Connected TV is the most effective advertising in the world right now: The Trade Desk CEO Jeff Green
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- Опубликовано: 27 авг 2024
- Jeff Green, The Trade Desk CEO, joins 'Squawk Box' to discuss the state of digital advertising, why advertisers are fleeing social media platforms to other emerging ad channels, and more.
spotify is struggling! shows the chart and its up 145% YTD
Meta and Alphabet, and, to a lesser extent, Amazon, were all gaining market share because of the addressability of digital advertising.
The relatively new availability of addressable SVoD ad inventory, beyond just Hulu, is clearly going to be preferable over social media for a multitude of reasons, so the fact that we are seeing Meta, Alphabet, and Amazon lose share to Walt Disney, Netflix, and the like should not be surprising.
Becky absolutely butchered him on this. His logic made no sense
CEO doesn't even know his numbers
Lol he absolutely didn’t
I think it's because there is difference in gaap and non gaap, he said the non gaap number
He’s never coming back
😂
Love her, she did not let him wiggle around his 25% growth on PREMIUM streaming. Hate those snobby advertisers.
You really don't understand the potential, look at ttd numbers last five years, it's phenomenal
@eliav17123456789 the point that she is making is that it's still small numbers compared to Google. The fact they you are watching RUclips is case and point.
@@gunslinger9171The point he is making is that Social Media is a mess and that more and more advertisers become aware of that. Clock is ticking…
@@gunslinger9171that most important part I got from all this is Alphabet and Meta are seeing negative growth in the ad space. 25% growth is no easy task in any company
@@gunslinger9171 looks like they are growing at a good clip. I wonder if this stock will become the next google everyone is missing
Very surprising that he thinks that