Infiniti is REBRANDING - The Jumpstart they Need...or is it Too Late?

Поделиться
HTML-код
  • Опубликовано: 16 ноя 2024

Комментарии • 566

  • @latino914
    @latino914 Год назад +146

    Youre wrong about ford having the rights to the Skyline name. Nissan Fought and they now have full rights to the name. Please do more research before speaking out.

    • @KirkKreifels
      @KirkKreifels  Год назад +131

      Bruh thanks. Glad Nissan can keep its baby.

    • @gnerd07
      @gnerd07 Год назад

      these big wigs can be real dickheads cause what other reason would Ford want to take that name away

    • @jaydenp.6243
      @jaydenp.6243 Год назад +169

      Calm down buddy. Its not that serious. He made a mistake.

    • @erikllanos3906
      @erikllanos3906 Год назад +7

      Thank you for that clarification! I was going to post the same thing when i heard him say that.

    • @zgSH4DOW
      @zgSH4DOW Год назад

      Do you need your diaper changed, holy shit

  • @chancewilson207
    @chancewilson207 Год назад +202

    All of Infiniti’s problems can be fixed with good product.

    • @ummmbye1228
      @ummmbye1228 Год назад +29

      nissan needs to put more love into infiniti. like give infiniti a car like the gtr or nissan titan

    • @xr4zgr1zx
      @xr4zgr1zx Год назад

      100%

    • @caliboyrob
      @caliboyrob Год назад +1

      They have one… it’s the QX60 few tweaks nd it can be a top seller in the luxury crossover market.

    • @cravedhunteriii8629
      @cravedhunteriii8629 Год назад +2

      ​@@ummmbye1228 Q60 redsport is a pretty decent performance car

    • @stevens7409
      @stevens7409 Год назад +1

      @@ummmbye1228the og g35 was in the right path

  • @balmainattitude
    @balmainattitude Год назад +49

    I’m rooting for Infiniti to turn it around, always.

  • @andrews2125
    @andrews2125 Год назад +213

    Infiniti’s problems have nothing to do with the look of their logo or dealerships and everything to do with the lack of an updated vehicle lineup.
    The Q50 is a decade old at this point and has received minimal updates over its life. The 3.0 turbo also gets horrendous fuel economy, even in base form with only 300 hp. They really needed a 2.0T for the base engine that can put out 250-270 hp and deliver 26-27 mpg. Everyone else in this segment has been doing that for the better part of a decade now.
    It seems Genesis is filling the role Infiniti used to in the mid 2000s and looks to be the biggest challenger to the established German brands.

    • @artij1
      @artij1 Год назад +17

      Since Nissan brought the new Z model, maybe some kind of new G would be fun.

    • @nextleveljourney6612
      @nextleveljourney6612 Год назад +3

      @@artij1that’s what the G coupe was :) -- and
      T H E N - it was the
      Q 60 coupe - was essentially a touring-tuned Z - but with an actual rear seat 💺

    • @ericB3444
      @ericB3444 Год назад +14

      Wrong the Q50 got an updated tail light plastic housing design on 2018. This was huge. In 2021 Q 50 now has 60/40 folding seats. That was massive.

    • @floggyWM1
      @floggyWM1 Год назад +11

      @@ericB3444 give another few years and they will add rear wheel steering lol

    • @ericB3444
      @ericB3444 Год назад +4

      @@floggyWM1 in 30 years the ghost of Infiniti will be a famous Halloween costume. Every kid on Halloween will wear a ghost sheet with emblems of a QX55 on it.

  • @cotyl939
    @cotyl939 Год назад +100

    Infiniti has been showing some beautiful concepts over the years that appeared to be very promising but none of them made it to production. It's not surprising about the dealers reluctance of investing in the new showroom upgrades. Gone are the days of the G, FX, and M 🙁

    • @ericB3444
      @ericB3444 Год назад +5

      They still have the J30 in my friends alternate dimension. It’s in its 30th year and it’s very popular.

    • @chezzyperson3339
      @chezzyperson3339 Год назад +4

      It looks like QX and Q inspiration will finally make it to production

    • @ericB3444
      @ericB3444 Год назад +7

      @@chezzyperson3339 these similar letters are confusing already

    • @NileshR12
      @NileshR12 Год назад +4

      A new FX would be such a hot seller for them. Instead they've only given us the QX50 & QX55 with a 2.0L turbo-4 paired to a CVT. Plus the smaller 8 & 7" descends really don't help it look more modern compared to its competitors

    • @zoomzoom3839
      @zoomzoom3839 Год назад +6

      Infiniti needs to do something, there pretty much a zombie brand at this point. They aren’t respected in the luxury market anymore. At one point Infiniti was a respectable brand, a true competitor to Lexus, and German cars. I think Genesis has become the new Infiniti, they have become a desirable competitor to other luxury brands. While Infiniti has just fallen into irrelevance.

  • @dennisscipio
    @dennisscipio Год назад +51

    Infiniti's longevity will all depend on parent company Nissan and whether or not they'll actually deliver on said promises. Introducing a new Logo and Dealer design is one thing, launching new and competitive products is another, but it does show that they're at least trying to reinvent and give the brand some new life.

    • @floggyWM1
      @floggyWM1 Год назад +8

      Nissan also has no fun cars, Maxima used to be cool, now its a CVT trash

    • @faheemabbas3965
      @faheemabbas3965 Год назад +1

      @@floggyWM1and discontinued.

  • @mat13174
    @mat13174 Год назад +56

    They actually made some decent cars back in the day. The Q45 was unique early on in its life cycle and the G35/G37 were both fun cars. I had a 2009 and 2012. It’s a shame to see what happened to them in recent years. They no longer have an identity. Acura seems to have found their way after losing it for awhile, and I’m hoping for a resurgence for them. I hope the same for Infiniti as well.

    • @rahimi4762
      @rahimi4762 Год назад +4

      Acura always sold tho

    • @artij1
      @artij1 Год назад +5

      G35/G37 were fun but it seems 350/370Z gained much more attention and love despite being mechanically very similar. Most of the Japanese car enthiusiasts will prefer the Z over the G

    • @rosgoncharuk2403
      @rosgoncharuk2403 Год назад +9

      Acura is following the same path, completely useless company with garbage products.

    • @ameraboukoura6091
      @ameraboukoura6091 Год назад +2

      @@rosgoncharuk2403 yeah they only have 4 cars rn in its current lineup

    • @rosgoncharuk2403
      @rosgoncharuk2403 Год назад +6

      @@ameraboukoura6091 with both sedans being overpriced fwd garbage and SUVs being medicore at best.

  • @ameraboukoura6091
    @ameraboukoura6091 Год назад +58

    We will always miss the Infiniti q60 and q50 red sports by the time they get discontinued

    • @ericB3444
      @ericB3444 Год назад +6

      Mostly people don’t agree with you. I’m a q50 owner. It wasn’t a nice car. It’s a good car. But it’s lame. And the 400 hp engine software unlock to red doesn’t make it nicer.

    • @latino914
      @latino914 Год назад +13

      From looks they are definitely one of the most beautiful vehicles ever made

    • @miabeatz80
      @miabeatz80 Год назад +5

      ​@@ericB3444Agreed as a fellow owner over the years the Q has let many of us down. The lack of mid cycle updates and very underpowered Red Sport (compared to competition) left enthusiasts abandoned. Can we at least get a f@&$? Hd backup camera and a proper transmission🤬

    • @ericB3444
      @ericB3444 Год назад +4

      @@miabeatz80 there was a 2018 update where they slightly updated the rear tail light. This was considered a major change and it parted the Red Sea. The Q has lame steering compared to the old fashioned hydraulic steering in my other car which is a G37. Almost everybody loves the G37 including me.

    • @miabeatz80
      @miabeatz80 Год назад +2

      @@ericB3444 I'm just glad that since 2016 they never changed the red sport wheels. I heard there's talks about adding them to the Smithsonian lol.

  • @letsgobrandon5800
    @letsgobrandon5800 Год назад +33

    I remember when Infiniti first came out, around the same time as Lexus. Lexus was the relentless pursuit of perfection and Infiniti was all nature and smells and forests. We see how that turned out. Lexus absolutely dominated Infiniti from the start. Yes, that’s the Florida Keys , Knights Key to Little Duck Key, aka 7 Mile Bridge.
    FWIW, I go back to when Nissan and Infiniti were Datsun.

    • @KirkKreifels
      @KirkKreifels  Год назад +1

      Thanks for the keys confirmation!

    • @ericB3444
      @ericB3444 Год назад +6

      But Infiniti had nice dealerships in the 90s. They want to bring that back but with nothing to sell.

    • @tinhinnh
      @tinhinnh Год назад +1

      Acura around same time too

    • @WALLACESHITS
      @WALLACESHITS Год назад

      Infiniti and Lexus were neck and neck in the beginning with the LS and the Q45

    • @ericB3444
      @ericB3444 Год назад +3

      @@WALLACESHITS if they created a Q46 they could have crushed Lexus.

  • @aurorajones8481
    @aurorajones8481 Год назад +14

    Id love to see a deep dig on whats going on in Nissan/Infiniti now. Some of us have ideas but the real story is untold.

  • @CeeJay591
    @CeeJay591 Год назад +22

    No question Infiniti (and even Nissan) has a steep uphill climb from here. I hope they do survive, as they produced some great vehicles back in the day - I hope they go back to their roots, as a Japanese brand that emphasizes performance.

    • @chezzyperson3339
      @chezzyperson3339 Год назад +1

      They won’t give a damn about Mitsubishi which I’m fine with but I’d buy Mitsu’s HVAC systems

    • @rosgoncharuk2403
      @rosgoncharuk2403 Год назад +3

      Not going to happen. There's no turning back.

    • @rightwingsafetysquad9872
      @rightwingsafetysquad9872 Год назад

      At this rate Nissan will have to pull out of the U.S. car market before even Mitsubishi.

    • @mrfrancy0154
      @mrfrancy0154 Год назад

      @@chezzyperson3339I would like a partnership between Nissan and Mitsubishi to making with the CMF-C platform Lancer Evo and Pulsar GTI-R

  • @donteadoss
    @donteadoss Год назад +27

    Genesis is this century’s Infiniti so good luck to them. Ironically I (reluctantly) sold my G in a private sale to lease a Sonata NLine @ sticker and preparing to lease a GV70 Sport as well; sadly I wouldn’t consider the QX60 at its price point although it’s decent upon testing it. Agreed though that Infiniti definitely has a lot of work to do.

    • @erictate8986
      @erictate8986 Год назад +7

      @donteadoss Very true Genesis needs to get their Dealership network up a lot better right now and with high quality automobile Technicians too !!!

    • @donteadoss
      @donteadoss Год назад +4

      @@erictate8986 Agreed - if I wasn’t completely satisfied with my particular Hyundai dealer and their services, I wouldn’t even consider leasing a Genesis, and even more so, having it serviced there.

    • @jaydenp.6243
      @jaydenp.6243 Год назад +1

      Respectfully...every single vehicle Genesis is making far exceeds anything Infiniti ifisputting out...the q60 is nice but sales are horrible and its extremely dated (much like every other Infiniti outside the QX60)

  • @chezzyperson3339
    @chezzyperson3339 Год назад +19

    From what I heard about the new QX80 in an automotive news article seems like they will actually go above and beyond with luxury with receded door handles, auto air suspension, 24 inch dashboard display, from and rear touchscreens for climate control, cabin sensors that can detect the passenger’s body, adjusting the air conditioning automatically, and the overall interior will be like the GLS but lets just see how this compares to the refreshed Escalade and redesigned Navigator but sounds like it will definitely best the LX

    • @faheemabbas3965
      @faheemabbas3965 Год назад +4

      Hopefully they can make it differ enough from the next Armada.
      Also when do they expect for it and the new Armada to come out?

    • @chezzyperson3339
      @chezzyperson3339 Год назад +3

      @@faheemabbas3965 revealed later this year on sale next year

    • @bigd7386
      @bigd7386 Год назад +3

      Where did you read this? This is the second place I've read a comment that mentioned these same features. Hope the bar is higher than besting the LX... It's definitely not the class standard.

    • @chezzyperson3339
      @chezzyperson3339 Год назад +3

      @@bigd7386 auto news

    • @christopherclark4774
      @christopherclark4774 Год назад

      @@faheemabbas3965 i think if we really want info we must look to Australia and the patrol models future plans to understand the future of the armada

  • @vancity2349
    @vancity2349 Год назад +8

    I hope its not fake news as they are struggling so much and it takes big $ to make the changes. They did build some great products, I had 2004 G35 6 speed manual and loved it. Our local Infiniti dealers closed the stand alone locations and merged them into the Nissan dealerships.

  • @SibRevs
    @SibRevs Год назад +6

    A few suggestions for Infiniti to survive:
    Infiniti needs to get rid of the CVT transmission from their lineup.
    They need to give the QX50/55 a redesign.
    They need a model below the QX50
    They need to redesign the Q50 as a slightly larger sporty sedan or they need to create a Lexus ES competitor on the Altima platform with a normal transmission.
    They need to create a luxury touring/halo car based on the GTR or Nissan Z .

    • @thomasbowers1210
      @thomasbowers1210 Год назад

      @@Brian_Eugene_LeeSeeing a concept drawing of a 2015 eclipse made me so sad! 😔 It looked so fierce.

  • @erictate8986
    @erictate8986 Год назад +7

    And they need to get away from unreliable transmissions too like the CVT Transmission a, Start building high quality regular automatic Transmissions and a manual transmission that can hold up for durability !!!

  • @rohanm54
    @rohanm54 Год назад +15

    I really think Infiniti made a massive mistake by getting rid of the G series sedans. I loved by 05 G35x to death. I’d give anything to have it back again. The NA VQ engines were so legendary it’s a shame they rebranded the sedans to the stupid Q series and got rid of the NA engine.

    • @mholmes9262
      @mholmes9262 Год назад

      Could not agree more. The G37 was a bit behind the S4 and 335i of the time but it was still arguably an icon in its day. The Q50 never really rose to that level of respect.

    • @9mmdump
      @9mmdump Год назад +1

      Dude if they didn’t get rid of the G series maybe they would still be relevant. The Q series is great, but so many problems.

    • @randallkennedy3153
      @randallkennedy3153 4 месяца назад +1

      I'm still driving my '03 5AT G35 Sedan 22 later. I owned two generations of G20 (96 AT, 99 MT) prior to buying one of the first G35s to roll off the boat in CA. Bought it at sticker price for $33.5K and put a bit under $10K into it for repairs/maintenance over the years. 160K miles and still purs like a kitten/roars like a lion when I bury the accelerator. Pushed it to 148MPH once back early in its life (I280 *uphill* from Stockton, CA towards Livermore at 3AM). Resale value, even for my relatively good condition (original Emerald Myst paint still shines), is in the dirt so I guess I'll just drive it until it dies. I will mourn its eventual passing. 😢

    • @rohanm54
      @rohanm54 4 месяца назад

      @@randallkennedy3153 topped my G35 out at like 144 on I290. The VQ had grunt grunt

    • @randallkennedy3153
      @randallkennedy3153 4 месяца назад

      @@rohanm54 The scary thing for me was that I was hitting 148 going UPHILL - and the engine still had more to give (I think it's electronically governed at 155). I backed off from my near-150 run because I was SCARED SHITLESS. I can't imagine putting my now 22 year old car through that again (I wouldn't trust the suspension), but I have tagged 120 or so a few times on some lonely stretches of interstate. The one thing I wish it had was OD on the 5AT tranny as it's a absurd to be pushing 3-3.5K RPM when cruising at 75 on the highway. The damn thing just gulps down gas, and I'll be lucky to get 300 miles out of a 20 gallon tank. 😬

  • @LePedant
    @LePedant Год назад +1

    The Infinti G20 was one of the best handling cars in the 90's and one of the best FWD cars of all time. They adapted the multi-link suspension from the 300zx/Skyline GT-R to a FWD set up and gave it the non-turbo SR20DE out of the Silvia. I hope they get that passion back.

  • @jamepearson
    @jamepearson Год назад +4

    Its bittersweet. I been with Nissan/Infiniti since 1995, being my first brand new car, entering into freshman year of college with a 1995 Nissian 200SX SE until current 2009 FX 50 & 2009 G37 Coupe. I had no plans on getting another Infiniti afterwards, but really produced a sour taste with them disconnecting a part I need for my FX. It will not pass my upcoming emission requirement, and all Infiniti could provide me was shrugged shoulders.

    • @noelsaw
      @noelsaw Год назад +1

      Do you mean they discontinued a part you need a replacement for?

    • @ericB3444
      @ericB3444 Год назад +1

      It’s not sweet. My head being smooth is also good. it’s CORRECT to think that this bear has a VERY SMOOTH HEAD. You must be thinking, “does he use Head And Shoulders Shine Plus?” That would be incorrect. The answer is a bear TRADE secret. ... PACK YOUR BAGS AT ONCE!!!!! WHEREAS this bear needs one more ingredient to get such a SMOOTH HEAD. if you are guessing it’s a quality conditioner with TRUE PLANT EXTRACTS you are correct.

  • @HallKevinA
    @HallKevinA Год назад +2

    I’ve always felt that the best “branding“ approach is to build great products and prioritize service delivery.
    My experience with my local dealership when I had my Infinitis was outstanding, and during the 2000s Infiniti was building great product. The foundation was there; I’m not sure what happened to them.

  • @philhenderson3516
    @philhenderson3516 Год назад +4

    They can rebrand all they want but unless they go back to its roots and stick to their original formula of "Japanese BMW - Sports Luxury", they will NOT rise to success. 2009-2011 was Infiniti's peak and at the time they had their formula well sorted out. Right now, Genesis and Mazda are doing a much better job at being Infiniti than Infiniti themselves.

  • @islanddon865
    @islanddon865 Год назад +4

    I commented on Nissan's reputation in your NIZMO story, just passed. Resale values of Nissans, reputed to be problematic, are consequently reflective of customer concerns, so either it's Lease, or run.
    I can't remember hearing a customer come in asking if we have any Nissans in the Used Lot. 😮
    (Excellent Reportage!)

  • @mikefoehr235
    @mikefoehr235 Год назад +8

    Maybe they will rebrand as FINITE.

  • @InvestBetter.
    @InvestBetter. Год назад +6

    Infiniti
    They don't have a appealing entry-level sedan, entry-level crossover, or new products to speak of
    Their marketing has been at the bottom of the industry for over 30 years
    They make Acura look cutting-edge and well-run

  • @chakaman6361
    @chakaman6361 Год назад +4

    I would love a 2nd Gen M45. Love that body style and buttery smooth V8.

  • @chiemekaa
    @chiemekaa Год назад +4

    First and foremost, Infiniti needs to update their lineup. Honestly, most of their lineup still looks modern from a design perspective. The problem is that it just applies to the exterior. Focus on developing a halo vehicle (my suggestion would be a four-door version of whatever the next GT-R is going to be) on the high end and a volume seller on the low end. If they're choosing to keep the current lineup, then the QX80 should be the first to receive the rebrand and the Q50/QX50 or their replacement as a fun to drive entry on the low end. The QX60 needs an additional powertrain (RedSport or an electric variant perhaps as the QX65 or QX70). That will make it more exclusive from the Pathfinder. And they should introduce their new products back-to-back as opposed to the 5-10 year hiatus. If they're going the direction of electrification, then the concepts/Inspiration they were so fond of showing should be used. They still look very futuristic. And please. NO CVT IN ANY INFINITI! Move away from Nissan.

  • @JustinPennito
    @JustinPennito Год назад +3

    They were supposed to rebrand to Nissan+ (yes, "Plus"), but that was back in 2019/2020, when they announced that, I think.

    • @stevie421
      @stevie421 Год назад

      Yeah it’s weird they even mentioned that back at that time but I believe they decided to not take that route (thankfully)
      In recent times they’ve come out said they plan on really differentiating themselves from parent company Nissan
      A lot of “plans” but can’t wait to see the actual products moving forward

  • @aurorajones8481
    @aurorajones8481 Год назад +4

    If i had money, id love to buy the brand and do something with it. Id start making extremely basic but good looking cars. Think late 80's CRX with LED lighting, basic interior with a shelf for your phone which would act as your infotainment system. Real mechanical switching for your HVAC, real door handles, real buttons (minimal) airbags, safety, but the car would be light and minimal, not bloated like now. And it would be cheap. Id make sure all of them look good regardless of trim built with a 20% spread direct to the consumer. I know its all pie in my sky but what ever.

    • @atmartens
      @atmartens Год назад

      Funny that you'd save Nissan's luxury brand by using a 80s Honda... lol

  • @markcoopers1930
    @markcoopers1930 Год назад +12

    I do hope Nissan/Infiniti keeps it together. There's a new Q60 Red sport (in red with the dark trim accents) at a dealership by me that always catches my eye. But with the interior design and tech as it is I'd probably look to a muscle car for that level of performance and save $15-20k.
    I'm sure the interior materials are nice, but the interior design and layout doesn't really appeal even over my Mazda3

    • @anydaynow01
      @anydaynow01 Год назад

      Yeah, the exteriors have always been great but the interiors need a cohesive theme. Maybe go with a smooth organic design that matches their exteriors. Not like a Tesla Ikea sparse interior but something more along the lines of what Mercedes is doing. That is one thing Lexus nailed, their exteriors have been pretty meh to just ugly since the beginning but their interiors, where people spend most of their time, have been the best out of most luxury brands.

    • @uncleguike
      @uncleguike Год назад

      I want a Red Sport so bad, but the lack of cooled seats, digital dash, and slow transmission make it a hard sell. You really have to like the car to buy it

  • @erictate8986
    @erictate8986 Год назад +12

    Plus infinity needs to have good dealership support with quality technicians as well !!!

    • @ericB3444
      @ericB3444 Год назад +2

      Them tech workers feel me soft head up. it’s CORRECT to think that this bear has a VERY SMOOTH HEAD. You must be thinking, “does he use Head And Shoulders Shine Plus?” That would be incorrect. The answer is a bear TRADE secret. ... PACK YOUR BAGS AT ONCE!!!!! WHEREAS this bear needs one more ingredient to get such a SMOOTH HEAD. if you are guessing it’s a quality conditioner with TRUE PLANT EXTRACTS you are correct.

  • @matthewfe6671
    @matthewfe6671 Год назад +6

    I loved the original q45. Sad to see Infiniti fall so far that there is nothing like that anymore.

    • @ericB3444
      @ericB3444 Год назад +1

      The original Q45 disliked you. Maybe it’s time to move on. That vehicle says you would like a Subaru Outback.

  • @tryhardplayer1749
    @tryhardplayer1749 Год назад +1

    Being a Infiniti Q50 2014 owner myself this hurts. I get why but tho but imo they are very underrated cars I really love mine

  • @ericB3444
    @ericB3444 Год назад +10

    I own a g 37 and a 50 from the 2010s. Now they have no cars to sell. They ruined any chance to keep me. The current Q50 is outdated and on the way out and I don’t like mine. I like the G37.

    • @91_C4_FL
      @91_C4_FL Год назад +5

      Yep. Infiniti died when they dropped the G line and went to Q.

    • @ericB3444
      @ericB3444 Год назад +4

      @@91_C4_FL yeah they hired a guy from Audi who said’ “in your glory days you had the q45 so name everyting q” lol. But it’s much more than a name. The Q shared no cues with the previous G

    • @jamepearson
      @jamepearson Год назад +3

      I like my G37 as well.

    • @ericB3444
      @ericB3444 Год назад +1

      @@jamepearson your vehicle and its huge v6 likes you as well.

    • @asiffarooqui6789
      @asiffarooqui6789 Год назад +1

      @@ericB3444 yeah mate he ruined the brand in one swipe with the renaming and he left after 12 months. Went to Cadillac and promptly left them after not long either.
      Infuriates me to see what damage was done
      Corporate suicide
      End of 😔

  • @broeheemed32
    @broeheemed32 Год назад +2

    My advice to Infinity:
    No CVTs. Ever.
    No turbochargers. You can get 300-400 HP out of a naturally-fed V6. Do that.
    No blobular SUV's. There are already too many. Be brave, don't be a drone.
    Don't make your cars look like everyone else's. Offer more than 3 paint colors.
    Make all the pesky, troublesome EXPENSIVE "safety" tech optional... most of us don't want it, or want to pay for it. I don't want my car to steer for me, brake for me, turn on and off and on and off every time I pull up to a light. Don't try to be trendy and "edgy"... focus on quality, luxury, performance. Not everybody wants what everyone else has.

    • @codymcnary3607
      @codymcnary3607 2 месяца назад

      I agree with You entirely! However, I think that all automakers are trying to force an agenda of not just all electric but also, self driving cars like Vemo, where in the near future car owners will not even have the ability to drive their own vehicles and a person will need to pay a subscription price to be able to access even the most basic vehicle function’s like AC!!!!! Sad to Say that the freedom to own a “CAR” that You like and “DRIVE” it is “DEAD”!!!!!!!😢

  • @anydaynow01
    @anydaynow01 Год назад +8

    A luxury company is only going to do as well as it's parent company and Nissan has been on the ropes for a while. Ghosn had it half right where the brand needed to downsize big time, but going as a budget brand instead of economy + and focusing on the user experience and interior design has hurt them big time. If they want Infiniti to succeed they need to focus on making just three or four models, an upgraded model of the Z, Patrol, and Ariya. Then go from there, forget the sound and scent thing for now since those are so subjective. Maybe even going so far as partnering with Lucid and using their tech to make economy + versions of those cars. And definitely keep a manual and ICE in the + version of the Z.
    It's a shame because their exterior design has been the best out of the luxury makers especially with this latest generation of cars.

    • @MercOne
      @MercOne Год назад +2

      What? Best exterior design? An upgraded Nissan is more or less what they're doing now, it isn't working.

    • @almighty1158
      @almighty1158 Год назад

      @@MercOneInfiniti and Nissan is beautiful

    • @MercOne
      @MercOne Год назад

      @@almighty1158 IYO.

  • @TonyKimtheamusementparkfan
    @TonyKimtheamusementparkfan Год назад +5

    Out of all the Japanese lucury brands, Infiniti to me is always the weakest when it comes to the overall package in their vehicles. Back in the day, they made great cars, notably the G when that came out, the M, the FX, etc. All their vehicles nowadays are very old, most of them have not gotten updates for a while, especially the Q50. I always like the use the Q50 as an example because that car has not gotten an update in years, especially in the interior. Don't get me wrong, the styling of their cars are still very good, but their interiors need work, the tech needs work, and I'm glad that Infiniti is going to try and rebrand themselves. I've always considered Acura and Lexus more superior, but I am rooting for Infiniti, and let's see if Nissan will put a lot of money into this brand.

    • @thomasbowers1210
      @thomasbowers1210 Год назад +1

      My parents had an M35. At the time it was the highest rated vehicle consumer reports had ever tested! What happened to that!?

    • @philhenderson3516
      @philhenderson3516 Год назад +1

      @@thomasbowers1210 Then came along the 2015 Genesis Sedan (ie. G80) and surpassed it! Hyundai had used the M45 as their benchmark for the original (2009) Genesis Sedan. Same for the Genesis Coupe which was nothing more than an econo copy of the G37 coupe. The difference here is that Hyundai is committed to improving the desirability and quality of their offerings, while Nissan has engaged in doing the opposite since 2012.

  • @darknessislight3689
    @darknessislight3689 Год назад +5

    I hope they can get back to their former glory 😊 within modern day reason

  • @alvinperry1207
    @alvinperry1207 Год назад +1

    It would be nice to see something like the G35 and G37 as their entry-level cars. Something not too expensive and fun to drive. Maybe have a manual as an option again, like in the early 2000s to mid-2010s.

  • @mr.mr.3301
    @mr.mr.3301 Год назад +5

    When the parent company sucks the luxury brand will more.

    • @jaydenp.6243
      @jaydenp.6243 Год назад

      TBH I actually like what Nissans putting out these days. Outside the Versa, Leaf, and interior of the Armada Nissan has done good on redesigning their lineup. I just wish the Pathfinder came with a larger screen. A Rogue and Pathfinder shouldn't have the same size screen imo, screens should be on par with the size of the vehicle, some sort of ration.

  • @joeharkins7476
    @joeharkins7476 Год назад +1

    Great video. Agree with you, Infiniti has lost their way. An updated logo, signature scent, dramatic thematic music, and redesigned dealerships can't overcome the lack of exciting / inspiring products. I drove a 2008 FX35 for 6 years...replacing my 2004 Acura TSX. It was Beryllium Brown with Black Leather with the sport package. With the VQ engine it was fast and powerful, sounded great, looked amazing (so many compliments on my "bionic cheetah"), was comfortable at 80 mph all day, and a great Bose stereo, and 20" wheels. I put 180k miles on it. I made sure it was impeccably maintained by the dealer. My FX had a soul...I felt connected to it. There is nothing in the Infiniti line up today that actually replaced it (while the QX55 looks the part, it's too small, and with an underpowered turbo 4 cyl and a Nissan CVT - agree with you no luxury car should have a CVT - not worth considering. Nissan figured this out with the new Pathfinder and QX60 and went back to a traditional 9 speed transmission). Never having a halo or sports car (version of the Z) has hurt the brand. I am not a Lexus (too soft and insulated) or Tesla fan...But I agree with a more exciting new product pipeline, maybe become 100% electric division of Nissan, Infiniti could once again be a player in the near-luxury segment (Volvo, Polestar, Acura, Genesis, Some VWs, Cadillac)...but today the brand is a longer way from competing for high end customers (Lexus, MB, BMW, Audi, etc.)

  • @benjochs
    @benjochs Год назад +2

    I had a Q50 and I really adored it but it was too small. I would’ve preferred the Q70 but it was discontinued. They are extremely expensive now for what you get.

  • @opukar2043
    @opukar2043 Год назад +3

    INFINITI should bring newer products every 3-5 years and of course they have to work with RWD based CUV/SUV and for some luxury sedan.

  • @TinoMiller
    @TinoMiller Год назад +5

    They gonna Axe Infiniti like they did Datsun ... Nissan needs to pull away from Renault altogether

  • @godspeed692
    @godspeed692 Год назад

    I have a 2018 Infiniti Q60 3.0 Luxe. I love the car. The car is so beautiful. It's a neck turner. I am sad that they ended the production for the Q60. I hope Infiniti doesn't die. They need to come back.

  • @mrgurulittle7000
    @mrgurulittle7000 Год назад +2

    This time, I agree with the dealers…which is rare. Infiniti needs to make more models. I wish they’ll hurry up and refresh their cars. Anything will basically do. Just slap a QX60 interior in a Q50 and give it a light refresh and it’s good to go for another ten years.😂👍

  • @MichaelAllen-td1uu
    @MichaelAllen-td1uu Год назад +1

    Nissan/Infiniti has always played second fiddle. In the 90’s they had some winners like the J30 and the early 90’s Maxima however since than they have been holding the tiger’s tail instead of being the tiger.

  • @atmartens
    @atmartens Год назад +1

    I agree, it's not looking good for them. Nissan needed to save itself before trying to save their premium brand. The crazy part is that it's not that difficult to figure out what went wrong- lack of updates in their models and clearly not investing into the brand. Never been crazy about the brand. I did see a Q60 in the red and it looked good.

  • @cortezmiller1899
    @cortezmiller1899 Год назад +2

    I read that the former CEO is suing Nissan.

  • @natethegreat3722
    @natethegreat3722 Год назад

    Love Infiniti iv had the 1st Q45 a J30, I35, had all 4 years with minimal repairs needed

  • @rugbynimbus
    @rugbynimbus Год назад +1

    Mom had a brand new '93 Q45 and it was a beast in its time - an insanely fast and comfortable cruise missile on the highways. Materials quality and the overall fit and finish were marvels, and you truly felt like you got something special for the price. That image and perception was solid for about a decade. Then the slow downward slide began, with Infinitis (much like Ford-Lincolns) being poorly rebadged Nissans. Sad to see what it's become.

    • @Texarmageddon
      @Texarmageddon Год назад

      Except infinitis were always rebadged Nissans.

    • @rugbynimbus
      @rugbynimbus Год назад

      @@Texarmageddon Yes, that's how twinned vehicles work. But they don't always have to look the part.

    • @Texarmageddon
      @Texarmageddon Год назад

      @@rugbynimbus but it literally is a Nissan. It’s not a twinned vehicle or anything… it literally is ONLY a rebadged Nissan

    • @rugbynimbus
      @rugbynimbus Год назад

      ​@@Texarmageddon What existing Nissan was the 1989 Q45 a rebadge of...?

    • @Texarmageddon
      @Texarmageddon Год назад

      @@rugbynimbus it was based off the Cima platform

  • @erickadrianvf
    @erickadrianvf Год назад +1

    Our local Infiniti shutdown, and ‘Vinfast’ took-over their building within couple months…
    that was fast, no pun intended.

  • @murr9704
    @murr9704 Год назад +1

    They should take that 5.6 Nissan v8 and make a sedan and a larger version of the q60..

  • @91_C4_FL
    @91_C4_FL Год назад +3

    I played tuba back in the day, too. I knew I subscribed to you for a reason lol.
    I think Infiniti is past the point of no return though. They’ll go the way of Chrysler.

  • @aurorajones8481
    @aurorajones8481 Год назад +3

    So sad. I remember in the 90's Infiniti was a real brand along with Lexus. God remember that? Nothing but optimism nation wide... now ...

    • @aurorajones8481
      @aurorajones8481 Год назад

      My friends friend had a new Q45a and he was showing off the a tech which blew my mind. That car was something else at the time.

  • @rightwingsafetysquad9872
    @rightwingsafetysquad9872 Год назад +2

    No rebrand will ever make up for the complete lack of effort we’ve seen from Infiniti for the past decade.

  • @ssj4david
    @ssj4david Год назад

    They peaked around the mid to late 2000s. The current Q50/Q60 is still based off the chassis from the original G35 and 350z. They were ahead of the curve back when E46 and E90 BMWs were out there. But they're about 2 generations behind their competitors right now...

  • @jordez1
    @jordez1 Год назад

    We have at this moment a G37 which we purchased 13 years ago. The whole car looks nice and no mechanical issues besides the normal wear. But the whole dash is all cracked and most of all interior parts are trash. Not because we neglected but because it’s bad quality materials.

  • @jupatj24
    @jupatj24 Год назад

    What's the problem with the Q60s? Looks freaking impressive inside and outside. Would love to own one someday.

  • @asianpower3000
    @asianpower3000 Год назад +1

    It’s crazy how Infiniti just took their q50 which was an old platform but was kinda a deal at 30k and just decided one day 10k price hike so now it’s the same price as the Lexus is and redesigned tlx. Like wtf, you didn’t do anything to it besides hiking the price 10k.

  • @alturner774
    @alturner774 Год назад +1

    I used to love the brand ordered new 3 infinities a G35 a QX56 and a G37s convertible with a 6 speed during the mid-2000s through The mid 2010 Infinity it they innovated they came up with new ideas somehow after 2017 they lost their way Infinity should be or Genesis is now I have tried stay loyal to the Infiniti brand but it's hard there is so much better options. I'm going to keep my G37s convertible for a little since Infinity did not make very many of them so it's different and lot of people don't really know what it is when they see it

  • @MistahWorldwide
    @MistahWorldwide Год назад +1

    Infiniti’s predicament is entirely of their own making. What else did they expect selling the same product with small updates for 15 years? It’s a shame because they make some beautiful products like the Q60

  • @Frankenslide
    @Frankenslide Год назад

    Infiniti had had a true sports car. The G35/G37 coupe with the manual trans. Especially the sport. 100% sports cars

  • @toxin7883
    @toxin7883 Год назад

    The qx80 is great but they need an extended trunk length option and they need it to look ridiculously good inside and out. Suburban, navigator, Expedition, Escalade, Yukon all available with tons of trunk space. When your best big SUV competes size wise with the Tahoe and explorer you’re not doing the right thing

  • @amoryerenhouse5535
    @amoryerenhouse5535 Год назад

    I think the other problem with luxury cars is that the parent companies are kind of taking over, the luxury versions are pretty much just rebadged versions of its standard sister with a more upscaled look, Samsung went through with the Note and S line at one point where they realized they were giving everything to the S and there was nothing left to give to the note. So the note was pretty much just a more expensive S with a pen, they bounced back a little bit with the note but eventually canceled it in favor of just giving all the note features to the S, I think that's what's happening with infinity, Lincoln, Buick and maybe Cadillac, etc. Hyundai seems to be one of a few brands that actually knows how to manage a luxury brand, an entry level brand, and a sporty brand, because Genesis is the luxury Brand of Hyundai , Kia is the sporty off roadie brand of Hyundai, and Hyundai is just the entry level, Hyundai is still a really nice, but they know where to stop, Hyundai is actually doing more than just rebadging Hyundai models as Genesis models

  • @Dhafa5681
    @Dhafa5681 Год назад +1

    We just need a redesign of the G!

  • @boyguapito1
    @boyguapito1 Год назад +1

    I was looking at their line up two days ago and I like the upcoming concept of the QX60. The whale (QX80) doesn’t impressed Me anymore. I had one when it first came out (QX56) and then switch back to a Cadillac Escalade less than a year later. Which is what I originally had before the whale. The entire line up with the exception of the upcoming QX60 doesn’t do anything for me.
    As for Genesis, I hate to say that a South Korean company can be better than a Japanese because that will never be the case but _it is_ the case lately.
    I agree with you, Tesla is not a luxury brand., it’s more of a new novelty brand. By novelty I mean, the novelty of owning an all-electric vehicle.

  • @625RU
    @625RU 9 месяцев назад

    I got 2023 q50 red sport last year from g70. but interior is same and nothing new compare to before, camera is very old feeling feel like using early 2000s web cam but performance is good. I think they need to build more like skyline vehicle.

  • @2HRenovation
    @2HRenovation Год назад

    Last time I was excited with Infinity was when rumors that a GTR sedan was coming out. They screwed that up.

  • @Basketball4life99
    @Basketball4life99 Год назад +2

    Dealers: we need something NEW dammit!
    Infiniti head office: sell customers T-shirts with our new logo that looks like our old logo 😂

  • @weirdtemple1217
    @weirdtemple1217 Год назад

    I own an 03 G35 Sedan 6mt for 11 years now and am keeping it long term, dat VQ. I bought it at the time Infiniti was shinning, luxury car brand with amazing products. Now its like another brand nobody cares about. I really hope Infiniti along with Nissan does come back and make great cars again. Also no more Jatco CVTs please.

  • @sweetdrahthaar7951
    @sweetdrahthaar7951 Год назад +1

    I looked at them and didn’t even ask to drive one. Drove an Acura, and then bought a Lexus.

  • @NissanSkylineVR30
    @NissanSkylineVR30 Год назад

    Its marketing, in my opinion. You have the Lexus IS and Infiniti Q both coming into the market at the same year. The Lexus IS, like the Infiniti Q has both never been really updated besides refreshes. However, the Lexus engine is from 2006 and the Lexus IS is still sold more.

  • @michealchavez186
    @michealchavez186 Год назад +1

    I think those last 3 concept vehicles go as followed, left to right
    "QX" / "QS" / " Q Inspiration"

  • @JennaCalifornia
    @JennaCalifornia Год назад

    I have to admit, I love Infiniti cars.

  • @ELP1125
    @ELP1125 Год назад

    Using the orchestra for car chimes and stuff is giving Lincoln vibes. 😂

  • @tinhinnh
    @tinhinnh Год назад +1

    The renaming to copy the germans was stupid too

  • @xiondFirst
    @xiondFirst Год назад

    I hope they do come out with a solid lineup. I don't even know what infinity models are selling these days. It's all so confusing.

  • @jdc3636
    @jdc3636 Год назад

    The name change that dropped G, M, FX, Q totally messed up the brand.

  • @jbwise2002
    @jbwise2002 Год назад

    Crazy that the beautiful Monograph Concept was shown in 2018 and they still never managed to bring that style to the large qx80 suvs. Missed their window.. and unfortunately Hyundai and Kia are bringing upmarket style at a entry luxury price.

  • @spletest8977
    @spletest8977 Год назад

    All Infiniti needed to do was update their cars. They didn't even need to develop new chassis or engines and they barely needed to update the sheet metal, just update the interiors and technology offerings. That was all anyone was asking of them for the last 6 years. And they could do it, the QX80 has had several refreshes and it's still desirable. I think they thought they would have a full EV lineup by now and let their current lineup languish because it wasn't supposed to soldier on this long.

  • @tapemaster8252
    @tapemaster8252 Год назад

    You make some great points, I see less new Infiniti cars on the road, maybe they’ll slim their lineup down, be like Acura always was

  • @johnsmith02
    @johnsmith02 Год назад

    Before they turn around Infiniti, they need to turn around Nissan. I really wanted the Q45 but couldn't afford when it came out. I would buy it in a heart beat if they come out with something enticing like the original Q45.

  • @abdulsadiq8873
    @abdulsadiq8873 Год назад +2

    I have a soft spot for the first gen Fx35

    • @Jzyite
      @Jzyite 8 месяцев назад

      I just bought one for 296k for 1000 it’s a nice car Bro 2007 fx35

  • @JakeSnakeNC
    @JakeSnakeNC Год назад

    I have a 2015 Infiniti Q50 and LOVE IT. Disappointing they are falling behind in new product.

  • @kevinbarry71
    @kevinbarry71 Год назад +1

    This brand has lagged Lexus from day one. Even so, they have done nothing to compete and it's amazing they are still around. And they won't be for much longer

  • @kashsres1064
    @kashsres1064 Год назад

    Infiniti makes one of the most good looking cars on the road.

  • @ayoungtricknamedjim5498
    @ayoungtricknamedjim5498 Год назад +2

    I like the Japonies car

  • @asiffarooqui6789
    @asiffarooqui6789 Год назад

    One thing Infiniti does well is styling.
    Especially it's concept cars.
    They're sensational.
    Everything else needs massive work on.
    Like everything.
    I couldn't understand why with the Introduction of the first mass produced electric car the Leaf, Infiniti didn't bring out something straight away too to gain traction over the luxury brands.
    Just bizzare thinking.
    Along with all the other mistakes they have made.
    I hope this rebrand is a hint of something big to come.
    But as a fan I won't hold my breath.
    😔

  • @kuzukami
    @kuzukami Год назад

    growing up i used to want a q50 and had hopes they would redesign it when i would be able to afford one. but they didn't, so I bought a stinger instead. its a shame they stopped caring about their product

  • @rw30supa
    @rw30supa Год назад

    Interesting piece. It is sad what happened to Infiniti a company that decided to take on BMW. Their vehicles are out dated but still reliable. I'd be curious to see the same sort of report on Nissan. I'm not sure it is much better on that side.

  • @ronaldclarke7797
    @ronaldclarke7797 Год назад

    I believe they should have kept a V6 the same engine in the Q50 and put it in the QX50 with a regular transmission.

  • @alengreen589
    @alengreen589 Год назад +5

    I think Infiniti can make a turnaround after 2030 when they go fully EV?

    • @KirkKreifels
      @KirkKreifels  Год назад +3

      What will set them apart from anyone else's EVs?

    • @ericB3444
      @ericB3444 Год назад +2

      @@KirkKreifels they will name them them each the Q. That should be enough.

    • @alengreen589
      @alengreen589 Год назад +1

      @@KirkKreifels Puh good question but really I don´t know

    • @chezzyperson3339
      @chezzyperson3339 Год назад +2

      @@KirkKreifelsthey will make better looking EVs than BMW i or Mercedes Benz EQ

    • @rahimi4762
      @rahimi4762 Год назад

      @@chezzyperson3339sad thing is, would it even matter?

  • @gabepena2689
    @gabepena2689 Год назад

    At this point the only hope for Nissan/Infiniti is to become an EV exclusive manufacturer and get the upper hand on Honda and Toyota. I was a long time Nissan customer but the last 10 years or so all they've done is cosmetic updates to their vehicles with very little advancement in the engineering department.

  • @kashsres1064
    @kashsres1064 Год назад

    I still remember when G37 came out, it looked way ahead of its time with the looks, and it was one of the fastest cars for the price it was offered at. What happened to that kind of devotion ♾?

  • @dorist7280
    @dorist7280 Год назад +2

    Infiniti struggled from the beginning. Nissan seems ever designed Infiniti vehicles that appeal to or attract people. They routinely make cars that nobody pays attention to. I bet Genesis surpasses sales over Infiniti and Acura sooner or later. Sales of Hyundai passed #1 Toyota in Vietnam recently.

  • @kylerider7125
    @kylerider7125 Год назад

    I have a 2015 q50 and I love it but the 2023 interiors are almost identical to what mine is as an eight year old car

  • @CellaDragon
    @CellaDragon Год назад

    As someone who owned a G20 and Q45 back in the day… it’s sad to see the state of Infiniti its considered a “Joke” of a luxury line & just a rebadged Nissan.
    Now to be fair, must luxury brands are just fancy versions of other cars but when people talk about luxury cars how often is Infiniti in the conversation? Mmhm…

  • @richardmanzo9131
    @richardmanzo9131 Год назад

    I own an m35 and an fx37 - love both cars. Well built, fun to drive, made in Japan, bulletproof. To see this company wasting its money thinking putting a tiny dent in its logo will fix all of its problems is so sad. To think they paid some consulting company millions to come up with that - along with a perfume for the brand, its just sickening when you consider how much they've fallen. Nissan should cull the whole leadership and start fresh or just put the brand out of its misery

  • @jayw6321
    @jayw6321 Год назад +1

    Im not counting on infiniti to catch my interest because i would be looking for an enthusiast car and they're more luxury. However, acura killed it with the integra type s with mixing enthusiast car and luxury so anytime is possible.

    • @philhenderson3516
      @philhenderson3516 Год назад +1

      nd Mazda NAILED it with the CX-60 and CX-90. And more importantly, they're 100% JAPANESE ASSEMBLED and RWD based, unlike the Acura.

  • @romegilliam9146
    @romegilliam9146 Год назад

    Q50EV - QX30EV - QX50 refreshed - QX55 Refreshed - QX60 Refreshed and QX60EV- QX65 and QX65EV - QX70EV and QX80 next gen and QX80 EV and they are on their way