The Insurgents

The New York Times brought together power players in fashion and sports for a look at the convergence of the two sectors at the Paris Olympics. Are athletes the new celebrities for brands? Have they moved from brand ambassadors to brands unto themselves? Where are the shared strategic goals?
Featuring:
Vanessa Friedman, Fashion Director and Chief Fashion Critic at The New York Times
Jens Grede, Co-Founder and CEO of Skims
Candace Parker, Former WNBA player
This live event, entitled “The Ultimate Team,” took place in Paris on July 1.