Lupe Fiasco drops a 💎 about owning your masters

Поделиться
HTML-код
  • Опубликовано: 23 ноя 2024

Комментарии • 1 тыс.

  • @nikitaross9868
    @nikitaross9868 10 месяцев назад +2113

    The way he replayed this conversation in his head, and corrected his flaws are essential to improvement. Super Dope!!!

    • @kninezuniga6005
      @kninezuniga6005 10 месяцев назад

      ESSENTIALLY DUMB FOR NOT BEING EDUCATED🤣

    • @BossModeGod
      @BossModeGod 10 месяцев назад +3

      Soup or Dope?
      I thought this was a Wendy’s ?

    • @dgr8423
      @dgr8423 10 месяцев назад +8

      @@BossModeGodFood & Liquor

    • @Peter-w4s1e
      @Peter-w4s1e 10 месяцев назад +2

      It was sarcasm.. the suitcase lol

    • @a.psquickview2071
      @a.psquickview2071 10 месяцев назад

      Facts

  • @dspirit444
    @dspirit444 6 месяцев назад +54

    Cautionary Tale for all up n coming artist...nobody spoke more about this than Prince!

  • @lionlikemessenger
    @lionlikemessenger Год назад +3433

    Lupe is one of the last people keeping the vintage Chicago accent alive!

    • @mylesguy7070
      @mylesguy7070 Год назад

      K0T4Q too

    • @JB-sv5pr
      @JB-sv5pr Год назад +104

      For real I can’t even catch what it sounds like
      I don’t know what I’m looking for lmfao

    • @CoachQ773
      @CoachQ773 Год назад

      I was thinking the same thing... These niggaz sound dumb and country today

    • @CoachQ773
      @CoachQ773 Год назад +155

      ​@@JB-sv5pra bunch of syncs widdit ... Walk around widdum.... Just a different accent... Cats sound country today

    • @TheMaddenGuy1
      @TheMaddenGuy1 10 месяцев назад

      Nobody cares about Chicago and this dude was a one hit wonder
      Nothing from Chicago matters

  • @Father_Son_Gaming
    @Father_Son_Gaming 10 месяцев назад +416

    Lupe is the reason why i started reading dictionaries to create better lyrics when i was 19 because hes intelligent

    • @QueenSamiyah.
      @QueenSamiyah. 7 месяцев назад +5

      💯💯💯

    • @williamoverton2699
      @williamoverton2699 5 месяцев назад +13

      read actual books, good vocabulary is not the same as being intelligent

    • @williamoverton2699
      @williamoverton2699 5 месяцев назад +2

      @PiplupPlus sure but most people need to actually read more imo

    • @RealAmericanStar
      @RealAmericanStar 4 месяца назад +1

      ​@@williamoverton2699 The dictionary is an actual book. I know what you're trying to say, but you don't have the proper term in your vocabulary because you never glanced at a dictionary 😂😂

    • @mariep.harrislivingmybestl2253
      @mariep.harrislivingmybestl2253 4 месяца назад

      Fredrick Douglas outsmarted (Tricked) white a boy to learn the words in a Dictionary and Malcolm X used the same Dictionary to learn. You are off to Brilliant start. ✊🏿👣👣👣👣👣👣👣👣👣👣👣

  • @waltergill1226
    @waltergill1226 10 месяцев назад +325

    First album I heard from Lupe was "The Cool". My dad introduced me to it. I had to go back and listen to so much excellent music I had missed out on.

    • @SupaReus
      @SupaReus 10 месяцев назад +10

      The first rap album I ever downloaded, and my introduction to rap music!

    • @reefonbux9432
      @reefonbux9432 10 месяцев назад +4

      That's so sad for an old man like me to hear this... And happy too. I'm the reason it's become this way and their love for it is the reason I have become this praised.

    • @waltergill1226
      @waltergill1226 10 месяцев назад +2

      @@reefonbux9432 at that Time it was only like 07-08.... So I think it was only his 2nd album. I wasn't that far gone yet lol

    • @williambrewer8450
      @williambrewer8450 10 месяцев назад +6

      Intruder Alert!!!

    • @waltergill1226
      @waltergill1226 10 месяцев назад +2

      @@williambrewer8450 excellent track on the album.

  • @jegszilla
    @jegszilla 10 месяцев назад +396

    “Sunshine” by Lupe is my all time favorite song.

    • @ItsKenSavage
      @ItsKenSavage 10 месяцев назад +24

      Had a feeling…that it would be a day like this

    • @bigpun8203
      @bigpun8203 10 месяцев назад +5

      SAME‼️‼️‼️

    • @LOSTGPS
      @LOSTGPS 10 месяцев назад +16

      That’s me and my girls favorite Lupe song too. “The orchestra in my mind don’t play like this”

    • @cardo92w
      @cardo92w 10 месяцев назад +2

      I feel you on that

    • @chadnolan404
      @chadnolan404 10 месяцев назад +6

      ​@ItsKenSavage the orchestra in my mind don't play like this 🎶

  • @007jayswin
    @007jayswin 9 месяцев назад +43

    Well said Lupe. If we find time to discern and hear what a person's really saying....there would be less confusion in the world

    • @raymanjohan8838
      @raymanjohan8838 8 месяцев назад +2

      this is something that I am working on

  • @joliearmstrong8864
    @joliearmstrong8864 10 месяцев назад +17

    I WILL ALWAYS LOVE LUPE....I REMEBWR THE FIRST TIME I HEARD HIM....

  • @tommywilson3415
    @tommywilson3415 8 месяцев назад +136

    Valuable information! Most people (artists) hear stories of people owning their masters but do they know the importance of owning them and how to make them valuable

    • @balldontlie4057
      @balldontlie4057 7 месяцев назад +5

      What does masters mean? Sorry im not too familiar with all this o.o

    • @tommywilson3415
      @tommywilson3415 7 месяцев назад +13

      @@balldontlie4057 - Masters are the original music, if someone else owns it (record labels), the record label gets paid if someone wasn’t to sample the music! Example: Puffy Combs sampled Stings music when they did the Biggie tribute (missing you), Puff didn’t get permission (normally you pay) Sting sued and was awarded something like 100k a month for life! Owning your masters means you have to be paid if someone uses your music (masters) if not the record label or whoever owns the will get paid

    • @balldontlie4057
      @balldontlie4057 7 месяцев назад +3

      @@tommywilson3415 i see, thank you

    • @fxlkpunkrapper
      @fxlkpunkrapper 6 месяцев назад

      what does the thing with the licensing company and syncs mean?

    • @amrey3628
      @amrey3628 6 месяцев назад +2

      ​@@fxlkpunkrapperKendrick lamar is one who can license some of his music now & receive fees for it. Especially with him not being tied to TDE/Interscope Records as much any more. Streaming is actually just a licensing rights for a platform and users to listen to music or whatever is offered. It's a lot of nuance to it that I don't understand but that's sort of the skinny.

  • @regggief
    @regggief Год назад +56

    I hope yall just heard what to do with your music if your a independent artist.

    • @nofreehooks
      @nofreehooks 10 месяцев назад +15

      Licensing company, syncs…people give out the game. Most people breeze right over it.

  • @andrebrown4810
    @andrebrown4810 10 месяцев назад +627

    "Kick push, kick push, kick push, kick push, and coast"

    • @kevinjones3114
      @kevinjones3114 10 месяцев назад +5

      😎 ASS SONG FR THO , I BE N ANOTHER 🌎

    • @tylertodd1012
      @tylertodd1012 10 месяцев назад +12

      Thats my shit! One of the best story tellers in all of hip hop

    • @TheEd1225
      @TheEd1225 10 месяцев назад +4

      @@andrebrown4810he has an iPhone probably
      You type cool 😎 and that emoji pops up
      “Cool ass song”

    • @andrebrown4810
      @andrebrown4810 10 месяцев назад +5

      @@TheEd1225 lol You're right bro. It looked as if he said "ASS song fr tho" I didn't even pay attention to 😎 emoji. I'm glad you corrected me, and I will delete that comment made towards him.

    • @lavishj6015
      @lavishj6015 10 месяцев назад +4

      Still play that song till this day

  • @candiceudodi-rk7nh
    @candiceudodi-rk7nh 9 месяцев назад +15

    Your intuition told you the value…the explanation was secondary ❤

  • @chrisinfamy7645
    @chrisinfamy7645 4 месяца назад +6

    Learning as u go, shout out to Lupe!

  • @wastedwifi
    @wastedwifi 4 месяца назад +2

    This is deeper than the subject . Thank you Lupe

  • @insomthegreat
    @insomthegreat 10 месяцев назад +1274

    If the devil offers you a dollar they're making 20 off of you.

    • @GuessWhatHappened1
      @GuessWhatHappened1 10 месяцев назад +32

      The issue you cant make the 1 for yourself. So can you really get upset over the 20?
      Its hard to determine if you are being taken advantage of when you cant take care of anything yourself

    • @insomthegreat
      @insomthegreat 10 месяцев назад +8

      @GuessWhatHappened1
      They can't facilitate success they only attach themselves to it and enjoy the ride.

    • @GuessWhatHappened1
      @GuessWhatHappened1 10 месяцев назад +16

      @@insomthegreat How much money do you think a 9-5 employee at a plant generates? Idk, but what i do know he like lack the knowlege and resources to build a system like the plant and self employ himself.
      Without a label at that time lupe wouldnt make it far most likely.

    • @insomthegreat
      @insomthegreat 10 месяцев назад +4

      @GuessWhatHappened1
      You can't compare art to a 9-5 plant employee.
      Lupe is a 1 man plant.

    • @Va.2Az
      @Va.2Az 10 месяцев назад +8

      But you still go to work don’t you? 😂
      Quit your job and trust the process……

  • @TheDumontShow
    @TheDumontShow 5 месяцев назад +3

    Interesting. More artists need to listen to this clip. There is a huge nugget of knowledge in it.

  • @pierretatum6144
    @pierretatum6144 10 месяцев назад +260

    One of the most underrated one of my favorite got me thru some tuff times

    • @obeyhansolo
      @obeyhansolo 10 месяцев назад +6

      Lupe Fiasco was the first rapper that made me feel ashamed of how I was living my life. He made me want to do better and start being more positive

    • @joekerr182
      @joekerr182 10 месяцев назад +1

      Me 2

    • @addictiontransfer3731
      @addictiontransfer3731 10 месяцев назад

      Is the mispelling on purpose?

    • @helena3631
      @helena3631 10 месяцев назад

      He wouldn’t sell his booty so he never went too far

  • @AAROBUCHIHA
    @AAROBUCHIHA 10 месяцев назад +5

    Sir your music is worth way more than they could have ever hoped it would be. Your songs will be discussed yeaaarrss from now in language arts classes

  • @caponepierre3184
    @caponepierre3184 Месяц назад +3

    Lupe will forever be my goat

    • @MoonMoon-fx1op
      @MoonMoon-fx1op Месяц назад

      Mine too, but he been acting bitter lately

  • @sktwins99
    @sktwins99 10 месяцев назад +5

    God bless Lupe

  • @brianbayer4868
    @brianbayer4868 8 месяцев назад +4

    Another underrated brother.

  • @NineEther96
    @NineEther96 Год назад +182

    Lupe is a real one

    • @KwisBwown
      @KwisBwown 10 месяцев назад

      fr bruh he da goat ON G

  • @MikeMack1986
    @MikeMack1986 10 месяцев назад +19

    The industry is grimy! 💯 I would want my own shit too! 💯😤 Damn! 😕

  • @kennyb3524
    @kennyb3524 10 месяцев назад +102

    This man is a living legend!!!!!!

    • @efng21
      @efng21 10 месяцев назад +3

      No he's not

    • @wentwonn1668
      @wentwonn1668 10 месяцев назад +3

      @@efng21everybody is a living legend or genius nowadays lmaoo in 10 years bhad baby is gonna be called a legend

    • @dirtditch3
      @dirtditch3 10 месяцев назад +2

      ​@@wentwonn1668she already is to some idiots.

    • @alexrosario6967
      @alexrosario6967 10 месяцев назад +1

      Most underrated rapper of our generation.

    • @dirtditch3
      @dirtditch3 10 месяцев назад

      @alexrosario6967 stay off the drugs my boy,he wasn't all that,in fact he was kinda ass.

  • @elliottharris9015
    @elliottharris9015 6 месяцев назад +4

    I think if Chilly was free, Lupe would have not gone through what he went through at Atlantic records. Lupe definitely deserves his master's.

  • @9erR3dd49
    @9erR3dd49 6 месяцев назад

    Ion really f with lupe. But the more I listen to this man I realize how smart he really is. And now I see the genius in his lyricism.

  • @dachemurray5565
    @dachemurray5565 10 месяцев назад +3

    Thats how they get over in us, acting like we wouldnt be able to make good decisions!!! Even though if i make a bad decision, its because i didn't get taught about it, Its called learning on the job!!!

  • @davefranco3811
    @davefranco3811 10 месяцев назад +1

    One of my favorite hip hop artists of all time. Dude is real af too. Much love Lupe!

  • @adamjohnson5307
    @adamjohnson5307 Год назад +207

    Idk why the suitcase line was so funny 😂

  • @Mr.Oct___
    @Mr.Oct___ 10 месяцев назад +8

    This is too deep. Demond Wilson recently said America is a Corporation. The name of the game is monitization...He understood Lupe was ignorant to how to best capitalize on HIS own asset. & That's how the ignorant get played in this land.

  • @ceeje7ceeje799
    @ceeje7ceeje799 10 месяцев назад +16

    Your masters means more than u think and they're never worthless

    • @geroutathat
      @geroutathat 7 месяцев назад +4

      They can make them worthless. When you get outside of the world of rap, the main reason the bands hold onto their masters or fight for them is to make less money, not more. If you're Radiohead you don't want your music appearing in an advert for blood diamonds, no matter how much money they offer. Lupe even admits it in this video, to make the MOST money, you will need to go to another company for them to sell them. Rappers usually want the masters because they hear their songs everywhere, and want a better cut, same with taylor swift etc. But the reality is, for lupe, unless he has a plan to push his own records better than the record label is doing, then they are worthless, no one in hollywood is going to go search for lupe fiascos home phone number to ask him can they use his song, they will just look through their list of music they can easily use.
      But dont be confused, Jay-z is not making as much money from his masters as he could be.

    • @bern9642
      @bern9642 5 месяцев назад +1

      ​@@geroutathat did Taylor Swift get her masters? I'm positive she didn't, that's why he remastered her songs so she has the masters of the remasters.

    • @chaunceymattei5049
      @chaunceymattei5049 Месяц назад

      You missed his point. Doesn’t matter if you own your masters and you don’t have the business acumen or knowledge to monetize them.
      Sure owning them is one thing, but being able to leverage them alongside your brand and find the proper channels to get your music in front of your audience isn’t that easy…
      This is why record labels became so pervasive and monopolized the industry because they own all the distribution and licensing companies…. Being 100% independent is not easy and it COSTS money just like any other business

  • @justind4863
    @justind4863 10 месяцев назад +1

    Lupe is the GOAT lyricist.

  • @axislivedotorg
    @axislivedotorg Год назад +1148

    in this short clip Lupe admits being sometimes a dumbass that’s really intelligent of him

    • @consumerunite3118
      @consumerunite3118 10 месяцев назад +78

      It’s not a dumbass, it’s just lack of knowledge in the realm he’s working in.

    • @amybigbruda
      @amybigbruda 10 месяцев назад

      ​@@consumerunite3118 Exactly. He wasn't being a dumbass, dumbass

    • @omelettedufromage4
      @omelettedufromage4 10 месяцев назад +18

      @@consumerunite3118facts sir .. not dumb just was green sleep ya feel

    • @astreets749
      @astreets749 10 месяцев назад +15

      I dont think his intelligence will allow him feel like a dumb ass. That's how u feel about yourself. It's more of a realization or a "coming to"

    • @axislivedotorg
      @axislivedotorg 10 месяцев назад +2

      @@astreets749 indeed I read you & that’s how YOU feel about YOU … it’s ok 🤷‍♂️ we all are and if we can’t admit it we’re naive and/or pretending and/or deluded otherwise it is what it is you are I am he is and intelligently with intellectual honesty we CAN come to consciousness not pretending otherwise and otherwise admitting it doing the best we can

  • @samimusa8651
    @samimusa8651 Месяц назад +1

    Loved Lupe since day 1

  • @lionhearted9212
    @lionhearted9212 Год назад +54

    This sounds like lyor n kevin liles all fckn day😂😂

  • @slackstarfish8133
    @slackstarfish8133 6 месяцев назад

    Lupe is one of those dudes I could listen to all day

  • @econway2323
    @econway2323 Год назад +39

    Lupe is gold 🪙

  • @rozzaziobrown6515
    @rozzaziobrown6515 6 месяцев назад

    I love hearinf Lupe talk about the industry. He should teach a class for new artists and teach them how not to get finessed

  • @raymondwashington9935
    @raymondwashington9935 Год назад +194

    Even if I do keep em in a suit case I don't want the labels greedy ass proffiting off of my work. If it's mine it's mine.

    • @dawb86
      @dawb86 Год назад +46

      I think the point went over y'all head lol...

    • @DownSouthMoney
      @DownSouthMoney Год назад +1

      @@dawb86😂

    • @AboveTheClouds24
      @AboveTheClouds24 Год назад +19

      @@dawb86I think this comment went over your head

    • @dawb86
      @dawb86 Год назад +3

      @@AboveTheClouds24 Who even are you?

    • @Markzuckfuckerburg
      @Markzuckfuckerburg 10 месяцев назад +2

      @@dawb86Saying that as if your somebody we know😂 the ego in yall keyboard warriors is nutty.

  • @jasonbeaver464
    @jasonbeaver464 10 месяцев назад

    Lupe is my favorite Lyricist of all time dude is on another level and I think without this 360 deal he could have been much bigger because he dropped two dope albums out the gate

  • @Noadvantage246
    @Noadvantage246 10 месяцев назад +17

    100% true. Some artists don’t _need_ their masters because they don’t have the knowledge, connections, or business acumen to actually do anything with them. In those cases it’s better if they negotiate a contract that lets their label keep the masters and they just get a lot of royalties and residuals

    • @michaelcar9268
      @michaelcar9268 10 месяцев назад +6

      Bad idea lol

    • @LACEMSK1980
      @LACEMSK1980 9 месяцев назад +6

      nah, you always want your masters. a song you did 20 yrs ago can blow up today and you wouldn't get shyt from it if you don't own your masters. they can use your art for whatever and profit from it.

    • @Mook05
      @Mook05 8 месяцев назад

      ​@@LACEMSK1980blow up because of what?

    • @stevesvanderpool8653
      @stevesvanderpool8653 8 месяцев назад +2

      The problem is the other side is incentivised not negotiate a fair deal. It's the other way they want to take as much as possible. Take your masters and learn as well as pay people who work for you.

  • @codyracine5639
    @codyracine5639 10 месяцев назад +2

    Still good to have them bcuz when it dawns on you, you need to have your masters to do licensing etc

  • @daoyster8579
    @daoyster8579 10 месяцев назад +32

    Lupe got dolphin teeth
    And his 1st 3 albums are Super DOPE

    • @ShayMat
      @ShayMat 10 месяцев назад +15

      😂😂😂😂 how you gon insult and compliment this man at the same time 😂😂😂😂

    • @YewwBlack89
      @YewwBlack89 10 месяцев назад +2

      @@ShayMat That shit is wild af 😆 🤣 😂 This 2024 shit is truly gonna be different 😳 😆 🤣 😂

    • @daoyster8579
      @daoyster8579 10 месяцев назад +3

      @@ShayMat 🤣 I shouldn't have said the 1st part 🤣🤣🤣

    • @bsschmitty
      @bsschmitty 7 месяцев назад

      My favorite artist of all time, and the only thing I could think of was how I gotta get home to put some water in bucknasty's mama's dish

  • @yawyeboah-kankam7311
    @yawyeboah-kankam7311 9 месяцев назад

    Put You On Game is still (arguably) the best song I’ve ever heard

  • @CandongaJeezy33
    @CandongaJeezy33 10 месяцев назад +3

    He wanna skate around with his masters - kick, push

  • @GBTKTV
    @GBTKTV 7 месяцев назад +1

    Masters is wild! Even the college term. Lets call them something else.😂❤

    • @celestialnubian
      @celestialnubian 7 месяцев назад +1

      @GBTKTV That preoccupation just means that you're young and have no mastery of anything yet. Hopefully, you'll grow.

    • @Dkaizen3000
      @Dkaizen3000 4 месяца назад

      @@celestialnubianI see what you did there. 😉

  • @michaelrogers1266
    @michaelrogers1266 10 месяцев назад +135

    It ain't yo business what I'm gone do with my shit. Perfect answer.

    • @Sulucnumoh420
      @Sulucnumoh420 10 месяцев назад +27

      Nah that's just admitting his point

    • @rodneyjohnson5667
      @rodneyjohnson5667 10 месяцев назад

      👍👍👍

    • @darrellwilliams1714
      @darrellwilliams1714 10 месяцев назад +12

      ​@@Sulucnumoh420not at all. It's yours you don't have to tell him what you're doing with it.

    • @Sulucnumoh420
      @Sulucnumoh420 10 месяцев назад +8

      @@darrellwilliams1714 it's a much harder serve, when "asked" condescendingly, them being sure of your ignorance, to throw in their face that you knew EXACTLY how to monetize the masters and didn't need the parasite middle man at all.
      A total power move

    • @Douglass10
      @Douglass10 10 месяцев назад +9

      That’s the response of someone who is clueless. He was humble through that, and through humility he found wisdom.

  • @suzy-qplaylist2169
    @suzy-qplaylist2169 10 месяцев назад

    LOVE YOU LUPE, KEEP KICKING AND PUSHING.

  • @stryfetc1471
    @stryfetc1471 Год назад +215

    Should've said, "I'm going to do with them the same thing YOU'RE going to do!"

    • @dawb86
      @dawb86 Год назад +22

      At the time, that wasn't true though...

    • @KirkKusins
      @KirkKusins Год назад +29

      That sounds like a child responding

    • @amrey3628
      @amrey3628 Год назад +8

      No, you wouldn't have. Not at all. Please find the flaw in that statement & attempt to Add Value to it. It's levels to attenpt to license & sell something that is "yours" simply because it's "yours".

    • @relativelybasic
      @relativelybasic Год назад +3

      Not without the reputation and connections in the industry.

    • @mauricej.rileysr.7476
      @mauricej.rileysr.7476 10 месяцев назад +10

      It wasn’t dumb of him to ask for them with or without a plan. They’re his and whether he sits on em til forever or if ppl sample his music it’s still money in his pocket for when HE needs it. Ppl sampling now without permission. Better ask Rod Wave and Boosie

  • @Livvvid
    @Livvvid 10 месяцев назад

    Always loved this dudes music

  • @earlpowell7479
    @earlpowell7479 10 месяцев назад +44

    He should have told him it doesn’t matter what I’m gonna do with them just give them up! 😂

    • @GuessWhatHappened1
      @GuessWhatHappened1 10 месяцев назад +4

      The probelm is its more benefital to them both if lupe didnt have them, at least at that point in time.
      He shot himself, and the company in the foot.

    • @teeboz6237
      @teeboz6237 10 месяцев назад +6

      Only rookies think owning your masters is essential. If you argue for your masters without sales then the label will 100% shelve you because they’re not making money anyway. If you leave the label with your masters and let the label build and promote you you’ll sell 10x the records. The problem is kids listening to people like Russ (the poster child for “don’t sign”) who say you don’t need a label when not only did Russ always have ties to labels, his best year was when he was signed. These “independent” artists will tell you own everything when it’s not feasible. What they’ll promote is 100% of 100 sales is better than 10% of 100 when in reality if you were signed you’ll be getting 10% of 10,000 sales.

    • @ineverswag
      @ineverswag 10 месяцев назад

      ​@@teeboz6237 plus record labels were known to blackball artists who went independent

    • @GuessWhatHappened1
      @GuessWhatHappened1 10 месяцев назад +1

      @@teeboz6237 yeah its different for everyone. I would say Vince Staples is probably the most sensible talking on being signed vs not.
      The artist also get lost listening to others who really do it on their own.
      Some only lay do the vocals thats but want more money. 😂
      Didnt mix master, make a note, write, market, or even buy studio time yet want more money 😅

    • @ufelzonme
      @ufelzonme 10 месяцев назад

      ​@@teeboz6237you are the first person i ever seen talk about this topic logically. People dont know alot of licensing companies are partners with labels. Alot of these independent artists don't have hit songs that people want to licensing anyways.

  • @wurieBah-ms1do
    @wurieBah-ms1do 4 месяца назад

    Lupe and Nas album will be the best thing that have ever happened in hip hop

  • @nathalieduverna6963
    @nathalieduverna6963 Год назад +8

    Smart kid❤

  • @JohnAlexandre-wf3gy
    @JohnAlexandre-wf3gy 10 месяцев назад +1

    That’s fine as long as you got em! At least you can pull the suite case out when you obtain the knowledge .

  • @Mrgiftedsoul
    @Mrgiftedsoul 10 месяцев назад +9

    The most underrated rapper of all time

  • @jeremyaltom1303
    @jeremyaltom1303 10 месяцев назад

    By far my favorite rapper 💯

  • @duel2803
    @duel2803 Год назад +9

    don’t worry about what i’m doing with it give me my shit

  • @Stjoes34
    @Stjoes34 10 месяцев назад

    Day dream! I feel asleep beneath the flowers 💐

  • @donharris8846
    @donharris8846 10 месяцев назад +22

    Masters aren’t worthless if you don’t use them. The fact that you own you, and someone doesn’t own you, is enough in itself. You have the OPTION to do something with the masters which makes it worthwhile

    • @cassisbrook
      @cassisbrook 10 месяцев назад +5

      💯

    • @bizzzzzzle
      @bizzzzzzle 10 месяцев назад

      He explained to you why they COULD BE worthless and your dumbass still don’t get it

  • @ReceivingWelfare
    @ReceivingWelfare 10 месяцев назад +1

    Greatest rapper alive.

  • @YOUNGC1010
    @YOUNGC1010 10 месяцев назад +18

    He’s talking about Lyor Cohen CEO of Warner music group at the time and he was acting like he was for the artist back then which he was really not and if you remember Lupe Fiasco was protesting about this it on RUclips, and He protested in front of the Warner music group, offices with all his fans, and lyor cohen came down, playing his new music on a boombox radio like he was for Lupe Fiasco, but all the wild he was the one trying to give him the 360 deal that Lupe was complaining about and then he didn’t promote the album right and gave Lupe songs to b.o.b like the song “airplanes” and others songs that were for Lupe.

    • @tjswann3768
      @tjswann3768 10 месяцев назад +4

      I knew the devil was involved

    • @qwammienewsome1357
      @qwammienewsome1357 10 месяцев назад +3

      Lyor talkin' bout HE GOTTA FEED HIS FAMILY!!!
      Me:
      Lyor.....sit yo wealthy azz down!!!

    • @louieyuh
      @louieyuh 10 месяцев назад +3

      “All the wild” can’t believe the wilderness would do that to him. 😢

    • @willp3561
      @willp3561 10 месяцев назад

      King culture culture!

  • @chrisjpdx
    @chrisjpdx 10 месяцев назад

    Lupe is the goat of my teenage years

  • @realb_austin
    @realb_austin Год назад +5

    💯💯💯

  • @justinhunt4767
    @justinhunt4767 10 месяцев назад +1

    One of the best

  • @papafruugg22
    @papafruugg22 Год назад +39

    I don't care how low or high the artists sales are. They are more valuable in the artists possession. END OF STORY ! 17 yrs later give the man his masters.

    • @leefswgoh7558
      @leefswgoh7558 10 месяцев назад +9

      that's just wrong. If anything, they're more valuable in a record label's possession.
      There's a reason why independent artists usually sell a whole lot less and it's not because they're worse artists.
      Lupe even told you in this short clip, they're only as valuable as what you're doing with them.

    • @Dkaizen3000
      @Dkaizen3000 4 месяца назад

      Wrong. You missed the point.

  • @Lennietaylor25
    @Lennietaylor25 14 часов назад

    “But my dumb ass” lol one of smartest rappers ever!

  • @berdeauxlaveau6515
    @berdeauxlaveau6515 10 месяцев назад +12

    When you from Chicago, thats fighting words lupe was HOT 😂

  • @Hardace701
    @Hardace701 10 месяцев назад +2

    It's your time Lupe💯💯

  • @DIGIBANDZ007
    @DIGIBANDZ007 10 месяцев назад +15

    Well let me walking around with my art that I created in a suite case😂

  • @randomando4470
    @randomando4470 10 месяцев назад

    The Michael Young History saga is still one of my all-time favorites

  • @TLATL2009
    @TLATL2009 Год назад +17

    That man just said he was a millionaire before he even got the deal wtf

    • @marsrover5898
      @marsrover5898 Год назад +12

      this was when Atlantic was renegotiating his deal to keep him longer. He’d already released 2 albums and they were offering him a 360 deal he didn’t want.

    • @TheArtunism
      @TheArtunism Год назад +4

      By this point Superstar and Kick Push had already come out and his first two albums were pretty successful.

    • @kingrell116
      @kingrell116 10 месяцев назад +4

      Also, Lupe was legit in the streets too.

    • @chuuuchchuuuch561
      @chuuuchchuuuch561 10 месяцев назад

      Think he won a Grammy for work on a Beyonce project in early 2000s

    • @TLATL2009
      @TLATL2009 10 месяцев назад

      damn, I never knew he worked on a Beyonce song@@chuuuchchuuuch561

  • @lamarmitchell-n8n
    @lamarmitchell-n8n 8 месяцев назад

    Get yo masters and find out what to do wit em later…one of the smartest rappers ever let this slide o csnt believe it

  • @ejkboxing
    @ejkboxing 10 месяцев назад +9

    You don't "ask" for masters after you signed the contract & made the music. You have to put that in your contract before you make the music, otherwise the producers & studio owners own those songs.

    • @triXXareN
      @triXXareN 9 месяцев назад +3

      This is before he signed the deal, he clearly states that they offered him a 360 and his response was that he needed the Masters with an advance to consider it.

    • @mrmusic21
      @mrmusic21 8 месяцев назад

      @@triXXareN The original commenter was saying that he should have asked for his masters before he signed his original deal; not the new 360 deal which came after.

    • @kaydee1485
      @kaydee1485 7 месяцев назад

      ​@@mrmusic21 yeah but if you dont have leverage they have no reason to do that, so asking doesn't mean you'd get it. Plus at the time not many artists could even get it.

  • @deedewayne5809
    @deedewayne5809 10 месяцев назад

    The Cool is an All-Time Classic!!!

  • @Investment-m6z
    @Investment-m6z Год назад +3

    💯

  • @ronniewest87
    @ronniewest87 9 месяцев назад

    Humility personified.

  • @LEGACYFOCUS
    @LEGACYFOCUS Год назад +3

    ❤❤❤❤❤

  • @ShisuiDUchiha
    @ShisuiDUchiha 10 месяцев назад

    as someone who grew up in chicago on the era where all music playing locally was drill rap like in 2008-2010 lupe was one rapper that was overlooked i definitely didn't hear about him until like 2-3 years ago and i can say hes the best rapper thats come out of chicago lyrically common is close but lupe is deeper with his music i didn't recognize his songs until i heard kick n push then i was like oh shi i remember dis shi came on da radio i used to fw dis song n he also seem like a cool dude he grew in a area wit a lot violence but chose a different path n even with his music aspired to be different in the sense that instead of soeaking on killing and shooting he spoke on a deeper level giving messages and trying to make shordies more knowledgeable got ma ass speakin differently n shi😂😂😂

  • @viperrecords3288
    @viperrecords3288 Год назад +84

    Everyone wants their masters but if your music doesn’t age well then you own 100% of nothing.

    • @viperrecords3288
      @viperrecords3288 Год назад +7

      @@AboveTheClouds24 Yeah IF genius. Make music that stands the test of time. Not 🗑️

    • @Watch272
      @Watch272 11 месяцев назад +1

      So what.

    • @viperrecords3288
      @viperrecords3288 11 месяцев назад +1

      @@Watch272 Everyone wants their masters but if your music doesn’t age well then you own 100% of nothing.

    • @Watch272
      @Watch272 11 месяцев назад

      @@viperrecords3288 doesnt matter. It like becoming a fighter without being a champion with multiple titles. You do what you can! You might not be as successful as you would like or planned but you did your best. Do what you lovr and be free. What you are saying means nothing!

    • @frankcoley1537
      @frankcoley1537 10 месяцев назад +5

      His music is like fucking WINE fine Wine... All of it is just amazing

  • @JohnSmith-er7dw
    @JohnSmith-er7dw 8 месяцев назад

    Lupe is a talented brother

  • @strifelord5239
    @strifelord5239 Год назад +17

    That's a lot of collateral for an XBox 360.

  • @mohamedali-lz4ek
    @mohamedali-lz4ek 10 месяцев назад

    It is a lot to have that explained to people like break it down 👍🏽

  • @exceptionallife4768
    @exceptionallife4768 Год назад +4

    Cause owning your masters is worthless in a 360 deal

    • @thebeluvdtrex
      @thebeluvdtrex Год назад +1

      Yeah I didnt quite understand but this makes sense out of it for me.

    • @KalamariFromTheParty
      @KalamariFromTheParty Год назад +5

      No it’s not. A 360 deal is temporary, sure they profit from everything you do but not for the rest of your life. Owning your masters you own them forever

    • @exceptionallife4768
      @exceptionallife4768 Год назад +2

      @@KalamariFromTheParty cause owning your masters is worthless in a 360 deal

    • @davensanders1255
      @davensanders1255 Год назад +4

      Yea worthless to the label

    • @crazykenbei
      @crazykenbei 11 месяцев назад +1

      The deal ends eventually and he leaves with the masters lol

  • @yeyito2818
    @yeyito2818 10 месяцев назад

    Lupe has some b b b b bangerzzz.

  • @kylenolan9679
    @kylenolan9679 10 месяцев назад

    Lupe Fiasco underrated MC

  • @brickcityjonjon8577
    @brickcityjonjon8577 10 месяцев назад +2

    Fuck that. I may not know what to do with them right now, but I will figure it out, and plus they are MINE!!!

  • @MrSilus2000
    @MrSilus2000 7 месяцев назад

    What you do with em is your business. If it’s yours you gotta claim it first, period. Don’t let anybody tell you otherwise

  • @jerryhinds6009
    @jerryhinds6009 10 месяцев назад

    Having them is a lot better than someone else having them and profiting from them. Think about it sir!

  • @melvinwomack3717
    @melvinwomack3717 4 месяца назад

    "Which he should've had"is the key point

  • @Nandoswitharando
    @Nandoswitharando 10 месяцев назад

    Makes perfect sense. Idk if it’s better to just let them have it but it if you truly don’t know what to do with it, at least you can rely on the label’s guidance on how to maximize their use

  • @Duffield_World89
    @Duffield_World89 5 месяцев назад

    Lupe fiasco salute brother ✊

  • @timotheusmassey2858
    @timotheusmassey2858 3 месяца назад

    One of my favorites. "You son of a bitch" lol. Top 5 to me

  • @dontdoittoyoself6786
    @dontdoittoyoself6786 10 месяцев назад

    If it’s yours it’s yours. Lupe doesn’t owe anyone a thought out answer.

  • @Macaroniontime
    @Macaroniontime 10 месяцев назад

    Most artist just want them cuz it’s their work fuk the money they put time in it n their kids can have them

  • @terrywilliams8490
    @terrywilliams8490 9 месяцев назад +1

    KEEP your MASTER'S.......... FACTSSSSSSSSSSSSSSSSSSSSS........It will KEEP you PAID 4-LIFE......!!!!

  • @avkinidee
    @avkinidee 10 месяцев назад

    Protect king Lupe support him

  • @jugmanetay
    @jugmanetay 10 месяцев назад

    Thank you Lupe ik now 💯💯

  • @matthewreed8031
    @matthewreed8031 10 месяцев назад +1

    You live and you learn ❤

  • @MissGlamAmerica
    @MissGlamAmerica 3 месяца назад

    This guy is very smart. ❤

  • @mauricewilliams8710
    @mauricewilliams8710 4 месяца назад +1

    It's better to have them and not know what to do with them, than to not have them and know what to do with them.