Why Sacha Jafri turns down 99% of prospective buyers
HTML-код
- Опубликовано: 25 апр 2024
- Known for his magical realist works, Dubai-based Sacha Jafri paints from a mediative state.
“I’m in a complete trance,” Jafri told CNBC. “I have no clue what I'm doing. After it, I will look at it, and I will go, ‘Wow, oh my god!’ Because I'm not aware of creating it.”
He has worked as an artist since the late 1990s, but it was his ‘Humanity Inspired’ collection that captured global attention. The 17,000-square-foot work achieved the record as the world's largest art canvas in 2020.
The following year, he became one of the world’s most expensive living artists after selling his work “Journey of Humanity” for $62 million at a charity auction - though he said he is incredibly selective about what he takes to auction.
“I've made this quite conscious effort to keep my work out of auction,” Jafri said.
“Because you don't want your work in auction too early, you don't want a boom-bust. I also want to control who owns my work. I want to avoid people buying it, storing it in a cupboard selling it three years later, and making money. I want it to be shared.”
Since then, among his other artistic endeavours, Sacha has had his art sent to the moon. He collaborated with Rolls Royce to customize six luxury cars, complete with charitable NFTs embedded inside the glove box.
He also invested in a state-of-the-art studio, located in the Al Quoz industrial area in Dubai. Watch our video above for a tour.
#CNBC #Art #Dubai
-----
Subscribe: cnb.cx/2wuoARM
CNBC International TV: cnb.cx/2NGytpz
LinkedIn: / cnbc-international
TikTok: / cnbci
Facebook: / cnbcinternational
Instagram: / cnbcinternational
Threads: www.threads.net/@cnbcinternat...
X: / cnbci
Telegram: t.me/cnbci
WhatsApp: bit.ly/CNBCiWhatsApp
The art of the bullshit.
The comment of envy.
Chaotic mix of uncompatible colours! This is how the money is made.
This is a joke right?
Here's a man who isn't worried about Ai taking his job.
For people who don't understand how abstract paintings are valued by people -well, i feel the same way about wine.
You either appreciate abstract paintings or you don't. It's much harder to create a captivating abstract painting compared to a representational painting. No contest!
He's living the perfect life.
LOL at whomever considers this fine art, valuable, or in any way intellectually remarkable. This guy's gotta have some pretty powerful connections.
Art appreciation, either you do or you don't.
I think a lot of more artists need to be protective of their work this way, people feel too entitled to the original masters of someone
This guy is the "salt bae" of paintings
Art is defined by artist requires a lot of hard work.
it's like kids drawings
He's unlocked another and people love it.
Amazing painting 👍
Great art 🙏🏽🤝✌️. But I would not pay 💰that amount of money 💵 even if I Had it. 😳
I think to key to modern art is to think like a child. Paint what a child paints
My 5 years old paintings are better than this, it's an example of what's wrong with the world, someone with little or no talent creates something and there are always people (who think they know better) admiring them.
Jealous?
Looks like a bunch of scribbling.
Omg the definition of arrogance splattered on canvas…
Are those stick figures?
Got rich off splatter
This is just rubbish
WHat ever Happened to painting portraits and landscapes. Today's art is garbage fr
Just pretending to be pollock. Come on, already seen these years ago. Connecting with emotions is what art does, nothing new. Just surrounded by ignorant buyers and paying a lot of money in promotion, maybe also to this channel….