How Daniel Caesar's Team HACKED The Music Industry!

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  • Опубликовано: 7 авг 2024
  • These two business partners of Daniel Caesar first started their careers at the ages of 18 and 19 by Co-Producing Eminem's 'Not Afraid'!
    In this podcast, discover how Daniel Caesar's music producers and managers, Matthew Burnett and Jordan Evans, beat the music industry, sharing their journey in their own words.Learn how they implemented innovative strategies and techniques to dominate the music scene, gaining insight into their creative process and the impact they had on the industry as a whole.
    Uncover the behind-the-scenes story of how these talented individuals changed the game and paved the way for a new era of conduct in the music business for the benefit of the artist. If you're curious about the inner workings of the music business, this video is a must-watch!
    0:00 Daniel Caesar is the ultimate songwriter
    1:55 Ruiz Intro
    5:00 Co-Producing Eminem's "Not Afraid" #1 Single
    7:08 Jordan Evan Upbringing
    8:56 Matt Burnett Upbringing
    9:54 How the legendary Boi-1da helped shape their careers
    13:34 How Jordan & Matthew Met
    14:35 How a high school bread four massive producers
    19:21 “It Was Always a Hobby Until It Wasn’t”
    21:03 Signing to Boi-1da
    24:43 The Story behind making Eminem’s ICONIC “Not Afraid”
    28:11 The introduction to Daniel Caesar
    51:15 Major Record Label Bidding Wars
    53:00 Daniel Caesar's team stuck in Apple Music vs Spotify Streaming WARS
    57:39 Daniel Caesar ‘Freudian’ Tour
    58:27 Their Independent Label Business Structure
    1:06:39 How “Best Part” (feat. H.E.R) was made
    1:23:50 How Daniel Caesar wrote “Transform” & Set The Bar
    1:28:18 Jessie Reyez’ Deal With Universal Music Group
    1:30:01 The Orchard, Pharrell Williams, CASE STUDY 01
    1:37:55 Industry Relationships & Network
    1:39:52 Unconventional Partnership & Commissions
    1:53:03 Transitioning Out Of Artist Management
    2:00:35 Navigating Multiple Roles
    2:08:30 How Do You Identify A Great Artist & What Makes A Great Manager?
    2:15:35 Breaking An Artist in 2024
    2:17:13 Less Is More & Adapting Authentically
    2:20:15 What’s Next?
    Matt and Jordan, the masterminds behind Daniel Caesar's success, with massive production credits for artists like Drake, Jay-Z and Nicki Minaj, dive deep and discuss with me the intense major label bidding war for Daniel Caesar, the Apple v Spotify Music streaming wars, the making of "Best Part" featuring H.E.R., and the structure of their independent record label "Golden Child". We explore Matt & Jordan's upbringing and how it shaped their careers as legendary Toronto Music Executives.
    The legendary Boi-1da played a pivotal role in their journey, signing them and helping them transition from high school hobbies to massive producers. The story of how Jordan and Matthew met is as inspiring as the story behind making Eminem’s iconic "Not Afraid."
    Their journey includes navigating multiple roles, from artist management to co-producing chart-topping hits. The transition out of artist management to focus on independent projects shows their versatility and commitment to their craft. Their insights on identifying a great artist and what makes a great manager are invaluable for anyone in the music industry.
    Breaking an artist in 2024 requires a blend of authenticity and strategic planning. Matt and Jordan emphasize the content approach and adapting authentically to the ever-changing music landscape. What's next for these visionary music executives? With their industry relationships and network the future looks bright.
    The unconventional partnerships and commissions they've navigated, such as the deal with The Orchard and collaborations with Pharrell Williams, showcase their ability to adapt and innovate. Their experience with CASE STUDY 01 is a testament to their strategic thinking and industry knowledge.
    Subscribe for more insider stories and industry tips from the people who shape the sound of today.
    For consulting inquiries with Mauricio Ruiz, please reach out to contact@themanagersplaybook.co
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    Website mngrsplaybook.com
    Host: Mauricio Ruiz
    Producer: Mauricio Ruiz
    Production Manager: Erica Kongvongxay
    Cinematographer: Delfin John Samaniego
    Lighting: Isaac Crane
    Editor: Jenny Thach
    Color: Jenny Thach
    Audio: Beau Cassidy
    Production Company: 8 Til Faint
    #TheManagersPlaybook #MusicBusiness101 #MauricioRuiz #MatthewBurnett #JordanEvans #DanielCaesar #Eminem #Drake #HER #bestpart #getyou
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Комментарии • 36

  • @BRLNmade
    @BRLNmade Месяц назад +6

    So much info available at every level. Not only for managers. As an independent artist who has to manage myself, this is Gold, thank you 🙌🏽

  • @TylerwBudd
    @TylerwBudd Месяц назад +2

    The deep dive into structures and how teams are able to navigate the business from the lens of the some the best to do it - this series is amazing! 🙌🏼

    • @managersplaybook
      @managersplaybook  Месяц назад

      Thank you. Creating value for artist, self-managed artist and aspiring executives is our north star

  • @dzeld7
    @dzeld7 Месяц назад +3

    One of the best and informative music conversations ever!

    • @managersplaybook
      @managersplaybook  Месяц назад

      @@dzeld7 Appreciate you 🙏🏼. Bringing info and value to this channel is my North Star

  • @royaugustofficial
    @royaugustofficial Месяц назад +2

    Much Appreciation for this Show, so much game being spilled

  • @markbancud8001
    @markbancud8001 Месяц назад

    you dont even know how much these vids hype me the fuck up, love these guys

  • @dancehall21
    @dancehall21 29 дней назад +2

    This was a really good interview! You can see the chemistry between Matthew and Jordan

    • @managersplaybook
      @managersplaybook  29 дней назад

      100% That’s a real brotherhood right there. Thanks for tapping in.

  • @dre7256
    @dre7256 Месяц назад +3

    THIS IS CRAZYYYYY GAMEEEEEE

  • @lakatianadc
    @lakatianadc Месяц назад +1

    great video looking forward to more !

  • @nirushmylvaganam7205
    @nirushmylvaganam7205 Месяц назад +1

    Great convo! Looking forward to more

  • @stevenperry417
    @stevenperry417 Месяц назад +1

    Great series keep them coming!

  • @manhakimu
    @manhakimu 23 дня назад

    great content!!!

  • @_vaiyeh
    @_vaiyeh Месяц назад +1

    The iceberg runs DEEP. 📓 🖊️ great talk!

  • @free99records
    @free99records 29 дней назад +2

    crazy interview guys!

  • @ashleyharriscaptures
    @ashleyharriscaptures Месяц назад +1

    So much divine wisdom in this, ALSO did anyone notice this is 222 in length?! Come on✨

  • @ktr3y
    @ktr3y Месяц назад +1

    My guys 🤝🏾

  • @johnnymontina5025
    @johnnymontina5025 Месяц назад +1

    To be great you have to be outside!!!

  • @crazy-maxedout8512
    @crazy-maxedout8512 Месяц назад +2

    I FUCKING LOVE JESSIE REYEZZZZ MORE FUCKING MUSIC PLEASEEEEEEEEEEEEEEEEEEEEE

  • @FlowercityAce
    @FlowercityAce 26 дней назад +1

    Free game