Magic Johnson Is The Fourth Athlete To Reach Billionaire Status | Forbes
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- Опубликовано: 28 май 2024
- Matt Craig, SportsMoney Reporter, and Brittany Lewis, Breaking News Reporter, breakdown Magic Johnson's notable business deals. The previous Laker point guard is the 4th billionaire athlete ever. Magic Johnson has an extensive portfolio spanning multiple industries: entertainment, redevelopment/real estate, and a lucrative partnership with Starbucks Owner, Howard Schultz. Magic is part owner in a PepsiCo facility, making it the company's largest minority owned location. He was also part minority owner of The Lakers Basketball team, but sold his stake in 2010.
0:00 Introduction
0:18 Magic Johnson Has Reached Billionaire Status
1:14 Magic Johnson's Fruitful Business Mindset
2:27 Magic Johnson's 1st Business Venture
3:57 How Magic Makes Deals
4:55 Levering The Johnson Name
5:46 Magic and Starbucks Partnership
8:34 What Magic Understands About Consumers
10:05 Magic's History With Nike
12:15 Magic's Equity Portfolio
13:40 Magic's Planning Process and Commitment to Growth
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The magic man my favorite athlete going up. Congratulations!!
Sure his charisma played a role, but he's obviously a very ambitious and smart fellow.
The best businessman athlete of all time
they keep bringing out athletes who miss out on a deal with Nike without considering the fact that Nike became what it is now because of Michael Jordan. Signing any other athletes besides MJ may have not yield the same outcome for both MJ and Nike. In an alternative reality where MJ is signed to Converse, Converse is what Nike is in our reality.
Not really. The movie "Air" tackles this notion subtly. Converse and Adidas wouldn't consider Jordan their top endorser. No shares for the shoe sales number is also a factor that Nike risked in order to make their basketball division stay afloat. It's literally all or nothing for them. If they ever got Magic Johnson to sign with those deals that MJ got, they would likely be big (not as big as now since Jordan played a big part of their success) now than they were before, which you are correct.
But Converse not giving MJ that share deal would not lead to the sales that MJ got from Nike. Part of the reason why it sold so freaking much is because they know they are directly supporting MJ by buying the shoes. Plus the shoes looks great ngl.
The fact of the matter is that Nike wouldn’t be what it is today without Jordan.
Not saying they wouldn’t be successful, but Nike betting on Jordan was the best thing that happened to them. Look at how much Jordan shoes sell?
Adidas made the same mistake. They skipped on the black American athlete and realized that the cultural relevance that they would gain worldwide as well as the sales from the shoe are something they can’t miss out on.
Which is why they partnered with Kanye. Look up how much Yeezys made for Addidas. Damn near all of their money from the past fiscal years were because of Yeezy
Congratulations Magic
Amazing deconstruction of one of my favorite personalities, grateful for this video!
Magic is the blueprint and laid the foundation for athletes today to become business men. His brilliance and work ethic are the things that have made him successful, not his smile! That was a dumb comment. He has counseled and helped a lot of the successful athletes we see today.
It is always so striking to hear an American journalist discussing his fellow citizens with the tone of an anthropologist describing some cannibal tribe in the mountainous uplands of Papua New Guinea.
😂what
Well said. "The African Americans... those people... flavored soda..."
Congratulations!! Magic Johnson ❤🙏
Congratulations. Well deserved. 💜💛🏀🤑💵
His money saved him from a death of AIDS. Wealth is health.
They used to say your health is your wealth but now we know they meant to say it the other way round.😅
Greatest point guard all time
Fourth?
Regardless of the order of sequence, congrats to Magic
Great job Magic Johnson
All of them are black kings. This is the proof that we set the trends
So oppressed
how about Messi and C Ronaldo?
Can y’all go back to the old style of reporting. Not a fan of this style 😭😭
D-Billions are comming very soon. Ready 🚀
How did he beat HIV?!
By taking his medicine daily and staying healthy.
👏🏿👏🏿👏🏿👏🏿👏🏿👏🏿
5th with the late Kobe Bryant
What about floyd mayweather
Additional billionaires Forbes hasn’t named include former NBA player Junior Bridgeman, real estate titan R Donahue Peebles & former Bet co-founder Shelia Johnson.
Bridgeman is quoted as 600M, no?
@@tbprofile1295 YEARS ago like 2019-2020 at that amount, never been updated.
What took him so long he had the buss family behind him since the 70s.
1:43 this is why l was (conditionally) on the side of taking the dinner with Jay-Z over the 500k
My condition was if you are a self made worth $10m at least.
only to be told to go buy his albums.
@@poundtrader1414just say you don’t like Jay.
@@BatsiraiMusuka go watch his interview on this matter and see what he said. thank me later
@@poundtrader1414 l already had watched it.
Did YOU read the part where l had stipulations for when l would not take the money? Or did you just blanket it to l would not take the money?
@@BatsiraiMusuka all good, take care
Outdated info !
Why hasn’t Nas net worth changed but yet and still he has a lot of business ventures going on?
Numbers are not always right
wats better than one billionaire 2
I HATE this style of reporting
What kind do you like?
He did it by reinvesting in his own community
What about Mayweather ?
Big fan of Mayweather but he likely spends more than he earns (hence the reason he's not enjoying a real retirement).
@forbes are under amour ans ling founders not athlets
This almost feels like an SNL comedy skit the way they speak about African American Behaviors and Likes. Who doesn’t know what a scone is? 🤦🏾♂️🤣🤣🤣🤣
Forbes is losing credibility …
Mathieu Flamini, former Arsenal, AC Milan player is the owner of a 30+ billion dollars and is never mentioned ?!?
What does owner of 30billion mean? What assets does he own? Does he own a sports team?
He is billionaire because of hus smile
From AIDS to a billionaire, that is super impressive.
Most of them are black?
Nobody cares
He beat aids and his sons meat.
Outstanding gentleman!
I will marry his daughter 😂😂😂😂
Just how do you VERIFY that they have a billion dollars? Please tell us this 🧐🧐🥱