Bernard Arnault | Full Q&A | Oxford Union
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- Опубликовано: 5 сен 2024
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Bernard Arnault is the Chairman and CEO of the world’s largest and most successful luxury goods conglomerate, LVMH, which controls brands such as Louis Vuitton, Fendi, TAG Heuer, Bulgari and Marc Jacobs. While growing LVMH’s portfolio of prestigious brands at a staggering pace, Arnault made notable investments in companies such as Netflix over ten years ago. In March 2015, Forbes estimated him to be the world’s thirteenth richest person.
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Incredibly focused, concentrated, knowledgeable, no-nonsense, inspiring man. I'd never be able to meet him personally but this comes close to it. Suddenly I felt I realized why he is so successful. People buy his products because they are good, refined, on top of our times and traditional in the sense that they connect to a past perceived as glorious and timeless -- which actually might - just might - mean eternal. They walk you the extra mile on the last few centimeters. Absolutely admirable. 😄
@@esltogo6898 A myth is nothing bad. If you listen to the interview BA does not call it "luxury" what his companies produce and thinks branding has to be supported (or lead by) substance. Branding is part of all communication (even between animals) but these expensive high-end products are part of a common human search for meaning and perfection. Of course you may be made fun of when you spend a lot of money and get baked air in exchange for it. But chances are you get something special, refined, produced with pride and a lot of effort. And, not to forget, no one will ever force you to buy that stuff. :-)
and incredibly nepo baby, all those people you lick their ass, are almost always starting "with family business".
What a nauseating comment.
@@lepetitchat123 I had forgotten this comment; I wasn't even sure when I reread it that I once wrote it. Nauseating is a good description. Reading it again a few times I knew again what I meant. It's ok. Thanks for your apt reply. :-)
@@hhschrader8067I enjoyed reading it. You are well written mr schrader
Wonderful ,He is sharing his knowledge.
Remarkable what he and his family have achieved, and continue to achieve.
What has he achieved?
@@Scriabin_fan Wealth
Eat the rich
@@lepetitchat123u should stop crying and get rich
you should’ve introduced him as The King of France.
I think this man have definitely met with the king of france. Because he like to built connection with powerful and rich people
Oh why say that?
@@godhavemercyonme3832 he is the richest man in France, third or fourth richest in the world
Hahahahaha
Europe King even.
WHY IS EVERYBODY COUGHING? It's 2016, chill
Love how Bernard Arnault answered the question about how they adapt their products for the different communities around the world amid the constant globalization.
"We try to show what we do in our atelier in France, we don't think we should modify our products"
Thats the spirit, quality comes from timelessness and consistency. We have our own culture and we build from that. No need to change for the sake of in increasing globalization.
Who's here after he became the richest man in the world?
I am
I like to meet you in person
Mee
Meow
Hes now the 6th like 173 billion 1st is Elon 295 billion
Amazing man!!! Wealth of information for the younger generation. Love the way Mr. Arnault sat through the long interview, taking time to answer all those questions and empowering the students present in there.
simp
No hes not an amazing man 😅
Yeah wow
amazing nepo baby. you worthship those people, and they would be nothing without starting "with family business".
He has an incredibly good sensoric memory. Remembers all details from far back things.
Brilliant man.
Hi Bernard Arnault CEO of LVMH, I would encourage for those people who are financially able go ahead to train your children to pick up a foreign language, it was because I was so impressed by this oxford union video, a french can speak English so well "POISE". I Want to learn from you, thanks!
CEO of LVMH BERNARD ARNAULT : noel/aout 31 pas de bonnes personnes mon pays locales.
A guy with a clean heart and a very realistic approach
Germiest audience ever! Cough Cough Cough Cough Cough Cough..
cant agree more. it was so annoying
It's just a flu bro.
@@alainportant6412 didn't ask, don't care.. it's nasty
Fuck man I didn’t realize till I read this and now all I hear is coughs 🤦🏼♂️
His comment on adaptation was valuable in that he defined and confirmed an underlying but prominent value of basically putting fashion(design) above all else. This equates to brand integrity when presently we have infiltration and influence of so many aspects, some of significance. Brands that branch off and attempt in those areas without long term reason and sincerity come across as “pandering” for lack of better terms. Fashion is at its best and maintains the power dynamic of desirability when brands are doing the influencing (albeit more consciously and innovative) rather than vice versa.
An absence of specified merchandise doesn’t create exclusion when it can be left to a niche and authentic producer with long-term cause.
Amazing and great personality in the world .
I just finished watching a little talk of the CEO of Lamborghini, Stephen Winkelmann. I love the poise and centeredness of these CEO’s. Man, I am on my way 🏆
Amen!
Don't think of a product as "quality" or not. Think of it in terms of its "qualities". What are all its qualities? This plays a part into its selling price.
He is really smart at choosing a job. Because, he could visualise the future of that career. One of the main weakness is his Language barrier of speaking fluent english. But, it doesn't matter to him. Because people wanted to work with him due to his ownership in massive brands not due to his language speaking difficulties.
u are a best observer 8
Which career?
"A 1971 New York taxi driver did not know the name of French President (George #Pompidou) but he knew #Christian #Dior... To me luxury is a combination of #quality & #creativity..."
Bernard #Arnault, CEO LVMH Group
Je suis entrain de faire caca
@@alainportant6412 je révise ma leçon pour l'école
How one person have 100 billions when billions doesn't even make 100 hundreds a month? Something is broken in our system, and this kind of person are nothing else than criminals making money out of many other people poverty
@@brindaslesvaches y'a des inégalités intellectuelles et c'est comme ça. Si tu plafonnes à 100$ par mois tu es un crétin et tu n'apportes rien à l'humanité.
@@ByzantineCapitalManagement still better response than yours
Amazing and great
this man , it's the real king of France
How one person have 100 billions when billions doesn't even make 100 hundreds a month? Something is broken in our system, and this kind of person are nothing else than criminals making money out of many other people poverty
@@adityathakur4118 have you heard about socials sciences ? Particulary about sociology ? Probably not
@@brindaslesvaches
@@brindaslesvaches haha social sciences. Don’t you mean the biggest joke to humanity.
@@mercedes932 social sciences, so economics, business, psychology, sociology, geography, history, the fuck kind of joke is that
One of the greatest corporate raiders in history. Stabbed many people in the back but the game is the game.
Lol he never did that, stop lying
Who's coughing in the background? God Bless him/her.
Great inteview and still useful in 2021
Wow thanks for the ride down memory lane. Love the Kenner turbo booster. So much fun back in the day
Sir Berard Arnault, I believe you are loved by people. In order to nurture n develop people like you as successful businessman, artistic, linguist it was expensive so do your children. 2 words to describe your family 'unique n etiquette' - wisdom.
this interview is a actual even after 5 yrs.... what a visionnaire !!!
I love what he accomplished
He very respected and knowledgeable
Remarkable interview, thanks for sharing it! 👏
I love that he involves our youth of today.😎🤍💛✌🙏🤍🙌
That guy truly built his mighty empire from scratch 🔥
Bernard anault im impressed with your work please help me follow in your footsteps i want to grow and build a wealthy life.
Enjoyed this very much!
And now he is at #1
What an intelligent mind he has?!!! You don’t born rich or lucky, You should have a brain passion and work hard for what you believe in!!!
Bernard we Loooove you ❤️🙏🏻
Regarding him, he was a genius even before making LVMH
He was a student of < Polytechnique >, which means one of the 100 best fullstack engineers in France, and as I remember he was only 20yo
He is intelligent AND he was born rich. His dad was a millionaire.
Having a rich family allows talent and intelligence to find ground and develop. Bernard Arnault himself is quite transparent about it and says it in a quite straightforward way that his dad paved his way to entrepreneurship and success in interviews. I appreciate that
Why every billionaire talk like they drinking tea all of the time? Lol
Because they know they can do whatever they want
When you know that, your life becomes an art
Not Elon Musk
@@mr.ditkovich6379 "c'est l'exception qui confirme la règle" meaning in french the exception validates/confirms the rule . This being said , someone would have to make a study analyzing every billionaire in interviews. Check whether they "act like tea drinkers" ,make statistics about it. Then verify the p-value which would give us a significant indication. And Elon would en up being the subject that differs. He's got the vision , the most effective problem solving approach, hires the most skilled people and goes for it. No wonder he's different. What a legend
@@alexd2490 this is interesting yes, actually Brian Chesky, Tony Xu, modern new tech company ceos and billionaires do not act like this. Its just that Bernard is french and that is actually part of the LMVH brand that he must be that way.
Because they do
No date for me at 13, 21 & 25 thks Sir Bernard Arnault.
Thanks for all this Value! Luxury= Creativity + Quality / creating desire
Hi Sir Bernard Arnault CEO LVMH, carried Luxury Brand HandBag : In fact, if you notice : Christian Dior the design of handbags are quite different from the rest. By the way, I propose to you still valid never a mistake and thankyou.
Insightful.
Todo un íconos , emprendedor , mis respetos.
Would be nice to have subtitles :D
Nana try to speak french as well as he speaks english ;)
@@jephte7758 maybe nana means it would be nice to have subtitles IN French
Hi To Bernard Arnault's family members, Merry Christmas & Happy New Year 2020.
Great interview!!!
Quel fierté pour la France belle réussite européenne
Thanks a lot 🙏
Much support from 🇿🇦 ZAR- Durban
Rich Future by DSK Clothing ❤
LIFE IS A WONDERFUL OPPORTUNITY AND AN AMAZING JOURNEY.IT MUST BE APPRECIATED AND CELEBRATED HAPPILY, HOPEFULLY AND ABUNDANTLY.
Enjoyed this interview god bless
Luxury definition and marketing correlation was a great and relevant statement.
I would be apprehensive about completely removing a presence from reading materials with a lot of people now taking social media breaks. Readers have an inherent quality and as a demographic more likely to convert to brand loyalty through valuable quality’s such as product knowledge, construction, specifications and brand history that should be read to be retained. Science mentioned that through current digital usage trends people are half-heartedly or unconsciously grazing through mass amount of media because of access.
They identify relatively early in the 80's the so-called "Vendome Syndrome", by the name of the square where most French high-end jewelers were and are based in Paris.
It describes the change in behavior of salespersons of luxury goods who identify so much with their product that they believe that are actually potential buyer and tend to mimic the worse behavior of their more nasty clients, which turns to be contra-productive.
No idea why I remembered this when hearing this young lady dressed in white.
Very good interview😊
Great guy
Hi Bernard Arnault, this is me I like to observe people of their uniqueness
My prayers to people including myself would like to be in best spirit,health n aged beyond your gesture@70Great years ahead amen.
Basic law of selling buyer feels proud of the pruduct in front of his or her peers thats all❤❤
Sir Bernard Arnault, my appreciation is to thank you for the work your doing to build the all world, may the Lord Jesus christ bless you and your family. This is pr Muwonge Wilson maganjo Uganda 🇺🇬
Only watched because of the thumbnail.
I don't know who the "hostess" is but It would be nice, and polite, to introduce your guest, who may be a stranger to most of us!
And the cameraman needs to zoom in on her more...she's cute.
I agree. That is how exactly I felt when I saw the beginning of this video. Beside she was nonstop swing her foot, it wasn’t an appropriate body posture in formal meeting.
Hey kanye, if you are watching this
o1 FIkko lol
o1 FIkko lol
He loves him
What do you mean about kanye
France loves arnault, alors ftg et retourne te toucher sur Le Média, tocard d'insoumis.
32:10 onwards: He perfectly describes populism, in the most well-mannered way possible.
How does this only have 115k views
Handsome man.
I ADORE READING
"Have you considered a career as pianist?"
-"So.. thats how I met Christian Dior ....."
funny
Can you please turn on the caption option in this video?
Fun drinking game: every time someone coughs, take a shot lol. Great interview though, loved the detailed explanations.
Hi BERNARDDDD!!!!!❤❤❤❤❤❤
I guess we’re in the “20% bad” right now 🤷🏽♀️
Not really
Hi Bernard Arnault, today younger generations, you can witnessed they wete too (eager for success) so they become so wayward using social network to lie n cheat. This type of people we must knew how to sort out as undesire people. Thanks assist n together my family was grateful.
Bonjour Bernard Arnault, bonne année, paix, santé et prospérité.
The world who doesn't read thinks he is the face of fashion and luxury but what people don't know is he is actually a brutal investor who swallows businesses and kicks off the true owners from their own business
Luxury is desire
about leaving euro: he made his company in france without the euro... lol
And now he's making more money that ever thanks to the euro...
Thats true im brave and i think im intelligent so i get away with aggression ❤❤ thks
Je vous admire!
The amount of coughs in the background was disappointing, and indicative of the quality of the audience.
The fact this discussion was not conducted in French tells you everything you need to know about the collapse of education in the UK.
It took me aWhile to understand your comment but I found myself thinking about all the stupid subjects they wasted time “ teaching “ us something we don’t care about … how many people went to a French class for years and kNOw , NO FRENCH 🤣🤣🤣🤣 “ system “
Probably depends on the school, but the teaching of languages in the UK has never been that great tbh. I think if they made it mandatory from an early age like even before secondary school, it would be better. Probably best to learn a language by yourself.
@@unmemorableusername6582 I agree. But perhaps it doesn't help when a country has been turned into a Marxist brainwashing compound.
He was in iran before the revelation, i ilke this guy
That guy is a crook
Big Fatburn yes but he is a good crook :)
@@bigfatburn6229No ! Just a black money launder !
I apologize to the USA all negative words were about the devices outside of the us thank you everybody
Arnault needs to fight for better wages and benefits for the workers that makes Arnaults products.
Many products are hand-made. That means a know-how you won't find in many places (mostly France and Italy). Those people are very well paid.
@@nicolasviard2252 not really ...
How can he look so Rich.!!!
what's the 2013 brand that is offline with revenue 50 mil?
Moynat, I guess.
his life message” the more Central Banks keep the printing press working, more inequality everyday, the more rich i will become”. he has been on a free ride all his life.
Completely untrue : he has not been on a free ride all his life .. not even close to it. Came from a decent but no where near extravagantly wealthy family. Passed national french competitions in order to enter the best engineering school. And started from there ..
Driss M'Rini yes he has you are wrong and ignorant to crimes against humanity. He runs the largest conglomerate built on the backs of the people to produce the most overpriced goods for profit. Being born into a family that allows you to have access to millions of dollars is the definition of a free ride.
You're either rich and downplaying his parents' wealth or a poor delusional.
very insightful. actually talking about some real world things than repeating the same wishy washy liberal tropes
I was on his side and thought Blair might be a malevolent ironist taking him off but it was a wordy reply to the question that included reference to obtaining materials.
I learn from rich nsm in word today .
J.adore cet homme français
Mr. Arnault is the world's second richest man now.
No wonder if you can sell products worth 10 Euros for 1000 Euros.
No now he is the first after Bezos divorsed
You can never Know who are the richest... They hide
Thanks macron!!!
@@liuana7126 yes
Price of product backed by quality,,,, thx, I understood
Thx for your saying Tha t in crisis their is opportunities but to be patience
And avoid investing when things are expensive great knowledge including mind set changing
1. Praise other people (his pianist friend)
2. See value and hold the vision of how valuable it is (what he saw in Dior and wanted for Dior)
3. Do what you are interested in (business)
4. How you define what you do is important, creativity, quality and expansion and innovation are relevant, freedom of creativity, that is really luxury (more 5han than calling something luxury)
5. How to market? They don't do it, it's against what their company does. Marketing analises the customer first, try to do what they want. LV creates new products. When it's successful the customers follow it. They Crete first, advertise later, maximise desire. How to create desire.
5. Desire is the mos important word in business.
6. Present the products well in a good environment.
Some notes 😂😂good luck in life!!
This man unlike Bezos, Zukerburg, Gates, and Buffet actually has some real class, etiquette, grace, and elegance, and hopefully contributes more
good for humanity.
He’s French. Can't stand them myself but you have to give credit where credit is due.
please, dont be fooled by the good manners, he is ruthless
@@impsire
1- You got an erection when you hear french, this makes you incomfortable because you define yourself as heterosexual
2- You got beat up by french while in vacation because u dont know how to act civilize
3- You are in fact a hater that never had any friendly interaction with french but you still hatin on the internet, with no real understanding of their culture, jealousy?
@@lamontagne4697 c'est beaucoup plus simple que ça. J'habite en France depuis presque quarante ans alors j'ai bien eu le temps de vous connaître. Je trouve vos propos bien présomptueux car vous vous basez sur une seule déclaration pour porter attaque de façon pitoyable à ma personne. Cela fait peut-être partie des raisons pour lesquelles vous et vos compatriotes m'insupportent. Allez savoir.
@@monicaangelini3324 or very clever, i mean look at his head...
Good night
Seu day
The best
Deus lhe abençoe
also, quality nowerday means its produced fairly, envrionmentally friendly, animal friendly. are lv products produced like that? i dare to doubt actually......
Yes, LV are using eco friendly materials.
❤❤❤
Due to the financial collapse we did all our hard work for nothing and it changed our lives completely!
You need to add English subtitles for this...
The interviewer is wearing a new pair of shoes:)
Hahahaha thought i was the only one spotting the sticker 😝😅
Bernard please, come on to a.c. milan😍😘😎🔴⚫
we all know you have to be a classic.
Handsome men
28:36, well well.. If the FED and ECB printing was "unbelievably high" then.. What would he say now?