Hyundai Viking Themed Santa Fe advertisement
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- Опубликовано: 26 янв 2024
- Viking-Themed Santa Fe Marketing funny ads, werbung,
The campaign highlights the joy of breaking away from your weekly routine and unleashing the Viking-like spirit made possible by the all-new Hyundai Santa Fe
National TV spot airs during football’s Conference Championship Games on Jan. 28
Ad features iconic music track - “Barracuda” by Rock and Roll Hall of Famers, Heart
Hyundai launches the all-new 2024 Santa Fe with a national campaign during professional football’s conference championship games on Jan. 28. The campaign titled “VIKINGS,” encourages viewers to conquer the weekend in the all-new Santa Fe. Transforming the ordinary into the extraordinary, Santa Fe elevates everyday experiences empowering drivers to embrace their Viking spirit and discover the joy of finding new adventures together. The campaign will air on broadcast and extend content on Hyundai’s social media channels.
“With the all-new Santa Fe, we are bringing joy to every customer journey, whether that is running weekday errands, or going on a weekend family adventure - Hyundai is there for every moment, no matter where their journey takes them,” said Angela Zepeda, chief marketing officer, Hyundai Motor America. “The Santa Fe is all about rugged adventure with smart innovations and convenient technologies. We’re having a lot of fun with how this comes to life in our advertising campaign featuring a Viking family that we think will resonate with viewers during football’s championship weekend.”
The revamped Santa Fe showcases an array of technological capabilities alongside rugged available features such as HTRAC all-wheel drive and all-terrain tires. Launching this capable SUV necessitated equally potent storytelling to effectively convey the abundance of fun it offers. That's why Hyundai hit the road (or off-road, to be precise) with “VIKINGS”, showcasing the stunning design of the new Santa Fe amidst breathtaking natural landscapes and rough terrains.
“Too often we get lost in day-to-day worries, errands, sports practices, family events and everything in-between to see the joy in our everyday life,” says Jason Sperling, chief creative officer of INNOCEAN USA. “We created this campaign to remind viewers that when you’re not worried about what your car can do, you can lose yourself in any adventure - big or small. It’s that sense of joy we hope Hyundai can bring to families with the new Santa Fe.”
Source: hyundai
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Авто/Мото
I don't believe what I'm seeing. And anybody who's even slightly aware out there knows what I'm talking about.
I had the same reaction and know exactly what you are talking about.
Clearly Netflix didn't produce this commercial.
You mean the fact that they didn't find a way to shoehorn a black person into this commercial? I was so shocked when I saw it I came here lmao.
Very nice ! 🌟
Was that barracuda they played??!! In the short one??!!
Unibody, easily stolen, tires with no sidewall... just crap. I'd buy a 3rd gen 4Runner with 200,000 miles on it before I bought one of these new.
Sure bud.
completely agree... junk ... f that other commenter. probably jags off to lagertha