Google Ads Tutorial - Full Beginner’s Guide

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  • Опубликовано: 28 ноя 2024

Комментарии • 534

  • @user-sy2mz6kd8i
    @user-sy2mz6kd8i 10 месяцев назад +19

    Followed these instructions exactly and received 28 impressions, 8 clicks, and got one customer for a $100 service and a regular customer. Well done! Unfortunately, Google said my ad was poor quality and paused my campaign. I had to undo the pins. Looks like they want more data points. Fingers crossed I can make it happen again once they let me refine. Thank you so much for this quality video! Do you offer personal services? I’d love to work one on one with a professional.

    • @MeticsMedia
      @MeticsMedia  9 месяцев назад +2

      nice, congratz! Currently I don’t offer consulting. I recommend getting in contact with a google ads rep to find out why exactly they paused your campaign. But it‘s a great sign that you‘ve got a conversion after only 28 impressions and 8 clicks!

    • @user-sy2mz6kd8i
      @user-sy2mz6kd8i 9 месяцев назад +3

      Thank you for your response! The issue was not the pins. I spoke withy ads google rep and she helped me get set up so that my ad is running again. Thanks you for the tip!

    • @KynAbbott
      @KynAbbott 7 месяцев назад

      @@user-sy2mz6kd8i Would you mind sharing what the issue was?

  • @dopequalityproductions
    @dopequalityproductions 2 года назад +102

    I cannot thank you enough for a such valuable video. I really appreciate you taking the time to explain all the difficult contents to a point where even a kid could understand. If you have a course i would definitely wanna buy it. You're a great communicator and explainer.

  • @islam_speaks
    @islam_speaks 2 года назад +29

    Excellent material with which to begin started. Invaluable for learning how to organize your Google Ads campaign properly. The lessons only last between 5 and 10 minutes, which is not nearly enough time to get started. This is an excellent how-to guide. I appreciate the information you've provided.

  • @denardtaylor
    @denardtaylor 2 года назад +41

    this was so helpful. I like how you actually set up a whole add to make things more understandable

  • @AndiesWan-c7l
    @AndiesWan-c7l Год назад +3

    It's a video you should never miss!✌✌✌I watched it 3 times and now I can do an AD on RUclips without seeking help from others! Thank you Simon 🙏 Great JOB👍

  • @ikidunot52
    @ikidunot52 Год назад +5

    OMG you saved my life! You explained the basics of GAds so well! I smashed the like button BEFORE scrolling comments. I never do that. You are the best!

  • @danieltak.design
    @danieltak.design Год назад +26

    I love this!! Google business platforms are superbly over complicating for beginners (though Meta is worse), but you made it so easy to follow through and understand. I especially love the visuals to help understand how things work behind the scenes.

  • @rengonzo333
    @rengonzo333 2 года назад +51

    Love this video and the last one. Extremely helpful. I feel confident in knowing how google ads works. Watched the conversion video you recommended in the description. Please make your version of conversion tracking video . You explain things more thoroughly and you are easier to understand. That one was difficult to follow. Thank you!

    • @MeticsMedia
      @MeticsMedia  2 года назад +8

      thanks for the comment! I have it in the pipeline :)

    • @adeolaolorugbemi9752
      @adeolaolorugbemi9752 2 года назад +2

      @@MeticsMedia thank you so much for the awesome video
      Please what’s the difference between google analytics and conversion tracking?
      I’ll appreciate your response on that,thank you 😊

  • @MeticsMedia
    @MeticsMedia  2 года назад +207

    Insider tip: Recent tests have confirmed that people how scrolled back up and smashed that like button got 10% more conversions on average. Can't explain it either but it's what the data indicates...
    ! BEWARE OF SCAMMERS IN THE COMMENT SECTION !

    • @paulmusicworld9053
      @paulmusicworld9053 2 года назад +6

      Cool Man you are Metics Media

    • @lucashiggins7452
      @lucashiggins7452 2 года назад +4

      😊😊😊😊😊❤

    • @XredX31
      @XredX31 2 года назад +2

      The others who smashed the like button before scrolling down will get 20% conversions on average

    • @favourazukaego3803
      @favourazukaego3803 2 года назад +2

      🤣😂😂 You're hilarious, Love it.

    • @marcoolinho
      @marcoolinho 2 года назад +1

      You deserve it, man!

  • @dannikats4995
    @dannikats4995 2 года назад +6

    This video has come at the most opportune time. You have no idea how much work anxiety you've saved me from, thank you!

  • @drewblanchard7382
    @drewblanchard7382 2 года назад +13

    Great content to get me started. Well worth watching to get information to set up your google ads. The short 5-10 minutes tutorials are not long enough to get you going. This tutorial is perfect. Thank you for your content.

  • @catbangs276
    @catbangs276 Год назад +15

    Appreciate the tutorial. Very easy to follow. On my dashboard extensions are now called assets. I could not see "extensions" but "assets" had the same information, but displayed differently.

  • @movingtopittsburghpa
    @movingtopittsburghpa Год назад

    Thank you! I am a Realtor doing RUclips videos and now I am going to advertise on Google. The tutorial was great!

  • @Missgypsea
    @Missgypsea 2 года назад +23

    Great video! Are you going to create another video about what to do next? Like how to analyze the data after we've reached the 5,000 impressions and create our bidding strategy to be able to compete and get top ad placement positions? My understanding is that this is sort of a preliminary AdWords strategy to gather data, but not a long-term strategy, correct? Or do you recommend this as a long-term strategy? Thank you!

  • @WilliamCarroll-hn5mh
    @WilliamCarroll-hn5mh Год назад +6

    Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

  • @maradeane1887
    @maradeane1887 Год назад

    Honestly, THE BEST; literal step-by-step tutorial on how to get your Google Ads up and running. Very pleased.😍

  • @mattving61
    @mattving61 Год назад +6

    This is such a great video, everything is explained so well, just love it. Probably one of the best tutorials I've seen in a while. Prior to this Google Ads just made no sense, thanks for breaking it down, and also actually explaining where and how it works. Bravo. Subscribed.

  • @Tristan7086
    @Tristan7086 2 года назад +15

    I don't have the option for manual CPC... I also can't create multiple ad groups. Could you possibly create a tutorial for the updated version of google ads. would appreciate it a lot! :)

    • @snowin5797
      @snowin5797 Год назад +1

      Me too the same problem

  • @WuhanCL
    @WuhanCL 7 месяцев назад

    I think this is the best tutorial for Google Ads ever!! Thank you so much for your patience and detailed information for all those eager to learn from this world. To anyone reading this comment, I STRONGLY RECOMMEND WATCHING THIS TUTORIAL IF YOU WANT TO TRULY UNDERSTAND GOOGLE ADS. :)!!!

  • @michaeleinstein7097
    @michaeleinstein7097 Год назад +2

    Thank you so much for this amazing Google Ads tutorial! It was so clear, concise, and easy to follow. I'm a complete beginner, but after watching your video, I feel confident that I can create and run my own successful Google Ads campaign.
    I especially appreciated the way you broke down each step of the process in detail. You also provided helpful tips and tricks along the way. I especially liked your advice on choosing keywords and setting your budget.
    Overall, I think this is the best Google Ads tutorial for beginners out there. I highly recommend it to anyone who is new to Google Ads or wants to learn how to run more effective campaigns.
    Thanks again for sharing your knowledge and expertise!

  • @davidgibson1342
    @davidgibson1342 2 года назад +7

    Simply amazing & the best video for beginners on Google Ads! Your approach in explaining items is slow, clear and concise which is perfect for a beginner wanting to learn how to create Google Ads. I will watch all of your other videos!

    • @coreyh7323
      @coreyh7323 2 года назад +1

      Google could not make it more confusing if they tried, and this answers few percentage of the "how to", leaving me to say F'it and hire someone. Oh wait, these WEB/SEO/AD guys all want residual income without any care for their customer. How many out of 10 are like this? 10!!!

  • @PeterLester
    @PeterLester Год назад

    You putting this up for free is actually clutch - praise to you

  • @dafrimohamedzineddine8571
    @dafrimohamedzineddine8571 2 года назад

    YOU MADE MY DAY
    i swear in the last 24 hours i had no idea how all this works well
    now im readyy to start my own compaigne

  • @stopover1238
    @stopover1238 Год назад

    I am from India and so thankful for your video..I am learning digital marketing and appreciate your knowledge sharing

  • @DiXu-wh9cf
    @DiXu-wh9cf 6 месяцев назад +1

    So helpful!! this is the only video I've seen that not just tell you what to do, but explain the logic behind!

  • @martajanko6187
    @martajanko6187 Год назад +2

    Thank you so much for such a valuable video! You made it so easy to follow through and understand! I do have a few questions if you decide to follow up with answers or more videos to this topic :)
    1. Could you maybe explain the other types of campaigns more in your next videos? For example, is it worth selecting "local" as campaign type instead of "search" when advertising a restaurant and when the main objection is to drive people to location? Would the ad set up be similar? Would it appear in search too or elsewhere?
    2.How would you go about setting up an add in multiple languages? E.g. when the restaurant is in Czech republic but I am trying to aim my ad to tourists and foreigners visiting as as well as local people? Do I create an ad group in English within the same campaign or do I need to set up a new campaign for a new language?
    Thank you so much whether you find a time to answer my questions or not, you helped so much already with this video! It spared me hours and ours of struggle.

  • @LeaLopez-777
    @LeaLopez-777 Год назад +1

    Great video, thanks for the sharing, it seems like Google recently updated how to do these campaigns and nobody has done a video on it yet; just would like to ask if you will have a video on it soon; please? Thank you.

  • @davidboyan7409
    @davidboyan7409 Год назад

    Perhaps that's because those people have resonance with you, and really applied the ideas/ principals stated in your video. Awesome job!

  • @Official_Wendy
    @Official_Wendy Год назад

    This video deserves 101% thumbs up. Thank you matics.

  • @davemorgan6721
    @davemorgan6721 Год назад +3

    Excellent video, It has helped me so much. I have one question, how do I find my competitors ad rank / quality score to help set my cpc. Many thanks

  • @Bretonbikes
    @Bretonbikes 9 месяцев назад

    Wonderful work - the whole Google Ads dashboard is a maze and their 'help' uses words I've never heard of and seem to send you in circles. This video made everything so straightforward. Many thanks;-)

  • @mykolasakharchuk1727
    @mykolasakharchuk1727 Год назад

    I am never writing a comment on RUclips, but this will be the first one. Thank you very much for your help. I set up Google ad was amazing. This set up is totally different that I did before by myself.

  • @sydneycarrington3818
    @sydneycarrington3818 3 месяца назад

    This is by far THE best tutorial for beginners I have ever seen! THANK YOU! ❤

  • @littlelearnersofshona6538
    @littlelearnersofshona6538 Год назад

    That speed thing is a great idea, i.e. adjusting the speed to suit you - slower or faster. Best tip ever. Thank you Metics Media

  • @josib37
    @josib37 Год назад

    best google add tutorial i have ever seen

  • @Rinesh93
    @Rinesh93 Год назад +4

    Thank you for the info Simon.
    Is it possible to make an updated 2023 version of the tutorial?
    In the meantime Google Ads has changed a few times and some things are a bit hard to understand.
    Thanks in advance.

  • @uditnayak1772
    @uditnayak1772 2 года назад

    One of the best video on google ads. Highly recommended video for google ads.

  • @gameofcharge1857
    @gameofcharge1857 2 года назад

    I've seen tutorials on google ads where people talk for 1H30 to say nothing. But then what about this 47 minute course you just delivered? For the last 2 years on youtube I have not seen better! Thanks Man.
    Could you do a video on retargeting on our google ads campaigns? Thanks so much AGAIN!!

  • @vernzai90
    @vernzai90 Год назад +1

    I must say this is an amazing tutorial done for beginner! Really simple and easy to understand and follow. Highly appreciate your sharing and guidance! Thank you so much and I not sure how to thank you further and I want to say thank you again!!!! God bless!

  • @volkerschuster8079
    @volkerschuster8079 Год назад

    I have seen a lot of tutorials and this is one of the clearest videos explaining google ads I have come across. Thank you and Vielen Dank

  • @vegangirll
    @vegangirll 11 месяцев назад +1

    This was great. I'm going to advertise my notary service, so would love to see how you'd handle advertising a service. Thank you.

  • @Zuringa
    @Zuringa 2 года назад +1

    Fantastic video! You left no uncertainty of how to do it.

  • @RobertBailey-nu6hh
    @RobertBailey-nu6hh 6 месяцев назад

    Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

  • @JulieFred
    @JulieFred 4 дня назад

    Stumbling on this valuable lesson today end 2024🇰🇪. Thank you, very detailed and easy to follow steps.

  • @SuperiorOn-SiteServices
    @SuperiorOn-SiteServices Год назад

    Excellent info. Have been using Bing Ads for years and now doing Google for my service business. I wasn't sure how to set up the process on Google as I have it on Bing. This gave me great insight and will be watching it again. Thank you

  • @AliRazaBhai
    @AliRazaBhai 2 года назад

    I appreciate your effort, I have followed your previous video you upload an year ago with old version of Google Ad. This one is latest one. And same approach and I get it easy.

  • @osamormordi1801
    @osamormordi1801 2 года назад

    Best video on Google Ads I have seen so far

  • @edc3858
    @edc3858 2 года назад +7

    Excellent video! I found it very useful and will recommend it to others. I do have one question: Starting at about the 28:37 point, you suggest using phrase match and exact match. Then you show how to set up each keyword so it is entered twice -- once as a phrase match and again as an exact match. Given that phrase match encompasses exact match (meaning that any search term that exactly matches a given keyword would also qualify as a phrase match for that keyword), what is the advantage of using both phrase and exact matches on the same keyword? I figure there must be something about this that I don't know. Thanks for your help!

    • @edc3858
      @edc3858 2 года назад

      @user-kb3sc5by5j Will do

    • @Hudanasheeds
      @Hudanasheeds Год назад

      @@edc3858 hes a scammer

    • @ladulcemusica
      @ladulcemusica Год назад

      I had the same question. 😊

  • @LarryGottlieb-s7n
    @LarryGottlieb-s7n Год назад

    New to google ads. This video is a big help

  • @yangwu-e2u
    @yangwu-e2u 2 месяца назад

    It helps a lot! I finally got to know how this ad works so I could know what should do next! Thanks!

  • @MelissaGary-sl4tx
    @MelissaGary-sl4tx 5 месяцев назад

    Thank you a lot! Now I can start using Google Ads and earn money!

  • @MOSOLUTE
    @MOSOLUTE 9 месяцев назад

    Hi I'm all the way from SA and this was by far the best video for my practical learning experience I'm so motivated to learn more and grow. it was very valuable and detailed.

  • @lorecubolandia
    @lorecubolandia 2 года назад +2

    A MASSIVE THANK YOU for doing this!!

  • @JamesEvans-m2w
    @JamesEvans-m2w 3 месяца назад

    The video is great, the information is presented clearly and conveniently. You can see that you put your heart and soul into it.

  • @Annalorraine2x
    @Annalorraine2x 8 месяцев назад +1

    OK I found your earlier version. I put a note on the one three years ago found my own answer. Thanks.

  • @iisk8mia
    @iisk8mia Год назад

    Awesome video definitely using these tips and tricks to start my first ad campaign for my flooring & bathroom renovation business 🙌🏼🙌🏼

  • @maddnesswithjopez
    @maddnesswithjopez Год назад

    You are a modern day Robin Hood bro! Thank you for this info. Now im going to dominate in my area and craft. This was just to easy to understand and to be able to apply the knowledge

  • @Laurenwoodruff
    @Laurenwoodruff Год назад

    Your videos are insane. Your videos alone have taught me more than many other videos combined in such a short amount of time. This is all I needed. Thank you so much!

  • @rachelkaburi2959
    @rachelkaburi2959 2 года назад

    Wow this is actually the best Google Ads tutorial video I have watched 👏👏👏👏

  • @wilmarinieuwenhuizen7922
    @wilmarinieuwenhuizen7922 7 месяцев назад

    Hi Simon. I find your videos simplified and easy to follow. Would it be possible that you make tutorial video for Google Analytics? Especially errors from moving UA to GA4. Thanks.

  • @meerrraaa004
    @meerrraaa004 2 года назад +1

    Best video I’ve come across!! Thank you!

  • @cocoachera
    @cocoachera 2 года назад +1

    Thank you for making this tutorial. The instruction you provided made it was so much easier than googles tutorial.

  • @joshuaarcher3132
    @joshuaarcher3132 Год назад

    Thank you SO much for this. I am implementing this as I watch through it again. I cannot wait to see what this yields! Thank you thank you thank you!

  • @kwesiwusuattafuah3368
    @kwesiwusuattafuah3368 Год назад

    Lovely, it has really given me the footing to start my journey on Google Ads as a beginner

  • @tamerlanboranbayev8342
    @tamerlanboranbayev8342 2 года назад +3

    Man thanks a lot for your work! Enormous amount of useful information!

  • @stellahuron5815
    @stellahuron5815 2 года назад

    trying to do sth very different from the very beginning is always hard, esp when you are alone) this vid helps a lot, thanks man!

  • @garethellison01
    @garethellison01 2 года назад +3

    Incredibly insightful tutorial! Thank you so much! 🙏

  • @artofcolby6814
    @artofcolby6814 2 года назад

    fantastic video. I already feel very confident in running ads and getting clients now. thank you.

  • @Om-gg5tk
    @Om-gg5tk 3 месяца назад

    Hi Simon, Great video!I have a question. I own an e-commerce gift store on Shopify selling jewlery gifts that come with a message card and also personalized metal wall art as housewarming gifts..I am thinking about only running google shopping Ads for 20 products(10 jewellery + 10 metal wall art products) but I am confused how much daily budget should I set up this google shopping Ad campaigns for? As in do you decide daily budget on mean CPC per google keyword planner? If that the case then the average CPC for both my message card jewelry products and metal wall art product comes out to be $3 average so does this mean I should set up daily budget for google shopping campaign containing these 20 products to $60 per day ($20*3 CPC)? I would greatly appreciate your response, thanks!

  • @tonygalluzzo4856
    @tonygalluzzo4856 Год назад +2

    Thanks for the video, very well done - as a new Google Ads user - how do I see ESTIMATED REACH? I've created a basic campaign in the wizard (the only place it showed "weekly estimates"), now that the campaign exists and I've added Ad Groups and Ads within, there is no where to see weekly estimates, all of their reach tools require existing campaign data. Any idea ?

  • @Rachidsley
    @Rachidsley 2 года назад +3

    interesting content, just one question, where do we find the quality score? or is it an estimation only?

  • @msfbln
    @msfbln Год назад

    Really well done walk-through of Google Ads, and well articulated, too! Helped me get on top of the basics. Thanks!

  • @donnacaneleo5149
    @donnacaneleo5149 Год назад

    Incredibly helpful. I'll be watching more of your videos, thank you.

  • @felixfernandez3016
    @felixfernandez3016 11 месяцев назад

    I really appreciate people like you who make such amazing content to help & guide newbies; like me! Great step by step material!! Thank you!!

  • @samurai-arts8808
    @samurai-arts8808 Год назад +1

    A great video - Google make it so complicated and you make it so understandable, but their screen formats seem to have changed slightly over past year or so and I am still stumped about the custom parameters and alternative URLs for tracking etc and came to a standstill, but thanks for getting me this far - do you have another video that explains what these are and how to fill them in?

  • @highlandutilities
    @highlandutilities Год назад

    Brilliant video, really showed me how to set up ads properly..
    Thanks!!

  • @tasyaa7631
    @tasyaa7631 2 года назад

    I want to learn about google ads and i open the number one video. And omg i learn so much from u! Cant wait to play and try with your another video!

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 2 месяца назад

    *Such a clear and detailed tutorial!*

  • @Gulyasgirl
    @Gulyasgirl 11 месяцев назад

    Great video, thanks. You said @9:32, that you are using VPN since you’re in Europe. What’s the advantage?

  • @jimmywillisgeorgiabrush2366
    @jimmywillisgeorgiabrush2366 2 года назад

    Best ad video tutorial I've seen so far! Great! TY!

  • @Chezky770
    @Chezky770 2 года назад +1

    Really helpfull video! Just one thing, did you explain in the end where to set the cpc bidding in the ads? I couldn't find it.

  • @vaidikschannel9035
    @vaidikschannel9035 2 года назад +2

    Thank you so much metics media this video is work of my ads thanks it is extremely good video

  • @allisonzhu5972
    @allisonzhu5972 Год назад

    Very practical Video Thank you!! But I don't know why I can not find "Ads and Extensions" in my account. Should I update it or do something?

  • @ceciliawalton-ow4wv
    @ceciliawalton-ow4wv Год назад

    Thank you for the video. How to determine that an advertising campaign is set up effectively?

  • @tahmined
    @tahmined 2 года назад

    could never been better than this. thank you

  • @daniel76900
    @daniel76900 Год назад

    one of the best sources I have found on this topic! Good work, thank you for all these insights!

  • @randiparker4056
    @randiparker4056 2 года назад +2

    SUPER HELPFUL AND EXPLANATORY!! APPRECIATE YOU FOR THIS ONE!!💯

  • @jjf609
    @jjf609 10 месяцев назад

    Great video How does an advertiser know what their quality & ranking scores are to make this calculation?

  • @philippegingras
    @philippegingras 2 года назад +2

    Thank you for this great video! Concept very well explained. Just wondering why we should use both phrase match and exact match for the same keywords. According to Google, exact matches are already included in phrase matches for the same keywords. Am I missing something here? Thank you!

  • @PenninewestChesterfield
    @PenninewestChesterfield Год назад

    Hi, I find your video very useful and was following it step by step to setup an ad for my business but I am unable to get thru the first step which is switching to expert mode. I don't have that option at all. Please guide me regarding it. Any idea why I am unable to see that option or what can be an issue?

  • @health-n-happiness
    @health-n-happiness Год назад

    That was perhaps the most useful and beautifully described video I have ever seen!

  • @4840hannah
    @4840hannah 5 месяцев назад

    This was such an informative video. You’re great at explaining things so they are understandable!

  • @Zuringa
    @Zuringa 2 года назад

    This is the most amazing Google ads video I've come across and I've been watching a lot, but I do have one question. I have a multi product store. Should I advertise the whole store or one or two products?

  • @kensingtonchelseastaff
    @kensingtonchelseastaff 10 месяцев назад +2

    please make a 2024 one - as it has changed a great deal.

  • @tiffanyOhakimianpour
    @tiffanyOhakimianpour Год назад

    This is amazing! Is there a shopping ads one too? How does it differ????

  • @darrylminnaar2517
    @darrylminnaar2517 4 месяца назад

    hi Simon, i cant switch to expert mode. i had to even watch a different video to see how to go back to the old display. the old display shows the tools and settings button at the top, whereas the new display doesnt. when i click on tools and settings there isnt any option to switch to expert mode and i doubt i am already in expert mode, as i dont nearly have all the options visible down the left side, like you do. any suggestions? thanks, Darryl

  • @markryanblack7450
    @markryanblack7450 9 месяцев назад

    This was great! Thank you! But I think google changed something. I was started go follow you step by step but got stalled at the very beginning (4:12 mins) as there is no longer a link to click "Switch to Expert Mode" - Any work around Sir? Thank you in advance.

  • @AliyahGlen
    @AliyahGlen Год назад

    Hello. What are ad extensions and should I use them?

  • @rellirel82
    @rellirel82 Год назад

    Are we suppose to do the Campaign URL options as well? It's not letting me save until I do that page.

  • @FavourLoveday-uc3hv
    @FavourLoveday-uc3hv 3 месяца назад

    Fantastic and elaborate! 😘🙏 Please, where's the link for the Google ads tracking tutorial?