Great video Federico. My experience is that unless you are a 'watch collector' most people don't notice your watch at all. Some people notice your clothes or your shoes, watch people notice watches.
Raffles - many people want something "for nothing". Then they complain when things go south...as they always do. Thx for your honesty on this Fed! Keep up the fine work sir!
I’ve been wearing Rolex SUB’s & GMT’s for about 45 years, most people don’t really notice them generally. You have to be prudent, when in doubt cover it with a shirt, it’s that simple.
Hi Frederico - really appreciate the love you’ve given to Oris watches. I have an Oris Dat Watt limited and it’s my daily wear. Great watch and company.
Thank you, Federico, for yet another great discussion. Your interest in helping watch enthusiasts is apparent, and your affable manner, keeps me coming back. All my best!
@@ie6370 It would probably be ok to wear a sub, I just don't want to risk it with prices being what they are. I wear my Ulysse Nardin Marine when I go there. Watch guys know what it is, the thieves do not.
A few guys approached my wife one night recently in Spain, and tried to rip her vintage gold OP off her arm. Had a system in how they did it, and they were very coordinated about it by diverting the attention of our group while one guy moved in and violently pulled at her arm. Not selling the timepiece, it’s far too perfect, but that experience was quite frightening and soured our trip a LOT. We think differently about wearing that watch out now.
My wife is from Manila. She tells me people there aren’t particularly violent but petty crime is pretty high. Going home, she won’t wear a watch and only a simple wedding band and I a Seiko on a nato.
@@robertm.9633 Yep we were told from day one in Barcelona and Madrid to be careful and aware of pickpockets as that’s a huge thing. But violent crime was rare. This got very close to crossing the lines but thankfully they were unsuccessful after 6 seconds or so and ran off. Lesson learned for us.
So sorry you had to experience that on your trip. Most Americans think of Spain and southern France as these fantastical places without realizing how rampant petty crime is. One of my colleagues was strolling in Montpellier (south of France) and was punched in the face to cause disorientation so that the other thug could snatch his camera and wallet. Someone also approached my ex-girlfriend in Seville with his knife demanding pocket change. Good thing he was an amateur and my ex was able to run away.
Spain has been notorious for watch and jewelry crime for years. I wouldn't wear a Casio there, to be honest! Even here in London never wear an expensive watch in the City, too many Eastern European thieves and villanes now for sure.
If you truly bought your Rolex to wear and keep and cherish, then the idea of selling it should make you feel nauseated. If it doesn't, get to selling.
That is why I LOVE my Casios. Suitable for really anything and am not a moving target. The expensive pieces stay in the safe and/or worn at special events.
Not a plug, but you can get insurance for you watch through Jeweller's Mutual. I've been very happy with them. I haven't had to use them, but I fell confident in them. Some homeowners policies allow for theft and loss of your watch. Talk to your agent.
I have been following you from the time there was no more than a couple of thousands subscribers. But look at you! You are a successful business owner, you are really more handsome & and you’ve been getting more & more credible in the industry. That’s what happens to honest people.
I have a Rolex Batman (among others) that I got new in 2015 and I used to travel to London wearing it. I don't do that anymore as the hype and inflated prices bring too much attention. I do wear it plenty where I live but it also made me go buy a cheaper Rolex (Explorer 2) cause I don't always want to be rocking a $20k watch as a daily timepiece.
My Wife gave me a Stainless Steel and Gold Rolex Submariner Watch about 22 years ago. As I recall it cost about $6000. I wear it almost daily. It has been sent to Rolex in Texas for service on two occasions. The last service was in a word "Magnificent" the watch really looked "like new" again. At any rate, I noticed the latest version of my watch seems to be outpacing inflation somewhat. Yet considering this is a watch that might provide a lifetime of pleasure the cost is only an obstacle at purchase point and that's the rub for me no longer having the sort of income needed to buy any sort of Rolex guilt free.
Hey Fed, love the content and envious of your weight loss journey, keep it up man! Just a thought after watching this, isn’t a strap change a form of modding? Get it depends on the point of view but certainly worth a consideration for you to talk about, cheers, Rich.
I once owned an 18K Rolex Day Date (3 other SS Rolexes also prior to that, sadly long gone) which I wore on a trip to Caracas Venezuela a few decades ago. My wife & I were invited to dinner by a very wealthy family who owned lingerie factories in Canada and lived in a huge house surrounded by concrete walls, barbwire fencing and a real vault door for their front entrance. They spotted the Day Date almost immediately and were visibly shocked that I hadn't been mugged at gun point for it or worse, my arm chopped off or both of us killed before getting there. Suffice to say, we were completely oblivious at the time and location definitely matters even back then!
I totally understand why some people would feel uncomfortable wearing their Rolex around . I happen to own a few desirable pieces and wear them without hesitation .As a Rolex collector and lover for years I do hate all the hype and malpractice surrounding my favorite brand . Great video fed keep them coming
Yeah I'm just starting my rolex journey, got my first watch a 36mm datejust recently from my AD. The aftermarket hype is just making it harder for collectors. Next up is an explorer 1 :)
It's a shame what Liberal policies have done to most Western capital cities. Here in Singapore I can wear my Pepsi without any fear or concern whatsoever.
If a criminal sees a guy driving a Porsche, even if he's only wearing a Seiko or Apple watch, that guy is also a target. I live in Houston and wear either my Explorer II or Sub out often. I don't feel targeted but of course I take into account my surroundings. When I travel I bring one watch only. Crime can happen anywhere at any time. I'm not selling something I enjoy for fear someone may want to take from me. Should I sell my X3? My home?
I’m pretty particular which watches I wear in certain areas. Wish it wasn’t the case, but it is what it is. It’s definitely a perk that the explorer 2 isn’t that flashy, but if I had a day date? Yeah special occasions only. No chance I’m wearing that in southeast! (Those that know, know lol)
Fan of the channel but disagree with your view that Rolex is only highly regarded because it’s a status symbol. Rolex has a notable history, has had a huge impact on the watch industry past and present (which is inherently a luxury pursuit), and offers great timeless designs. Is the resale market crazy…yes, but that’s not exclusive to Rolex. And anyone who know/likes Rolex doesn’t view them as a pinnacle of craftsmanship but an important brand with reliable movements and great universal and timeless designs. Sure brand plays a role, but that’s true of every watch, car, luxury material good.
It's a status symbol because many non-watch geeks get a Rolex to show off. Just search on RUclips "buying my first Rolex" and see for yourself. And that's just one example, there many more in clubs, rappers, etc. Many other brands offer timeless designs, good movements and are as important (if not even more) than Rolex. However, these brands are not perceived as Rolex, because average Joe doesn't know other brand than Rolex, therefore, someone who wants to show off with anything else than Rolex will fail to do so.
I don’t disagree, but why should that disparage “not average joe” Rolex buyers/owners. Choosing not to buy a Rolex because of its common perception by average joes is another level of watch geek status symbol chasing.
@@HW9001 There are many reasons to buy a Rolex. Nowadays, the first, second and third reasons are “Status Symbol”. The ones you mentioned come lower, way lower in the list.
In the same boat now with my 2019 pepsi. Don’t even want to wear it anymore just got it a while ago bc loved pan am history and classic design. It is the equivalent in flash as wearing a yg dd now
Welcome to the Pepsi Club buddy I’m living in Geneva Switzerland 🇨🇭 I wear my Pepsi Oyster or my Sub whenever I want to but if I was living in Dangerous city I won’t feel comfortable wearing a Rollie for sure 😅
I think it depends on location and how you wear your watches. 99% of people have no idea what these watches are worth. 1% know what they are and a very small percentage of those will be the dangerous ones. I won't be afraid to wear a watch.
Everyone can recognize a Rolex, they're designed for that. Half of the people that will recognize them from far away are the spotters for the local watch stealing gang.
I agree. I have an Invicta 40mm pro diver. Looks like a sub from any distance a thief would be checking it out at. Hard to read a dial at an angle from 5-10ft. Or the same watch on the jubilee with batman dial...most watch thefts have to have inside info on who's wearing it when
Gangs use spotters in London City (Financial District) pups. Once a drunken target with an expensive watch is identified, they will follow them onto the subway or train and rob them when they leave the station in their residential neighborhood or suburb. Like shooting fish in a barrel. It's a shame what has become of London...
I was mugged in Beverly Hills. I lost an IWC Portuguese/rose gold. I only wear stainless steel, white gold or platinum at this point and have reduced the watch size to 40mm or less. I don't want to be a target anymore.
Personally as more of these watch thefts in broad daylight in "well to do" areas occur. I would be iffy on ever wearing a Rolex casually in public vs a private event.
I bought a Vacheron Overseas 3 1/2 years ago, exactly because it wasn't a Rolex, wasn't instantly recognisable to anyone but watch geeks. Real quality piece, under-the-radar, and the watch itself is so adaptable it could pull formal event, office and casual wear either on the steel or the quick-change rubber & leather. Very happy. Then the last 12-18 months happened... everything has sky-rocketed, and now people know what the Vacheron Overseas is. Now I'm inclined to feel a bit more apprehensive about it. I was quite happy wearing an £18k watch that people thought was maybe £2k, now its a £27k watch and people know its £27k watch...
@@UnseenHero Nah I'll not sell it. But I do hope things settle down again and I can go back to wearing it without having any doubts about it. I have zero interest in this current world of crazy watch resale prices; sure, my "portfolio" has probably risen 30-40% in the last couple years, but that only matters if you a) intend to sell and b) actually care about the money over the watch(es), and I don't! With every watch I own, I spent what I could afford at the time, on a piece I liked, and some of them had a specific reason or meaning.
i go with glock but i agree with the concept lol and hollow points, make sure you have a ccp too so you can wear it where ppl see, so you dont actually have to use it…but always be prepared to
Is is sad that what was once a toolwatch now can’t be worn at all occasions. I love my Sub, but I often don’t wear it as the state,enz. it makes nowadays might cause problems.
Fed is like, I like the SKX for around the house and people I know, but it’s not a Miami strong first impression watch when I have to intro myself as a watch dealer/influencer. Yup
I would only buy a Rolex at retail as I prefer to buy my watches new which is why I have 2 Black Bays as I cannot get a Submariner at retail. I would also like to own a Rolex GMT 2 at retail but no chance of that happening so I have settled for a Steinhart Ocean 39mm Pepsi GMT and I am really enjoying my choices.
Couldn't care less how much money my Sub is worth I'm never selling it. I love the design, the history and the excellent quality and movement. Anyone that sneers at Rolex movements doesn't really understand watchmaking. No other brand manages to offer the accuracy that Rolex offers at the scale for mechanical movements. Plus the finishing is as good as any movement in that price range from other large brands if you look at the quality of graining, surface finish, bevels etc. Others may offer some more decoration but man if I didn't think the JLC MUT Moon movement was underwhelming when I saw it despite everyone hyping JLC movement finishing... Wouldn't pay above retail for Rolex but I think at retail price they are great.
@@youthinasia114 yes IWC makes grand complications at the very high end but a lot of the stuff that's comparable to Rolex sports watches use Sellita movements.
If you even have to ask that question you shouldn’t be wearing a Rolex. Don’t be scared, enjoy that nice watch you spent your money on. I presume if it’s that sensitive to the guy then he has it insured - so just get on with it. I wear a full gold Rolex most days of the week in various parts of England. No big deal here.
What’s the position with insurance re price, ie if it’s stolen would the insurance pay out recommended retail/list price value , or enough to actually replace the watch , which could easily be double ?
@@leemartin2978 well, my insurer will pay out its full value. You can either use sales receipt - or if the value has gone up since you bought it - you can have the watch valued and the insurer will use that. I’m sure some insurers are different though.
@@amadigidigaula771 yes , I was just wondering if you were lucky enough to get say a Submariner at list from an AD having waited years and paid list , and that’s the price on the receipt , would they only pay that ? even though chances of you getting another are pretty much zero ? Thanks for the reply
@@leemartin2978 in that situation, you can get a Valuation for the watch from a recognized authority and they’ll give you paperwork confirming their ‘higher’ valuation which you can then send to the insurers. I haven’t yet chosen to do that, maybe one day it will be worthwhile. But I don’t think I have any watches with major increased value.
My brother has a Rolex Sea Dweller, ref 16600, and put a green bezel on it, making into a Kermit Sea Dweller. It looks fantastic. It's cheaper than a Kermit Submariner by several thousand dollars. He's not a collector and never plans on selling it, so it suits his taste perfectly.
I agree with your answer, but I'd pick 3 Tudor BB58s over one submariner every day of the week, and I can't be the only one. They look classier, retain value well and you can take them to the beach or a sport event. Something I'd never do with a Pepsi, because, you know, I'd feel like a target.
@@Syhbw fair enough! Still, i said 3 because off course i wouldn't trade a sub for just one BB58 but I wonder how popular theyd be if they lost 20% out of the store
@@lonewolfemcquade8133 i don't find either of the two watches to be "iconic" and i don't think the BB58 to be better finished or anything like that. Just more understated, to my taste.
I prefer my two Tudor BB58s over any Rolex divers. And yes I can afford most Rolex watches but no way would I waste 10k plus on a hyped up watch. Infact I would not spend 10k on any watch! For what Tudor offers for the money is very hard to beat and I prefer snow flake hands over Mercedes. Tudor need to release a Tudor Snow Flake with the square lume plots in 39 or 40mm for 2023 and end the Rolex Submariner reign once and for all.
@@SirWilliamTambourine The Submariner and the Omega Speedmaster MW are the 2 most recognized watches in the world How is that not iconic. I don't think it gets any more iconic then that. Also the Heuer Monaco Calibre 11 and the Zenith chronomaster tri color are on numerous top 10.list of being icons and it's associated with James Bond
I bought my Breitling at Costco before he came in as CEO. The buying experience wasn't the same as at an AD, that's for sure lol. I'm glad they're getting their act together
I thought your handling of the Rolex question sensitive, compassionate, practical - and correct! I'm comfortable wearing mine, but then I don't give a damn - that's just me, and I'm buggered if I'm going to let the scumbags stop me enjoying my hard-earned. However, there's a different reason I'm looking at selling my over-valued Rolex, and that's because since I got a BB58 two years ago, I hardly ever wear it!
I always wore my Rolex to work. I always had a better watch than the execs I worked for, but they drove nicer cars than I did. What we spend our money on and what provides personal enjoyment is an individual choice. Not a good idea to wear a nice watch while walking down a dark alley in an inner city at night, but who would? We all know where and when we're safe from getting robbed. You probably have a greater chance getting it burglarized from your home than having it ripped from your wrist. So wear it.
I never gave a damn wearing my watch in any type of circumstance. Now, like everything in life, you nees to be aware of where you are and adapt in consequence. But yea, no point in wearinf a watch that makes you uncomfortable
disagree that you buy tudor because you cant afford rolex. i have triple zero,ariking and batman, along with the bb bronze,gmt and am still waiting on the newer bb chrono cream. i go to tudor or some of my omegas more often than rolex and its not because i worry about someone trying to take my watch carry two knives just in case one gets stuck in bone..
Federico .... What's your thought on PRICES GOING UP? IF THIS BUBBLE BURSTS ... WHAT WILL THESE HIGH PRICED WATCHES BE WORTH ??? For example: IF A WATCH GO FOR DOUBLE "NOW" .... WHAT WILL IT BE IN THE FUTURE? $20K but $50K NOW ... Will it be worth $50K in future or LESS.
How is a Tudor really the gateway to a Rolex? I've owned multiple Tudors and my current favorite watch is a Tudor Pelagos. It doesn't make me want a Rolex, quite the opposite actually. On paper a Tudor Pelagos is better than a Submariner, minus if there was a box to check for status symbol or secondary market price. There are so many other watch brands out there that offer the same or better quality horology or innovation at a fraction of the price of Rolex. Do I want a Sub, absolutely. Will I pay 3x MSRP or whatever it would take to get one, hell no!
True that! I love my Tudor Pelagos, and that it’s not a Rolex is a plus in my book. I can afford any watch I desire, I chose the Pelagos because it’s an amazing tank of a watch that goes with anything your wearing and you won’t look like a cast member of Jersey Shore.
I own a Sub and a GMT Pepsi. My favorite watch to wear and look at is my Tudor Black Bay Heritage with the burgundy dial. The quality is great, it has a soul and invokes the feelings I had when I first got into watch collecting thirty-years age. Rolex and Tudor are two different ends of the spectrum for me.
I rock my Batman every day, it’s my favorite time piece, I also rock a conceal carried double stack Sig every day. So if someone wants a nice watch, they’ll have to stair down the barrel of a .45! Ooo and also, when you own luxury timepieces, invest in the separate insurance. I pay for my Rolex’s annually and it’s about 600.00$ and covers them 100%. If you can afford a nice timepiece, you can afford the added insurance coverage!
Well well well… sold all my Rolexes, never felt anything, nothin special about them… and attracts the wrong type of attention… still keeping my APs, VCs and JLCs though, a complete different league…
I been wearing Rolex, Breitling and Omega for years in Manhattan NYC and never had a problem and I'm constantly in all the other 4 boroughs but then again they know better to mess with Italians 🇮🇹 😉
I need some opinions here: (big attention) I am a bit fan of Omega, in other words, I still can’t afford a Rolex. My story is: I want a speed master, not willing to pay $7K+ for a Manual, 40 hour PR, chronograph. Because I’m not a Moon guy, but I’m into racing and seen a couple of Michael Schumacher editions. Any thoughts or alternatives under $5K. Don’t care of other brands to be mention. Thanks
I have an 16013 Datejust. I purchased it in 2020 but don't ask me why. It just sits in my safe. Even with an oyster bracelet it's waaaaayyy to flimsy on the wrist. It feels like it would fall right off at the wrong time or can get easily swiped by a bad guy.
My opinion is that unless you are wearing a gold presidential a Rolex sports watch would not be gaudy at work. I have learned that unless you collect watches many people have no idea what they go for out of the case...and absolutely no idea what they can resell for.
Watch got away: Vacheron Overseas blue dial. Was available at the VC Boutique and other ADs for 19K a few years ago... Didn't have the $ back then, now they are impossible to get through AD and trading over 50K on secondary market... I wish I could have bought then... :(
@@josecarlos11 true that. I was thinking that way too, but Federico also seemed to have similar episode on the video. I am happy with my current collection, but I am just another one of many frustrated watch enthusiasts who cannot get the some of the watches from the ADs anymore.
@@roycedot that’s why Rolex has been selling above retail for a much longer time than VC has. But also consider for a lot of people buying these watches, value is not their highest priority.
Regarding wearing a Rolex or any nice watch, it’s a good idea to only wear it in a place or area you feel comfortable or safe. For questionable areas have a watch that you enjoy that is much less expensive possibly $500 or less.
Rolex is so often described as an investment. But no one talks about what that means. Most investors will recognise labelling a commodity as BUY, HOLD or SELL. If you get one at retail price, no doubt BUY. However the second you walk out the door, with the going rate on grey market, it's an obvious SELL. Unfortunately investing is about making money, which I feel perpetuating the hype and damaging Rolex as a brand.
Well Said. In the case of Rolex sometimes I feel I'm advertising for them. Case in point a high end Auto Show where your showing your car. Wearing a Rolex is just what Rolex wants. So I don't do it.
Fed is right! You have to be comfortable in your watch. I wear my Rolex everywhere, no matter what… I used to get the eyebrows of “what are doing with that out here”and basically I don’t give a hairy shit... I wear my Rolex because I love it and I am comfortable wearing it. It represents more to me than it could to any thief and therefore that’s why I wear it every day and why I’m willing to take that quote un quote “gamble” of what if something happens to it …
I used to live in London and never bought a luxury watch for fear of being robbed. Now I live in Singapore and own several watches and never fear being robbed.
Rolex watch’s 🧐 There 2 expensive to wear freely today.. Wear my omega all the time know. Rolex grey market has made them less enjoyable to wear due to the cost😣
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Great video Federico. My experience is that unless you are a 'watch collector' most people don't notice your watch at all. Some people notice your clothes or your shoes, watch people notice watches.
Thiefs will notice if you wear a Rolex
Raffles - many people want something "for nothing". Then they complain when things go south...as they always do. Thx for your honesty on this Fed! Keep up the fine work sir!
I’ve been wearing Rolex SUB’s & GMT’s for about 45 years, most people don’t really notice them generally. You have to be prudent, when in doubt cover it with a shirt, it’s that simple.
What makes a great channel is the Guy doing the talking, Federico is really fun to watch, congrats on your channel, subscribed. Greetings fro Germany.
Hi Frederico - really appreciate the love you’ve given to Oris watches. I have an Oris Dat Watt limited and it’s my daily wear. Great watch and company.
If you were happy wearing it at the $11k msrp, how is it suddenly a big deal when the value is $20k. I don't get it.
Fed, I love your honesty and how you speak your mind. You should subtitle your channel “breath of fresh air”. I agree with many of your suggestions.
Love the graphic analogies today lol. Great video
Love the fact you're still wearing the SKX despite the watches you could be wearing. Might wear mine tomorrow, forgot how good it looks.
Thank you, Federico, for yet another great discussion. Your interest in helping watch enthusiasts is apparent, and your affable manner, keeps me coming back. All my best!
That SKX is a really great-looking watch!
I agree with Fed, Mr Evil, I never wear my Rolex in New Orleans, sometimes I won't wear it in Vegas.
guess i wont be taking my Sub to Vegas then when I go next month
@@ie6370 It would probably be ok to wear a sub, I just don't want to risk it with prices being what they are. I wear my Ulysse Nardin Marine when I go there. Watch guys know what it is, the thieves do not.
I sold my submariner months ago and now I am enjoying a lot using my speedy and Navitimer.
A few guys approached my wife one night recently in Spain, and tried to rip her vintage gold OP off her arm. Had a system in how they did it, and they were very coordinated about it by diverting the attention of our group while one guy moved in and violently pulled at her arm. Not selling the timepiece, it’s far too perfect, but that experience was quite frightening and soured our trip a LOT. We think differently about wearing that watch out now.
My wife is from Manila. She tells me people there aren’t particularly violent but petty crime is pretty high. Going home, she won’t wear a watch and only a simple wedding band and I a Seiko on a nato.
@@robertm.9633 Yep we were told from day one in Barcelona and Madrid to be careful and aware of pickpockets as that’s a huge thing. But violent crime was rare. This got very close to crossing the lines but thankfully they were unsuccessful after 6 seconds or so and ran off. Lesson learned for us.
So sorry you had to experience that on your trip. Most Americans think of Spain and southern France as these fantastical places without realizing how rampant petty crime is. One of my colleagues was strolling in Montpellier (south of France) and was punched in the face to cause disorientation so that the other thug could snatch his camera and wallet. Someone also approached my ex-girlfriend in Seville with his knife demanding pocket change. Good thing he was an amateur and my ex was able to run away.
Spain has been notorious for watch and jewelry crime for years. I wouldn't wear a Casio there, to be honest! Even here in London never wear an expensive watch in the City, too many Eastern European thieves and villanes now for sure.
I’m 41 and 6’2” and 230. If somebody wants to wrestle for a SD43, they’ll need to pack a lunch 🤣
Big targets are easier to shoot at, lol. If most people use common sense and are aware of their surroundings, they will usually be ok.
If you truly bought your Rolex to wear and keep and cherish, then the idea of selling it should make you feel nauseated. If it doesn't, get to selling.
Couldn't agree more. Owned my 16610 r serial for sixteen years. Purchased it pre-owned, have worn it everyday, and worn it in London with no issues.
Nauseated is a bit much...
That is why I LOVE my Casios. Suitable for really anything and am not a moving target. The expensive pieces stay in the safe and/or worn at special events.
Casios are just right on
Not a plug, but you can get insurance for you watch through Jeweller's Mutual. I've been very happy with them. I haven't had to use them, but I fell confident in them. Some homeowners policies allow for theft and loss of your watch. Talk to your agent.
You can’t insure the watch over its retail price. That is the issue because Rolex is trading way above retail when you buy outside an AD
You can get insurance for whatever the watch is appraised for.
@@reypad7524 As long as you get it appraised, you get what it's appraised for, not MSRP.
I have been following you from the time there was no more than a couple of thousands subscribers. But look at you! You are a successful business owner, you are really more handsome & and you’ve been getting more & more credible in the industry.
That’s what happens to honest people.
Fed looking cut and shredded. Thanks for another knowledge drop!
I have a Rolex Batman (among others) that I got new in 2015 and I used to travel to London wearing it. I don't do that anymore as the hype and inflated prices bring too much attention. I do wear it plenty where I live but it also made me go buy a cheaper Rolex (Explorer 2) cause I don't always want to be rocking a $20k watch as a daily timepiece.
My Wife gave me a Stainless Steel and Gold Rolex Submariner Watch about 22 years ago. As I recall it cost about $6000. I wear it almost daily. It has been sent to Rolex in Texas for service on two occasions. The last service was in a word "Magnificent" the watch really looked "like new" again. At any rate, I noticed the latest version of my watch seems to be outpacing inflation somewhat. Yet considering this is a watch that might provide a lifetime of pleasure the cost is only an obstacle at purchase point and that's the rub for me no longer having the sort of income needed to buy any sort of Rolex guilt free.
Keep up the great work Fed!
Love the vids Federico! I feel like my Timex Weekender is putting a big target on my back. Should I sell it? 🤣
You have always put out great content Federico.
thinking that way, we can't use anything on the wrist here in Brazil.....
só no shopping
Fantastic video.Appreciate your honesty
Hey Fed, love the content and envious of your weight loss journey, keep it up man! Just a thought after watching this, isn’t a strap change a form of modding? Get it depends on the point of view but certainly worth a consideration for you to talk about, cheers, Rich.
I once owned an 18K Rolex Day Date (3 other SS Rolexes also prior to that, sadly long gone) which I wore on a trip to Caracas Venezuela a few decades ago. My wife & I were invited to dinner by a very wealthy family who owned lingerie factories in Canada and lived in a huge house surrounded by concrete walls, barbwire fencing and a real vault door for their front entrance. They spotted the Day Date almost immediately and were visibly shocked that I hadn't been mugged at gun point for it or worse, my arm chopped off or both of us killed before getting there. Suffice to say, we were completely oblivious at the time and location definitely matters even back then!
If that was the case a few decades ago, imagine what could happen today.
Bro what bubble you guys live in!? Lol seriously though you never wear anything expensive in a 3rd world country, ever! Never forget that!
@@josecarlos11 Never even dawned on us back then. I guess the barb wire and the vault door should have been a clue!
I totally understand why some people would feel uncomfortable wearing their Rolex around . I happen to own a few desirable pieces and wear them without hesitation .As a Rolex collector and lover for years I do hate all the hype and malpractice surrounding my favorite brand . Great video fed keep them coming
Yeah I'm just starting my rolex journey, got my first watch a 36mm datejust recently from my AD. The aftermarket hype is just making it harder for collectors. Next up is an explorer 1 :)
It's a shame what Liberal policies have done to most Western capital cities. Here in Singapore I can wear my Pepsi without any fear or concern whatsoever.
@Jake Roberts Ha, ha, ha, that's probably because you take a car everywhere, and never walk the streets.
great advice as usual F. you are killing it these days.
I've recently added a Breitling to my collection and love it.
If a criminal sees a guy driving a Porsche, even if he's only wearing a Seiko or Apple watch, that guy is also a target. I live in Houston and wear either my Explorer II or Sub out often. I don't feel targeted but of course I take into account my surroundings. When I travel I bring one watch only. Crime can happen anywhere at any time. I'm not selling something I enjoy for fear someone may want to take from me. Should I sell my X3? My home?
In this market, sell your home.
@@bdg5593 "In this market, sell your home." -- The worst advice of the century.
@@mountainhobo right along with “if you’re afraid to wear your watch, sell it”
That SKX just looks so cool 😎
I’m pretty particular which watches I wear in certain areas. Wish it wasn’t the case, but it is what it is. It’s definitely a perk that the explorer 2 isn’t that flashy, but if I had a day date? Yeah special occasions only. No chance I’m wearing that in southeast! (Those that know, know lol)
Fan of the channel but disagree with your view that Rolex is only highly regarded because it’s a status symbol. Rolex has a notable history, has had a huge impact on the watch industry past and present (which is inherently a luxury pursuit), and offers great timeless designs. Is the resale market crazy…yes, but that’s not exclusive to Rolex. And anyone who know/likes Rolex doesn’t view them as a pinnacle of craftsmanship but an important brand with reliable movements and great universal and timeless designs. Sure brand plays a role, but that’s true of every watch, car, luxury material good.
It's a status symbol because many non-watch geeks get a Rolex to show off. Just search on RUclips "buying my first Rolex" and see for yourself. And that's just one example, there many more in clubs, rappers, etc.
Many other brands offer timeless designs, good movements and are as important (if not even more) than Rolex. However, these brands are not perceived as Rolex, because average Joe doesn't know other brand than Rolex, therefore, someone who wants to show off with anything else than Rolex will fail to do so.
I don’t disagree, but why should that disparage “not average joe” Rolex buyers/owners. Choosing not to buy a Rolex because of its common perception by average joes is another level of watch geek status symbol chasing.
@@HW9001 I think people who genuinely love Rolex watches still buy them, regardless of what others do.
Yup, we’re on the same page! Just didn’t agree with his stance that “status symbol” is the only reason Rolex is highly regarded.
@@HW9001 There are many reasons to buy a Rolex. Nowadays, the first, second and third reasons are “Status Symbol”. The ones you mentioned come lower, way lower in the list.
In the same boat now with my 2019 pepsi. Don’t even want to wear it anymore just got it a while ago bc loved pan am history and classic design. It is the equivalent in flash as wearing a yg dd now
Welcome to the Pepsi Club buddy I’m living in Geneva Switzerland 🇨🇭 I wear my Pepsi Oyster or my Sub whenever I want to but if I was living in Dangerous city I won’t feel comfortable wearing a Rollie for sure 😅
Whoa, Fed! It’s been a little while since I’ve seen one of your videos. Looking good!
I think it depends on location and how you wear your watches. 99% of people have no idea what these watches are worth. 1% know what they are and a very small percentage of those will be the dangerous ones. I won't be afraid to wear a watch.
Everyone can recognize a Rolex, they're designed for that. Half of the people that will recognize them from far away are the spotters for the local watch stealing gang.
@@SirWilliamTambourine indeed you are correct sir.
I agree. I have an Invicta 40mm pro diver. Looks like a sub from any distance a thief would be checking it out at. Hard to read a dial at an angle from 5-10ft. Or the same watch on the jubilee with batman dial...most watch thefts have to have inside info on who's wearing it when
@@michaelm1573 dude no one is mistaking it for a Rolex
Gangs use spotters in London City (Financial District) pups. Once a drunken target with an expensive watch is identified, they will follow them onto the subway or train and rob them when they leave the station in their residential neighborhood or suburb. Like shooting fish in a barrel. It's a shame what has become of London...
$20.000 for the Pepsi? Show me where and I’ll buy it 😊 It’s more like $25.000 and $30.000 today 🤷♂️
Lookin good buddy - keep it up
I was mugged in Beverly Hills. I lost an IWC Portuguese/rose gold. I only wear stainless steel, white gold or platinum at this point and have reduced the watch size to 40mm or less. I don't want to be a target anymore.
Personally as more of these watch thefts in broad daylight in "well to do" areas occur. I would be iffy on ever wearing a Rolex casually in public vs a private event.
A wise man one said..” wear your watch sometimes but always bring your gun”. Strap up bud.
I bought a Vacheron Overseas 3 1/2 years ago, exactly because it wasn't a Rolex, wasn't instantly recognisable to anyone but watch geeks. Real quality piece, under-the-radar, and the watch itself is so adaptable it could pull formal event, office and casual wear either on the steel or the quick-change rubber & leather. Very happy. Then the last 12-18 months happened... everything has sky-rocketed, and now people know what the Vacheron Overseas is. Now I'm inclined to feel a bit more apprehensive about it. I was quite happy wearing an £18k watch that people thought was maybe £2k, now its a £27k watch and people know its £27k watch...
Have you had thoughts about selling it?
Have you had the thought of selling it? Get something else that does not put a target on your back, so to say
@@UnseenHero Nah I'll not sell it. But I do hope things settle down again and I can go back to wearing it without having any doubts about it.
I have zero interest in this current world of crazy watch resale prices; sure, my "portfolio" has probably risen 30-40% in the last couple years, but that only matters if you a) intend to sell and b) actually care about the money over the watch(es), and I don't! With every watch I own, I spent what I could afford at the time, on a piece I liked, and some of them had a specific reason or meaning.
Do you think a thrift could spot a VC Overseas on your wrist? Would have to be a watch guy to notice IMO.
@@DrewskiOne I don't really think so but I'm not the feeling like a target haha
It's simple, when ever you wear your Rolex, wear your Colt.
😄
There 2 expensive to wear freely today..
Wear my omega all the time know.
Rolex grey market has made them less enjoyable to wear due to the cost😣
i go with glock but i agree with the concept lol and hollow points, make sure you have a ccp too so you can wear it where ppl see, so you dont actually have to use it…but always be prepared to
@@ScratchinAway
I’m from the Uk 🇬🇧..
We can’t even carry a leather man around or a catapult ✌🏻😂
Hellcat RDP With Hornady Critical Duties That’s 14 Inches Of Penetration
Really good advise, that people should listen too. See you at the London Watch Show.
Is is sad that what was once a toolwatch now can’t be worn at all occasions. I love my Sub, but I often don’t wear it as the state,enz. it makes nowadays might cause problems.
Isn’t the ceramic Pepsi going for over 30k aftermarket these days?
That guy can give his Rolex to me I’ll wear that thing anywhere and everywhere.
Fed is like, I like the SKX for around the house and people I know, but it’s not a Miami strong first impression watch when I have to intro myself as a watch dealer/influencer. Yup
Even for Tudor, attainability has become hard. I waited longer for my Tudor GMT (1 year) than I waited on a black Sub!
That's crazy... you can buy them everywhere here in the UK, even online!
@@ImtianaJones GMT Tudor with steel bracelet? Damn... and I would have expected to have better access in Switzerland... apparently not
I would only buy a Rolex at retail as I prefer to buy my watches new which is why I have 2 Black Bays as I cannot get a Submariner at retail. I would also like to own a Rolex GMT 2 at retail but no chance of that happening so I have settled for a Steinhart Ocean 39mm Pepsi GMT and I am really enjoying my choices.
you're looking good! keep up the good work!
Fed, I saw the good news on your Instagram, congratulations!!
Starthegreat, I went to Fed’s Instagram page but cannot tell what news you are referring, please enlighten me.
Excellent vid as always👍
Couldn't care less how much money my Sub is worth I'm never selling it. I love the design, the history and the excellent quality and movement.
Anyone that sneers at Rolex movements doesn't really understand watchmaking. No other brand manages to offer the accuracy that Rolex offers at the scale for mechanical movements. Plus the finishing is as good as any movement in that price range from other large brands if you look at the quality of graining, surface finish, bevels etc. Others may offer some more decoration but man if I didn't think the JLC MUT Moon movement was underwhelming when I saw it despite everyone hyping JLC movement finishing...
Wouldn't pay above retail for Rolex but I think at retail price they are great.
Ever heard of iwc? Their movement is 10 times better and offer watches 200k+… I love all my subs but still not the best.
@@youthinasia114 yes IWC makes grand complications at the very high end but a lot of the stuff that's comparable to Rolex sports watches use Sellita movements.
@@youthinasia114 my IWC Pilots Chrono had a Valjoux 7750 movement...
If you even have to ask that question you shouldn’t be wearing a Rolex. Don’t be scared, enjoy that nice watch you spent your money on. I presume if it’s that sensitive to the guy then he has it insured - so just get on with it. I wear a full gold Rolex most days of the week in various parts of England. No big deal here.
What’s the position with insurance re price, ie if it’s stolen would the insurance pay out recommended retail/list price value , or enough to actually replace the watch , which could easily be double ?
@@leemartin2978 well, my insurer will pay out its full value. You can either use sales receipt - or if the value has gone up since you bought it - you can have the watch valued and the insurer will use that. I’m sure some insurers are different though.
@@amadigidigaula771 yes , I was just wondering if you were lucky enough to get say a Submariner at list from an AD having waited years and paid list , and that’s the price on the receipt , would they only pay that ? even though chances of you getting another are pretty much zero ? Thanks for the reply
@@leemartin2978 in that situation, you can get a Valuation for the watch from a recognized authority and they’ll give you paperwork confirming their ‘higher’ valuation which you can then send to the insurers. I haven’t yet chosen to do that, maybe one day it will be worthwhile. But I don’t think I have any watches with major increased value.
Dr. Evil definitely don't sell your Pepsi to Del Ray since they just said it's worth $20k. Lol. It's worth closer to $30k all day long.
Punchy comments tonight, love the honesty as always!
My brother has a Rolex Sea Dweller, ref 16600, and put a green bezel on it, making into a Kermit Sea Dweller. It looks fantastic. It's cheaper than a Kermit Submariner by several thousand dollars. He's not a collector and never plans on selling it, so it suits his taste perfectly.
@@stephenn88, opinions vary.
Great responses, great video.
I agree with your answer, but I'd pick 3 Tudor BB58s over one submariner every day of the week, and I can't be the only one. They look classier, retain value well and you can take them to the beach or a sport event. Something I'd never do with a Pepsi, because, you know, I'd feel like a target.
@@S-A-M. it depends on what you mean with 'nice'. I don't find them attractive and that's subjective :) I'm sure they're better made
@@Syhbw fair enough! Still, i said 3 because off course i wouldn't trade a sub for just one BB58 but I wonder how popular theyd be if they lost 20% out of the store
@@lonewolfemcquade8133 i don't find either of the two watches to be "iconic" and i don't think the BB58 to be better finished or anything like that. Just more understated, to my taste.
I prefer my two Tudor BB58s over any Rolex divers. And yes I can afford most Rolex watches but no way would I waste 10k plus on a hyped up watch. Infact I would not spend 10k on any watch! For what Tudor offers for the money is very hard to beat and I prefer snow flake hands over Mercedes. Tudor need to release a Tudor Snow Flake with the square lume plots in 39 or 40mm for 2023 and end the Rolex Submariner reign once and for all.
@@SirWilliamTambourine The Submariner and the Omega Speedmaster MW are the 2 most recognized watches in the world How is that not iconic. I don't think it gets any more iconic then that. Also the Heuer Monaco Calibre 11 and the Zenith chronomaster tri color are on numerous top 10.list of being icons and it's associated with James Bond
I bought my Breitling at Costco before he came in as CEO. The buying experience wasn't the same as at an AD, that's for sure lol. I'm glad they're getting their act together
No would be troublemakers give me a second look when I’m wearing my JLC. And it’s an infinitely cooler watch.
Should I buy Pepsi for 24 k likr a foold and Batman at 22 k or should I wait?
I thought your handling of the Rolex question sensitive, compassionate, practical - and correct!
I'm comfortable wearing mine, but then I don't give a damn - that's just me, and I'm buggered if I'm going to let the scumbags stop me enjoying my hard-earned.
However, there's a different reason I'm looking at selling my over-valued Rolex, and that's because since I got a BB58 two years ago, I hardly ever wear it!
I always wore my Rolex to work. I always had a better watch than the execs I worked for, but they drove nicer cars than I did. What we spend our money on and what provides personal enjoyment is an individual choice.
Not a good idea to wear a nice watch while walking down a dark alley in an inner city at night, but who would? We all know where and when we're safe from getting robbed. You probably have a greater chance getting it burglarized from your home than having it ripped from your wrist. So wear it.
Some top answers today Fed, hitting home runs yet again.
I never gave a damn wearing my watch in any type of circumstance. Now, like everything in life, you nees to be aware of where you are and adapt in consequence. But yea, no point in wearinf a watch that makes you uncomfortable
disagree that you buy tudor because you cant afford rolex.
i have triple zero,ariking and batman, along with the bb bronze,gmt and am still waiting on the newer bb chrono cream. i go to tudor or some of my omegas more often than rolex and its not because i worry about someone trying to take my watch carry two knives just in case one gets stuck in bone..
Federico .... What's your thought on PRICES GOING UP? IF THIS BUBBLE BURSTS ... WHAT WILL THESE HIGH PRICED WATCHES BE WORTH ??? For example: IF A WATCH GO FOR DOUBLE "NOW" .... WHAT WILL IT BE IN THE FUTURE? $20K but $50K NOW ... Will it be worth $50K in future or LESS.
How is a Tudor really the gateway to a Rolex? I've owned multiple Tudors and my current favorite watch is a Tudor Pelagos. It doesn't make me want a Rolex, quite the opposite actually. On paper a Tudor Pelagos is better than a Submariner, minus if there was a box to check for status symbol or secondary market price. There are so many other watch brands out there that offer the same or better quality horology or innovation at a fraction of the price of Rolex. Do I want a Sub, absolutely. Will I pay 3x MSRP or whatever it would take to get one, hell no!
True that! I love my Tudor Pelagos, and that it’s not a Rolex is a plus in my book. I can afford any watch I desire, I chose the Pelagos because it’s an amazing tank of a watch that goes with anything your wearing and you won’t look like a cast member of Jersey Shore.
I own a Sub and a GMT Pepsi. My favorite watch to wear and look at is my Tudor Black Bay Heritage with the burgundy dial. The quality is great, it has a soul and invokes the feelings I had when I first got into watch collecting thirty-years age. Rolex and Tudor are two different ends of the spectrum for me.
I rock my Batman every day, it’s my favorite time piece, I also rock a conceal carried double stack Sig every day. So if someone wants a nice watch, they’ll have to stair down the barrel of a .45! Ooo and also, when you own luxury timepieces, invest in the separate insurance. I pay for my Rolex’s annually and it’s about 600.00$ and covers them 100%. If you can afford a nice timepiece, you can afford the added insurance coverage!
Same here, wear my Batman daily along with my concealed Glock 17 Gen 5.
4:02 "I feel like a target [...] (what should I do?)" - MOVE!
Well well well… sold all my Rolexes, never felt anything, nothin special about them… and attracts the wrong type of attention… still keeping my APs, VCs and JLCs though, a complete different league…
Unfiltered opinions from Fed > the internet 💪💪💪
I been wearing Rolex, Breitling and Omega for years in Manhattan NYC and never had a problem and I'm constantly in all the other 4 boroughs but then again they know better to mess with Italians 🇮🇹 😉
I need some opinions here: (big attention) I am a bit fan of Omega, in other words, I still can’t afford a Rolex.
My story is: I want a speed master, not willing to pay $7K+ for a Manual, 40 hour PR, chronograph. Because I’m not a Moon guy, but I’m into racing and seen a couple of Michael Schumacher editions. Any thoughts or alternatives under $5K. Don’t care of other brands to be mention.
Thanks
I have an 16013 Datejust. I purchased it in 2020 but don't ask me why. It just sits in my safe. Even with an oyster bracelet it's waaaaayyy to flimsy on the wrist. It feels like it would fall right off at the wrong time or can get easily swiped by a bad guy.
Hey when u start exercising please?
My opinion is that unless you are wearing a gold presidential a Rolex sports watch would not be gaudy at work. I have learned that unless you collect watches many people have no idea what they go for out of the case...and absolutely no idea what they can resell for.
Most people dun even managed to get a sports model on retail price. How to sell it away when you dun even have it?
Watch got away: Vacheron Overseas blue dial. Was available at the VC Boutique and other ADs for 19K a few years ago... Didn't have the $ back then, now they are impossible to get through AD and trading over 50K on secondary market... I wish I could have bought then... :(
You just said you didn't have the money! So it never got away, but there is always new watches bro can't stress about it! Lol
@@josecarlos11 true that. I was thinking that way too, but Federico also seemed to have similar episode on the video. I am happy with my current collection, but I am just another one of many frustrated watch enthusiasts who cannot get the some of the watches from the ADs anymore.
I think Rolex at retail are a way better value than Vacheron. And I’m not a Rolex fan.
@@roycedot that’s why Rolex has been selling above retail for a much longer time than VC has. But also consider for a lot of people buying these watches, value is not their highest priority.
Regarding wearing a Rolex or any nice watch, it’s a good idea to only wear it in a place or area you feel comfortable or safe. For questionable areas have a watch that you enjoy that is much less expensive possibly $500 or less.
At 6:58 you should have said "It's all part of the Journe"
Rolex is so often described as an investment. But no one talks about what that means. Most investors will recognise labelling a commodity as BUY, HOLD or SELL. If you get one at retail price, no doubt BUY. However the second you walk out the door, with the going rate on grey market, it's an obvious SELL. Unfortunately investing is about making money, which I feel perpetuating the hype and damaging Rolex as a brand.
been wearing my Rolex explorer 1016 for the last 33 years and travelled all over the world,it’s the Rolex that slips under the radar,the perfect watch
The question should be, do you wear the watch or is the watch wearing you?
Well Said. In the case of Rolex sometimes I feel I'm advertising for them. Case in point a high end Auto Show where your showing your car. Wearing a Rolex is just what Rolex wants. So I don't do it.
holy crap you look great havnt seen the page in a while
This watch is close to or over $20k? Been over $20k for a year or two.
The pepsi is going to 50k.
Fed is right! You have to be comfortable in your watch.
I wear my Rolex everywhere, no matter what… I used to get the eyebrows of “what are doing with that out here”and basically I don’t give a hairy shit... I wear my Rolex because I love it and I am comfortable wearing it. It represents more to me than it could to any thief and therefore that’s why I wear it every day and why I’m willing to take that quote un quote “gamble” of what if something happens to it …
I sold my GMT Master II (Coke bezel) a couple years ago for 3-1/2 times what I paid for it. I was happy. Now I'm wearing a Batman.
I used to live in London and never bought a luxury watch for fear of being robbed. Now I live in Singapore and own several watches and never fear being robbed.
No problem here, many people wearing $100k - 200k watches walking in the streets
Hi Fed, What do you think about Artisans de Genève? Also, are you going to W&W?
The SKX still looks fabulous on your much slimmer wrist!
Rolex watch’s 🧐
There 2 expensive to wear freely today..
Wear my omega all the time know.
Rolex grey market has made them less enjoyable to wear due to the cost😣
Love my modded SKX. Would I mod anything more expensive? Nope
Will the Rolex hulk continue to climb?