The Rise of Mbali Nhlapo | How to build a personal brand using TikTok | Influencer Brand Deals

Speaking about South Africa’s Favourite Housekeeper Mbali Nhlapo and how anyone can build a successful personal brand that makes money, secures brand deals, and improves your life.
In this episode you’ll see how TikTok is not just an app for Gen Zs but a brand building tool that changes lives.
We also unpack what influencers should be looking for when they are doing brand deals to avoid being underpaid and over used.
Listen to the full episode on Spotify: The Lebo Lion Show
And follow us on Social Media
Instagram: lebolion_sa...
Tiktok: www.tiktok.com/@lebolion_sa?_...

[@thobokhathola2355]

Very insightful

[@thefinancebachelor]

What a powerful and inspiring conversation! Thank you for the nuggets 😊

[@LeboLionSA]

Our pleasure!

[@sellitwithlebo2659]

Hi Sis I love this co host thing, it works well, seems you love conversations that allow you to express your thoughts🎉 keep up💃💃💃

[@LeboLionSA]

Thank you so much 🤗

[@NdumisoMazibuko]

This was so fun and insightful Lebo. Thanks for having me once again. 👏❤

[@LeboLionSA]

You are an amazing co-host 😊🧡🙏🏾 Thank you for coming through

[@zuzilezungu5899]

Insightful conversations always 🎉

[@TheAlternativeVoice111]

Hi, Lebo 🙃
This was an insightful and easy to digest conversation, thank you.
I like the question you posed to Ndumiso on pricing. I've heard you speak a few time on different platforms and your emphasis, especially when it comes to pricing is value. Honest that is challenging for me. I went through your channel with the hope that I might stumble upon a video where you discuss determining the value of your product/service but I didn't find one. What would you say are things that I can consider or look into when determining the value of the services I offer; which will then determine pricing? Basically, how does one determine the value of the product/service they're offering?
Thank you 🙃🙏🏽

[@The_Third_Place]

for a Mbali campaign as the one described inclusive of department stores and social media. id start negotiating at R1.3 million. the premises of my argument would be the client's brand exposure and legitimisation. i would then bargain a contract extension based off of numbers, eg website visits from links posted by mbali, social media followers growth, comparisons between sales on shelves where her image is potrayed along with the product.
INFLUENCERS ARE SLEEPING ON METRICS THAT TRULLY MATTER, BIG DATA NOT JUST FOLLOWERS AND VIEWS. they should find a way to showcase their value to the true decision makers in corporates thats where their money is. one like is more valuable than the other.

[@LizekaMM]

I am enjoying this conversation ❤ now watching it for the second time 🙈

[@LeboLionSA]

Glad you enjoy it!😊🤣🧡

[@breezyfoodbrands]

Sell your exposure that you created 🕺🕺

[@StheFitnessTV]

Constipation uku Parelwa 😂😂😂