[group therapy] Chicago 11.19.2016

'13' and ENTROPY THREADS present
[group therapy] Chicago
Fashion: Thirteen & Entropy Threads
Creative direction: Richmond Parakhen & Nick Marchese
Hair stylist: Ryan Burrell, Audra Burrell, Danielle Nevith
Makeup artist: Alexis Recchia
Models: Shaheem Anderson, Jaida Bentley, Danny Ngo, Danae Danzl, Langan Jenkins, Christina Nguyen, Kenjae Rutledge, Justin Andrewin
Photography: Liz Fang
Video production: Dead Average Films
Video art direction: Nick Marchese
Film/editing: Alison Bauer
location: FLAUNT Wicker Park
1746 w. North Ave, Chicago
...
’13’ presents an experience of “permanence.” People perceive the “mentally ill” as a dysfunctional group that seem to struggle with self-doubts and demons. For us, even with prescribed medication coupled with the treatment of specialized therapists, it only numbs the pain. It creates more deepened and unresolved issues for the patient. However, to our surprise, we found warmth and comfort with the people who were the same as us, who listened to our doubts, and who shared their own demons while at the same time helping us confront ours. It was a permanent force of clarity. It was ‘group therapy’.
Moreover, ‘13’ has sought after brands in which those experiences can be further developed in collaboration. Entropy Threads offers the inverse of "permanence" - the inevitable decay. In today's society, impermanence is essential for a great business. Products are designed to become obsolete, where the final destination is inevitably the trash - locking us in a toxic cycle of buy, discard, repeat. Rather than fixing our problems, it has become easier (and more lucrative) to create new ones. But through the process of resurrecting and redesigning vintage clothes, Entropy Threads aims to alter spending habits one consumer at a time.
for more info:
www.entropythreads.com
www.13-thirteen.com