Why Pakistani TV channels love YouTube ft. Raihan Merchant C.E.O. Z2C | Epi 86

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  • Опубликовано: 7 фев 2025
  • In today's podcast, we have the honor of hosting Mr Raihan Merchant. Raihan is one of the greatest minds in the Pakistani Media industry, he was the force behind Pakistani household names such as Coke Studio and PSL (Pakistan Super League). Join us today as we talk to him about the surge of Pakistani TV channels on RUclips, how Pakistani media houses make their money, how he believes the Pakistani media should operate, the importance of investing in your employees, and much more. Do not miss this exciting podcast, and please do not forget to subscribe to our channel if you enjoy our content.
    #pakistanimedia #digitales #raihanmerchant

Комментарии • 12

  • @Ahmerq
    @Ahmerq Год назад +5

    What an insightful conversation on the media landscape of Pakistan. The lost opportunities are really saddening.

  • @krupadave1975
    @krupadave1975 Год назад +3

    INDIA has more than a thousand TV channels [Hindi, TAMIL, TELUGU, MALAYALI, KANNADA, MARATHI, GUJARATI, BANGLA, PUNJABI, Urdu, BHOJPURI AND MANY MORE REGIONAL ONES. + Every state has its own government channel called Door Darshan] There are 4-5 modes of access to these channels. 1. free to air, 2. Cable Tv, 3. DTH, 4. OTT [Not all OTT platforms are subscription based. Some of them are free i.e. MX Player] , 5. TV channel's own YouTUBE channels.

  • @talharehansheikh648
    @talharehansheikh648 Год назад +4

    Great pordcast Faizan. Would love to see some of those top media house execs in your podcasts too

  • @TubeHumor
    @TubeHumor Год назад

    You are forgetting that 55% revenue is more than 100% of local revenue cos the ad costs are more in western countries than in Pakistan where more of the RUclips viewers are

  • @salmanabedin335
    @salmanabedin335 Год назад +2

    On the box thing. It is possible to manufacture the box in Pakistan. Its not complicated at all. Can easily be done and scaled.

  • @krupadave1975
    @krupadave1975 Год назад +1

    3000/- INR per month is a wrong figure