The Ultimate Sales Letter Best Audiobook Summary By Dan S. Kennedy

The Ultimate Sales Letter By Dan S. Kennedy - Free Audiobook Summary and Review
There are countless books, seminars, and consultants that offer the secrets to everlasting business success. After heeding their advice, perhaps you manage your time more efficiently, write a compelling pitch letter, or close a few more deals. But after a week or a month, you revert to your old bad habits and mediocre performance, until the next hot new program comes along. The only lasting way to enhance your productivity and growth is to focus on a handful of basic concepts and repeat them week after week - and teach your staff to do the same.
This audiobook explains how to tune up virtually every area of your business systematically, with just a little disciplined focus. Spend an hour per week on each "impact area" of your business, and you will be astonished at how much you can accomplish.
Great as a process book. Written as a market penetration strategy. Very Unique take.
I’m not a salesman by occupation, but I’ve always had to sell something, even if just myself to a potential client, and once upon a time, to a potential wife.
I’ve always been interested in marketing, sales and anything related to persuasion (providing compelling reasons to do or not to do a thing), so I’ve read a lot of marketing and sales books in my fairly long lifetime, and this has been the best yet.
This book is not a bunch of theories on how you might become successful in marketing and sales, it’s hot feet and hands. It’s how to proceeded by why to.
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