The Rise and Fall of McDonald's Arch Deluxe
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- Опубликовано: 30 июл 2022
- Weird History Food is taking you back to the 90s to relive one of McDonald's biggest and most delicious failures --- the Arch Deluxe. When it comes to finding success in the marketplace, knowing your competition is key. But even more important than understanding your competition is knowing your target customer - and this is the mistake McDonald’s made with the 1996 release of the Arch Deluxe burger.
#mcdonalds #thearchdeluxe #weirdhistoryfood - Развлечения
What's the best fast food burger?
Please do the MC DLT I still can't understand why in god's name they quit selling it. Everyone I know only has fond memories of it. And let's get a petition going to bring that burger back.😉🤣
Carl Jr's double Western bacon cheeseburger or, the half lb knowlburger... It's a toss up for me.
do a story on the mcgangbang The Lusty Legend of the McGangbang, the Secret McDonald’s …
The Big Mac w/ Extra Sauce. Is The Best Fast Food Burger 🍔 Ever Invented ❤️👍
Whataburger hands down. But my second favorite is Wendy's and on that note you should definitely do a video on Dave Thomas he had a pretty interesting life
The Arch Deluxe was an excellent burger. The sauce wasn't too sweet, the veggies were thick and the patty was juicy.
I loved their sushi wraps! They had amazing chicken noodle soup too!
I never tried one, but my mom got it every time we went there while it was available. Couldn’t have been too bad.
@@stonecodfish2365 How do you replicate the sauce?
I agree, I don't even remember the ketchup, let alone a sweet ketchup. I remember the mustard and this was my favorite burger that McDonalds ever put out. I wish they would bring it back. For the year or so that it was out I'm pretty sure it was the only burger that I ordered.
Edit: It sounds like in some markets the Arch Deluxe stuck around for a few years, but I could swear that in my town it was only here for about a year and then it disappeared. The same family owns the McD's in my market so maybe they had to option to pull it early if it performed poorly?
@@carlbrien I worked at Mcdonalds when they made it, it was the same ketchup that is on all their burgers. Now maybe they consider it to be too sweet, but it wasn't special made for it.
I absolutely LOVED the Arch Deluxe. I thought the whole "adult burger" campaign was weird and unnecessary, but the burger itself was tremendous -- a better version of the double cheeseburger. I have to admit I had no idea what made it so "adult"... it was just a freaking burger
Usually it's the mayo/mustard sauce that makes a burger 'adult' or 'mature'.
I'm not even joking. So many of those special burgers meant to appeal to 'mature' people with 'refined' tastes have that sauce.
Pandering did.
Loved it too
I loved this burger. Nobody ever remembers it
I loved it as well and I remember is because of the monopoly games they scammed lol
I worked at McDonald's when they launched the Arch Deluxe. I still have the pin they gave us to wear during the campaign 😂
Same! lol
That's cool!
Same xD jk I finished school
I had a buddy that gave me a McDLT painters cap when that came out, I wish I still had it, lol
I started working at McDonald’s in the summer 1997-I don’t recall anyone else wearing pins by that time.
Sucks because even as a 15 year old kid, this burger was a revelation. It was always my go to and the fast food menu item I miss the most.
Agreed 😏
Same, I was 12
Same. I was 14-15
I was 13 and hadn't really been a big McDonald's fan since I was a younger child, but the Arch deluxe had me asking my mom to bring me one home for lunch nearly every day the summer it debuted! That burger was amazing, funny I did not realize it stuck around till 2000, I thought it was much more short-lived than that
We're probably around the same age then because I was also 15 when I tried it
The marketing backfired on kid me - the implication that it wasn't for kids made me want it all the more, and I remember liking it pretty well. Would love to see it come back in a wide release.
Pretty sure that's the opposite of a backfire
I actually liked their Chicken Deluxe and Arch Deluxes.
When kid me lived in England, there was a campaign of how the Yorkie chocolate bar is “not for girls”.
So I got one to be… rebellious.
It’s a good chocolate from what I remember. Recommend to all genders.
"I bought the thing they advertised, suckers"
I really liked them. I was around 17 when they came out, the marketing was definitely different but the burger itself was excellent if you enjoy a burger dragged through the garden.
I feel like it came out to early. If it came out later it might have survived. It was good.
I used to get pizza bites and enchiladas with menudo! They had the best chow mein too!
I was around the same age and felt the same way
I was about 14 myself, and thought the sandwich was great. The ads were beyond bizarre, though.
I was about 10 when they came out. All I remember is the marketing bombing. Apparently they just started out in our area by teasing it with B&W billboards of kids making grossed-out faces. I remember my dad telling my mom he finally learned what they were all about. They thought it was stuipid.
The ad campaign worked on me. My 12-year-old self enjoyed the "adult taste" of the mustard seeds. I'm actually surprised my mom didn't protest the added price but it was a rare visit to McDonald's at the time.
I didn't remember the item lasting to the 2000s so I must have moved on by then.
I just paused my current binge watch of Rick and Morty for this. And it is worth it.
Not only do I remember the burger being pretty good, I remember other things this missed. There were FOUR "deluxe" sandwiches total. You forgot the crispy chicken, grilled chicken, and fish. I only ever ate the arch deluxe and crispy chicken (why would I want grilled chicken at a mcdonalds?)
Also the original AD packaging had a piece of cellophane on it so you could see how fresh your burger looked before you even opened the package. Even though I was a young teen I knew that was ridiculous.. that ended up swapping it for just a plan cardboard box.
yeah the "Deluxe" Chicken Sandwich was my go to chicken sandwich back in the day. Never had the burger version though.
Yeah I tried the Arch Deluxe first and afterward the Crispy Chicken Deluxe which I fell in love with. My older brother actually ordered all the variations including the grilled chicken twice. Pretty sure he was trying to trick me into ordering it. Although he liked almost every food.
After the Deluxe line left, I remember the replacement Crispy Chicken sandwich was pretty close to the original. I know the bun changed but the meat felt the same. The toppings and sauce are kind of foggy to me though.
The deluxe chicken was the bomb
I remember the Arch Deluxe as a kid and I loved them. I couldn't believe they quit making them.
QUE?!?!
@BK Beatty Judging by the replies it doesn't really appear that that's the case. Seems to have worked on plenty of people.
I remember the wierd 1990s era TV ads, marketing. I & my 20s friends had no idea what McDs 🍔 was doing. 🤔 McDonald's is NOT a date spot or adult place.
I remember the commercial with the girl ordering an Arch Deluxe and the boy playing with his food and not wanting to be like the boy, but the rest of the advertising, promising children wouldn't like it and all that other stuff, that didn't work on me. I was a little upset when the McDonald's around here stopped selling it.
I was a kid when it came out and I loved it. Spending hundreds of millions on the ads definitely ruined this, not the burger itself. Would still love it to come back on special occasions, not like its that far from their current ingredients.
Being from St. Louis, I always thought it was a local test market item based on the arch, but the Golden Arches makes much more sense.
no, spending money on ads and marketing is good for business premonition
I was probably about 10-12 when the Arch Deluxe came out and it helped me transition from happy meals to more adult fast food combo fare.
You gotta do the McDLT next. My other grandmother loved it. She likes having her “salad” with sandwich. She ate the vegetables separately.
I think the McDLT was done in by environmental laws banning the chemicals used to make most of McDs packaging which was essential to the "hot side hot, cool side cool" aspect of that sandwich
I remember when Seinfeld came out and thinking how George Costanza looked oddly familiar, but I couldn't place my finger on where I'd seen him before...
Then while I was watching the show, it suddenly hit me! "HOLY CRAP! THAT'S THE MCDLT GUY!!!"
@@ArcherSuh4721 Bang! Rite on! I came here to make this reply but you was faster on the draw! Good catch, mate..
It was good. I was a growing boy and remember eating 3 one time. It was just a deluxe cheeseburger. Gimmick was the in the old Styrofoam box days the cold top half was in 1 side and the hot burger bottom half was in the other side of this double box. Put it together yourself and look like the menu burger
Everyone is entitled to have 2- Sets of Grandparents ❤️❤️❤️😊😆. Cheers 🍻
This was my favorite burger from McDonald's when I was in elementary school! I was devastated when they took it away. It came only second to the best fast food sandwich of all time, the Philly cheese steak sandwich at Jack in the Box.
Never had philly steak at jack... what year was that out?
Me too!
@@diabolivirtusen-tavares-ea4645 It was the mid 90s. They brought it back a few years ago and took it away after a few months. It was glorious! Better than any philly cheese steak sandwich I've gotten at any restaurant.
They went for an adult burger in the UK called the McTasty, but it's super super popular, but they keep it in demand by making it a seasonal burger.
Hello you
Big & Tasty in 🇺🇸.
Big Tasty in 🇫🇷
@@jaimel88 Nice, are they popular in France?
@@Larry they were when I lived there 7 years ago - seem to have disappeared everywhere else since 🫤
I actually liked the Arch Deluxe because it was different from the other sandwiches on the menu.
That's what drew child me to it. The marketing that kids wouldn't like it did not work on me, but it was new at McDonald's and it was different from the rest of the menu. Now, new and different is anathema to most children, but I was not most children. I was the weird kid who ate his broccoli and liked it, provided it had cheese, which it always did and still does to this day for me as a weird adult. I don't remember the sauce being crunchy, but I do remember liking the pickles and onion a lot more than what they do for their other burgers.
The voice of all Weird History is back. Thank goodness.
It was only like one video... probably was sick or something lol
The woman was better
Yeeesss!!!
This reminds me of the Big ‘n’ Tasty, another discontinued McDonald’s burger my mom loved.
@Edward Lee Miller My friends and I used to call it the Big and Nasty. It was the best thing on the menu. Fries with BBQ sauce and a Sprite Remix. 2003 was a good year for Mc.Donalds.
That sandwich was good
I liked the Big n' Tasty. It was a Whopper clone like the McDLT.
I actually loved the Arch Deluxe, I was a bit mad when they disappeared. However, I get it. They just weren't popular. And actually, that was one of the things I liked most about them. At a certain point, Mc Donalds was really trying to get rid of the Arch Deluxe, anyway they possibly could. They came up regularly on the Monopoly rewards. And nobody wanted them, except me. So, basically everyone I knew kept giving me their Arch Deluxe coupons. So, I could grab one every day after school for a while.
The Bacon Disk was odd, however this was a Mc burger. So, what could you really expect? I think the bacon was the thing I responde to the most. My other favorite burger at the time were the Monster Burger from Hardees.
Anyone who gave you their coupon was kind of dumb. They could’ve just gone in and asked for an arch deluxe and had them remove all that stuff that they didn’t like.
I worked at McDonalds when the Arch Deluxe launched. It was one of my favorite burgers, I ate them almost every day.
Hehe! 😁
I worked at McDonalds for like 6 months as a freshman in college, including the introduction of the Arch Deluxe. It was a good burger (much better than the Big Mac; I have no idea why anyone likes Big Macs) even though very few people ordered it, and the new bun was excellent. "Quarter Pounder in an Arch bun" was an extremely common order.
The arch deluxe was fantastic. It broke my heart when it went away.
Around the time the commercials for this "grown up" burger came out, I had this crazy dream that I was eating an Arch Deluxe, and all the kids in the restaurant started yelling, "Ewww" at me.
Oh WOW I didn't know it had failed so hard! I remember being disappointed when it was no longer around. I was pretty young when this burger was out, and considered the "kids won't like it" a challenge! I remember being proud of myself for eating them and liking them a lot. Hahaha!
As a 20-something-year-old when this came out, it was (and remains to this day) my favorite McBurger. I wish they would bring bring it back in my area. Yeah, the marketing was crap, but really it was pretty awesome. If you've never had one, you're missing out, imo.
I used to work at McDonalds when this came out. It was funny how many people would ask for it without the sauce. They liked the concept, though - lettuce and tomato on a burger. So many people would mention how they came to McDonalds for the fries, they liked the meat just fine, but they went to Burger King for the options (sliced onion, lettuce, tomato, etc.). McDonalds just didn't have that at the time (except for the sliced onions; those were on the Quarter Pounders, and people used to request them on the smaller sandwiches all the time).
I never had one, but if I did, I would’ve asked for it without the sauce.
Strange 🤔 the sauce & fluffy bun i loved
@@diabolivirtusen-tavares-ea4645 a man of distinguished tastes, I see. :)
finally we have the original narrator back! now I will watch the video. he's absolutely the best so please keep him
I feel like I vaguely remember this. I would have been around 13 at the time. My all time favorite burger from McDonald's was the Angus burger. I think that's what it was called. It had really good lettuce, tomato, onion and crunchy dill pickle slices, not those rubbery things on the other burgers. It was more expensive than the other stuff, but I thought it was worth it and I have no idea why they stopped selling them.
Angus beef was definitely a trend then.
Yeah, those other pickles are repulsive af.
They still sell Angus burgers in Australia. There are 3 different versions, the Classic Angus looks very similar to these burgers which I don't think we ever got.
The Angus third pounders, yeah. I liked the mushroom n Swiss one the most. Best ever McD's product taste wise for me, and I miss it
I was in high school at the time and all my classmates loved the Arch Deluxe. It surprised me when they canceled it. I assumed that the local popularity was nationwide.
You should do the McPizza.
The funny thing is that what they did is they installed ovens in McDonald's for the pizza, but when they discontinued the item they needed to do something with the ovens.
Pizza, spaghetti, hot dog, soup, the eggs benedict mcmuffin... they were all over the place over the years
@@LeviathanRX Yeah, they were. Though, I think that's just restaurants in general. A lot of restaurant owners on Kitchen Nightmares need to be broken of the "The problem is that we need MORE menu items," mindset.
so we have the pizza to thank for ruining pies but also the advent of mcgriddles. interesting.
@@lostone9700 Among other things, yes.
Even if it was a marketing blender and too expensive, the sandwich itself was great. I feel like they could definitely bring it back in full force today.
The weird part is that they really hit a great stride with their artisan grilled chicken sandwiches. Pretty much every adult I knew that was trying to eat healthy was going there for their grilled chicken sandwiches as they were way more available than any other spot. Once the pandemic hit they removed any grilled chicken from their menu completely.
I must’ve been an anomaly because I was still young during the Arch Deluxe era, and I definitely loved it! 🤣🤣 And the McDLT before that!
Same here.
Never had the Arch Deluxe, but I sure do miss the Big Xtra (or the Big n' Tasty as it was known in the US).
It was great and so was the Big & Tasty. Bring it back! One of them!
I remember when I was working at McDonald's back in the 90's. That burger came out and they were trying to spruce up the restaurant I worked at, they had balloons, flowers, we all had to wear a bow tie, it was really weird. Bad part, the bun was great!!! If you ordered a Double Quarter Pounder with Cheese on a arch bun, you're taste buds we're in for a treat. Thanks for the memories, peace and love y'all 🤟
Could you DM me on instagram (I have the same nickname as here)? I’m working on a RUclips episode about remaking Arch Deluxe exactly the way it was done in 1996 at McDonald’s and I really need help with figuring out the right bacon, sauce, itd.
All i remember is i was a kid and my mom got it. Took one bite, spit it out and went back to the counter for a refund😅
Loved the McDLT and the Arch Deluxe. Never understood how that nasty ass McRib makes a comeback every year, and not the Arch Deluxe or McDLT
I usually find these types of videos/channels interesting and educational, but never funny, almost always cringe. But you have done it! Congrats!!! It's fucking hilarious.
I used to order it every time I went to McDonald's when I was a teenager. It was my favorite fast food burger. I fell victim to the ad campaign sure, but it wasn't a bad sandwich. I just didn't see what was so "grown up" about it. I'd get it again if they brought them back, just to see how much I've changed since *actually* growing up.
I miss the arch deluxe. It was my all time favorite item on the menu when I was a kid.
Yes 🙌 me too, I wish they would bring it back.
I can't tell if you're making fun of the burger or you're serious.
Yeah, same here, I thought it was pretty good!
@@ashblossomandjoyoussprung.9917 I am being serious. Its just ironic that something that was marketed as tasting bad to kids was actually tasty to my then ten year old taste buds.
Me too!
I am convinced it was made from 100% fry-guy meat... and they just went extinct.
I thoroughly enjoyed the Arch deluxe. I think it was bought by many teens wanting to look more grown up. I was 11 when it came out. I was transitioning away from happy meals and wasn't too fond of the big mac. The 2 cheeseburger meal (my current meal of choice) was too much l like a cheeseburger happy meal without the toy. I wasn't a filet o fish kid and chicken just wasn't a burger. The arch deluxe was adult enough for me and delicious.
I’m in my late 50s, and I’ll still buy a happy meal from time to time. Depending on the toy.
Just discovered this channel and didn't hesitate to subscribe but I find it strange that your videos have millions and millions of views yet only 73k subs...hope to see your channel grow and get the recognition it deserves!
The Arch Deluxe was AMAZING. If they'd relaunch it I'd have a good reason to go to McDonald's again!
The Arch Deluxe by itself was fine, but advertising it as "the grown-up sandwich" always felt weird when they already had the Big Mac and Filet O'Fish.
The Arch Deluxe was actually good. It came out when I was in high school and it became my go-to when it was available.
I worked there when this came out. Our managers made us try it, and it was terrible!
You take that back Shelly!
When I worked at McDonalds in 1999, the Arch Deluxe had evolved into the "Big Xtra".
When I was a kid, the Arch Deluxe was easily my favorite thing on the menu. I still want it to come back.
Same here 😐
Me too! Let's start a petition to bring it back!, lol
I must be one of the few rare people that actually liked the Arch Deluxe. Now as a 42 year old father I have to explain to my kids how nasty McDonald’s really is. I tell them, “I know you as little kids think McDonald’s is delicious, but trust me when you grow up you will realize how nasty McDonald’s food really is!“ Lol
A good father does not lie to his children. I’m far older than you, and I still think McDonald’s is fine.
@@CrazyMagyar i’d liked it through my teams, 20s, 30s, 40s, and still. And I guarantee, I’m in better cognitive and physical shape than you are.
@@spankynater4242 All right “Spanky”, thanks for your unsolicited parenting advice and for your uncanny ability to diagnose one’s health through a simple RUclips comment. You turned what was meant to be a simple funny RUclips comment into something more serious… You put into question my parenting abilities, and for that you are a horrible person! I am a two time brain tumor survivor, the last brain tumor destroyed my optic nerves making me totally blind. I am a single disabled father raising my three daughters totally on my own. All three of my daughters are in gifted programs, with my eldest having an IQ of 143… I think I’m doing a great job raising my kids to be well-adjusted members of society, even with my limitations of being a blind disabled father. I guess lying to them about the deliciousness of your precious McDonald’s makes me a horrible father? Is that about right “Spanky“? (And before you even ask… We in the Blind and Visually Impaired communities use screen readers and speech to text to reply to comments such as yours.)
I loved the Arch Deluxe when I was a kid. As soon as it came out I tried it and fell in love, it was my staple item till it was removed from menus. I was like 10-11 at the time that the Arch Deluxe released.
Right now the menu item that is like that at McDonald's is their Spicy Chicken Nuggets. So good but they keep doing this limited time bullcrap and like, why should I bother if you aren't going to stick with it. They're a marked improvement over standard nuggets. The Buttermilk Chicken Tenders or whatever they called them a few years back were pretty good too.
All day breakfast needs to come back too, even if it's limited to just hash browns and McGriddles.
I was like 10 years old when this came out. I loved those burgers
For a while at least, it was brought back in Canada (or at least in Calgary and Edmonton Alberta), at the McDonalds that were situated inside Walmarts. This was at least 10 years ago (though I seem to be at the age where everything that happened "about fifve years ago" actually happened during the reign of Diocletian)
Think it was The Big Xtra
@@cyric28 Actually - I think you're right
I barely remember this. Admittedly this all went down during the zenith of my party days so either I wasn't paying attention or the Arch Deluxe is just a victim of a drug induced memory lapse. Either way I'm pretty much a Double Quarter Pounder with Cheese guy for my once a year visit to McD's.
As a 15 year old working at McDonalds while the Arch Deluxe was on the menu, I must say that it was my favorite burger they offered. However, I remember it with a horseradish sauce and peppered bacon. I wish they would bring it back, even for just a limited time.
Please do the McWraps! I wish they didn’t discontinue them! I loved them so much! Or do Taco Salads from Taco Bell. As my mom says “Once you like something a ton, they go and cancel/discontinue it”
I miss the McDonalds Salad Shakers. Those were great. And yes, I’m from California 😂 that salad eating stereotype is so true 😅
I got those all the time as a young teen! Really wish they would bring them back too.
It was a pretty dang good burger. The bun and the peppered bacon in particular hang in my memories.
I remember (vaguely) this burger and I distinctly remember thinking that it was nothing special and cost way too much. I had no idea that the ad campaign cost so much though!!
I was 16 making these when they came out it was just a bigger burger with its own special salt lol. The Cajun mcchicken though… we need that back!
Side note, was the McFlurry originally a “limited time only” product? I vaguely remember when it was first introduced, but it’s been holdin down the fort for so many years.
The Arch Deluxe was the best - nothing ever came close to it since .
Going to a real restaurant and ordering a delicious burger. That would come close and be a lot better.
@@genxx2724 oh that is a given! Fast food is just as expensive as a nice restaurant now
@@EricTechstuffs Isn’t it ludicrous? Just short of $10 for a quarter pounder meal.
@@genxx2724 Yes it is ! Lots of empty calories and getting hungry again an hour or two later ! Everything just tastes the same now from there .
@@EricTechstuffs I made my own homemade egg McMuffin. Free-range egg cooked in Kerrygold butter, Mexican blend shredded cheese, a thin slice of Boar’s Head Black Forest ham heated in the skillet, all on a buttered English muffin. I got full, my stomach felt warm and satisfied, and I stayed full, happy, and energetic for hours. I knew their food was skimpy and fake, but this really proved it.
Oh cool, an In Bruges clip. That's one of my favorite movies.
I still miss the Arch Deluxe all these years later. That peppered bacon circle was awesome, and the sauce was great (from what my memory recalls anyway).
The burger far too ambitious for its time period.
It would have done better in today's times with gourmet burgers being rolled out all over the place.
I know. Every time McD's rolls out their "grown up" or grommet burgers these past couple of years I've thought "just bring back the Arch Deluxe, or at least bring back the mustard sauce".
I was in college when this came out, and I remember the price being an issue. I tried an Arch Deluxe once, shortly after it launched and was available in my area, and thought it was not worth what they were charging for it. It was kinda "gloopy" with all the toppings and sauce. Taco Bell really ruled the roost for us back then because it was so damn cheap.
The Arch Deluxe was awesome! I was very sad when it disappeared.
I would LOVE to see this come back again!
The Arch Deluxe was okay, but not amazing. It was also released at a time when Wendy's and Carl's Jr had way better options.
If I could have one thing, it would be a fresh, hot bacon double thick burger. Seems it’s impossible to get a freshly cooked burger from nearly any burger joint nowadays
The arch deluxe was amazing I wished they'd kept it around.
MC.DLT was the best. Styrophome to keep one side hot and one side cold.
Voltroned together, now that’s lyrical! Love you guys
Great video, I’m subbed!
Id like to hear about the McFeast, it was test marketed in my area in the US as a kid as a burger with tomato and mustard if I remember correctly, but I believe it lived longer in Australia and featured beetroot.
I don’t know if it is the same burger but there is a McFeast on the McDonald’s menu in Sweden to this day! It’s a staple.
I definitely got beetroot on a burger in Oz 4 or 5 years ago but I couldn't tell you what it was called.
*We had the McFeast for years in New Zealand. We also have the 'Kiwiburger' which is just a McFeast with beetroot and a fried egg*
I was a fan.
I actually loved the Arch Deluxe! Was sad to see it go. I was about to enter my first year of high school when the burger debut and it became my favorite menu item at McDonalds.
The Arch deluxe was amazing and I was not even a teenager yet and the dlt was even better... Bring it back!!!!!!
Eating a mcgriddle while watching this 🤡😍
😁 I remember those. I stopped eating fast food a long time ago, but I did really like the sausage, egg, & cheese McGriddle. 😋👌
When I worked there they had just come out and we would eat the buns by themselves they were good.
@@MyPhobo did you ever get creative and try different meat combos with the griddle buns?
Am I the only one who didn't hate that burger? It wasn't anything special but it wasn't terrible either.
I actually thought it was delicious. If they ever brought it back I would def eat it again.
Yeah it was great, was my mcdonalds order in high school.
I remember seeing commercials back in the day put out by McDonalds pleading with people to dispose of their arch deluxe boxes in the garbage instead of littering in the ground. It must have been pretty successful if it warranted a commercial like that
I think that ad was designed to make people think it was popular.
I bet you don't remember the "McDonalds breakfast buffet". During the time during the Arch Deluxe, I got to work on the breakfast buffet. I was all you can eat. However, it was only open Friday, Saturday, and Sunday.
There was around 20 items in the buffet.
I think only a few McDonlads were tested to see if it would be profitable, but it only lasted a few years in the 90's.
This came out a few months after I became a vegetarian, so I just missed.
Did you genuinely comment just to share that you're a vegetarian?! 🤣😂😂
Wendy's is better than McDonald's in almost every way. Although McGriddles and the specialty burgers are always great
When it was around, the Arch Deluxe was the only burger I'd eat from Mickey D's. I loved it.
Thanks for making this! 🍟
I loved the arch deluxe! The ads probably shouldn't have been about how kids wouldn't like them, but I loved it.
That burger looked good, dude. They should bring that back. I was a kid when this released, but as an adult that mustard based secret sauce sounds nice.
I was a big fan, and cried inside when they took it off the menu
I miss the McLean Deluxe, even though it was a pain in the butt to assemble in the drive-thru lane on the way back to school.
OMG!!! I loved the Arch Deluxe burger! I loved the sauce that was on it. Sooo good!
I for one LOVED the Arch Deluxe, and I was a teenager.
I remember the goofy ads and all the hype. I always felt sort of sad for the McD's "executive chef" in the ads.... I eventually gave in to the hype, tried the Arch Deluxe and thought it wasn't particularly tasty and I def. remember it being kind of expensive. It just wasn't the kind of thing I went to McDonald's for. And yeah, I was an adult at the time. Thanks for the memories WFH... I guess...
Love it, thanks.
There was also a Chicken version of the Arch Deluxe known as the Chicken Deluxe. I tried one because of a coupon offer, I think it was free with purchase of fries and a drink. It tasted good.
I have no idea why I'm getting recommended this but I'm happy.
I remember the Arch Deluxe, it came out when I was around 13-ish. I liked it a lot, it was my favorite McDonald's burger. was sad it went away, but I totally understand why given their bizarre I'M AN ADULLLLT campaign. Consumers had no idea what to expect.
Heck I still make dijonnaise sauces for my homemade burgers.
The Arch Deluxe was really good! This is the fast food item I miss the most, oh and KFC's chicken littles.
I loved this burger! I also loved the McDLT when I was a kid. The one that kept "the cool side cool and the hot side hot". I liked that the lettuce didn't wilt. I miss the grilled chicken sandwich and their salads as well. Some people do want a healthier choice sometimes.
I loved the Arch deluxe when I was 13 and still remember vividly how it tasted despite not having one since 96/97ish. I remember thinking the ads for it were weird (they still are) but it worked on me as I was curious as what this burger "aimed at adults " would taste like. Plus it did look delicious in the commercials. By 13 I had long grown out of McDonald's burgers and instead preferred Wendy's or Burger Kings chicken nuggets. So the arch deluxe brought me back to McDonald's. I was surprised when this video stated that the Arch deluxe stuck around till 2000! I could have sworn it was taken off the menu by mid to late 97. Now I'm sad I could have enjoyed it an extra 3 years instead of just the year an a half, lol. It's the one item I wish they'd bring back! That and BK's Rodeo burgers were my fave 90's fast food burgers.
The Arch Deluxe actually has to me an appealing description. It's what you might see on the menu in a gourmet burger restaurant.
Maybe the Arch Deluxe needed different marketing and maybe it's still available as a McDonald's secret menu item.
The thing is, people who want a "gourmet" burger typically aren't regular customers at McDonald's.