Eyeshadow will always be my favorite. It's never going to be dead, it's a staple. Like blush, foundation bronzer, and powder. Everything just goes through phases. Give it 3 years and highlighter Will be back.
Eyeshadow isn't dying it's just big expensive palettes with the same colors as everything else are dying dying dead . Also who can afford 60 dollars on one item?
Yes, I kind of miss the days when there were more singles, or duos available. I buy palettes, but often just for a couple shades. It’s very wasteful. I am thinking of looking into the Dior singles. Expensive, but then so much doesn’t go to waste.
@@unknownposterr especially now with klarna and afterpay, there are plenty of people who can afford 60 dollars. What people can't afford is to blow 60 bucks on something they won't love. They are more careful to not spend that 60 on something they won't still be into in 2 weeks.
@@zulemapalito for sure, for makeup enthusiasts who want to wear dramatic or colorful looks. The mainstream, everyday consumer isn't doing eye shadow. The most popular, emulated young celebrities aren't wearing it. Sephora isn't setting the trends. They are selling them.
I dont have that many palettes and still have enough eyeshadow for years. I think we all are set when it comes to eyeshadow and everyone is trying to make smarter purchases.
This is my thought, too. And then, younger people just starting to get into makeup, and would potentially be building their collection, are into a different, more minimalist aesthetic and less consumerist mindset. Eyeshadow palettes will be popular again, but the trend cycle needs a few years for eyeshadow palettes to come back.
Generally makeup sells *better* during economic hardship, because small purchases are easier to make than larger investments. What I think is happening here is everyone buying *luxury* makeup is on its way out, which was a brief trend in the grand scheme of makeup history
@@imagineitqllunfortunately, 60$ is no longer a “splurge”. It’s now required to afford to eat for the month. And those who buy Dior/chanel/etc. makeup have always and will continue to purchase those items!
Great comment. It actually explains why the Indi Beauty community is booming with the brands not being able to easily keep up with demand and there being a ton of releases compared to mainstream brands. I feel like a lot of consumers have shifted from Sephora brands to Indi.
Maybe not the death of eye shadow in general, but the death of the eye shadow PALETTE 🤔 I think the consumer market is getting super fatigued by the same old palette color stories and especially ones we've been over-exposed to for the past 10-12 years. I'm admittedly still using shadow pans I pried out of my original Naked palette from 2012, but I can see a shift toward a more minimalist approach to consumerism with multi-use products or single shadows people intend to use as heavy duty work horses.
I also think people just own what palettes they need. If you’re a makeup consumer, odds are you have at least over 10 palettes in your collection and one person doesn’t really need much more than that so most people aren’t running out to buy the new palette launch when they already have something similar at home. A palette kind of has to adhere to the makeup consumer that is just getting into makeup in order to be a success right now I feel.
Smaller palettes with better, flowing colours that will give you at least 4 different and good looks, if I can't get that out of a palette, I don't buy it. Looking at the pretty new palettes by Natasha Denona, the colours are variations of the same base, so even if you do 4 looks, they're all pretty much lighter/darker versions of the same look..... if she doesn't change her style, her brand will fizz out. IMO..
@@lynettefinnigan9540 I've never gotten a natasha denona 15 pan palette partially because there are always at least 2 shades that will look the same on my eye. I feel like even her more colorful palettes need better tone and depth variety. Not counting the older ones that have been discontinued, like tropic, those had a lot of variety. Even the dang retro palette needed 3 shades swapped out because there were just 3 pairs of shades that looked identical when I swatched it.
@@Emma-se5wmMakeup companies don’t know that we have figured out that similar colors that are in a palette together, are going to look the same. That’s why they separate them in the palette. Greedy corporations think that regular people will pay these inflated prices no matter what and they may be in for a shock. They are going to have to do better if they want to charge exorbitant prices.
I don't think people are sick of eyeshadows, it's just there are plenty of indie brands with amazing palletes on the market now and many of the larger brands can't compete.
Sephora is struggling. Everyone knows ulta has a better points program, you can get a mix of drugstore and high end, and brand websites have better sales.
Sephora isn't struggling. On any given day, you can go into both a Sephora and an Ulta near each other and the Sephora is better staffed AND more crowded. These sale items are just things that they want to move out. The only thing Sephora is struggling with is the same thing Ulta and every other retailer are struggling with - rapidly growing theft issues.
I am so tired of the orangey colours in eyeshadow palettes. They look awful on me and finding a palette that is completely cool toned seems impossible. The prices are also insane. I've been burnt so many times by "high-end" eyeshadow palettes in terms of quality.
@@87Ashleeindie is SO the way to go. And cool tones have been making their rounds lately for sure. Even blend bunny, cosmic brushes, fantasy cosmetica, etc 🩵
Same here no matter what it looks like on pan, its orangey on me. I get cool toned affordable/on sale palettes when I can, and many are now discontinued.
Honestly with eyeshadow, for the past few months I've been looking at palettes and realizing that I already own half the shades in other palettes, or that I won't realistically wear the colors. Now when Super Shock or Jelly Much singles go on sale, then I will splurge.
Eyeshadow is the reason I learned to do the rest of my makeup... it didnt look great to have the most colorful, sparkly or smooth eye makeuo, and then blotchy rosacea skin 😅😅😅 Unfortunately after bh cosmetics closed, I gave up on anything other than kbeauty or indie brands, and now I work in a woodshop so I only wear makeup on the weekends, if that! Love this video and everything you make as always 🫶🫶🫶
I loooovvvvvveeee eyeshadow and eyeshadow palettes. My favorite part of my makeup. Every day I think now what are we going to use today… makes me so happy ❤😂❤
OMG it is so much fun!!! I had to take a break (6 weeks!) from eye make up because of a chalazion in eye lid… but this weekend I can play with eyeshadow again. I can’t wait!
Yes I agree. I literally buy dresses or outfits just to create new eyeshadow looks. I cannot do makeup without it, and I get excited just thinking about what colours I'm going to create on my eyelids every week lol
Lauren, you are so well spoken! I love how much content your videos are full of. How many opinions, experiences, etc. You don't have obnoxious fast-cut edits, you're thorough with what you say and don't speak too fast/slow.. idk! Probably the best beauty youtuber IMO!
I got the Yucca palette for $25 after using points and I am loving it. At that price I was willing to give it a shot and the colors and quality are beautiful.
Indie brands like Sydney Grace, Cosmic Brushes and Glamlite inspire me to have fun with eyeshadow while still being not too intense. Plus I feel like a lot of palettes from Sephora lean too warm or too ashy on my skin tone.
Pfff I hate scrolling through Sephora’s sale page….almost everything is out of stock. It ticks me off so much when they don’t take things off the sale page when they’re out of stock. I feel like every other product I click on says “out of stock” 🤬
I can’t deal. I can’t accept that eyeshadow is dead. 😭 I won’t! I refuse. 🙌 Ok but seriously, I’m such an eyeshadow goon and I’m so glad that indie brands still have us covered because mainstream brands have truly given up. Except for Natasha Denona, she’s still with us. I really hope eyeshadow makes a serious comeback in the future because let me tell you, I can only be excited about blush and highlighter for a few years. I just hope we’re not celebrating pink cream blush in 2025 as much. I need a break from blush. 😂
I think a lot of it has to do with the economy. People cant afford things like they used to because of inflation. Also i feel like drugstore quality has really improved and you can get good quality makeup at an affordable price now.
I have green eyes and whenever I create looks with that palette, I get compliments✨people ask me if I wear color contacts (I don’t) but it’s the grungy yellowish/greens that absolutely would enhance any eye color🌟I bought it on sale and I really love it!
I love eyeshadow but I have to say I am definitely using my bronzer as an eyeshadow more often . I also find myself using just eyeliner if I want a pop of color .
I only have singles, but I have about 300. Some of them I've had for 8 or 9 years. I made a goal of using all my shadows at least once this year to see if I still loved each of them. It's been so fun to make palettes each month and keep track of my usage. Shadows I thought I loved sometimes just didn’t perform the same anymore, and others I always avoided have been shocking me with how much I love them. I do keep the rest of my makeup pretty simple, including not wearing mascara alot.
the Danessa Myricks Love is Love palette is SO BEAUTIFUL on the eyes!!!! I hated the look of the palette until I swatched it and immediately bought it. Trust me please its sooo good.
I always thought when they started making NAKED palettes that weren't nude-y/neutrals it lost the plot lol the Metal Mania palette may have made more sense as a different product line IMO!
I love eyeshadow and getting the Yucca palette for $34.50 minus $10 points was a no brained for me. It’s gorgeous….can’t wait to get it on my 62-year old eyes👍
Yes wear what you love!! lol I have had trends, products, and formulas that I love fallen out of “style” and rock them because I love them still too!! 🩷😊✨
I know what you mean. I think we’re in a fatigue period regarding palettes. Also, I feel like more natural looks are more in instead of wearing 7 colors on our eyes (for me at least). Lately I just go for monochrome 1 eyeshadow that’s pretty neutral and that’s it.
I will always love eyeshadow. I got better than chocolate palette for $16.00. I’ll take it! Can’t even get drugstore palettes for that and I love warm toned neutrals so I’m happy with it 😊
I think I literally have about 1000 palettes and the OG Naked is still in my top 10. Every time I pull it out, I think how great it still performs. Granted, I'm not trying to do Social Media looks that are pretty much just for pictures, but everyday pretty looks.
All my eyeshadow palettes expired and now I have 2 cream eyeshadow pots and the elf love u latte bite sized quad for transition shades. I haven’t missed any of the big eyeshadow palettes so I’m not going to replace them. Eyeshadow takes so long to use and I’m tired of throwing expensive makeup away.
I personally still adore eyeshadow. However, I feel the more natural makeup trend has caused sales to drop. It will make a resurgence, though. It always does.
This is exactly why, as someone who JUST started getting big into makeup and building my core collection, I shop indie and alt brands/old collections secondhand (unused, obvi). I want all to most of my makeup to be fun, in color, theme and packaging, and maybe that makes me a giant kid, but I feel very happy applying my Hipdot Playdoh palette with my spongebob kabuki brush 😭😭😭
That’s me right now too! I still love my palettes and don’t want them gone but I’m more in a phase of one shadow looks… they will be waiting for me though when I want to play!!
Since you're talking about blasts from the past, I tried something today I haven't done in years. I had ordered mesh rollers from Amazon and today they arrived. Let me tell you that my hair is so thin I had an issue with securing the roller. But my point is I set my hair while wet with Rusk volumizing leavr-in. My hair came out fantastic. Who was this girl with the luxurious hair? I usually spray a volumizing product after blow drying, but today, I didn't even need it. Consider it, I think you'll be pleasantly surprised. I love full hair, and I'm thrilled I can get it so easily. Check it out. You love to see it! I think I need to buy end papers.
FYI MoroccanOil is an Israeli brand that uses genetically modified and invasive argan trees (indigenous to Morocco) for their products. It’s best not to support a brand like that.
I got the UD Naked Metal palette a few months ago and quite honestly, it's beautiful. I open it and swatch it sometimes, just to see the beautiful colors and shine.
I don’t think eyeshadow is out nor palettes. It’s just that the community was so overwhelmed with eyeshadows it’s only natural that blushes and lippies are the trend now. Tbh, I’m sick of blushes and lippies! It’s overwhelming atm. Ebb and flow friends. Ebb & flow. ❤❤
I haven't bought anything from Ulta or Sephora since 2021 because I can't justify the cost when I can survive off drugstore sales and clearance aisle finds.
Oh man. Naked3 was my first UD palette. I decluttered mine ages ago (because she was ooooooold), and I’ve thought about picking up another one, but I’m not even sure half price is worth it anymore. We’ve come a long way since then.
Naked 3 really had the hype when it came out!! I think I decluttered mine in like 2017 and same it felt old then! Palettes and makeup in general really have come so far!! 😊🩷
I feel drugstore makeup has improved a lot over the past few years to be on par with or sometimes better quality than high-end Sephora brands, so the higher price tag doesn’t feel worth it anymore. I also think that the quality of the eyeshadow palettes from Urban Decay and Too Faced etc has not kept up with indie brands, or even some of the colourpop palettes. There’s just so many more options for eyeshadow now and people realize that the Urban Decay and Too Faced palettes aren’t that great
I'm so sad to see less eyeshadow. Its the most creative kind of makeup and the indie beauty industry has made so many breakthroughs in formula, pigments, and quality. I guess lips are similar, and they seem to be pretty popular right now.
I really think "eyeshadow is dead" just means that the super bold, the thick cut crease with paint, the blending five different mattes and then adding a hard chunk of foiled shadow and a highlighted browbone is dead. The type of eyeshadow where you have to wear a full glam to balance it out. That very much IS dead. but last night i went to a bar and eyeshadow itself was definitely represented. It's just that the base look has changed and the eyeshadow is proportionate.
The Gxve blushes can also be found at TJ Maxx for less than half the Sephora sale price. I picked up one and went back for 2 other colors! They’re really great and a steal for $6.99.
I'm so jealous of people who can get makeup at TJ Maxx. I won't buy it if it isn't hermetically sealed. People in my area are literally disgusting and touch everything.
I miss the original urban decay naked palette the shades and the formula were just amazing to me. The matte shade naked I hit pan on in the palette and a single. I wish they could bring some more shades back as singles.
I love eyeshadow and I wear it every single day, but I dislike palettes intensely. They are clunky and cumbersome and I don't use 3/4 of the shades. I'm a massive fan of mono eyeshadow. I can buy exactly what I want, they're small enough to go in my makeup bag, and there is absolutely no waste because I will pan every single eyeshadow I own.
I agree eyeshadow palettes are in sleep mode. I can’t recall the last eyeshadow palette I brought. I just use my bronzers as eyeshadow-quick and easy. At least for me, eyeshadow palettes can literally last forever, especially if you don’t do eyes on a daily or even weekly basis.
i think we're just at the point where people are running out of orders to put colors in. brands should just release their formulas in singles & custom pallets so we can get the shades we want
I hate the games Sephora will play with the sale section. The Rose Inc. products that were sold out in April, still there. Danessa Myricks powder, marked down from $25 to $24. Ancient UD palettes that even TJMaxx has stopped selling, at prices that indicate Sephora already got rid of the stock and they’re just listing it at a deep discount to make you think you could get a deal if only you shopped the sale section a little more. Tired of being treated like a rube by Sephora. They’re a huge company and not our friends, but they could at least respect their customers instead of so obviously treating everyone with this much disdain.
Eyeshadow isn't dead in my house. I just bought the new beauty bay palette. I'm going through a single eyeshadow/cream shadow phase right now but I often do that in summer anyway.
I have not purchased a mainstream eyeshadow in a very long time because the indie brands are killing it lol. And indie palettes sell out fast!!! And I have never been able to get an indie pallette on sale.
Sephora Italy has removed UD from their site and stores, and I feel like they are getting rid of other brands too... Plus the point program is non existent in Italy, discounts suck and the majority of brands are excluded from any discount program (e.g. Charlotte tilbury, pat mc grath, Natasha denona, Fenty...). I am honestly starting to get fed up with them...
Basically what happened is the beauty influencer exploded, and as a result the makeup market exploded. Keeping up meant buying all the new releases, evrything that went viral, and then in order to be "different" we had to start relying on indie brands to give us colour stories and formulas we hadn't seen before. The market for makeup of every type just got exponentially bigger over the past couple of decades and in all honesty, I think we're hitting a bit of a saturation point. Firstly, the cost of living has increased all over the world, forcing many consumers to be more judicious about what non-necessities they want to spend money on. Secondly, there is a growing movement, particularly among younger people as they deal with the consequences of climate change, for sustainability. People are becoming turned off by the constant push for mass consumerism - it's unsustainable on both a personal and planetary level.
I haven’t bought a palette in yeaaaars, but I also don’t buy singles. I kinda just use my highlighter and contour to do my eyeballs. Boring but it keeps my case light! Haha
Hi girl, I discovered your channel a few days ago, and I must say I’m obsessed ! I love to watch your videos when I’m doing my makeup, or just when I have time. Love from France ❤
I didn't want the ND Yucca palette when it came out because I have the Melt Gemini palette but I am doing less dense looks now and it's very difficult to have light wash of color from a Melt palette so I purchased it and redeemed points for an extra $10 off so I only paid $26 after tax.
I think the palettes that were constantly coming out during the makeup obsession circa 2015-2029 are no longer poppin'. I resold, donated, and threw 90% of my makeup as I really just honed down to simple staples.
I bought a backup of the ND Yucca palette. And while I was hesitant bc you didn’t like it in your review, I ended up taking a risk on the Skylar Honeysuckle perfume. I love the smell of Honeysuckle but I am concerned it won’t be sweet enough to carry the florals. We’ll see! 😊
I loved this video!! So fun to watch and reminisce on products. Eyeshadow isn’t dead to me but I’m at the point where I need special shades that are mass produced. I’m leaning so much more into indie single shadows than palettes at this point.
I got the Yucca palette on sale at Ulta a while back and then Xenon at Sephora. I just couldn’t pass up 50% off and I love them both. I didn’t think I would like either. ND my dream palette is my favorite ND palette.
Every brand doing neutrals and constantly repacking it made it so boring. It's still going on, and that's why colorful palettes have gross color stories for these special palettes. Good palettes are dying because the huge companies push out trash.
The death of mainstream eyeshadow maybe...indie brands are rocking, singles and palettes. I have 2 deliveries coming today. A palette from an established indie brand and two duos and a single from a very new indie brand I came across on Etsy. I still enjoy my Sigma and ABH palettes but when i want something new these days, I usually go indie 👍🏻 Edit: Sea Talk is still one of my favs!!! 💜
Thank you for reviewing these I really love Yuca pallet.. I was not going to buy it because it's really expensive but I used my points to get it about half. it's actually my favorite ND pallet. The Tarte stick highlighter I picked up on another sale I really like it It's sheer not blinding , give that lite from within, good for everyday. I did pick up the Moroccan hydrating shampoos and conditioners from the sale cuz I do like those.
If I had access to some of these palettes at this discount I’d buy a few and just depot and keep the shades I like - but I absolutely hate the long pans of the UD palettes, and I don’t always like the result of repotting, so still I’d skip the UD ones 😂
We may still love eyeshadow in the small beauty community. I am always buying indie eyeshadow and it makes me happy to play with. But I think the general makeup consumer who wear lightweight and professional makeup to work and even at home, is tired of eyeshadow because clean girl makeup is in and they may not have the time to do a purple smokey eye everyday. I was watching a declutter video and the woman said she used to be obsessed with eyeshadow but she is moving on to other interests and sees it as extra work.
i’ve never owned a naked palette 😅 i love UD but i’m a single eyeshadow buyer for the most part. the xx vice i got ages ago, and that’s too big for me. i still use it occasionally. i think that NDretro is a good palette and worth the price if a person isn’t a ND diehard. eta i’m surprised floral street was ever in sephora! i have never seen it but maybe at macys?
I remember my son's gf let me use her Jaclyn Hill pallet I was so in love She got hers when they first came out. I went and bought one and totally different formula. 😤
Eyeshadow will always be my favorite. It's never going to be dead, it's a staple. Like blush, foundation bronzer, and powder. Everything just goes through phases. Give it 3 years and highlighter Will be back.
100%👏🏼 perfectly said
I agree.
Fr, for me doing a full face of makeup without putting eyeshadow is like being naked
@@AeligM It would look so unfinished.
👍👍👍!!!
Eyeshadow isn't dying it's just big expensive palettes with the same colors as everything else are dying dying dead . Also who can afford 60 dollars on one item?
Yes, I kind of miss the days when there were more singles, or duos available. I buy palettes, but often just for a couple shades. It’s very wasteful. I am thinking of looking into the Dior singles. Expensive, but then so much doesn’t go to waste.
@@unknownposterr especially now with klarna and afterpay, there are plenty of people who can afford 60 dollars. What people can't afford is to blow 60 bucks on something they won't love. They are more careful to not spend that 60 on something they won't still be into in 2 weeks.
It's just sephora really. So many indie brands have amazing color stories, press glitters, duochromes just, amazing exiting pallets.
@@zulemapalito for sure, for makeup enthusiasts who want to wear dramatic or colorful looks. The mainstream, everyday consumer isn't doing eye shadow. The most popular, emulated young celebrities aren't wearing it. Sephora isn't setting the trends. They are selling them.
I buy colourpop eyeshadow. Amazing formula! Nice neutral color that I love, the super shock shadows are so pretty😍 and the price is very decent!!
I dont have that many palettes and still have enough eyeshadow for years. I think we all are set when it comes to eyeshadow and everyone is trying to make smarter purchases.
This is my thought, too. And then, younger people just starting to get into makeup, and would potentially be building their collection, are into a different, more minimalist aesthetic and less consumerist mindset. Eyeshadow palettes will be popular again, but the trend cycle needs a few years for eyeshadow palettes to come back.
The [cost of living] has increased so much since 2017-2018.. that most people aren't makeup shopping like they used to do back then.
Yes they keep up everything and confused why we don’t buy. We are fn all hurting!
Generally makeup sells *better* during economic hardship, because small purchases are easier to make than larger investments. What I think is happening here is everyone buying *luxury* makeup is on its way out, which was a brief trend in the grand scheme of makeup history
@@imagineitqll Nobody can affird to "splurge" on luxury makeup anymore which is different than calling it a "trend"
@@imagineitqlllike just look at how well somebody like ELF is doing
@@imagineitqllunfortunately, 60$ is no longer a “splurge”. It’s now required to afford to eat for the month. And those who buy Dior/chanel/etc. makeup have always and will continue to purchase those items!
Wayne Goss just made a fantastic video about how eyeshadow went from enhancing the eye to showing off your eyeshadow.
Oh this is such an excellent point!
Great comment. It actually explains why the Indi Beauty community is booming with the brands not being able to easily keep up with demand and there being a ton of releases compared to mainstream brands. I feel like a lot of consumers have shifted from Sephora brands to Indi.
Maybe not the death of eye shadow in general, but the death of the eye shadow PALETTE 🤔 I think the consumer market is getting super fatigued by the same old palette color stories and especially ones we've been over-exposed to for the past 10-12 years. I'm admittedly still using shadow pans I pried out of my original Naked palette from 2012, but I can see a shift toward a more minimalist approach to consumerism with multi-use products or single shadows people intend to use as heavy duty work horses.
I also think people just own what palettes they need. If you’re a makeup consumer, odds are you have at least over 10 palettes in your collection and one person doesn’t really need much more than that so most people aren’t running out to buy the new palette launch when they already have something similar at home. A palette kind of has to adhere to the makeup consumer that is just getting into makeup in order to be a success right now I feel.
Smaller palettes with better, flowing colours that will give you at least 4 different and good looks, if I can't get that out of a palette, I don't buy it. Looking at the pretty new palettes by Natasha Denona, the colours are variations of the same base, so even if you do 4 looks, they're all pretty much lighter/darker versions of the same look..... if she doesn't change her style, her brand will fizz out. IMO..
@@lynettefinnigan9540 I've never gotten a natasha denona 15 pan palette partially because there are always at least 2 shades that will look the same on my eye. I feel like even her more colorful palettes need better tone and depth variety. Not counting the older ones that have been discontinued, like tropic, those had a lot of variety. Even the dang retro palette needed 3 shades swapped out because there were just 3 pairs of shades that looked identical when I swatched it.
@@Emma-se5wmMakeup companies don’t know that we have figured out that similar colors that are in a palette together, are going to look the same. That’s why they separate them in the palette. Greedy corporations think that regular people will pay these inflated prices no matter what and they may be in for a shock. They are going to have to do better if they want to charge exorbitant prices.
I can never give up on eyeshadow ❤❤❤
lol sparkles get me every time!! ✨🤣💕
@@LaurenMaeBeauty same❤❤❤
Same! Eyeshadow is my love 💓
The UD Wild West, Naked Metals and Robin Eisenberg collab are often at TJ Maxx stores for $16.99 btw for anyone who wanted one.
Beauty RUclips: No one wants eyeshadow.
Me: Literally bought a palette tonight 😂
Same girl!! Literally bought tht ND yucca (cus I’d thought abt it since launch) and an ensley reign palette I’ve had my eye on since last year 🫣🤭
I would have purchased the Yucca. It is literally one of my favorite palettes. Perfect for Summer/Fall.
I almost got yucca when I saw it on sale but held back to check collection. I have the same colors in other palettes so I held off.
I bought 2 days ago myself 😂
Love eyeshadow
“Just send them all to TJ max and get them out of here” 😂😂😂
Yep 🎉
That same pallet was at TJ Maxx and Marshalls for so long. I saw them get priced down to $10 and there were still so many left.
so I can pick up bargains…..
Eyeshadow is always a staple for me
I don't think people are sick of eyeshadows, it's just there are plenty of indie brands with amazing palletes on the market now and many of the larger brands can't compete.
Exactly
Sephora is struggling. Everyone knows ulta has a better points program, you can get a mix of drugstore and high end, and brand websites have better sales.
Exactly. I love Ulta’s point system. Sephora doesn’t offer anything to their customers
Sephora isn't struggling. On any given day, you can go into both a Sephora and an Ulta near each other and the Sephora is better staffed AND more crowded. These sale items are just things that they want to move out. The only thing Sephora is struggling with is the same thing Ulta and every other retailer are struggling with - rapidly growing theft issues.
I WISH Ulta would come to Canada! My wallet doesn’t, but my heart does.
@@didikennedy9079I completely agree. Sephora Canada needs a little competition.
Now if only Ulta would get its sh*t together over its website and app. It's been like a year and I still can't add things to my wishlist.
I am so tired of the orangey colours in eyeshadow palettes. They look awful on me and finding a palette that is completely cool toned seems impossible. The prices are also insane. I've been burnt so many times by "high-end" eyeshadow palettes in terms of quality.
Have you tried indie brands? Adept and Cosmic Brushes has new cool toned eyeshadow palettes, they look gorgeous :)
@@87Ashleeindie is SO the way to go. And cool tones have been making their rounds lately for sure. Even blend bunny, cosmic brushes, fantasy cosmetica, etc 🩵
i got huda beautys Rose Quartz 50% off and it has been a staple for me, i also struggle with too many warm tones in palettes 🥲
Same here no matter what it looks like on pan, its orangey on me. I get cool toned affordable/on sale palettes when I can, and many are now discontinued.
I'm cooled toned and one of my favs is from Jolie Beauty called Sorceress. Still a fav!
Honestly with eyeshadow, for the past few months I've been looking at palettes and realizing that I already own half the shades in other palettes, or that I won't realistically wear the colors. Now when Super Shock or Jelly Much singles go on sale, then I will splurge.
Super Shocks are the best!
I LOVE eyeshadow and always will.
Indie shadow hasn't slowed down. Mainstream just can't keep up with the quality that indie offers. Eyeshadow is VERY strong right now
Eyeshadow is never dead to me, I love palettes and will use them until they’re dry as a bone.
Agreed
Eyeshadow is the reason I learned to do the rest of my makeup... it didnt look great to have the most colorful, sparkly or smooth eye makeuo, and then blotchy rosacea skin 😅😅😅
Unfortunately after bh cosmetics closed, I gave up on anything other than kbeauty or indie brands, and now I work in a woodshop so I only wear makeup on the weekends, if that!
Love this video and everything you make as always 🫶🫶🫶
🩷🩷
I loooovvvvvveeee eyeshadow and eyeshadow palettes. My favorite part of my makeup. Every day I think now what are we going to use today… makes me so happy ❤😂❤
OMG it is so much fun!!! I had to take a break (6 weeks!) from eye make up because of a chalazion in eye lid… but this weekend I can play with eyeshadow again. I can’t wait!
Yes I agree. I literally buy dresses or outfits just to create new eyeshadow looks. I cannot do makeup without it, and I get excited just thinking about what colours I'm going to create on my eyelids every week lol
@@87Ashlee makes you so happy 😊
@@SandcastleGirl me too!!! 😂it’s the best
Me too
Lauren, you are so well spoken! I love how much content your videos are full of. How many opinions, experiences, etc. You don't have obnoxious fast-cut edits, you're thorough with what you say and don't speak too fast/slow.. idk! Probably the best beauty youtuber IMO!
I hope Lauren reads your comment because it's such a heartfelt compliment.
@@maryam.m Thank you ^-^
I got the Yucca palette for $25 after using points and I am loving it. At that price I was willing to give it a shot and the colors and quality are beautiful.
I bought the yucca palette and it was smelling bad. Then I researched and many people had the same issue
Yes it is sooooo beautiful! I love how it looks.
Indie brands like Sydney Grace, Cosmic Brushes and Glamlite inspire me to have fun with eyeshadow while still being not too intense. Plus I feel like a lot of palettes from Sephora lean too warm or too ashy on my skin tone.
I love scrolling through Sephoras sale section during the three day weekend type sales. Feels like a treasure hunt haha
Yes!! I like scrolling and seeing if I can spot any great finds!!
Pfff I hate scrolling through Sephora’s sale page….almost everything is out of stock. It ticks me off so much when they don’t take things off the sale page when they’re out of stock. I feel like every other product I click on says “out of stock” 🤬
@@EnvyBlu so true actually
Oh my god that Too Faced Pretty Rich palette was lining the shelves of my local TJ Maxx like TWO YEARS ago how is it still on sale at Sephora???
I can’t deal. I can’t accept that eyeshadow is dead. 😭 I won’t! I refuse. 🙌 Ok but seriously, I’m such an eyeshadow goon and I’m so glad that indie brands still have us covered because mainstream brands have truly given up. Except for Natasha Denona, she’s still with us. I really hope eyeshadow makes a serious comeback in the future because let me tell you, I can only be excited about blush and highlighter for a few years. I just hope we’re not celebrating pink cream blush in 2025 as much. I need a break from blush. 😂
@@Observette it's not, don't worry, it's the full glam era that's dead.
The gig is up. People found out that you really only need a few eye shadows, palettes are a waste of money
Or use your bronzers on the eyelids.
I think a lot of it has to do with the economy. People cant afford things like they used to because of inflation. Also i feel like drugstore quality has really improved and you can get good quality makeup at an affordable price now.
The yucca palette is Heaven to me the grungy yellows and greens are my kryptonite.
I almost bought it full price a couple months ago. Even though I have hooded eyes I still LOVE eyeshadow.
I have green eyes and whenever I create looks with that palette, I get compliments✨people ask me if I wear color contacts (I don’t) but it’s the grungy yellowish/greens that absolutely would enhance any eye color🌟I bought it on sale and I really love it!
Talking of inflation, the Charlotte Tilbury luxury palettes (quads), in NZ used to be $89 but in like a year they’ve gone up to $109
I love eyeshadow but I have to say I am definitely using my bronzer as an eyeshadow more often . I also find myself using just eyeliner if I want a pop of color .
I only have singles, but I have about 300. Some of them I've had for 8 or 9 years. I made a goal of using all my shadows at least once this year to see if I still loved each of them. It's been so fun to make palettes each month and keep track of my usage. Shadows I thought I loved sometimes just didn’t perform the same anymore, and others I always avoided have been shocking me with how much I love them.
I do keep the rest of my makeup pretty simple, including not wearing mascara alot.
I only started wearing eyeshadow a few years ago, so I’m into it!
the Danessa Myricks Love is Love palette is SO BEAUTIFUL on the eyes!!!! I hated the look of the palette until I swatched it and immediately bought it. Trust me please its sooo good.
I always thought when they started making NAKED palettes that weren't nude-y/neutrals it lost the plot lol the Metal Mania palette may have made more sense as a different product line IMO!
I love eyeshadow and getting the Yucca palette for $34.50 minus $10 points was a no brained for me. It’s gorgeous….can’t wait to get it on my 62-year old eyes👍
Not for me still wear it everyday!!
Yes wear what you love!! lol I have had trends, products, and formulas that I love fallen out of “style” and rock them because I love them still too!! 🩷😊✨
Me too. I mean I am loving all the cheek, face and lips too but I love doing some eyeshadow to make my eyes pop. ❤
Eyeshadow is therapeutic 😊
Honestly with eyeshadow my taste has changed as I've gotten older. I want softer cool tones more often than not. Also Inflation is a dick ..
I loved that Tarte circle palette. The shades were so pretty and kinda unique.
When I looked up the picture it made me want that palette all over again!! Something about it still feels unique!! A bit of color but subdued!
@@LaurenMaeBeauty Yes. I was totally gonna say it’s like muted metallics. But so shiny . I’m gonna pull it out now, lol.
I know what you mean. I think we’re in a fatigue period regarding palettes.
Also, I feel like more natural looks are more in instead of wearing 7 colors on our eyes (for me at least).
Lately I just go for monochrome 1 eyeshadow that’s pretty neutral and that’s it.
I will always love eyeshadow. I got better than chocolate palette for $16.00. I’ll take it! Can’t even get drugstore palettes for that and I love warm toned neutrals so I’m happy with it 😊
Same! The mattes are really good! I got it for cheap too!
You couldn’t pry my original Naked and Naked 3 palettes from my cold dead hands. I ride or die for those palettes to this day
YES!!! Agreed. I still pull them out!!
I have the mini naked3 and it's my favorite palette
I think I literally have about 1000 palettes and the OG Naked is still in my top 10. Every time I pull it out, I think how great it still performs. Granted, I'm not trying to do Social Media looks that are pretty much just for pictures, but everyday pretty looks.
I got the naked 3 at Ross last year for $9.
All my eyeshadow palettes expired and now I have 2 cream eyeshadow pots and the elf love u latte bite sized quad for transition shades. I haven’t missed any of the big eyeshadow palettes so I’m not going to replace them. Eyeshadow takes so long to use and I’m tired of throwing expensive makeup away.
Get a Viseart palette. They have a 36 months shelf life.
I personally still adore eyeshadow. However, I feel the more natural makeup trend has caused sales to drop.
It will make a resurgence, though. It always does.
I look at the pandemic as the precursor of more natural looks. People got used to a simpler routine. I agree that "glam" will come back.
@jeanetteh.9240 yeah I think so, too. It became more about skincare than makeup.
This is exactly why, as someone who JUST started getting big into makeup and building my core collection, I shop indie and alt brands/old collections secondhand (unused, obvi). I want all to most of my makeup to be fun, in color, theme and packaging, and maybe that makes me a giant kid, but I feel very happy applying my Hipdot Playdoh palette with my spongebob kabuki brush 😭😭😭
I love eyeshadow, but I'm honestly not using my palettes as much. More one and dones!
That’s me right now too! I still love my palettes and don’t want them gone but I’m more in a phase of one shadow looks… they will be waiting for me though when I want to play!!
Since you're talking about blasts from the past, I tried something today I haven't done in years. I had ordered mesh rollers from Amazon and today they arrived. Let me tell you that my hair is so thin I had an issue with securing the roller. But my point is I set my hair while wet with Rusk volumizing leavr-in. My hair came out fantastic. Who was this girl with the luxurious hair? I usually spray a volumizing product after blow drying, but today, I didn't even need it. Consider it, I think you'll be pleasantly surprised. I love full hair, and I'm thrilled I can get it so easily. Check it out. You love to see it! I think I need to buy end papers.
FYI MoroccanOil is an Israeli brand that uses genetically modified and invasive argan trees (indigenous to Morocco) for their products. It’s best not to support a brand like that.
Nope nope nope! Still love it! Just bought an Ensley Reign palette and cosmic beauty palette for my birthday treat!
“Oh that’s the loser scent…” 😂 girl you literally CRACK me up!!!
I got the UD Naked Metal palette a few months ago and quite honestly, it's beautiful. I open it and swatch it sometimes, just to see the beautiful colors and shine.
I don’t think eyeshadow is out nor palettes. It’s just that the community was so overwhelmed with eyeshadows it’s only natural that blushes and lippies are the trend now. Tbh, I’m sick of blushes and lippies! It’s overwhelming atm. Ebb and flow friends. Ebb & flow. ❤❤
I haven't bought anything from Ulta or Sephora since 2021 because I can't justify the cost when I can survive off drugstore sales and clearance aisle finds.
Ironic because its only the past couple of years I’ve been getting into eyeshadow palettes. Still growing my collection and I’m not gonna stop 😎
Same!
I just bought that chocolate Too Faced palette at Sephora. I love Too Faced. ❤️
Oh man. Naked3 was my first UD palette. I decluttered mine ages ago (because she was ooooooold), and I’ve thought about picking up another one, but I’m not even sure half price is worth it anymore. We’ve come a long way since then.
Naked 3 really had the hype when it came out!! I think I decluttered mine in like 2017 and same it felt old then! Palettes and makeup in general really have come so far!! 😊🩷
I feel drugstore makeup has improved a lot over the past few years to be on par with or sometimes better quality than high-end Sephora brands, so the higher price tag doesn’t feel worth it anymore.
I also think that the quality of the eyeshadow palettes from Urban Decay and Too Faced etc has not kept up with indie brands, or even some of the colourpop palettes. There’s just so many more options for eyeshadow now and people realize that the Urban Decay and Too Faced palettes aren’t that great
I'm so sad to see less eyeshadow. Its the most creative kind of makeup and the indie beauty industry has made so many breakthroughs in formula, pigments, and quality. I guess lips are similar, and they seem to be pretty popular right now.
I really think "eyeshadow is dead" just means that the super bold, the thick cut crease with paint, the blending five different mattes and then adding a hard chunk of foiled shadow and a highlighted browbone is dead. The type of eyeshadow where you have to wear a full glam to balance it out. That very much IS dead. but last night i went to a bar and eyeshadow itself was definitely represented. It's just that the base look has changed and the eyeshadow is proportionate.
V true
👍🏾 well said. I agree
The Gxve blushes can also be found at TJ Maxx for less than half the Sephora sale price. I picked up one and went back for 2 other colors! They’re really great and a steal for $6.99.
I'm so jealous of people who can get makeup at TJ Maxx. I won't buy it if it isn't hermetically sealed. People in my area are literally disgusting and touch everything.
I miss the original urban decay naked palette the shades and the formula were just amazing to me. The matte shade naked I hit pan on in the palette and a single. I wish they could bring some more shades back as singles.
The Wicked collab palette was actually really good quality!!
I wish I didn't know that, the teenager I was who was obsessed with Wicked has been trying to get ahold of my credit card to purchase it.
I never got into the naked palettes. I still have Born to Run and won’t give her up. She is a GEM
I agree..Born to Run is the best ever!🌟great color story, so unique as far as shades in the palette and amazing packaging. I’ll never declutter it✨
I will never stop loving eyeshadow palettes!!! They make me so happy! ❤
I got the ND My dream and Yucca palettes and the fenty butta bomb lotions on sale. I’m loving it all. I was excited to get the sale price
I’ve slowed down my makeup buying in general. Too many similar colors in different brands for me.
Literally just went to the Sephora sale section and was thinking we were due for one of these videos! Love these so much.
I love eyeshadow and I wear it every single day, but I dislike palettes intensely. They are clunky and cumbersome and I don't use 3/4 of the shades. I'm a massive fan of mono eyeshadow. I can buy exactly what I want, they're small enough to go in my makeup bag, and there is absolutely no waste because I will pan every single eyeshadow I own.
Which singles do you recommend?
You are so right about tarte just throwing ideas to the wall LOL. I giggled.
I agree eyeshadow palettes are in sleep mode. I can’t recall the last eyeshadow palette I brought. I just use my bronzers as eyeshadow-quick and easy. At least for me, eyeshadow palettes can literally last forever, especially if you don’t do eyes on a daily or even weekly basis.
i think we're just at the point where people are running out of orders to put colors in. brands should just release their formulas in singles & custom pallets so we can get the shades we want
also that Danessda Myricks pallet was godawful
I hate the games Sephora will play with the sale section. The Rose Inc. products that were sold out in April, still there. Danessa Myricks powder, marked down from $25 to $24. Ancient UD palettes that even TJMaxx has stopped selling, at prices that indicate Sephora already got rid of the stock and they’re just listing it at a deep discount to make you think you could get a deal if only you shopped the sale section a little more. Tired of being treated like a rube by Sephora. They’re a huge company and not our friends, but they could at least respect their customers instead of so obviously treating everyone with this much disdain.
It is so funny when something is in the sale section and the price is marked down by a dollar.
And you’re right, I don’t think anyone ever actually gets those deep discounts at Sephora. It’s definitely a manipulative tactic.
Eyeshadow isn't dead in my house. I just bought the new beauty bay palette. I'm going through a single eyeshadow/cream shadow phase right now but I often do that in summer anyway.
Oh the Naked. I had no interest in them until the Naked Heat palette. I bought it, but it was so bad I almost skipped Born to Run.
I have not purchased a mainstream eyeshadow in a very long time because the indie brands are killing it lol. And indie palettes sell out fast!!! And I have never been able to get an indie pallette on sale.
Sephora Italy has removed UD from their site and stores, and I feel like they are getting rid of other brands too... Plus the point program is non existent in Italy, discounts suck and the majority of brands are excluded from any discount program (e.g. Charlotte tilbury, pat mc grath, Natasha denona, Fenty...). I am honestly starting to get fed up with them...
i love colorful eyeshadow but i always feel embarrassed to wear it bc people have made nasty comments about it :/ i just want shiny colorful eyelids
Some people secretly love your eyeshadow. Each day you wear color you make someone's day 😀 heh heh
Basically what happened is the beauty influencer exploded, and as a result the makeup market exploded. Keeping up meant buying all the new releases, evrything that went viral, and then in order to be "different" we had to start relying on indie brands to give us colour stories and formulas we hadn't seen before. The market for makeup of every type just got exponentially bigger over the past couple of decades and in all honesty, I think we're hitting a bit of a saturation point.
Firstly, the cost of living has increased all over the world, forcing many consumers to be more judicious about what non-necessities they want to spend money on.
Secondly, there is a growing movement, particularly among younger people as they deal with the consequences of climate change, for sustainability. People are becoming turned off by the constant push for mass consumerism - it's unsustainable on both a personal and planetary level.
If you are interested in climate change, I highly recommend a documentary called The Dimming.
I love eyeshadow so much, but I have so many palettes I dont bother buying and new ones. Face makeup and lip products are what I always want now.
What color is on your eyes in this video! I love your makeup in this video!
A brand new makeup I’m not surprised is on sale at Sephora video? Stop!! What did we do to deserve this special treat lol love it!
I haven’t bought a palette in yeaaaars, but I also don’t buy singles. I kinda just use my highlighter and contour to do my eyeballs. Boring but it keeps my case light! Haha
Hi girl, I discovered your channel a few days ago, and I must say I’m obsessed ! I love to watch your videos when I’m doing my makeup, or just when I have time.
Love from France ❤
Hi! 😊 Welcome!! So glad you found my channel and are enjoying it!! 🩷
I didn't want the ND Yucca palette when it came out because I have the Melt Gemini palette but I am doing less dense looks now and it's very difficult to have light wash of color from a Melt palette so I purchased it and redeemed points for an extra $10 off so I only paid $26 after tax.
I think the palettes that were constantly coming out during the makeup obsession circa 2015-2029 are no longer poppin'. I resold, donated, and threw 90% of my makeup as I really just honed down to simple staples.
I think for makeup enthusiasts, indie and single eyeshadows is becoming the way forward. Xx
I bought a backup of the ND Yucca palette. And while I was hesitant bc you didn’t like it in your review, I ended up taking a risk on the Skylar Honeysuckle perfume. I love the smell of Honeysuckle but I am concerned it won’t be sweet enough to carry the florals. We’ll see! 😊
I loved this video!! So fun to watch and reminisce on products. Eyeshadow isn’t dead to me but I’m at the point where I need special shades that are mass produced. I’m leaning so much more into indie single shadows than palettes at this point.
I got the Yucca palette on sale at Ulta a while back and then Xenon at Sephora. I just couldn’t pass up 50% off and I love them both. I didn’t think I would like either. ND my dream palette is my favorite ND palette.
Every brand doing neutrals and constantly repacking it made it so boring. It's still going on, and that's why colorful palettes have gross color stories for these special palettes. Good palettes are dying because the huge companies push out trash.
The death of mainstream eyeshadow maybe...indie brands are rocking, singles and palettes. I have 2 deliveries coming today. A palette from an established indie brand and two duos and a single from a very new indie brand I came across on Etsy. I still enjoy my Sigma and ABH palettes but when i want something new these days, I usually go indie 👍🏻
Edit: Sea Talk is still one of my favs!!! 💜
I grabbed both ND palettes! But, I am feeling u on the eyeshadow thing. I find myself wanting to use one and done shadows lately.
1:24 the only memories that brings me is doing my eyebrows with it this morning
I will always love my old Naked palettes.
Thank you for reviewing these I really love Yuca pallet.. I was not going to buy it because it's really expensive but I used my points to get it about half. it's actually my favorite ND pallet. The Tarte stick highlighter I picked up on another sale I really like it It's sheer not blinding , give that lite from within, good for everyday. I did pick up the Moroccan hydrating shampoos and conditioners from the sale cuz I do like those.
If I had access to some of these palettes at this discount I’d buy a few and just depot and keep the shades I like - but I absolutely hate the long pans of the UD palettes, and I don’t always like the result of repotting, so still I’d skip the UD ones 😂
I agree; I just don’t like the long pans. I just feel like I can’t move the brush around the way I want.
We may still love eyeshadow in the small beauty community. I am always buying indie eyeshadow and it makes me happy to play with. But I think the general makeup consumer who wear lightweight and professional makeup to work and even at home, is tired of eyeshadow because clean girl makeup is in and they may not have the time to do a purple smokey eye everyday. I was watching a declutter video and the woman said she used to be obsessed with eyeshadow but she is moving on to other interests and sees it as extra work.
i’ve never owned a naked palette 😅 i love UD but i’m a single eyeshadow buyer for the most part. the xx vice i got ages ago, and that’s too big for me. i still use it occasionally. i think that NDretro is a good palette and worth the price if a person isn’t a ND diehard.
eta i’m surprised floral street was ever in sephora! i have never seen it but maybe at macys?
I've never owned an UD eyeshadow, let alone the Naked palettes lol
I remember my son's gf let me use her Jaclyn Hill pallet I was so in love
She got hers when they first came out. I went and bought one and totally different formula. 😤
In 2013 that naked pallet was like $40
This is exactly what I needed tonight! ❤