beauty in the world.
This was an amazing interview more fashion content pls!! She gained a new follower today!
And to add to the point of black luxury, I believe Fear of God is luxury he would be someone id love to see on the show.
Love this! Im a back designer and clothing manufacturer based in Philadelphia!! Infrastructure is so important, hopefully this touches someone.
Love fashion! Love this episode!
You can go to Ghana (Africa) to get some good fabric. You don't have to always go to Italy.
Beautiful lady, great inspiring story. Dope interview!
M-Town stand up! Us Memphis out here making it happen!
I'm hearing that our community needs to create a record label type business model for the designers. The "fashion label" holding company has the distribution, marketing, accounting, manufacturing, etc. so they essentially sign the designer to "collection deals" like album deals. This allows the designer to focus on design like music artists focus on the music in the studio.
This is what every fashion house does, the elect “creative directors” , for example Virgil at LV was akin to a signed artist. LV provided infrastructure, marketing tools, resources, manufacturing, production, etc, and he got paid as a result of how successful his designs sold. The fashion industry has been this way for decades, only few actually make a household name for themselves that becomes successful, but only because they have investors. These brands would be like rick owens, Ralph , Alexander McQueen (deceased) maison margiela, etc. what you explained is already a thing
Awesome insightful episode 🙌🏽
I wore Kross Colours also don't forget Maurice Malone
Beautiful conversation, very informative and inspirational
WE Ready 💣🔥🚀 and waiting let’s go ‼️
Great episode create community promote that pitch deck a lot of gems in this one
Pausing in mid interview at the moment that Troy said 10 million and caught his head to the side and looked at Rashad as if they were maybe thinking they would invest by the way didn’t they just get a check from Diddy for that exact amount at invest fest?
Niice work
Waiting
Another great episode
#DripResponsibly
🔥🔥
Sergio Hudson is luxury
Magic word: Fashion brand owners should strive for "Anonimity"
do you all believe that if a brand was to target the black audience it would automatically bring other audiences since some of the world gravitates towards the black culture and what we do/wear?
NOBODY where I'm from is clockin 60 gees on SHIT! and if they ARE,no one's sharing that info...BOXES are what needs ro be stepped out of. EVERYBODY started with a damn t shirt even Levi's, Tommy Echo! it was out the TRUNK! wit Marc here in the MILWAUKEE AREA.
Salutes
LVMH Holding Company, EYL Fashion Holding Company, Ye Fashion Holding Company, or Harlem Fashion Company? 👀 #swayhastheanswer
Black Designer Here
What's your website?
😍🖤🖤💎
I disagree with the whole identifying as a Black Brand is limiting. On your previous podcast Van Jones stated that we as Black People need something that everyone else comes to us for ... he mentioned that people from India are known for owning parking garages. Since everyone in the world is inspired by Black Fashion what is wrong with being known as a Black Fashion Brand? Harlem Fashion Row was built to help out Black Brands! Everyone is making money off of Black People except Black People .... why not make Black Owned Brand the "go to" for good creative fashion? Don"t start changing up! Jim Jones is the same person that complained about how he was treated in a luxury store but stayed to give his money to people that dont respect him instead of spending his money with his own people. And truth be told alot of those luxury brands are manufactured in the same warehouses as other brands ... they just put different labels on garments.
Crazy part when he got called out he said give me names of black brands and he would pull up. And he did that but didn't record it for some reason
It’s one thing to be a black designer, but it’s another thing to be a black brand. If “blackness” is apart of your brand, you can’t control who your audience is; because you can’t control what “blackness” means to the general population (for better or worst). It’s ok to be black, but if you have to advertise it, then you’re not really confident in who you are as a person or brand.
Facts
And what's with this Latin x thing and brown ppl. I have never seen them advertise us like that with there companies
Christian Louboutin is French and Egyptian, so technically Black but not the type of Black with connections to American culture so there is a difference.
Virgil was really the last one doing it on a big level. Fear of God and Pyer Moss have a chance to be next up if they make more product and have more rappers connected to their clothes.
Off white was not a luxury brand . it was urban street wear. Virgol wasnt luxury until he worked for LV.
We devalue shit that look like knock offs 😂 if it’s authentic, original, or innovative we gonna fuck with it. Them knock off looking fake Teddy Varsity jackets gotta go
I am a black designer. I am having my own independently-crafted NYFW Fashion Show Feb 10 in Lower Manhattan. I am seeking any type of sponsorship from another business that would like to secure engagement & retention from my Streetwear audience of over 60 attendees + 23 Models. It’s not hard to find my contact if interested, thank you 🔥
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