SEO Office Hours 5th July 2024 ft. Lidia Infante, Lee Wilson, Michael Chidzey, Jo Turnbull

Lidia Infante and Lee Wilson joined Michael Chidzey and Jo Juliana Turnbull on Friday 5th July 2024 for SEO Office Hours.
00:00 Intro to SEO Office Hours
01:12 Intro to special guests
04:34 Plausible indicates that several of our important pages have elevated exit rates. What strategies might you suggest to reduce these exits?
09:45 What are the possible side effects of not indexing specific pages or URLs on a website, and how can it affect overall SEO performance?
19:25 How do we balance the need for site speed optimisation with maintaining high-quality user experience and rich media content?
26:04 Am I allowed to use the text from ChatGPT for product descriptions on our website?
34:59 If I notice that an industry publication has seen a significant decline in traffic lately, should I skip it when doing my outreach and selling in? I'm not a technical SEO, so I wouldn't know how to figure out why.
40:02 How does a company get more Google reviews if they are not a brick-or-mortar store ?
50:41 What are you most excited about in SEO?
If you don't know Lidia...
Lidia is the Head of SEO at ‪@surveymonkey‬, with over a decade of expertise in SEO and content strategy. A prominent voice in the SEO community, Lidia has spoken at industry events like MozCon, BrightonSEO, and WTSFest, and writes for Moz, Search Engine Journal, and the Wix SEO Hub. Before SurveyMonkey, Lidia worked at Commify, Rise at 7, Sanity, and BigCommerce. Seven years ago, launching a feminist magazine that quickly took off led to becoming the Digital Editor In-Chief at Spain's largest magazine publisher, growing website traffic 25 times. We were so excited to have Lidia join us for SEO Office Hours. Find out more about Lidia: www.lidia-infante.com/ or / lidiainfante .
If you don't know Lee...
Lee oversees all delivery services at ‪@VerticalLeapcouk‬, helping drive search marketing success for businesses of all sizes. In addition to his work at Vertical Leap, Lee is a published author of three industry books on search marketing. He also regularly contributes to top industry publications such as State of Digital, Search Engine Journal, and The Drum. Prior to joining Vertical Leap, Lee headed the marketing department for an international financial services company and founded a company providing website design, development, and digital marketing solutions. With a career spanning back to the early 2000s, Lee brought a truckload of expertise and insight to the SEO Office Hours table. Find out more about Lee / lee-r-wilson and Vertical Leap: www.vertical-leap.uk/
Head over to www.goodsignals.com/seo-offic... to get the invites for SEO Office Hours added to your calendar. You can also submit questions and watch previous episodes.

[@SearchWithSean]

Another fab show, great guests as usual :)