I finished this SEO for beginners playlist (obviously need to rewatch it for better understanding) to help me upskill with my freelance work. I hope there will be an approach from the point of view of those who consider SEO as a job. Despite all that, I am very thankful for this channel. It is worth watching!
Wow. I was watching another video on outreach and this just happened to pop up. Thought like many of Sam's videos it would be a golden nugget from a while ago, but it's only 2 minutes old! This has given me a few ideas on much better ways to outreach than just trying Skyscraper again. I massively appreciate it. Sam, if you're reading this, you practically taught me everything I know about SEO! You provide incredible quality (and are partly why I'm an Ahrefs customer). I can't thank you enough dude 🙌
I wrote a really long, detailed comment and then RUclips decided to crash on me. Let me summarize why I really dislike this video: First, let me say that I'm an Ahrefs client since 2015 and have liked and learned from much of your content. 1. This outreach method/style is super outdated and most newbies will fail following this video's advice. "Hey I totally found your site (not scraped btw) and wouldn't you know, here's a relevant article, mind linking to it?" Even experienced link builders struggle these days because everybody inbox is full of this crap. You yourself came up with a study saying 70% of sites sell links, so what's with asking for a link for free? And no, "keeping content updated" is not even close to being perceived as value, come on... 99% of non-SEO site owners click publish and never go back to old posts again. 2. The "anatomy of an outreach email" is all fluff. Nobody cares who you are, what you have created, bla bla. All they want to know is what you can do for them. Without a strong value prop, you will your outreach campaigns will be ridiculously inefficient. Proof? In fact, you prove this yourself, in THIS very video: 3. Kim Koh features you in his post (kimkoh.com/best-personal-blogs-to-read/ ), sends you an email and all he gets is a one liner "cool thanks". In fact, he got the same from the other 116 people he emailed - 0 referring domains to that page nearly 2 months after publishing it. I'm not saying you should have linked to him, by the way (I wouldn't have). I'm saying it proves my point that without providing value, even super personalized emails like his will fall on deaf ears. So so many hours spent creating the post, sending 117 personalized emails and ZERO results. Not a single person linked back to that post. Not a SINGLE one. That's the cost of advice such as in this video. It's dozens of hours of time someone spends creating a post and personalized outreach only to get nothing in return. Oh, and let's not assume he wrote 117 emails for fun. Obviously he's fishing for links. He's just not asking for them because he doesn't want it to look like that's the only reason you were featured. The whole "but next time he emails me, I will probably open his email" is a moot point. Opening an email has no correlation with getting a link, as we just established. If his value prop sucks with his next email, like it did with this campaign, the results will be the same. 4. You used Kim's content and even email and didn't bother to link back to him in this video. You actually blurred his name, lol. That really rubs me the wrong way, in a video that is supposed to teach about outreach. I'm really having to hold back here. If you even remotely use someone's work in your content you MUST recognize them. For the biggest SEO SaaS not to do that really boggles my mind. Because you did it on purpose, you know the value of a brand mention. I expect more from Ahrefs as a brand and this has hurt your image in my mind.
Thanks for your thoughtful and constructive comment -- I appreciate it :) I'll try and do my best to respond to all your points as I do feel there are some misinterpretations and some assumptions being made. > 1. This outreach method/style is super outdated and most newbies will fail following this video's advice. "Hey I totally found your site (not scraped btw) and wouldn't you know, here's a relevant article, mind linking to it?" I don't think I recommended this? If I did, can you please provide a timestamp. > Even experienced link builders struggle these days because everybody inbox is full of this crap. Agree with this comment which is why I specifically stated that you need to write better emails. (0:47 - 2:25) > And no, "keeping content updated" is not even close to being perceived as value, come on. I don't disagree with you that the majority of people would not consider this particular example as a strong value exchange. But I do think there are more than enough people out there that do want to keep their content up to date and appreciate a heads up. In case you haven't watched it, we outlined our case study on doing outreach for links to our stats page here using that value exchange: ruclips.net/video/gMcA-8nalL8/видео.html Bottomline: people will always find reasons as to why [example] is a bad value exchange. Why? Because people aren't motivated by the same things. It's the same reason why people come up with different excuses as to why [this] worked for [person/company] but won't work for them. 🤷🏻♂️My view: twitter.com/samsgoh/status/1291189120673480705 Not a battle worth arguing so agree to disagree :) > 99% of non-SEO site owners click publish and never go back to old posts again. While I agree that most non-SEO people won't go back to update old posts, I think you may be missing the bigger picture. If there's a good enough reason for them to update it, then why wouldn't they? The hard part about outreach is finding that reason for them to go back and update it. > The "anatomy of an outreach email" is all fluff Fluff is a bit of a strong word imo. At 5:27 I specifically say... "while there isn't a streamlined formula for every outreach email you send." This video (and the entire course) is a course for beginners -- people who have probably never done outreach before. Thinking back to the first outreach email I sent, it felt very unnatural. I didn't exactly know what to say, how I should format it, etc. It's meant to give people who are new to outreach a *very basic* template that still leaves enough room for them to be human. > All they want to know is what you can do for them. Without a strong value prop, you will your outreach campaigns will be ridiculously inefficient I believe that's what I said without the hyperbole. > In fact, he got the same from the other 116 people he emailed - 0 referring domains to that page nearly 2 months after publishing it. Oh, and let's not assume he wrote 117 emails for fun. Obviously he's fishing for links I don't think he was "fishing" for a link. Or at least, I wouldn't send that kind of email expecting people to link to me. I would assume it's to open potentially 117 doors that he didn't have access to before. He did personalize the email, but he used an outreach tool. Look back at the 2:43. The bottom of the email has an unsubscribe link. I would guess it took less than 2 minutes to "personalize" each of these emails using merge fields. ie. Hi {Name}, [intro]. {Personalized Field}. Imo, a good balance of personalization with efficiency. Again, this is an SEO course for beginners -- many viewers who have never had exposure to SEO. This is why I chose to omit talking about merge fields, outreach tools, and personalization at scale. > The whole "but next time he emails me, I will probably open his email" is a moot point. Opening an email has no correlation with getting a link, as we just established. This is why I think people get outreach wrong 99% of the time. They focus on *just* getting a link and forget that there are real people on the other end of the email. If that sounds fluffy, then I think it validates my reasoning. Link building is a process and again, people aren't motivated by the same thing. The best link builders I know know how to adapt and read scenarios/people. ie. some people are motivated by money, others by "fame and recognition," others by just good quality content alone, [insert 100 other motivations], and some won't be willing to add a link no matter what. People tend to look for "tricks" -- ie. a one-liner that will convert links at XX% higher or a subject line that improves open rate by XX%. That's the wrong approach imo and it's the reason why I think people have become jaded by blogger outreach. Because those "tricks" aren't what convert links (or at least for very long). > If his value prop sucks with his next email, like it did with this campaign, the results will be the same. I agree, which is why the words I used were "I'd probably open/read his email" as opposed to... "I'd do him a favor." I believe I outlined some examples in this video about the value of starting a conversation: ruclips.net/video/mxusD0K-IYA/видео.html > You used Kim's content and even email and didn't bother to link back to him in this video. You actually blurred his name Generally speaking, we blur out details that include personal details (emails, names, URLs, etc) -- good and bad examples. In fact, the example of the bad email (1:24) blurs out a URL to my own website. If I thought there was a good reason to link to his post, I would have. But what value does that bring on a video about email outreach (genuinely asking)? If the video was on "X Expert Roundup Examples" then it may have made sense to link to the example. The title that shows 117 Best [Topic] illustrates the message I was trying to get through. In our RUclips descriptions, we generally link to resources and tools mentioned in the video that will bring value to the viewer. For example, in this video, we link to some of our link building tutorials and Hunter because I recommended them as a tool. Sorry it rubbed you the wrong way, but personally speaking, if someone had shared an email of mine, I'd prefer that my details were blurred. And if the URL/page they showed was blurred/distorted, I'd have zero issues with that. -Sam
🎯 Key Takeaways for quick navigation: 00:00 📧 Blogger outreach is crucial for link building and requires thoughtful email exchanges. 00:28 🚫 Generic and spammy outreach emails are ineffective and may lead to no backlinks. 03:13 🔫 The shotgun approach (mass email blasts) is less effective than the sniper method (carefully personalized emails). 04:40 📨 Finding the right person to contact and their email address is essential for successful outreach. 05:38 📝 Anatomy of a typical outreach email: Subject line, Introduction, Qualification and Justification, Pitch, One-liner to keep the conversation going. Made with HARPA AI 👍 Upvote to improve video surfing
Thanks a lot, Sam, another great video! But I second the person asking about the timescale of such an endeavor. Really want to hear more about it from you or other pros. I mean it sounds good and all, a clean and "healthy" way to build links, but how are you meant to get to the first page of search results, i.e. top-10, where the competitors have hundreds if not thousands of unique domains in their backlink profile if you need to provide a good, valuable piece of content to every single person you pitch? Especially something like the data and stats, like in the example about the golf balls, which takes a lot of time and money to collect, and you have to "spend" it on a single backlink. Because you can't just hand out the same content/stats/etc. to everyone, you have to provide something unique every time. And if you get only one backlink in exchange for months of research, you won't even get to a hundred in your entire lifetime.
Link building is definitely time consuming. But it's important to realize that not all queries require you to build a ton of links. If you use Ahrefs and notice that some of the top pages have a ton of referring domains, it's worth manually assessing the quality of the link profile. I believe I outlined that in this lesson: ruclips.net/video/Yf1Bc3JsTSA/видео.html If the competitors indeed have hundreds/thousands of quality unique linking domains, then it may not be a battle you'd be able to fight in the near term. It doesn't mean you shouldn't target the query, but I would look at it as a longer-term project. As for the golf balls example, collecting data doesn't have to be super expensive or time consuming. For example, if you were to spend 2-hours on a launch monitor, you're looking at ~$30/hr (at least where I am). Buy some used balls on eBay ($2-$3/premium ball in near-mint condition). Since you'd be hitting into a screen, you technically only need 1 ball of each model/make. Multiply that by 10 different balls, and you spent ~$90 for 2 hours on the launch monitor. From there, you could "splinter" out multiple topics. Examples: - Best golf balls for [type of golfer] - Brand 1 vs. Brand 2. + Brand 1 vs. Brand 3 etc. You have tons of different variations from this. - Why Titleist Pro V1x is better for [Golfer Type] than Pro V1. With $90 worth of data, you could pump out some really good content imo. Also, I wouldn't recommend building links just through guest posting. Guest posting provides that additional benefit of getting in front of large audiences you wouldn't have access to otherwise. Assuming you created 20 posts with $90 worth of unique data AND you're a seasoned expert in the area (ie. golf), I would assume you'd be able to get a ton of links from that. But to be fair, my sentiments are based on hypotheses :) -Sam
Hi Sam, great content! I've been an ahrefs subscriber for a while now but I never used it to its full potential - thanks so much for showing us tips on how to make the most out of our subscriptions :) I have one question related to the outreach strategy you're outlining in your video: does this apply to e-commerce product category pages? I can see how an educational blog post / roundup post could bring value to webmasters of other blogs/websites, but what if you're an e-commerce site? Is backlink-building even worth considering on product pages or would you say we should focus on the blog instead (create one if we don't have one) and hope the blog would drive traffic to the product pages?
Great question. Naturally, link building is a lot easier for content compared to product pages (I'm guessing physical products?) for the reason you mentioned. It's not impossible to build links to product pages, but depending on your niche, it can be quite tricky. For example, Roman's Originals got ~350 RD after people found out they were the ones selling #thedress. ahrefs.com/site-explorer/overview/v2/exact/live?target=https%3A%2F%2Fwww.romanoriginals.co.uk%2Finvt%2F70931%3Fcolour%3DRoyal-Blue Whether that campaign was manufactured or just pure luck is beyond me :) Going back to your question: if there's a good reason for you to reach out to a group of people to link to a specific product where it actually makes sense for them to do so, I don't see why not. But if your reason for contact / to link is unreasonable, I wouldn't waste much time. Keep in mind that a lot of transactional queries often have fewer links to the top 10 pages with some exceptions. And some aren't even necessarily just about backlinks. So it's not always necessary to build a ton of links to every page. If you haven't watched the keyword research module where I talk about assessing ranking difficulty, then I recommend checking that out. ruclips.net/video/TPtCjy4n4cU/видео.html Also, another SEO strategy I recommend is to use internal linking from blog --> product / category pages. We have a video on it called "The Middleman Method." - ruclips.net/video/433XlvMl508/видео.html Best of luck. -Sam
nice one sam, pls bring On-page SEO portion also and video editing tools for youtube videos like yours. I really like your graphics in the video either than the content.
Amazing video, I had a company refer me to your services for my blog and to rank higher. I create training videos. Curious, what software do you use to create your video slides? Thanks
Thanks! In this video we're showing the process of editing videos for high engagement and mention the software we're using in the description: ruclips.net/video/j5EOWffq-gk/видео.html Hope it helps 🙏 -Helen
How do we approach responding to someone if we are on the receiving end of a link request and the sender is not providing any value in exchange for me linking to them?
my mostly competitors' domain extension is - ." com" but my domain extension is .net so there is most probably a chance my domain rank on the united states?
There's no reason to give anyone a nofollow link unless the website you're building links from is mis-informed about SEO or your site looks dodgy. :) - SQ
Hi sam, can you create a video on Tier 1, 2 & 3 backlink method in SEO strategies? I looked for some of those, i understood it very well too, but the point is, im confused regarding from where to start it! Have a good day :)
I finished this SEO for beginners playlist (obviously need to rewatch it for better understanding) to help me upskill with my freelance work. I hope there will be an approach from the point of view of those who consider SEO as a job. Despite all that, I am very thankful for this channel. It is worth watching!
Glad you liked it! And thanks for the feedback 🙏
-Helen
I can't believe this tutorial series is free! 🥳
Thank you!
This makes a lot of sense. Instead of just trying to hard sell, build a rapport of some sort. Good work!
Thank you!
-Helen
I didn't notice when ahrefs went from 100k to 200K awesome job guys
🚀
Wow. I was watching another video on outreach and this just happened to pop up.
Thought like many of Sam's videos it would be a golden nugget from a while ago, but it's only 2 minutes old!
This has given me a few ideas on much better ways to outreach than just trying Skyscraper again. I massively appreciate it.
Sam, if you're reading this, you practically taught me everything I know about SEO! You provide incredible quality (and are partly why I'm an Ahrefs customer). I can't thank you enough dude 🙌
That's awesome! Glad to hear it and thanks for the kind words.
I wrote a really long, detailed comment and then RUclips decided to crash on me. Let me summarize why I really dislike this video:
First, let me say that I'm an Ahrefs client since 2015 and have liked and learned from much of your content.
1. This outreach method/style is super outdated and most newbies will fail following this video's advice. "Hey I totally found your site (not scraped btw) and wouldn't you know, here's a relevant article, mind linking to it?" Even experienced link builders struggle these days because everybody inbox is full of this crap. You yourself came up with a study saying 70% of sites sell links, so what's with asking for a link for free?
And no, "keeping content updated" is not even close to being perceived as value, come on... 99% of non-SEO site owners click publish and never go back to old posts again.
2. The "anatomy of an outreach email" is all fluff. Nobody cares who you are, what you have created, bla bla. All they want to know is what you can do for them. Without a strong value prop, you will your outreach campaigns will be ridiculously inefficient. Proof?
In fact, you prove this yourself, in THIS very video:
3. Kim Koh features you in his post (kimkoh.com/best-personal-blogs-to-read/ ), sends you an email and all he gets is a one liner "cool thanks". In fact, he got the same from the other 116 people he emailed - 0 referring domains to that page nearly 2 months after publishing it. I'm not saying you should have linked to him, by the way (I wouldn't have). I'm saying it proves my point that without providing value, even super personalized emails like his will fall on deaf ears. So so many hours spent creating the post, sending 117 personalized emails and ZERO results. Not a single person linked back to that post. Not a SINGLE one.
That's the cost of advice such as in this video. It's dozens of hours of time someone spends creating a post and personalized outreach only to get nothing in return.
Oh, and let's not assume he wrote 117 emails for fun. Obviously he's fishing for links. He's just not asking for them because he doesn't want it to look like that's the only reason you were featured.
The whole "but next time he emails me, I will probably open his email" is a moot point. Opening an email has no correlation with getting a link, as we just established. If his value prop sucks with his next email, like it did with this campaign, the results will be the same.
4. You used Kim's content and even email and didn't bother to link back to him in this video. You actually blurred his name, lol. That really rubs me the wrong way, in a video that is supposed to teach about outreach. I'm really having to hold back here. If you even remotely use someone's work in your content you MUST recognize them. For the biggest SEO SaaS not to do that really boggles my mind. Because you did it on purpose, you know the value of a brand mention. I expect more from Ahrefs as a brand and this has hurt your image in my mind.
Thanks for your thoughtful and constructive comment -- I appreciate it :) I'll try and do my best to respond to all your points as I do feel there are some misinterpretations and some assumptions being made.
> 1. This outreach method/style is super outdated and most newbies will fail following this video's advice. "Hey I totally found your site (not scraped btw) and wouldn't you know, here's a relevant article, mind linking to it?"
I don't think I recommended this? If I did, can you please provide a timestamp.
> Even experienced link builders struggle these days because everybody inbox is full of this crap.
Agree with this comment which is why I specifically stated that you need to write better emails. (0:47 - 2:25)
> And no, "keeping content updated" is not even close to being perceived as value, come on.
I don't disagree with you that the majority of people would not consider this particular example as a strong value exchange. But I do think there are more than enough people out there that do want to keep their content up to date and appreciate a heads up. In case you haven't watched it, we outlined our case study on doing outreach for links to our stats page here using that value exchange: ruclips.net/video/gMcA-8nalL8/видео.html
Bottomline: people will always find reasons as to why [example] is a bad value exchange. Why? Because people aren't motivated by the same things. It's the same reason why people come up with different excuses as to why [this] worked for [person/company] but won't work for them. 🤷🏻♂️My view: twitter.com/samsgoh/status/1291189120673480705
Not a battle worth arguing so agree to disagree :)
> 99% of non-SEO site owners click publish and never go back to old posts again.
While I agree that most non-SEO people won't go back to update old posts, I think you may be missing the bigger picture. If there's a good enough reason for them to update it, then why wouldn't they? The hard part about outreach is finding that reason for them to go back and update it.
> The "anatomy of an outreach email" is all fluff
Fluff is a bit of a strong word imo. At 5:27 I specifically say... "while there isn't a streamlined formula for every outreach email you send." This video (and the entire course) is a course for beginners -- people who have probably never done outreach before.
Thinking back to the first outreach email I sent, it felt very unnatural. I didn't exactly know what to say, how I should format it, etc. It's meant to give people who are new to outreach a *very basic* template that still leaves enough room for them to be human.
> All they want to know is what you can do for them. Without a strong value prop, you will your outreach campaigns will be ridiculously inefficient
I believe that's what I said without the hyperbole.
> In fact, he got the same from the other 116 people he emailed - 0 referring domains to that page nearly 2 months after publishing it. Oh, and let's not assume he wrote 117 emails for fun. Obviously he's fishing for links
I don't think he was "fishing" for a link. Or at least, I wouldn't send that kind of email expecting people to link to me. I would assume it's to open potentially 117 doors that he didn't have access to before.
He did personalize the email, but he used an outreach tool. Look back at the 2:43. The bottom of the email has an unsubscribe link. I would guess it took less than 2 minutes to "personalize" each of these emails using merge fields. ie. Hi {Name}, [intro]. {Personalized Field}. Imo, a good balance of personalization with efficiency.
Again, this is an SEO course for beginners -- many viewers who have never had exposure to SEO. This is why I chose to omit talking about merge fields, outreach tools, and personalization at scale.
> The whole "but next time he emails me, I will probably open his email" is a moot point. Opening an email has no correlation with getting a link, as we just established.
This is why I think people get outreach wrong 99% of the time. They focus on *just* getting a link and forget that there are real people on the other end of the email. If that sounds fluffy, then I think it validates my reasoning.
Link building is a process and again, people aren't motivated by the same thing. The best link builders I know know how to adapt and read scenarios/people.
ie. some people are motivated by money, others by "fame and recognition," others by just good quality content alone, [insert 100 other motivations], and some won't be willing to add a link no matter what.
People tend to look for "tricks" -- ie. a one-liner that will convert links at XX% higher or a subject line that improves open rate by XX%. That's the wrong approach imo and it's the reason why I think people have become jaded by blogger outreach. Because those "tricks" aren't what convert links (or at least for very long).
> If his value prop sucks with his next email, like it did with this campaign, the results will be the same.
I agree, which is why the words I used were "I'd probably open/read his email" as opposed to... "I'd do him a favor." I believe I outlined some examples in this video about the value of starting a conversation: ruclips.net/video/mxusD0K-IYA/видео.html
> You used Kim's content and even email and didn't bother to link back to him in this video. You actually blurred his name
Generally speaking, we blur out details that include personal details (emails, names, URLs, etc) -- good and bad examples. In fact, the example of the bad email (1:24) blurs out a URL to my own website.
If I thought there was a good reason to link to his post, I would have. But what value does that bring on a video about email outreach (genuinely asking)? If the video was on "X Expert Roundup Examples" then it may have made sense to link to the example. The title that shows 117 Best [Topic] illustrates the message I was trying to get through.
In our RUclips descriptions, we generally link to resources and tools mentioned in the video that will bring value to the viewer. For example, in this video, we link to some of our link building tutorials and Hunter because I recommended them as a tool.
Sorry it rubbed you the wrong way, but personally speaking, if someone had shared an email of mine, I'd prefer that my details were blurred. And if the URL/page they showed was blurred/distorted, I'd have zero issues with that.
-Sam
Thanks for impacting life with your content
🙏
That is the greatest video among the playlist.
I'm glad you like it 🙌
-Helen
Another great video. Keep them coming 👍
More to come!
This Playlist is really a good starting for seo beginners like me thank you sam 😊
Glad it was helpful! :)
-Helen
Ahrefs is the best I am in love with ahrefs😁
Thaaaaank you ☺
-Helen
hi sam , the course was really epic , helped me alot to get started.
Glad it was helpful!
Great video, I always keep following
Thank you!
🎯 Key Takeaways for quick navigation:
00:00 📧 Blogger outreach is crucial for link building and requires thoughtful email exchanges.
00:28 🚫 Generic and spammy outreach emails are ineffective and may lead to no backlinks.
03:13 🔫 The shotgun approach (mass email blasts) is less effective than the sniper method (carefully personalized emails).
04:40 📨 Finding the right person to contact and their email address is essential for successful outreach.
05:38 📝 Anatomy of a typical outreach email: Subject line, Introduction, Qualification and Justification, Pitch, One-liner to keep the conversation going.
Made with HARPA AI 👍 Upvote to improve video surfing
Thanks a lot, Sam, another great video!
But I second the person asking about the timescale of such an endeavor. Really want to hear more about it from you or other pros. I mean it sounds good and all, a clean and "healthy" way to build links, but how are you meant to get to the first page of search results, i.e. top-10, where the competitors have hundreds if not thousands of unique domains in their backlink profile if you need to provide a good, valuable piece of content to every single person you pitch?
Especially something like the data and stats, like in the example about the golf balls, which takes a lot of time and money to collect, and you have to "spend" it on a single backlink. Because you can't just hand out the same content/stats/etc. to everyone, you have to provide something unique every time. And if you get only one backlink in exchange for months of research, you won't even get to a hundred in your entire lifetime.
Link building is definitely time consuming. But it's important to realize that not all queries require you to build a ton of links. If you use Ahrefs and notice that some of the top pages have a ton of referring domains, it's worth manually assessing the quality of the link profile. I believe I outlined that in this lesson: ruclips.net/video/Yf1Bc3JsTSA/видео.html
If the competitors indeed have hundreds/thousands of quality unique linking domains, then it may not be a battle you'd be able to fight in the near term. It doesn't mean you shouldn't target the query, but I would look at it as a longer-term project.
As for the golf balls example, collecting data doesn't have to be super expensive or time consuming. For example, if you were to spend 2-hours on a launch monitor, you're looking at ~$30/hr (at least where I am). Buy some used balls on eBay ($2-$3/premium ball in near-mint condition). Since you'd be hitting into a screen, you technically only need 1 ball of each model/make. Multiply that by 10 different balls, and you spent ~$90 for 2 hours on the launch monitor.
From there, you could "splinter" out multiple topics. Examples:
- Best golf balls for [type of golfer]
- Brand 1 vs. Brand 2. + Brand 1 vs. Brand 3 etc. You have tons of different variations from this.
- Why Titleist Pro V1x is better for [Golfer Type] than Pro V1.
With $90 worth of data, you could pump out some really good content imo. Also, I wouldn't recommend building links just through guest posting. Guest posting provides that additional benefit of getting in front of large audiences you wouldn't have access to otherwise.
Assuming you created 20 posts with $90 worth of unique data AND you're a seasoned expert in the area (ie. golf), I would assume you'd be able to get a ton of links from that. But to be fair, my sentiments are based on hypotheses :)
-Sam
@@AhrefsCom Thanks for such a detailed answer, Sam!
Hi sam, thanks you so much for quality information
Thanks for great content, sometimes its doing the most basic things and being considerate of person receiving the email.
👍
Thanks for video!
Awesome Work ✌️
Thanks!
Another home run!
🔥
Hi Sam, great content! I've been an ahrefs subscriber for a while now but I never used it to its full potential - thanks so much for showing us tips on how to make the most out of our subscriptions :) I have one question related to the outreach strategy you're outlining in your video: does this apply to e-commerce product category pages? I can see how an educational blog post / roundup post could bring value to webmasters of other blogs/websites, but what if you're an e-commerce site? Is backlink-building even worth considering on product pages or would you say we should focus on the blog instead (create one if we don't have one) and hope the blog would drive traffic to the product pages?
Great question. Naturally, link building is a lot easier for content compared to product pages (I'm guessing physical products?) for the reason you mentioned. It's not impossible to build links to product pages, but depending on your niche, it can be quite tricky. For example, Roman's Originals got ~350 RD after people found out they were the ones selling #thedress. ahrefs.com/site-explorer/overview/v2/exact/live?target=https%3A%2F%2Fwww.romanoriginals.co.uk%2Finvt%2F70931%3Fcolour%3DRoyal-Blue
Whether that campaign was manufactured or just pure luck is beyond me :)
Going back to your question: if there's a good reason for you to reach out to a group of people to link to a specific product where it actually makes sense for them to do so, I don't see why not. But if your reason for contact / to link is unreasonable, I wouldn't waste much time.
Keep in mind that a lot of transactional queries often have fewer links to the top 10 pages with some exceptions. And some aren't even necessarily just about backlinks. So it's not always necessary to build a ton of links to every page.
If you haven't watched the keyword research module where I talk about assessing ranking difficulty, then I recommend checking that out. ruclips.net/video/TPtCjy4n4cU/видео.html
Also, another SEO strategy I recommend is to use internal linking from blog --> product / category pages. We have a video on it called "The Middleman Method." - ruclips.net/video/433XlvMl508/видео.html
Best of luck.
-Sam
@@AhrefsCom awesome thanks Sam for the quick answer!
nice one sam, pls bring On-page SEO portion also and video editing tools for youtube videos like yours. I really like your graphics in the video either than the content.
We have a video on how we edit our videos: ruclips.net/video/j5EOWffq-gk/видео.html
- SQ
@@AhrefsCom Thanx for yhe update sam
This is great!
Thanks!
Thank you,Sam :)
You're welcome!
Wouldn't it take years to build backlinks by doing sniper guestpost style for a new site?
The goal is not to get as many backlinks as possible, but relevant, authoritative, high-quality backlinks.
- SQ
Amazing video, I had a company refer me to your services for my blog and to rank higher. I create training videos. Curious, what software do you use to create your video slides? Thanks
Thanks! In this video we're showing the process of editing videos for high engagement and mention the software we're using in the description: ruclips.net/video/j5EOWffq-gk/видео.html Hope it helps 🙏
-Helen
One question, do we follow up with prospects if they don't respond in a timely manner?
We like doing one follow-up :)
- SQ
How do we approach responding to someone if we are on the receiving end of a link request and the sender is not providing any value in exchange for me linking to them?
There's no right answer. It depends on you :)
- SQ
Do most authors check your DR, backlinks and visits before they decide if they should link?
Depends on the niche, but majority wise, probably not.
- SQ
my mostly competitors' domain extension is - ." com" but my domain extension is .net so there is most probably a chance my domain rank on the united states?
Why not?
- SQ
@@AhrefsCom ok so .net also rank with .com domains extensions?
Hey Sam, great content. Not only you're an expert in blogging outreach, you're also an *expert in balls* hehe
Yes, I'm mentally 14 y/o
🙃
How we know if they give dofollow or nofollow link
There's no reason to give anyone a nofollow link unless the website you're building links from is mis-informed about SEO or your site looks dodgy. :)
- SQ
yey
👍
Hi sam, can you create a video on Tier 1, 2 & 3 backlink method in SEO strategies?
I looked for some of those, i understood it very well too, but the point is, im confused regarding from where to start it!
Have a good day :)
We'll think about it :)
- SQ
@@AhrefsCom thanks!
This is great!
Thank you!