AMPscript Lesson 3: Dynamic Email Content using AMPscript in Salesforce Marketing Cloud

Cameron Robert completes the 3-part AMPscript learning course with Lesson 3, combining the learnings from the first 2 lessons to complete a small AMPscript email personalisation project.
The outcome of this lesson will be to develop a single email with multiple forms of dynamic values and content.
0:00 - Introduction
0:30 - Lesson 3 Overview
2:19 - Building AMPscript Conditional Logic
9:52 - AMPscript LookupRows Overview
11:28 - Build AMPscript LookupRows function
15:22 - Adding and Formatting a DateTime AMPscript Function
23:03 - Email Formatting
23:58 - Dynamic Email Text Styles
31:25 - Fixing AMPscript errors
33:16 - AMPscript Syntax in HTML vs Text
35:22 - Summary
Salesforce Marketing Cloud Introduction to AMPscript:
• Lesson 1: • AMPscript Lesson 1: In...
• Lesson 2: • AMPscript Lesson 2: AM...
Salesforce Documentation:
• AMPscript Trailhead: trailhead.sale...
• AMPscript Syntax Guide: developer.sale...
Sample Rows & Event Log Data:
• Github: github.com/cam...
Related Videos:
• AMPscript Lookup: • AMPscript Lookup - Sal...
• AMPscript Exercise 01: • AMPscript Exercise AMP...
Contact:
/ camrobert
www.cameronrob...
/ auscamrobert
Music: www.bensound.com