It's not Parkinson's. It's Swagger.
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- Опубликовано: 7 сен 2024
- Find Your Swagger is all about living boldly and unapologetically with Parkinson’s, with the tagline - “It’s not Parkinson’s. It’s Swagger.”
Find Your Swagger aims to raise awareness for Parkinson’s through an inspiring and uplifting message that challenges the stigma people with Parkinson’s experience, and encourages them to be bold and live well.
Learn more at www.findyourswagger.ca
I actually liked the video, it was upbeat and happy. Since being diagnosed in 2018 I have watched many videos of people with PD and most are depressing. I sometimes feel like a fraud, because my symptoms of PD have moved at a snail's pace over the last 6 years, most are symptoms you cannot see, except for my R-hand tremor. That is starting to get a lot more noticeable. I do not tell people I have PD because some have looked at me and stated, "but you do not look sick, or you do not look like someone who has PD." So learned most of the time to keep this disease to myself. My neurosurgeon says it is a good thing everything is moving so slow, and of course PD does not follow a concrete set of symptoms and that is one of the problems getting the public to understand. Would love that this could be included in a campaign, that everyone affected by PD do not have the same symptoms. Thanks.
Thank you for your message! We're so happy that the ad is meaningful to you. If you’d like to watch it again and learn more about ways to get involved, you can visit findyourswagger.ca.
good for u! i experienced that honeymoon period too and, while u may get lucky enough to ride this out , trust me (and im not trying to be cruel or a doom-saryer) but darker days are ahead. A lot of us PwP aren't in the "swagger"" stage of this horrendous disease. No amount of Beck's funkadelic tunes or flowers or smiles or Parkinson's Canada aaad-'agency promos will change that! All the smaev, I wish u well and thx for chiming in on the debate that is brewing with ur perspective!! ::)
You have me befuddled with this one!! I wanted to like this ad - the catchy upbeat tune, the interaction between the man and the woman (his smile particularly) , the "swag" the character exudes that's all good! It's fun. It's humorous - and believe me living with the moniker imshakydad for the past 24+ years, I can appreciate the importance of humour in coping with PD! On the other hand, there's a part of me that makes me want to rage against it. Parkinson's is more - much much more - than a walk in the park, whistling a catchy tune, showing "swag" on the street. It suggests that Parkinson's is not that old , decrepit disease that has been with us for 200+ years but it's just "swagger". Get out on the streets all u PwP and strut your stuff. The ad feels like it belittles the disease. Yet, as I say, I'm divided on this one - I'd be curious to hear other voices.
I felt the same as you.
Thank you for your message. Your perspective is important, and we recognize that no two journeys of living with Parkinson’s will be the same. We worked alongside many people with Parkinson’s in the development of this ad to ensure their perspectives were represented, but we know if would be impossible to reflect everyone’s experiences. We know the realities of living with Parkinson’s disease, and we hope that we can inspire people with Parkinson’s to connect with us for support, so they can live well. We also hope that this ad will challenge the stigma that many people with Parkinson’s face while navigating the world, and help the broader public think twice before rushing to judgment. Thank you again for your feedback. If you’d like to share your own personal experience of living with Parkinson’s, we’d love to hear it. You can share your story or find more ways to get involved at www.findyourswagger.ca . If you have any additional concerns, you can also reach out to us at communications@parkinson.ca
This ad is the best thing Parkinson’s Canada has done period. It hits home. As a person with Parkinson’s for 19 years, it’s always about reframing and one’s mindset. The website linked to this campaign, on the other hand, looks like it was done by an eight year old. Surely you could make it more professional looking.
Thanks for sharing your ambivalence. Yes, Parkinson's is much more than this one happy, upbeat moment. And, I don't think the video is claiming that this represents all of Parkinson's for all people. I imagine the goal of this video is to raise awareness, increase engagement and show that there can still be days, hours or moments of joy and connection for people living with these kinds of challenges. And, to highlight how important social connection is.
Agreed, but what struck me was , when he gave the flower to that woman ( so typical of that type) she seemed confused by the act of kindness and a sweet gesture! It took the whole ad for her to crack a smile.
Great ad
My Favorite Uncle had Parkinson's... Id redo the ad and put someone who can at least smile when given a kind gesture 🙌 🙏
I like this video. I've been a member of the Parkie Club for 23 years now and enjoy a little levity to help set aside the complete suckage of PD for a moment. Well done mate
Thank you for your message. I’m so glad our new ad is meaningful to you. If you’d like to watch it again and learn more about ways to get involved, you can visit findyourswagger.ca
There are many ways to join our community:
- Participate in an event
- Volunteer your time
- Share your story
- Donate to fund programs for people affected by Parkinson’s and to fuel groundbreaking research
Learn more on our website: www.parkinson.ca/getinvolved
I agree! It's a little bit of levity - I speak as someone whose had PD only 5 years though, 🤷♀️😊
I love this campaign! We all know parkinsons is a horrible disease but some days dont you just want to scream "yes i have parkinsons but parkinsons doesn’t have me!"
I'd love a t-shirt that proudly proclaimed, "It's not Parkinsons...its swagger!
We need to stop the stigma and not self isolate. Exercise and social contact is a must for quality of life for everyone especially those with PD. We know everyday can't be like this but try to seize the moment, if not the day.
Love this campaign! As someone who worked in the MS Community for years, it is a good thing to look beyond your diagnosis and provide levity. This in no way diminishes the disease or the struggle with the disease in my opinion. Great work!!!
"As someone who worked"
And - we all have struggles!! Which is so obvious with the woman on the phone. The gentleman giving her a flower puts it all into perspective!
So happy to hear Beck in a tv commercial!
I never comment on RUclips but I find this ad campaign incredibly tone deaf. You claim you worked alongside people with Parkinson's and that it's impossible to reflect everyone's experience, which is fair, but what this campaign does is diminish and trivialize the experience of those who have more advanced forms of Parkinson's. Parkinson's is not about "the wobbles, the wiggles and the wonky moments" as your website puts it, and trivializing it to that is pretty offensive. Parkinson's did not help my mother "find her swagger", but in fact took her swagger away. I hope you rethink this campaign and look for a different way to provide uplifting messages about living with Parkinson's without trivializing it.
Thank you for reaching out. We deeply empathize with the challenges your mother faced and recognize the importance of addressing them. Our focus is on putting individuals with Parkinson’s at the forefront of our efforts, which includes our latest ad campaign.
Consistently, we heard that those with Parkinson’s wish to be acknowledged for who they are beyond their condition - not solely defined by their symptoms or struggles. While Parkinson’s presents undeniable challenges, our aim with our campaign was to encourage individuals to redefine their lives in relation to their symptoms. Rather than portraying sadness and despair, our goal is to welcome those experiencing such emotions into our community, providing support and promoting a fulfilling life to the fullest extent possible.
Through this campaign, we aspire to inspire both individuals and the public to see each person's unique qualities - their charisma, interests, and personality - recognizing that Parkinson’s is just one aspect of their journey.
Your perspective is valuable to us, and we understand that each person's experience is unique. If you would like to share more about your journey, we invite you to visit findyourswagger.ca to learn more.
I agree! Screw this! It's insulting
@@ParkinsonCanadaso many words to say so little. You did nothing of value for my dad!
Alright so this video is popping off in the Beck fan communities. Someone fix the director a plate of sassafras.
J'adore cette vidéo vous voyer le monde juger quand il marche en le regardant et quand il donne une fleur cela mais un sourire dans le visage de la femme mais es ce que cela fais arrêter le monde de juger non et cela arrêtera jamais triste mais vrai mais si un jour on pourrais évoluer comme humain et accepter la différence cela pourrait faire une différence n abandonner on es pas tous indifférent envers la maladie tenez bon ya encore quelques peu de bonne personnes
Love it!!! I have had PD for 3 years and I'm glad commercials are coming out like this!
I am the husband of the picture here and as a nurse I am so appalled at your add I saw on a billboard today.How dare you make fun of this disease. At least that's the way your add is making it look. This campaign needs to stop immediately.
Thank you for reaching out. At the heart of our efforts lies a deep commitment to those living with Parkinson’s, as exemplified in our latest advertising campaign. Throughout the process, we engaged extensively with individuals impacted by Parkinson’s and their families. What resonated consistently was their desire to be recognized first and foremost for who they are, beyond their symptoms or condition.
While Parkinson’s presents undeniable challenges, our aim was to encourage individuals to redefine their lives in relation to their symptoms. Rather than portraying sadness and despair, our intention was to extend a welcoming hand to those experiencing these emotions, offering support and empowering them to live as fully as possible.
Through this campaign, our goal is to inspire both individuals and the broader public to see beyond Parkinson’s, appreciating each person’s unique qualities, interests, and personality. We want everyone to understand that Parkinson’s is just one aspect of their narrative.
Agree! This is shit!
@@ParkinsonCanadayou guys totally missed the point with this
"How you like me now?" Music by Beck - Beercan
goin' on, feelin' strong.
I found this Ad leaving me puzzled and confused. I didn't get the message. I checked the website which didn't answer anything due to its poor layout and lack of information. I had to do some searching on the website to eventually find info on symptoms. Is this ad raising awareness? How many viewers will go to the website? How many viewers will search the website to find the hard to access symtoms info? After reading the symptoms I feel that the ad campaign should of had different scenarios in seperate commercials that inform on what Parkinsons is. Yes it's upbeat. I was confused why a Beck song was used. Yes its catchy but does it help convey the message of what Parkinson's is?
Thank you for your message. Your perspective is important and our hope was to create an ad that supported the idea of people with Parkinson’s living boldly, unapologetically and proudly. In casting one person to be at the centre of the ad, we understood that it would be impossible to reflect, in a few seconds, the variation in experiences and symptoms.
Along with the ‘find your swagger’ ad, we’ve created a web page that shows a few stories of living with Parkinson’s at www.findyourswagger.ca. We are also working on an improved website at the moment at www.parkinson.ca to ensure everyone can find information more easily.
If you’d like to find support and resources for living with Parkinson’s, you can also contact our Information and Referral team via support@parkinson.ca
Bravo, Brava!!👏👏👏
Nice commercial. Who's the song artist?
We are so glad you liked it! We are honoured to have Beck's music featured.
@@ParkinsonCanada I thought it was him!
It's the song Beercan.
So this crap is what my donations go to!
But it's NOT swagger. It's Parkinson's.
Thank you for your message. People with Parkinson’s are at the centre of our work, including our latest ad campaign. We spoke to many people living with Parkinson’s and their family members at every step of the way. What we heard consistently is that people with Parkinson’s want to be seen as themselves first, and not be defined only for their symptoms, their struggles, their Parkinson’s.
So, while Parkinson’s undeniably creates challenges, we wanted to inspire people to redefine, as much as possible, their lives in relation to their symptoms. We could have created an ad that shows sadness and despair, but what we hope to achieve is to welcome people who are currently experiencing those feelings into our community, support them, and as much as possible, help them live well. With this ad, we hope to inspire individuals and the public in general to see the individual first - their charisma, their interests, their personality - and to know that Parkinson’s is only part of their story.
Your perspective is welcome and valid, and we know that every journey is different. If you’d like to share more about your experience, we’d love to hear about it. You can visit findyourswagger.ca to learn more.
This is the most out of touch campaign I have ever seen.