@Tomovox_PAMS_Radio_JIngles Thank you very much for making this repost of the WLS Series 34 jingles from PAMS Productions. These are some of my favorite jingles WLS in Chicago had ever used in history.
I'm so happy to hear your application for these. Most jingle fans rave exclusively about Series 27, which is an amazing package, but PAMS had so many other wonderful things and this is one of my favorites too. I really appreciate your comment about these jingles!
"I believe there was some debate about whether or not these PAMS Series 34 jingles were actually played on WLS in 1967. Several years ago, I heard them on the site, REELRADIO.com, but it seems they are no longer posted there. So were these ever used? To give some background on why there is some debate on these, here is a timeline on the jingle packages WLS was using for several years until 1967, when a new program director (PD) named John Rook came to WLS. The following are direct quotes from John's recollections on REELRADIO.com The Anita Kerr Jingles: "The Anita Kerr Jingles were the brainchild of WLS President and GM, the late Ralph Beaudin, the man that took the station rock. He had done so well in Pittsburgh at KQV that he was moved to Chicago. The package was recorded in Los Angeles, if memory serves me right..." PAMS Series 18 "Bill Meeks at PAMS cut the Series 18 jingles and delivered them to the late Gene Taylor, GM, former jock and PD, before I arrived. Taylor's PD was Clark Weber. Weber had added some of the Series 18 jingles. Upon my arrival at WLS in 1967, I found both the Anita Kerr and Series 18 jingles on the air. At that point, WCFL, under Ken Draper's direction, had already beaten WLS." (So, PAMS Series 18 was releases in 1961. I couldn't find out what year the Anita Kerr and PAMS 18 jingles were bought and put on the air, but I'd assume it was around '61 as WLS started playing Rock 'N' Roll in 1960. So these jingles were being used on the air for some 6 years when John Rook was brought to WLS as the new PD. The story continues...) The PAMS WLS Acapellas "When I decided I needed shorter jingles - and acapellas - I called Bill Meeks at PAMS and asked for some studio time. PAMS' Jim West and I produced them. My account rep was Alan Box, who became a major group owner with EZ Communications. GM Gene Taylor thought these jingles were horrible. They "didn't sound like WLS". He resisted all moves to modernize. I had to seek out [ABC Radio President] Hal Neal's approval to get these acapella jingles on the air. These were the jingles in use when WLS dominated the Chicago Top 40 Battle in the late '60's and early '70's." --------------------------------------------------------------------------------------------- So the story I recall reading was that these Series 34 cuts, and a few custom cuts were created for use briefly, to freshen up the sound on WLS. They were only meant to be played in the interim until the PAMS WLS A capellas were ready to play on the air. Or were these bought and just never used? I always thought id odd that WLS never bought any of the newer jingles packages from PAMS over the years, but then again, apparently the PAMS 18 and Anita Kerr jingles were working very well. WLS GM Gene Taylor seemed to feel they were effective and were a great part of giving WLS its signature sound. So if nothing else, these are an interesting part of WLS history.
@Tomovox_PAMS_Radio_JIngles Thank you very much for making this repost of the WLS Series 34 jingles from PAMS Productions. These are some of my favorite jingles WLS in Chicago had ever used in history.
I'm so happy to hear your application for these. Most jingle fans rave exclusively about Series 27, which is an amazing package, but PAMS had so many other wonderful things and this is one of my favorites too. I really appreciate your comment about these jingles!
"I believe there was some debate about whether or not these PAMS Series 34 jingles were actually played on WLS in 1967. Several years ago, I heard them on the site, REELRADIO.com, but it seems they are no longer posted there. So were these ever used? To give some background on why there is some debate on these, here is a timeline on the jingle packages WLS was using for several years until 1967, when a new program director (PD) named John Rook came to WLS. The following are direct quotes from John's recollections on REELRADIO.com
The Anita Kerr Jingles:
"The Anita Kerr Jingles were the brainchild of WLS President and GM, the late Ralph Beaudin, the man that took the station rock. He had done so well in Pittsburgh at KQV that he was moved to Chicago. The package was recorded in Los Angeles, if memory serves me right..."
PAMS Series 18
"Bill Meeks at PAMS cut the Series 18 jingles and delivered them to the late Gene Taylor, GM, former jock and PD, before I arrived. Taylor's PD was Clark Weber.
Weber had added some of the Series 18 jingles. Upon my arrival at WLS in 1967, I found both the Anita Kerr and Series 18 jingles on the air. At that point, WCFL, under Ken Draper's direction, had already beaten WLS."
(So, PAMS Series 18 was releases in 1961. I couldn't find out what year the Anita Kerr and PAMS 18 jingles were bought and put on the air, but I'd assume it was around '61 as WLS started playing Rock 'N' Roll in 1960. So these jingles were being used on the air for some 6 years when John Rook was brought to WLS as the new PD. The story continues...)
The PAMS WLS Acapellas
"When I decided I needed shorter jingles - and acapellas - I called Bill Meeks at PAMS and asked for some studio time. PAMS' Jim West and I produced them. My account rep was Alan Box, who became a major group owner with EZ Communications.
GM Gene Taylor thought these jingles were horrible. They "didn't sound like WLS". He resisted all moves to modernize. I had to seek out [ABC Radio President] Hal Neal's approval to get these acapella jingles on the air.
These were the jingles in use when WLS dominated the Chicago Top 40 Battle in the late '60's and early '70's."
---------------------------------------------------------------------------------------------
So the story I recall reading was that these Series 34 cuts, and a few custom cuts were created for use briefly, to freshen up the sound on WLS. They were only meant to be played in the interim until the PAMS WLS A capellas were ready to play on the air. Or were these bought and just never used?
I always thought id odd that WLS never bought any of the newer jingles packages from PAMS over the years, but then again, apparently the PAMS 18 and Anita Kerr jingles were working very well. WLS GM Gene Taylor seemed to feel they were effective and were a great part of giving WLS its signature sound. So if nothing else, these are an interesting part of WLS history.
"89 W L S"