Interesting what Nico Safavi said about the data showing that 80% of Indonesian consumers want to do business with ethical companies. I believe the data is correct. But I would like to say also this probably needs to be examined further, and the results may vary. We might find that not all of them act consistently in their practices. It's called "Value-Action Gap".
Interesting what Nico Safavi said about the data showing that 80% of Indonesian consumers want to do business with ethical companies. I believe the data is correct. But I would like to say also this probably needs to be examined further, and the results may vary. We might find that not all of them act consistently in their practices. It's called "Value-Action Gap".