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- Опубликовано: 30 июл 2024
- This case study on Tanishq is focused on one of the most trusted brands in the Indian jewellery industry i.e., Tanishq. The Indian jewellery industry is highly unorganised with a stronghold of local jewellers who are serving from generations. In 1994, Tanishq was in a loss of 150 crores but now in 2022 has earned 23000 crores. How does a loss-making company become profitable? Which business strategies of Tanishq made it a market leader? How did Tanishq become a global brand in spite of pullbacks?
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- How to make a loss-making entity profitable
- How to create a global business brand
- Which successful business strategies made Tanishq successful
- How to develop a profitable business with limited resources
- How to develop a professional team
- How significant is training for business growth
Watch this business case study on Tanishq. Identify the business strategies which made Tanishq India's no.1 jewellery brand. If you are struggling with your business this is a must-watch video for you. Note down the successful business strategies which are implementable in your business.
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Video Chapters:
00:00 - Introduction
01:26 - Problems that tanishq identified in jewellery market
03:14 - TANISHQ’S Initial FAILURE, The 18K jewellery
06:19 - Master strategies of Tanishq, How it disrupted Indian market?
09:34 - Secret money making maths of "impure to pure"
14:21 - How Tanishq impacted the practices & thought processes of retail jewellery market?
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#tanishq #ratantata #ratantatamotivation #tanishqjewellery #tanishqgoldjewellery #drujjwalpatni #hindi #tanishqgoldbangle #tanishqdiamond #tanishqgoldnecklace #tanishqbangle #tanishqdiamondnecklace #tanishqearrings #tanishqdiamondring #tanishqad #tata #ratantata #cyrusmistry #karatmeter
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Tony Mony Store Bogura Bangladesh
Tank sir
Tank sir
9999OKū
Sir plants nursery realeted video chahiye please
Maza aa gya Sir..thank you. Wonderful to hear about such a reliable brand which is actually pride of India.
इस एपीसोड को देखकर कह सकते है कि मेरा
देश बदल रहा है।
बहुत सुन्दर प्रस्तुति 🌹
उज्जवल पाटनी जी आपका बहुत बहुत आभार 🌹
I went to adjust old gold bought from some other jewellery and bought in exchange another new set the old gold was found to be pure and weighed perfect and the amount on the day adjusted to the new one after melting them infront and with no loss in weight.
TATA stands for purity and No fraud.
No other brand for me now.
Yes jab aap 400@gm sa ziyada 700 to 900 per gm pay kartay han
Bahut badhiya information Sir 👍👍👍 thanku so much 🙏🙏🙏 I'm a very Big fan of you ❤️❤️❤️ from Ratnagiri Maharashtra.
Great study and narration ❤you sir. God bless 🙌 all success
Thanks Tanishq
I'm Tanishq Manager 🙏
बहुत सुन्दर प्रस्तुति 🌹
काश ऐसा सभी करने लगें।
बहुत ही सारगर्भित विश्लेषण और प्रस्तुतिकरण जो उपभोक्ता को जागृत करेगा ।
I Salute you Sir for sharing the information about Tanishq !🙏
Impacting the life of a lower middle class 💞❣ Thankyou so muchhj sir ❤😍
Hii
सर आपकी मोटीवेशन स्पीच के बाद में बैकग्राउंड म्यूजिक बहूत अच्छा है सर आपकी बात में दम है
We have hope for a better world because of you
Knowledgeable video
Thank you sir
Faith is very important. I bought from Tanishq since 2005. Every thing is transparent.
Excellent video sir.
Thanks
Bahot bahot dhanyawad sir iski peshkash ke liye..❤️ grow more sir g blessed you a lot
Salute hai sir aapko
Itni mahnat se hame jankari dene ke liye
Really , Tanishq is a most trusted brand in i india and in due course it will be worlds popular and world's trusted brand too.
I myself always buy gold from Tanishq only.
भाई आपने यह विषय की जानकारी बखूबी से दी है, आपकी शुरुआत मैं पेशी ऐसी थी की टाटा का कोई काला कांड बाहर आएगा, लेकिन ज्वेलरी विषय को बहोत सुंदर तरीके से आपने रखा, आपका नाम यूंही उज्वल है,,,,,
Love you❤ Patni Sahab. bahut achha video Eye opening.
I salute the Tata Ratan ..legend of our country...trusted ... loyalty..❤
Thanks so much for making this video
I worked with. A Tata company all my life and I can tell that Tata will never cheat. It was a smart business strategy.
That means tanishq is good ??
@@Anita-wg2bu yes.. rest assured..
Tanishq doesn't hide anything they reveal breakup of amount.
Thank you sir mujhe Apne startup
Idea mil gaya
आपका वीडियो तो अच्छा है लेकिन आपका समझाने का तरीका उससे भी अच्छा आसान भाषा में धन्यवाद
I am jeweller from 35 years
Tanishq bear 8 years loss as a tata survive can't other small jeweller survive
Thank you sir very knowledgeable video 😍
Kya baat h...
Strategy sikhne layak h
Bhaut maja aya sir mn krta h ap bolte rho hm bs sune apko dil se thank you sir from Bihar
Thank you fir incredible enlightening on gold, be blessed by devine
Recently while buying some jewellery from Tanishq, we gave some old ornaments originally made by P N Gadgil, Sangli. Even as per the caratometer at Tanishq - these old ornaments were found to be quite pure.
It showed honesty of both.
Even चंदू काका सराफ भी pure देते है
आपको शायद अच्छा मिला होगा लेकिन गाडगिल मिलावटी में फेमस हैं
Very Interesting Story of Tanishq 👍
मैं हूँ अक्षय गौतम "Ziddi Zagat" का Creator.
आपके ज़िद को सलाम करता हूँ!
Tata is the only brand to be trusted blindly in India from steel to gold. Tatas integrity cannot be challenged. The most ethical brand in India.
If you know the personal character of J R D Tata or Tisco s Russi Modi you will never say that. Even today Ratan is Ratna.
You cannot be sure
Sab ke sab chor hain. These tatas give quality products to customers but they also loot country resources n interfere in govt policy making for business n make profit
Koi buisness profit ke liye hi karega bhai. Apni. Indian company progress kar rahi hai achchi baat hai
We had a bad experience with Tata realty
The reason is we trusted them blindly and they let us down .
बहुत-बहुत धन्यवाद अच्छी जानकारी दी है आपने और साथ में एक सिख भी
Great knowledge sir 👍
Sir your case study is very useful
Very impressive, thanks Sirji.
Very nice information about gold 🥇 Sir
Doing very good thanku so much sir .
Tanisk thoda paisa zyada lega to bhi satisfaction of buying a pure stuff gives immense trust.
Good very useful information thank you sir
टाटा जी पर देश को गर्व है
ruclips.net/video/m4i3DndY7eE/видео.htmlsi=yOxOAyKC9fsZYQ6l
Watch this video and get more insights about Ratan Tata ji
Hare Krishna, Dear Ujjwal sir mujhe to bahut mazza aaya ish video mein
भई डिजाइन बहुत ही कमाल का होता है तनिष्क का
Bahut acchi information thank you sir
Sir, you r my favourite motivater.
Sir ,you inspire me every time.
Very good case study.
पाटनी सर आपका ये वीडियो केवल मेरे लिए है ऐसा मुझे लगता है।
Tata matlab trust. I love❤ tanishq jewellery
Sir, aapki video bahut achhi hoti hai,
Bas beech me add mat kiya karo...
Add ki separate video bna diya karo...
Topic se bhatak jate hai...
I hope somethings will be made mandatory for the public sector Life Insurance Companies & General Insurance Companies where the staff is generally having strong unions and everyone having great salaries but because of their secure jobs and no answerability for services to Policyholders and claimants ultimately the customer i.e the Policyholders suffer.
Agree
Wakai sir mza aa gaya🥰🥰🥰😌😌☺☺☺☺😊
बहुत सुन्दर प्रस्तुति 🎉सर
Superrrb Awesome Fantastic video
bohot behtareen explanation sir
Salam Hai sar aapko aap log ki vajah se kitne young ka life badal diye hi
गर्व है कि हम सब भारतीय हैं ...🇮🇳🇮🇳
जो सुनार लूट रहे थे कस्टमर को वो भी भारतीय ही हैं😂😂😂
@@The_Visual_Artistryt
Bahut shandar Tata ne Sabhi bussines ka tarika he Badal deya steel me bhi
Thanks sir, today I subscribed
Yes, maybe I was born a Looser though;
But when I die I will be a legend!
so believe in yourself,
And never give up.
Bahut bahut Aashirwad sr ji
Sar aap sadharan Insan nahin hai u r great person I like
I'm a shareholder of the company!!
Thank you batane ke liye ab sirf tanishq
Very helpful information
very important information 👌 👏
Niska means honest and pure in sanskrit and Tata obviously the same2❤
Business may transparency honi chahiye.
Any karatometer can be set while calibrating.
karatometer is an eye wash for layman type if CUSTOMERS
Sir ap ek video सम्राज्य: par bana do ki सम्राज्य: khud ka kaise banaye
Wonderful knowledge
Very nice information Sir.
I request if you expose the non transperancy of Life Insurance Companies which are very non transperant with the Policyholders
Video ke liye thanks
🙏JAI JAI SHIRI RAM UJJWAL SIR 🙏
ये तो आपने बता दिया वरना हैम तो जानते ही नही थे कि तनिष्क टाटा का है।टाटा खुद भारत का प्योर गोल्ड है।उनका नाम ही काफी है।
Dhanyavad sir.
OM NAMAH SHIVAY. OBSERVED ENJOYED AND REALISED.
तनिष्क में मेकिंग चार्जेस ज्यादा है, लेकिन स्टैंडर्ड purity ki baat hai to tanishq hi hai
U shocked us.we were still cheating.u have opened our eyes.Thanks Patni sir.
Nishank = Trust is first sign of progress of relationship !
I bought some items from Tanishq and exchanged some old gold items. The items were made by my jeweller at Gwalior and it was found that although it was marked and charged as 22 carats but it was found 14 carats at Tanishq caratometer. This was the dis honesty of local jewellers .
Same things happened with me local Jwellers are fraud.
Absolutely true.
Whoever is spreading such posts first try its integrity. For me we trust TATA.
Same happened to me all the jewellery I brought from local jewellers of Chandigarh came out to be 18 kt
Same with me from jeweller of gwalior
Thanks
Patni ji video aam janta ke liye he bade brand ke liye.
Sir property selling per bhi training vedio banaae please
Very very good information sir 🙏🙏
We are glad that you watched our video and commented on it . please share the video as much as possible if you find it informative.
Good research
Waah very happy दिपावली mere भैया
Thanks Sir supporting idea👍👌👌
Thanks for your feedback. Click on the link to learn business strategies from top business organisations: ruclips.net/p/PLqbvA-TUu6H7Q4NQYaWMLJm2XtuANsSPE&si=PqD7CemiYumYiCC9
मै ई-कामर्स बिजनेस शुरू करना चाहता हूँ डेस्कटप, लैपटॉप ,मोबाइल एशोसिरीज से, इसमें नया क्या करें सुझाव दे
Very very information video sir
Very good vlog thanks
Great Sir...
I dealed with Tanisaq and still very happy with it ❤
Same here.❤ they are much better than all others.
I always buy Tanishq jewellery
Me too
Their finish is fantastic. I tried buying from PNG but could not get that finish
Great video... I proud of you Sir जी 🙏 आपकी सोच के सजदे में हम सलाम करते हैं। आपका एक एक शब्द अनमोल होता हैं। आपको अपना आदर्श और अपना गुरु मानकर हम भी आपसे दूर रहकर ही सही, आपका मार्गदर्शन प्राप्त कर रहे हैं। ईश्वर से प्रार्थना करते है कि आप सदैव स्वस्थ और प्रसन्न रहें। आपकी छत्र छाया ताउम्र हम पर बनी रहे। Good Luck जी गुरुदेव🙏👍
Great information
Sir small town me credit ,bargain,police ke baad me kya khal hai.