[Dealer Film] The 1968 Full Size Fords... A great car? No respect?
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- Опубликовано: 3 фев 2024
- Ford was tearing up Nascar in the late 60s... And while 67 sales were a down year, the 68s would get Ford back in gear. I love the 67 but 68 was a new car... Everyone was talking about the Charger/Camaro and Mustang though... Did the Ford full sizes get no respect in 68?
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I always did like the 68 Fords.
I took my driver's test in my dad's 68 LTD & also took it to my senior prom. Great memories
Big car to go around the cones.
There’s no question about it. The major styling emphasis in 1968 creates an impression of a longer, lower, and more expensive car. Now, here’s your lineup of 21 models for 1968, which, including the underlined ones, gives you three more than last year. Now, how does the 1968 Ford look inside? Well, here’s where that extra something in prestige and distinction really shows. Just one look is enough to indicate the last word in elegant interiors.
That fastback looks amazing also...
I was 11 years old and used to hang out at a small town Ford dealership when the ‘68’s were new. I really looked forward to going to town with my parents so that I could visit. I made sure to stay out of the way of the employees and any potential customers. I did this until the dealership moved from it’s downtown location to the edge of town at the end of the 1970 model year. These are among my fondest memories of childhood.
I was six when the 65 Mustang came out walked down to the dealership where my father worked as a mechanic and admired them and years later he bought me one with a four-speed and a 289 for all the work I did helping him with his trucking business
I took my driver's test in a '68 Country Squire 390.
Vinyl ("Landau") tops were real bad idea. I still have a 1965 Ford Galaxie two-door that I drive occasionally.
The fastback with the 427 would be my choice. After 17-year-old kid when those came out I loved them. The fastback especially was a really good looking car. To me it looks just as good now as it did then.
super hard to find... but not outrageous... I would prob opt for a 67, If i had room though I would definitely grab a 68 project for the future... Probably hard to restore since they are so rare.
@@autochronicles8667 The 427 never made production. It was a victim of the big strike in the fall of '67.
The only 427s in '68 was the Cougar GTE.
This pastcweekend at tge Sacramento Autorama, there was a beautiful 67 Galaxie fastback equipped with the 427 and a 4 speed. It received a nice trophy.
My best friends Dad had a brand new 1968 (Light green exterior/black leather interior) LTD wagon with "green tint windows" which to kids of the era screamed AIR CONDITIONED!
Some of those wagons would get hot as heck under the glass... AC was great but took a while to reach the back...
Would LOVE to have that station wagon!!!
wouldnt we all :)
I'm excited about that new high beam warning light,, my 67' just has a little slit with a blue light peaking through,, it's very tiny... :)
SEA LECT AIRE lol
im just glad the seats don't fall forward when i slam on the brakes anymore.
Definitely the least important new feature for 68, the bigger high beam light, LOL. So for the stereo sound system, it seems you could only get AM radio (monaural) with stereo 8 track, or AM/FM stereo with no tape player. I think in 68 the better choice was the am tape player due to all the top 40 music was on am.
Yeah Ford did that for a few years,,,, Am 8 track OR AM/FM... I'm sure the technology wasn't quite there yet for Am/Fm AND 8 track and when it was ready the earth shook !!! lol @@new2000car
@@2packs4suremaybe the earth did shake, LOL, but I’m curious if it was a size issue for a given area they were limited to and obviously could have been done given more time and money. At the same time, just having an 8 track was soooo cool, so luxurious, so fun. So maybe people were plenty happy with just that. Plus each piece of technology was extra costly.
I got to believe there just wasn't a cost effective way to stuff all that in one unit at the time.
The FM circuitry required enough extra parts, cost, and space to push it over the edge.. @@new2000car
I wonder how many full size 1968 Fords were equipped with manual transmissions?
yeah cant believe they offered manuals..
Thank you so much for posting this filmstrip. I really enjoys these, especially the FoMoCo ones.
I do have a large Ford back log.. these 60s Ford films are some of the best, esp the story line ones. They were out to entertain the salesman as well as inform. It sucks I have some mismatched records with no films... I am wondering if I can use AI to mimic the film strip picture..
I'm happy that this video has finally been posted and that it is of high quality. 1968 was a transition year with 1969 being an almost complete redesign, but still sharing most of the same styling themes.
Yeah I have some really good Ford films, I just grabbed this one at random from my selection. I have a lot of good Chevy ones also... But Ford did some amazing stuff in the 60s for these films. Chryslers got a bit repetitive but Fords went the extra mile. Not sure if you've seen my other Ford films but they are all pretty good.
I will look for your other Ford films. If you have the '69 and '70 Ford dealer films you should try posting them. The ones currently online, while watchable, are not of the best quality@@autochronicles8667
@@michaelwitas9482 Ill check, Im finding some without records and some without films which is really sad, but my big Ford collection is 63 to 69.
1968 production/sales were affected by the strike against the company in the fall of 1967...
I would love that Country Squire wagon. Ford built a greatcwagon. I own a couple of wagons that tirn heads on folks that never seen one before.
This was about the last year (maybe '69 too) that the full size cars were sporty and sexy through and through, with all of the performance, power, handling and more, not to mention the convertible. Although the 1970-'72 models still had the open coupe, four door coupes and conv., they were decidedly more conservative, then becoming strictly family cars starting with the '73 full size Fords.
yeah 73 was the end....
Please make my '68 full-size Ford a Country Sedan station wagon with Gulfstream Aqua paint!
Cmon sunlit gold :)
@@autochronicles8667 That is a solid second choice among the 16 Ford hues on offer. I wish I could afford a Mercury Wagon in Madras Blue 🤩
'68 LTD had a more upscale look than a comparable '67. Ford was on strike in the fall of 1967, just as '68 models were going into production.
Dirty Harry was issued with a black '68 Custom with scuffed paint and a huge dent in the fender.
yeah I think that movie used all Fords for the main close up cop cars.
@@autochronicles8667 ...plus that tan '65 smashed during the bank job.
The dents on Dirty Harry's Custom 500 were from punks that felt lucky!
Nice looking exterior, interior not so much. What kind of wood has a grain like that
cars used to excite from this era..modern cars now are more like buying a new fridge.
The 2 door formal coupe was really quite trim looking sharp 1 year thing, that huge fat looking fastback really ruined that body style, the 67 swoopy 2 door hardtop was a by far better shape.
Back in 68 when we needed a new car, what did the old man buy! a Friggin Toyota Corolla station wagon. What an embarrassment! We should have had a new 68 Country Squire with a big 390 in it! Nope we get the Toyota with a 1,100CC engine in it that wouldn't even go 70mph. I was 7 years old and I hated getting passed by every car on the road. That Toyota psychologically scared me for life! The old man should have shelled out an extra 2 or 3 thousand and got a FORD!
That Toyota had to be scary :) I tiny little car in the middle of ocean liners :) I grew up in the back of a giant Dodge Wagon... It was a rolling playing ground in the back...
Ford was ah e ad of Chevy in 57 because pf a long strike at GM that year and a steel strike that 4:28 Ike had to invoke a back to work order. I own a 56 Chevyv4 dr hardtop. Ford had one too. To me, the Chevy wins out in style and quality. The interiors were chinsey on the Fords. In 58, the Fords were ugly, the Impala debuted and the rest is history. I like the 60s Fords especially the 60 to 62 Galaxies.
58 Ford was kind of following... GM freaked out because of 57 Mopars... :)
😚 "Promo SM"
Remember arguing what was better? A crummmy crummmy Ford or my fathter' great great Chevrolet!!!😁😁😁😁😁😁😁
Lol good stuff... what no Mopar love?
68 Fords were better looking than the Chevy cars that year.
That's gonna start a fight :)
Cannot believe they tried to push these LTDs as luxury models. More lipstick on a pig marketing. The latter half about power and handling resonated better
Things were much different 60 years ago. Notice how the narrator said "in Fords field", just a few years prior they proudly stated "in the low priced three".
Using some numbers for 1966 models:
Galaxie 500 2 door hardtop 2684
Base V8 106
Automatic transmission 185
Power steering 195
2 speed wipers 12
Tinted glass all around 40
AM radio 58
Air conditioning 356
Total 3636
The options added $952, about 27%, over the base model and would be considered a really nice car in the day.
LTD 2 door hardtop 3201
Base V8 Included
Automatic transmission Included
Deluxe grille & exterior trim Included
Deluxe interior Included
Above options 661
Total 3862
The options added $661, about 18%, over the base LTD and the total price only $226, about 4%, over the equally optioned but much plainer Galaxie 500 above.
Ford, Chev & Plymouth were cars marketed at common working people. The LTD option added differences that buyers could see and feel - trim, fabrics and extra courtesy lights to an ordinary mass market car. Additionally the LTD had extra sound deadening so it was quieter than plainer cars.
It offered a lot of "wow" factor for small money, an appearance that wasn't commonplace in "the low priced three" at the time. Ford price but Oldsmobile or Chrysler features.
Today you couldn't sell a new car without air conditioning and a giant touchscreen in the dashboard, back then your friends were impressed that you had an automatic transmission and AM radio.
If you didn't live in the era it may not make much sense.
In a way the LTD could be considered (mildly) revolutionary, it changed the "low priced" car market sending Chev & Plymouth scrambling to offer something similar, the Caprice and Fury VIP, and pushed luxury features into lower priced cars.
This is kind of like Chevy attacking Buick/Olds/Pontiac... being separate divisions and I don't think the bosses minded some "spirited competition" between divisions...
@@jwjeepxyes the LTD was slightly revolutionary, so extremely nice for not much more money. The $226 difference over the Galaxy is like $2,125 today, still not that much. Approximately $60 a month before interest today. I can imagine depression era people back then saying no way to the extra cost.
I'm glad I stumbled upon this video.
Welcome in, I'm shocked to see YT actually suggest it! I have plenty more.