[Webinar Episode 4] How To Prepare Your Business For Franchising? - VF Franchise Consulting

[Webinar Episode 4] How To Prepare Your Business For Franchising? - VF Franchise Consulting
Our Host:
- Mr. Robert Beausoleil - Director of Franchise Development & Operations
Our Panelists:
- Mr. Sean T. Ngo - CEO & Co-Founder, VF Franchise Consulting
- Mr. Tim Shaw - CEO Asia Pacific & Middle East, GapMaps
- Mr. Trevor MacKenzie - Managing Partner, Exquisine Global
- Ms. Tu Ngoc Trinh - Senior Associate, Tilleke & Gibbins
Key Takeaways
- When considering ​franchising, it is important to determine the ​market holding capacity and ​potential for your ​brand.
- Identify successful ​catchment areas and replicate them in new locations to minimize risk and ensure growth.
- Utilize location intelligence tools like Gap Maps to gather data on market potential and feasibility for franchising.
Summary
In this video, the speakers discuss the steps to prepare a business for franchising. They emphasize the importance of understanding market holding capacity and potential for your brand.
By analyzing data on comparable brands and market size, you can determine how many franchise territories can be created and where they should be located for high revenue potential. Location intelligence tools like Gap Maps are highlighted as useful resources for gathering data on catchment areas and population segments.
The speakers also mention the legal considerations and feasibility planning involved in franchising. Overall, the video provides insights on how to prepare a business for successful franchising by utilizing location intelligence and thorough market analysis.
VF Franchise Consulting is a leading franchising and licensing consultancy (brokerage) for Asia and the Association of Southeast Asian Nations (ASEAN).
VF Franchise Consulting targets the best and top franchise concepts that are highly adaptable to the Asia Pacific region. They are recognized, proven brands with strong potential growth and profitability and sustainable competitive positions in Asia Pacific.
VF Franchise Consulting‘s unique and proven franchise sales and marketing methods have produced timely results for our clients in the Asia, USA, Europe, and Australasia.
-Contact us: [e-mail]
-Visit us: vffranchiseconsulting.com
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